During the cultural festival, a series of lectures and interactive activities related to ecological protection were held. Ecological experts took to the stage to explain the importance of ecological balance, the concept of sustainable development, and everyday environmental protection tips in a simple and easy-to-understand way. For example, experts used vivid examples and data to demonstrate the pollution and harm to soil and water caused by the overuse of chemical fertilizers and pesticides, and how adopting ecological agricultural models can improve the environment and enhance the quality of agricultural products. The interactive sessions included environmental knowledge quizzes and garbage sorting games, attracting the active participation of many tourists and villagers. One family excelled in the garbage sorting game, accurately placing various types of garbage into their corresponding bins, earning applause from the audience. The child excitedly said, "Through this game, I learned a lot about garbage sorting. I will do a good job of garbage sorting at home and school in the future to protect our environment." These activities not only enhanced everyone's awareness of ecological protection but also deepened the understanding and acceptance of ecological concepts.
At the opening ceremony of the cultural festival, Lin Yue delivered a passionate speech. Dressed in a simple yet elegant traditional costume, her eyes sparkled with excitement and pride. She said with deep emotion, “Dear friends, today we gather in this beautiful village to celebrate our Eco-Culture Festival. This is a grand event for our village, and a stage for us to showcase the achievements of integrating ecology and culture. Here, you can taste the purest ecological cuisine, appreciate the most exquisite traditional crafts, and experience the richest rural charm. I hope that through this cultural festival, everyone can better understand our village, fall in love with our village, and work with us to protect this beautiful ecological home.” Lin Yue's words won rounds of enthusiastic applause from the audience. The villagers' faces beamed with happiness and joy, and the tourists were also moved by her sincerity, filled with anticipation for the cultural festival.
As night fell, the cultural festival's performances brought the event to a climax. On stage, the villagers presented a variety of captivating programs, all written and performed by themselves. Songs brimming with local flavor expressed the villagers' love for their hometown and their aspirations for a better life; lively dances showcased the village's unique charm and the villagers' vitality and enthusiasm. One dance, "Pastoral Song," featured performers in brightly colored traditional costumes mimicking the actions of farmers working in the fields, such as sowing, watering, and harvesting, perfectly blending agricultural culture with dance art, winning unanimous praise from the audience. A skit, through humorous and witty performance, told the story of the village's efforts in ecological protection, allowing the audience to deeply understand the importance of ecological conservation amidst laughter. Throughout the performance, the audience erupted in applause and cheers, immersed in a joyful and peaceful atmosphere.
The Eco-Culture Festival has significantly promoted the synergy of village industries. In agriculture, the festival provided a broad sales platform for organic agricultural products, greatly increasing their visibility and sales volume. It also encouraged agricultural production to incorporate more ecological and cultural elements; for example, some farmers began to try planting culturally distinctive agricultural products, such as the ancient colored rice, which can attract tourists as an ornamental crop while also providing edible rice. In the handicraft industry, the festival's traditional ecological craft performance area and experiential activities attracted a large number of tourists, stimulating market demand for handicrafts. This gave artisans more creative motivation and sales opportunities, leading them to collaborate with the agricultural industry, using agricultural raw materials to create handicrafts, such as making wood carvings from discarded fruit tree branches and weaving ornaments from wheat straw. Statistics show that after the festival, sales in the handicraft industry increased by approximately 50%, and nearly 100 villagers were engaged in related handicraft production. In the tourism industry, the festival itself is a highly attractive tourism project, attracting a large number of tourists for sightseeing and experiences. During the cultural festival, visitors also gain a deeper understanding of the village's other tourism resources, such as the ecological agricultural sightseeing park and ancient architectural sites, thus promoting the deep integration of the tourism industry with agriculture and cultural industries. For example, many tourists developed a strong interest in the village's ecological agricultural tourism after visiting the village's traditional farming culture exhibition hall during the festival, and booked subsequent agricultural sightseeing tours.
Lin Yue conducted multiple rounds of in-depth negotiations with external cultural institutions to promote the Eco-Culture Festival. She first detailed the village's ecological and cultural characteristics and the festival's preparations, emphasizing the village's rich cultural resources and unique ecological advantages. For example, she showcased the village's ancient agricultural relics, photos of traditional ecological folk activities, and the villagers' exquisite traditional handicrafts, giving the cultural institutions a direct understanding of the village's cultural heritage. During the negotiations, Lin Yue proposed various cooperation models. For larger cultural institutions, she suggested jointly hosting themed exhibitions for the festival, with the village providing exhibits and venues, and the cultural institutions responsible for promotion and professional curation. For instance, collaborating with a renowned art museum to host a village ecological and cultural art exhibition would showcase the villagers' traditional handicrafts, ecological photography, and paintings reflecting the village's culture and ecology, attracting art lovers and tourists. For institutions focused on cultural dissemination, Lin Yue hoped to leverage their media resources and online platforms for comprehensive promotion of the festival. For example, the festival partnered with a cultural communication company to publish previews, highlights, and visitor experiences on its social media accounts and cultural tourism websites, thereby expanding the festival's influence and visibility. After multiple rounds of negotiations, cooperation agreements were reached with several external cultural institutions. These institutions played a crucial role in the festival's promotion, event planning, and resource integration, significantly enhancing its scale and impact.
This chapter is not finished yet. Please click on the next page to continue reading the exciting content!
Continue read on readnovelmtl.com
