Ten years have passed
In 2006, after wearing out four pairs of soles and rotating through five seasons, Qin Wenli and Li Taiyang finally made a breakthrough in the iron-clad Qincheng Market.
During this year and a half, they encountered a lot of resistance, and even thought several times that this bone was too hard to chew and they just wanted to change one.
Even Hu Yufeng was a little shaken.
But after several investigations and deductions, the two of them still firmly implemented it.
There are three reasons.
First, the fried dough twists produced in Qincheng occupy most of the market in the north, while a small part is divided up by other niche flavors. If Yufeng wants to have a place in the market, it can only start with the big cake of Qincheng.
Second, there are many well-known manufacturers of Qincheng Mahua, but no one has dominated the market yet. This is an opportunity for Yufeng to take advantage of.
Third, from the perspective of product taste, Qincheng Mahua has a single flavor and cannot meet the needs of the general public, but Yufeng can just make up for this.
It seems that everything is going well, but the actual implementation is extremely difficult. Fortunately, both of them are indomitable and after using every possible means, they finally opened the door to wealth.
But opening does not mean taking it down completely.
So Hu Yufeng, who stayed in Qingyuan, was not idle either.
She is well aware that although Yufeng seems to be rapidly expanding the market, it is actually struggling to survive in the cracks.
The next step is to increase brand awareness, expand market share, and once you have a group of loyal customers, you can finally gain a firm foothold.
With Yao Yun's introduction, she visited a director of Qingyuan City TV Station, and with the help of this leader, she visited a director of the provincial TV station.
Soon, the promotional advertisement that Yufeng had spent a lot of money to produce was officially released at 8 o'clock in the evening.
On a cold and rainy day, an old man squatted outside a shop with a look of despair on his face. The next moment, a girl who looked like a junior high school student squatted in front of him and handed him a bag of fried dough twists and an umbrella. The camera turns, the rain stops and the sky clears up, the old man comes to the store door again, supporting an old woman with a sick face.
The scene changes, and finally freezes on the backs of two elderly people supporting each other and the fried dough twists in their hands. Behind them, the signboard of "Yufeng Fried Dough Twists" is particularly eye-catching.
Accompanied by the classic advertising slogan, "Yufeng Mahua brings prosperity to every family."
As the advertisement spread, the factory received calls one after another from other cities and states in the province, and the sales of fried dough twists increased rapidly.
Seeing this, Qin Wenli actively contacted the TV station in Qincheng and spent the entertainment expenses like water.
After another year, this outsider monk not only established a firm foothold in Qincheng, but also made a name for himself in the province.
…
In 2008, a major earthquake struck the surrounding provinces, and Qingyuan was also affected. Many old cave dwellings and buildings could not withstand the earthquake and cracked or collapsed.
Hu Yufeng immediately demonstrated the saying “When one side is in trouble, all sides will come to its aid” with practical actions. They prepared twisted dough sticks and vehicles overnight and divided the troops into two groups. One group, led by retired soldier Li Taiyang, rushed to the disaster area, and the other group, led by Qin Wenli, rescued the city.
In 2009, Qin Yu took the college entrance examination, Qin Zhu repeated his senior year and Qin Shu took the high school entrance examination.
Qin Yu was admitted to a university in the south to study food engineering.
Qin Zhu was admitted to a college in the province to study vehicle engineering.
Qin Yu was successfully admitted to the No. 1 Middle School in the city and became Qin Yu's junior.
Qin Yu and Qin Zhu became the first batch of college students in Xiaogou Village.
It was a double happy event for the Qin family. Yang Xiu and Li Lanhua cried with joy. Uncle Qin and Qin Shengtian praised them to everyone they met. Hu Yufeng could not hide her pride as well, so she established the "Yufeng Scholarship" in Xiaogou Village. Award scholarships to children with outstanding academic performance in the village to encourage more outstanding children to study and pursue their dreams.
Among them, the reward for being admitted to ordinary high schools is 500 yuan, the reward for being admitted to key high schools is 1,000 yuan, the reward for being admitted to junior colleges is 3,000 yuan, and the reward for being admitted to undergraduate colleges and above is 5,000 yuan.
As soon as the news was announced, the whole village was in an uproar. When the adults are outside, they praise and compliment the Qin family, and when they come home, they encourage and motivate the children with love. Those who used to gossip about the Qin family no longer dare to speak publicly. The village is more harmonious and progressive than ever before.
On the day of awarding the prizes, Qin Yu and Qin Zhu were each holding a bill of 5,000 yuan and were smiling happily. Qin Shu and the two children who had been admitted to high school looked at the one thousand yuan sign in their hands, and a burning fighting spirit ignited in their hearts.
During the winter vacation this year, Qin Yu came back from school with a new idea: to open an online store.
Hu Yufeng of course strongly supported it and gave the matter full authority to Qin Yu. At the same time, she assigned the newly recruited clerk Xiao Li to be Qin Yu's assistant.
Qin Yu has a meticulous mind and Xiao Li has strong execution ability. With their tireless study and research, "Yufeng Mahua" was successfully launched online. Yufeng has successfully opened up a new track.
…
2010 was the year when Qin Wenli lost his relatives.
In March, the old lady died in her sleep at the age of 86 without receiving any news from her loved ones.
In June, Qin Wenli's biological father passed away after lying in bed for a year.
Along with the two of them passed away, Qin Wenli's kindness and resentment towards them also passed away, leaving only regret and longing.
2011 was the year when Hu Yufeng lost her loved ones.
In the first month of the year, one of Hu Yufeng's wisest elders, Aunt Wang, passed away at the age of 91.
Even though Hu Yufeng was mentally prepared, she still burst into tears.
