Today is a good day.
Horse-drawn carriages of all sizes from Huaigu County flocked to Guxian Town from all directions. Guxian Town is so small that the traffic was completely paralyzed!
Fortunately, the county magistrate dispatched yamen runners from the county government to maintain order in the town, adding another beautiful scene to Guxian Town.
Jiang Shan wasn't in the shop today. Instead, she was strolling around the entrance with her son in her arms, chatting with customers and getting all sorts of feedback, some satisfied and some dissatisfied. Some complained about the poor service, some about the long wait times, and others about why they couldn't choose their own iced drinks, as they wanted different flavors!
Yes, the complimentary iced drinks given away during the opening are random; you can't choose or pick them up.
This is Jiangshan's marketing strategy: the more unattainable something is, the more people will yearn for it.
However, Jiang Shan politely suggested that if they were not satisfied with the free gift, they could exchange it with other guests.
With the kitchen not in charge, Chef Ding was under considerable pressure. Although he had extensive experience cooking in large restaurants, he couldn't handle the changes in the nature of these home-style dishes.
Jiang's Private Kitchen is fast-paced with a wide variety of dishes. Everything is made to order, and each dish is a signature dish, unlike in restaurants where many people ask the owner to serve their signature dishes directly.
Moreover, the freshly made home-cooked dishes are diverse in flavor and can be adjusted at any time according to the customer's own preferences. The variables are too great, and Chef Ding felt unprecedented pressure.
Most importantly, Jiangshan constantly sends various instructions and requirements to the kitchen, including the speed of food preparation, the presentation of dishes, the level of hygiene, and so on. Everything is meticulous, and some requirements are even demanding.
Zheng Wu was busy going up and down the stairs, and sometimes he would go to the door to greet some distinguished guests.
Fu Qiyuan arrived with several influential wealthy merchants and gentry from Guyang County. Zheng Wu personally greeted them and led them to the private rooms that had been reserved for them.
Like Jiang Shan, Zheng Wu never went to the kitchen to look around, but he also did not interfere with any of Jiang Shan's decisions.
Chef Ding complained bitterly.
Fresh ingredients and fruits and vegetables are delivered in through the back door on time and in the right amount, but it's not enough!
Jiangshan underestimated the spending power of the people in Guxian Town—no, to be precise, it underestimated the spending power of Guyang County!
Many merchants come from Guyang Town. It doesn't matter if there are no private rooms or the main hall is full. They can set up a small table on their carriage and serve several dishes!
So, the waiter they sent to queue up immediately ordered several dishes, but they didn't have enough seafood in stock, nor enough time to marinate it; only meat was still available.
When the news reached Jiang Shan's ears, she made a decisive decision and had the staff set up a temporary barbecue stall in the backyard, launching the deluxe barbecue set meal that was originally planned to be the grand finale ahead of time!
The staff at the shop said that customers who order roasted lamb leg, roasted lamb chops, roasted suckling pig, roasted pork belly, roasted pig's trotters, or roasted lamb tendons can place their order and wait at home before picking it up. If they choose to wait at the shop, each order will come with a free bowl of iced drink.
Unexpectedly, the queue grew even longer!
At noon, Jiang Shan was resting in the back with the child in his arms when Fu Shu came running over, still gnawing on a piece of garlic rib.
"Miss, didn't you say that the grand opening promotion would last for seven days straight? Barbecue is our last trump card. If we use it now, what will we do after that?" Although Fu Shu used a questioning tone, his expression was relaxed and carefree.
Jiang Shan casually handed him a blueprint. "Do you recognize them all? Send people to buy up large quantities of all the shrimp and crabs shown in it, live ones, the bigger the better!"
Fu Shu's eyes widened. "This...this is...you can't eat any of these!"
Jiang Shan laughed. The ancients were truly fascinating. With so many resources around them, how could they not appreciate them? They rejected the finest giant crabs from the sea, considered lobsters unlucky, and disdained to eat delicious seafood like mantis shrimp. This is what it means to waste resources!
Jiangshan Private Kitchen will launch popular dishes from time to time. These are popular dishes, not signature dishes.
A "blockbuster" product is one that is guaranteed to sell out quickly and be in short supply!
During the opening period, the luxury barbecue was more than just a hot item. From small toothpick meat to whole roasted lamb, people of all means came in waves. The cashier at the counter was so busy collecting money that he was numb and his eyes cramped from watching the turnover.
Zheng Wu finally found a moment of free time and began to complain to Jiang Shan.
"Shanmei, we absolutely have to promote that... 'Shrimp Soldiers and Crab Generals' hit dish! The barbecue is selling pretty well, isn't it? Even if business doesn't pick up as fast later, this dish can still become our signature dish!"
"Fifth Brother, you need to have a long-term vision!" Jiang Shan teased Jiang Huai with a piece of bitter melon. "The reason why a product becomes a bestseller is because it has historical significance. On the last day of the grand opening sale, my shrimp and crab dishes must become a unique bestseller on the Jiang Family Private Kitchen table. There will be a surprise waiting for you!"
Zheng Wu slapped his thigh wearily. For the first time in his life, he had lost interest in making money. He was worried that his surprise might turn into a shock.
Fu Shu lived up to the expectations of the nation, utilizing all available resources to bring in a large ship from Zongyang County.
As the large ship approached the dock, it attracted a large number of fishermen who came to watch.
When the fishermen saw what was inside the boxes being carried off the large ship, they were so frightened that they kept their distance and only dared to watch from afar.
"Why did they haul the ghost crab up? What are they trying to do?"
"My God, so many stone shrimp! These things are inedible and hard to catch...!"
"Oh my! This is an order from Jiang's Private Kitchen! Look, there's a 'Jiang' character on the box!"
Fu Shu raised his chin and waited for the people on the ship to bring the boxes to him. He didn't even lift his eyelids and waved to signal the crew to load them onto the truck.
It filled five whole cars!
When Fu Qiyuan saw Jiang Shan lift a large, menacing dragon out of the water and grin at him, he couldn't help but feel a pang in his heart.
"You...you really want me to eat it in front of everyone?"
Jiang Shan burst out laughing. She patted the plump shrimp tail of the giant lobster and said cheerfully, "If it weren't for your official prestige, you wouldn't have gotten the first bite! I'm saving the crab roe for Jiang Huai to steam with eggs. You can all enjoy the rest!"
When Jiang Huai's name was mentioned, his little body struggled to reach from Fu Qiyuan's arms toward Jiang Shan, waving his little hands incessantly at the lobster, making "ah ah" noises, and drooling.
Fu Shu witnessed the enormous creature struggling and fighting desperately in his hands. Now bolder, he stepped forward, touched it, and chuckled, "Miss, there are a few even uglier ghost crabs over there. How do you plan to eat them?"
Steamed!
"Boiled!"
"Stir-fried with scallions!"
"Spicy!"
Salt-baked
"Raw marinated!"
"A six-flavor platter, nothing tastes better than this!"
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