"Welcome ladies and gentlemen to our Huahua Qianshu opening fashion show. Huahua Qianshu will be committed to original clothing design, while exploring the classic clothing elements of our Dayue. We strive to achieve a combination of classic and innovation.
At the same time, we have also reached a cooperation with the Shangyi Bureau, and tailors and embroiderers from the Shangyi Bureau will join us at Hua Qianshu to provide high-end private customization services. "
When Manager Sun said this, he paused for a moment, and sure enough, the people below had already started discussing in groups of three or four.
Finally, it was the Duke's wife who asked, "I wonder what Shopkeeper Sun meant by 'private customization'?"
The moment the Duke's wife asked this question, the scene fell silent, and everyone looked at Shopkeeper Sun on the stage.
Shopkeeper Sun looked at so many eyes staring at him, and without hesitation, he explained, "The so-called private customization means that we can customize exclusive clothing for customers based on the occasions they need to attend and their strengths and characteristics. We only produce one piece of each privately customized clothing."
"Private customization is made by the embroiderers of the Shangyi Bureau?" Another lady asked her question.
"Yes, Madam Liu, the custom-made clothes are made by the clothing bureau we work with."
Shopkeeper Sun answered everyone's questions and delayed for a while before moving on to the next step.
"Well, I believe everyone is here for our fashion show. I hope everyone can see their favorite clothes in this show."
After Manager Sun finished speaking, he walked off the stage. Then, as the music started, a model slowly walked out. The moment everyone saw the model, they exclaimed.
"What do you think?"
"It's very novel and beautiful, but I don't think it's suitable for our age."
These are two ladies sitting close to each other, talking about the clothes on the stage. Besides these two, there are many other guests chatting in low voices in twos and threes, but their eyes never leave the models on the stage.
The first one is a combination of the Ming Dynasty horse-faced skirt. The style is somewhat similar to the one the queen wore at the banquet. It has a strong aura and the color matching is deep and grand. It is suitable for ladies who are a little older. For example, the wife of the Duke of Guo saw this set and her eyes lit up. The moment she saw it for the first time, the wife of the Duke of Guo swore that she must buy one.
It wasn't just the Duke's wife; nearly all the other ladies in their thirties present shared this sentiment. The younger ladies, however, didn't seem to be too impressed, simply admiring the new styles.
For them, this dress looks good, but it is not suitable for them.
Ye Han looked at the model on the stage and nodded secretly. "Well, it's done quite well. It's much better than the last time this morning. It basically interprets the characteristics of this dress."
Including the Crown Princess next to her, after seeing the first model appear, she whispered to Ye Han, "Your training is good. This dress is actually well worn. You can't tell that she is a palace maid at all."
"They've all worked very hard, and the results are beyond my expectations. I guess I need to talk to my mother about getting all these people. It just so happens that this fashion show should be held every season, and we're in need of full-time models."
"Your request will give your mother a headache for several days. These are all senior palace maids in various palaces. It is not easy to train them. Now you can take away half of them at once." The Crown Princess said with a smile after hearing Ye Han's words.
"There's nothing I can do. We're short of people."
As we were talking, the second model came out. The second piece and the first piece were obviously from the same series, with similar elements and styles. However, the color scheme was more lively than the first piece, with more bright colors, making it more suitable for younger people.
As the models emerged one after another, the chatter in the audience died down. Everyone's eyes followed the models' movements. Before they'd finished gawking at the previous piece, their eyes were drawn to the next, all the while anticipating what the next one would look like. They didn't know where to look anymore.
"You're fine. After looking at all the styles, you can't expect to leave without spending any money." The Crown Princess teased Ye Han after looking at them.
Ye Han raised his eyebrows and said, "I really hope so."
"The third series is very nice and suitable for daily wear. Please save one set for me later?" The Crown Princess had already learned from her conversation with Ye Han that the fifteen sets of clothes were divided into five series, with three sets in each series. So at this point, the Crown Princess could already accurately say which series she wanted.
"Doesn't the Empress's sister-in-law have to order it for personal use?"
"Don't tease me, this is fine. I don't need these external things to show off."
Ye Han nodded in agreement, "Don't worry, sister-in-law, I've left you a set from every series."
"What? Are you going to force me to buy something?" The Crown Princess said this, but the smile on her face could not deceive anyone.
"How could that be? Consider these clothes as free publicity for me by the Empress. There's no reason to ask for money. How about we buy all of the Empress's clothes from now on?"
"You make me feel bad for not spending money."
"No, I don't feel bad about giving you free publicity. You're making me feel bad now." This was indeed Ye Han's publicity strategy. In ancient times, there were no stars, but there were celebrities. For example, fashion trendsetters, empresses, and princesses, and even Ye Han's identity as the Princess of Rui, all had very good publicity effects.
As the fashion show was coming to an end, Ye Han and the Crown Princess entered the office together. As soon as they entered the room, Ye Han said, "Sister-in-law, I'm serious about what I just said. How about letting us take care of your wardrobe?"
"I understand your general meaning, but through this show, Hua Qianshu's designs have probably entered everyone's field of vision. Even without publicity, they will not have trouble selling."
"There's no worry about sales, but there's still a problem. The style of this clothing isn't difficult to imitate. I'm afraid that imitations will appear as soon as the new style comes out." Ye Han sighed after saying this.
“It’s difficult to eliminate this problem.”
"Yes, it's impossible to prevent it. So Hua Qianshu must take advantage of the beginning, when other stores haven't reacted yet, to instill the concepts of authenticity and high-end into customers."
"I see. So my identity as the Crown Princess comes in handy."
"Yeah, think about it, the Crown Princess only wears Hua Qianshu's clothes, so would other ladies buy from other stores?"
The Crown Princess nodded and jokingly said, "If that's the case, it seems like I'd be at a loss if I didn't take some publicity money."
"So, I just sold clothes, am I making a lot of money?"
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