In June, less than a month after resigning, Uncle Hu, who was less than 70 years old, suffered a sudden cerebral hemorrhage at home. His adopted son was rushed to the hospital but died.
For a time, rumors spread throughout the village. Some said that the adopted son killed his father, while others said that he committed murder for money.
The adopted son was furious and tried to refute but no one listened. It was not until Hu Yufeng stood up and brought up the fact that Uncle Hu had long had high blood pressure that the rumors slowly died down.
In November, Old Zheng, who seemed to be living in their home but was actually very busy, came to say goodbye.
He said that he had been feeling exhausted recently and was afraid that he didn't have much time left.
Hu Yufeng and Qin Wenli gave the person a thick red envelope and safely sent him home.
Within half a month, the Zheng family reported the death of Mr. Zheng at home.
After Old Zheng left, Qin Wenli became a little worried about Qin Shengtian, fearing that he would hurt his own kind, and felt sad in secret.
Hu Yufeng was surprised and sad when she heard this? Qin Shengtian has this thing?
It turns out he had, but not much. It was sad, but I regained my energy in just two days.
Hu Yufeng was originally worried about him being alone at home, and just then she heard that Qi Weijia was going to take care of her granddaughter Qi Huan's child, and she was worried about her husband who had nowhere to go. What a coincidence! One phone call can put both families at ease.
In 2012, Qin Shu took the college entrance examination and was successfully admitted to the School of Materials Science and Engineering of an industrial university in the neighboring province, where he happily took away a scholarship of 5,000 yuan.
In May, Qin Yu called back and said that she met Qin Ling, whom she had not heard from for many years, in the vast crowd. Qin Ling is married and has two daughters. Knowing that she was fine, Hu Yufeng did not tell her family about this. Qin Sen was also old enough to get married, and Liu Rong started to think about Qin Ling again.
This year, the train tickets paid off. Qin Wenli and Li Taiyang used a thick stack of train tickets to exchange for most of the northern market.
In the same year, the sales of "Yufeng Mahua" online store exceeded one million, and Qin Yu, who was still in school, was officially appointed as the head of the online sales department of Yufeng Food Factory.
In 2013, Qin Yu was admitted to the graduate school of the same university and assisted Yuan Fei, deputy manager of the sales department, in developing the southern market.
In the same year, "Yufeng Food Factory" was renamed "Yufeng Food Co., Ltd."
Hu Yufeng was promoted from Factory Director Hu to Chairman Hu, and Qin Wenli was officially promoted to General Manager. Li Taiyang is appointed as the marketing manager, Li Huizi is appointed as the production manager, Yang Xiu is appointed as the R&D manager, Qin Yu is appointed as the online sales manager, Liu Ning is appointed as the finance manager, and Yang Jian is appointed as the logistics manager. At this point, the company's organizational structure adjustment is completed.
In the spring of 2014, Yufeng Food invested RMB 3 million to comprehensively expand and upgrade the factory offices and workshops. The expansion and renovation project started in March and was successfully completed after five months.
As the factory area has been expanded, the production workshop has also undergone corresponding refined layout adjustments, making the entire production line more in line with the operating process, thereby greatly improving production efficiency. At the same time, the factory has added a new front desk, employee canteen and employee rest area, adding a touch of warmth to this busy factory.
What Hu Yufeng is most satisfied with is the newly added cultural exhibition area.
The exhibition hall is divided into four areas. The company profile section provides a detailed introduction to the company's history, organizational structure and business scope. The product research and development section showcases the company's innovations and breakthroughs in the research and development process through vivid charts and physical displays. The Honors section lists the various awards the company has received. The product display area is filled with the company's various products, providing visitors with an opportunity to get to know the products intuitively.
In 2015, Yufeng ushered in new opportunities.
First, it was awarded the title of "Provincial Key Leading Enterprise in Agricultural Industrialization", and then at a food investment promotion conference, it reached an agreement with a foreign trade company. From then on, "Yufeng Mahua" stepped out of the country and into the world.
In 2016, Qin Shu, the third college student in the Qin family, followed in his sister's footsteps and continued to stay in school for further studies.
Qin Yu also graduated from graduate school and officially returned home to take over the online sales department.
If we were to ask who was the most excited person in the family, it would be Yang Xiu.
The seven years that Qin Yu studied abroad were also the seven years that Yang Xiu was worried about him. She was afraid that her daughter would not eat well and would be bullied. Even though her daughter has achieved annual revenue of one million, she is still that simple and innocent little girl in her heart.
However, the loving relationship between mother and son lasted only a week, and Qin Yu hugged his grandmother's legs with a look of fear on his face and asked to go on a business trip.
Hu Yufeng asked around and found out that someone had approached Yang Xiu to introduce a date to Qin Yu.
Time flies so fast. My granddaughter is already 25 years old. In the past, she would have been a mother of several children. And the granddaughter in front of him seemed to be still that lively girl.
In September, Qin Wenli asked for permission to hold a 70th birthday party for his mother.
Hu Yufeng suddenly remembered that she seemed to have had a dream a long time ago, but, perhaps because of the long time or her memory loss due to age, everything in the dream was blurry. She tried hard to see clearly but could not see anything.
The next moment she suddenly laughed, feeling that she was obsessed. She was living a fulfilling life, so why was she paying attention to an illusory dream?
But she didn't celebrate her 70th birthday.
There is a saying circulating in Xiaogou Village: The more birthdays you celebrate, the less blessings you have.
Along with this sentence, there are also strange stories like someone died on his birthday that year.
Hu Yufeng has a dream of longevity: “Eighty is not too old, ninety is even better.” Of course, she cannot take the risk. What if her life really ends at seventy?
Continue read on readnovelmtl.com
