Chapter 119 The Connection Between Culture and Ecology



In terms of cultural exchange with the outside world, the integration of culture and ecology has also played a vital role. The village was invited to participate in cultural exhibitions in surrounding areas, showcasing its traditional ecological handicrafts, organic agricultural products, and photographic and painting works reflecting the village's cultural and ecological characteristics. At a large-scale cultural exhibition, the village's booth attracted the attention of many visitors. They praised the village's unique agricultural culture and ecological protection achievements, and many cultural institutions and enterprises expressed their intention to cooperate and exchange with the village. For example, an art college hopes to establish a long-term cooperative relationship with the village, regularly organizing students to come to the village for sketching and creation, learning about traditional agricultural culture and ecological customs; an agricultural product processing company has shown great interest in the village's organic agricultural products and plans to jointly develop specialty agricultural products with the village, incorporating the village's cultural elements into product packaging design. Through these external cultural exchange activities, the village's visibility and reputation have been greatly enhanced, opening up broader space for the village's cultural heritage and ecotourism development.

In coordinating the interests of cultural inheritors and tourism developers, Lin Yue adopted a series of effective strategies. First, she organized in-depth communication and exchange between the two sides to help them understand each other's needs and concerns. For cultural inheritors, Lin Yue emphasized the positive role of tourism development in cultural preservation, such as providing a broader market for traditional handicrafts and allowing more people to understand and inherit village culture. At the same time, she protected their rights in tourism development; for example, she stipulated that tourism developers must pay cultural inheritors a certain amount of compensation or provide corresponding support when using cultural elements for commercial activities. For tourism developers, Lin Yue required them to respect the wishes and cultural traditions of cultural inheritors and not to distort or over-commercialize cultural elements. For example, in the planning of folk performances, cultural inheritors must be invited to participate in the guidance to ensure the authenticity and cultural connotation of the performances. Through these measures, a good cooperative relationship was established between cultural inheritors and tourism developers, achieving mutual benefit and win-win results.

The integration of culture and ecology has profoundly influenced the evolution of the village's architectural style. New buildings are designed with ecological protection and cultural characteristics in mind. For example, the new visitor center uses traditional building materials such as wood and stone, and its exterior draws inspiration from the village's ancient architecture, featuring flying eaves, bracket sets, and white walls with blue tiles, blending harmoniously with the surrounding natural environment. Simultaneously, modern ecological technologies, such as solar power generation and rainwater harvesting, are incorporated into the building's interior, achieving energy conservation and emission reduction. Furthermore, some newly built guesthouses incorporate agricultural cultural elements into their room layouts and decorations. Pictures of ancient farming tools adorn the walls, and traditional hand-embroidered cushions adorn the beds, allowing guests to enjoy modern comforts while experiencing a rich cultural atmosphere. These new buildings with ecological and cultural characteristics not only enhance the village's overall image but also provide tourists with a unique accommodation experience, becoming a new selling point for the village's ecotourism.

With the deepening of the integration of culture and ecology, the village's cohesion and centripetal force have been further enhanced. Villagers have a deeper sense of identity and pride in their hometown culture, and they are more actively involved in the village's ecological protection and tourism development. Some villagers who previously didn't quite understand ecotourism projects now voluntarily join the tourism service team, providing warm and thoughtful service to tourists. For example, a villager who was initially skeptical about opening a folk museum, after seeing the museum attract a large number of tourists and bring good economic and social benefits to the village, voluntarily donated some of his family's treasured old farming tools to the museum and became a volunteer guide.

Standing atop a hill overlooking the village, Lin Yue gazed upon this vibrant and thriving land. She watched tourists revel in ecotourism in the fields, children learn about culture and ecology in the schoolyard, and villagers preserve folk traditions in the ancient streets. Her heart was filled with joy and hope. She knew that the integration of culture and ecology was a long and meaningful journey, and that by persevering, the village would surely become a beautiful home with a rich cultural heritage, a pristine environment, and harmonious coexistence between humanity and nature, attracting more people to explore its unique charm and write its own glorious chapter.

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