After returning home from the dock, Cheng Yue immediately plunged into the kitchen, focusing entirely on making pastries, and didn't even leave the house.
She plans to produce a portion first and use it as a promotional gift. With the braised food shop as a platform that already attracts customers, she won't need to do any separate promotion.
The oven was just finished and couldn't be used yet, so she could only use the small oven to cook slowly.
The rest of the time, Cheng Yue and Chen Ning were making pastries in the kitchen, Chen An was grilling on the barbecue grill in the yard, and Chen Tong was helping out.
No one in the family was idle; they were all busy as spinning tops.
Two days later, all the pastries to be given away were finally ready, and Cheng Yue and the others went to the county town immediately.
Upon arriving at the shop, Cheng Yue first took out a small portion of pastries and asked the Chen sisters, Chen Tong and Chen Ning, to deliver it to Liang Hongyu.
Liang Hongyu is a very generous and easy-going person. I was fortunate to have been reminded by her about the incident at the brothel last time.
Xiaoxiang Pavilion and Dashunzhai Cheng Yue also prepared a separate set. Putting aside their cooperative relationship, these two businesses also need to do a good job.
Those who can afford to patronize Xiaoxiang Pavilion are either rich or powerful, so this is a good opportunity to promote it.
Pastries are different from braised food; these days, pastries are more expensive than meat.
After all, the ingredients used to make pastries are all precious things, such as sugar, oil, and refined white flour.
Although she doesn't have much capital to make these pastries, she can't price them below the market price; disrupting the market will only bring trouble upon herself.
She had to keep prices similar to, or even a little higher than, those of other pastry shops in the county, since tastes differ.
If the price is too high, then it's not something that ordinary people can afford. Her target audience is the wealthy and powerful, and their money is the easiest to earn.
Therefore, it must be sent to Xiaoxiang Pavilion.
As for Da Shun Zhai, there's definitely no chance of collaborating on pastries, but Da Shun Zhai itself is the key.
After all, someone who can open so many restaurant branches must be rich.
After dividing these into individual portions, Cheng Yue cut each of the remaining pastries into several pieces, taking a small piece from each piece to form a portion, so that diners could try each flavor.
The selection of pastries was limited, so this was all we could do. Although each piece looked small, the combination of several kinds of pastries didn't seem stingy.
Since they were free gifts, she couldn't possibly give them out in bulk.
In reality, only a few of the customers who buy braised food are her true potential customers. The rest, who can afford braised food, may not be willing to buy pastries.
But she couldn't afford to be biased and offend customers. If she was going to give them all away, she should give them all away; otherwise, she would be ruining her own reputation.
After the pastries were portioned out, it wasn't long before the braised dishes were ready to go on sale.
Cheng Yue then went to the window with Chen Lin and the other two. The pastries were laid out one by one, and everyone who bought braised food was given a free portion.
While giving them away, they also took the opportunity to promote them, saying, "These are all homemade pastries, with various flavors available. Take them home and try them."
The pastry shop will open in three days. If you enjoy the food, we hope you will come back and support us!
"Oh! Thank you so much, Mr. Cheng! You're so generous!"
"This pastry looks delicious! I'm going to try a piece right now, haha!"
Everyone was overjoyed to receive free pastries in addition to the braised food they bought, especially since everyone received the same amount, which was quite a lot. They all secretly thought that Cheng Yue knew how to do business.
One of the old men even picked up a piece of pastry and popped it into his mouth, which drew expectant looks from everyone. They had to be more reserved and decided to try it at home.
The old man had only taken two bites when his eyes widened. "Mmm! Mmm! Delicious! The crust is so crispy and the filling is so soft and fragrant. Mr. Cheng, how much are these pastries?"
He doesn't like sweets, yet there's nothing wrong with him. His wife, daughter-in-law, and granddaughter at home must like him even more.
However, these pastries are so much tastier than those from other stores, so the price is probably much higher as well.
Everyone swallowed hard; they knew the pastries couldn't be bad. After all, if the braised dishes were this delicious, the pastries must be just as good.
When the old man asked the key question, they all turned to look at Cheng Yue.
Cheng Yue smiled and said, "The fillings and methods of these pastries are all different, and the prices vary. The cheapest is fifty coins per catty, while the more expensive ones can cost two or three hundred coins."
These days beans are cheap, so red bean paste fillings can be priced lower, but they can't be priced too low, since there are other ingredients besides beans.
Lotus seeds, sesame seeds, peanuts, and walnuts have low yields but high selling prices, so naturally, their prices cannot be low.
And then there's the pork floss, which is made entirely of meat, and the cakes, in particular, are made with real eggs.
This price is definitely expensive for ordinary people, but her target audience is not ordinary people.
After all, a pound of pastries can buy several pounds of meat, and they don't even fill you up. Who can afford to buy pastries all the time? These days, pastries are only a pastime for the wealthy.
"hiss!"
Sure enough, as soon as Cheng Yue finished speaking, a collective gasp rippled through the crowd.
The cheapest is fifty coins per pound? And the expensive ones are over a hundred coins?
They used to think that if the food was good, they would come and buy a pound or two, but now they don't even dare to think about it.
Although it's not that I can't afford it, I'd rather save the money to buy braised food. It's more reassuring to eat meat; pastries are not worth it.
They wanted to say "you're too kind," but they were still holding the pastries Cheng Yue had given them, and they felt obligated to accept her gifts, so they didn't dare to ask.
These few freebies alone must have cost several tens of coins, so I guess I got a good deal...
"Actually, this isn't that expensive. Yingguozhai's pastries often cost tens or even hundreds of coins per pound, but to be honest, they're not as delicious as this!"
The old man pondered for a moment and then spoke again, saying that it's normal to think Yingguozhai is expensive because of its great reputation.
Cheng Ji is a newly opened restaurant, and people think it's expensive to set such prices right from the start. But food is about taste, not about who has the biggest store or the biggest reputation.
Cheng Yue smiled and said, "The reason why our noodles are so soft and delicious is because we use plenty of ingredients. Not to mention oil and sugar, even the dough is made with finely ground white flour."
The old man nodded and laughed heartily, "No wonder, it tastes just different. I'll definitely come back to buy two more pounds on the opening day!"
Cheng Yue was naturally delighted to have secured a potential customer before even opening for business. "Thank you for your support, sir. If you come to the opening, I'll give you two more yuan!"
"Haha! That's great! I'll definitely come!"
As soon as the old man left, the others who had already bought their braised food also left. It didn't matter whether they ate the pastries or not, as long as the price of the braised food didn't go up.
Besides these people, there were also a few who looked like maids or servants, and Cheng Yue gave them two extra pieces to try.
"This is for you all separately. I hope you will go back and say a few words in support of me."
The Dragon Boat Festival is just around the corner. When it comes to gifts for the festival, our pastries are the only ones available on the market. They are impressive and the perfect gift.
Customized gift sets are also available for pre-order now.
We can't underestimate these people; we have to give them gifts!
If they consume all the free gifts, wouldn't she be unable to develop her main clientele?
Continue read on readnovelmtl.com