When Lin Dan came to the top floor with the information, the attitude of the secretarial staff towards her had completely changed. They were cautious, careful, gentle and polite, as if the exclusion and sarcasm they had experienced had never happened. The secretary who was in charge of receiving her took her to the rest room next to the president's office and said with a smile, "Ms. Lin, please wait here for a while. The president will be here soon. Here are your coffee and snacks. Please enjoy them."
Lin Dan had already eaten up the air-shipped Black Forest cake. There were a few other Western desserts on the table. Coincidentally, they were the ones that Lin Dan had been learning to make recently. They looked very delicate and had a very rich aroma. Lin Dan immediately became interested, thanked the secretary, then picked up a small spoon, scooped a small piece of tiramisu, put it in his mouth and tasted it carefully.
Her hearing is so sharp that she can hear what happens in the president's office even through a wall. Lei Jin was scolding Lei Chao, blaming him for not being motivated and treating work as a joke. He was also planning to send him to Country Y to continue his studies.
"I didn't expect you to achieve much, but you can't hold me back," Lei Jin said in a deep voice.
"Brother, I'm not holding you back! Ask Special Assistant Ming if I've caused you any trouble. I come to clock in for work every day!" Lei Chao defended.
"You are holding me back by doing nothing. After all these years, you still know nothing about business. If a brilliant business plan is placed in front of you, can you understand it? Can you find its value? You don't even have basic business sense and vision. What are you doing in my company? Go back and study hard. Don't even think about graduating without straight A grades!"
"Brother, no! Send me to Africa to mine! I would rather be a coolie than study! Brother, you can't be so cruel!" Lei Chao was carried out by two bodyguards. As soon as he went downstairs, he was taken to the airport in a luxury car.
Lin Dan always felt that there was something wrong with the conversation between the two, but he couldn't grasp the point for a moment, so he had to give up. After waiting for a few more minutes, the door of the lounge was pushed open. Lei Jin asked while straightening his sleeves that were wrinkled by Lei Chao, "Is the dessert delicious?"
"Very delicious." Lin Dan still gave the standard answer.
Lei Jin chuckled softly, "If they're delicious, pack them all up and take them back. The meeting is about to start, so I'll have someone put them in the refrigerator first."
"Okay, thank you, Mr. Lei." Based on Lei Jin's approachable attitude, Lin Dan knew that he would soon be valued.
The two walked into the conference room side by side. The company's top executives and several major shareholders had already gathered together, waiting with serious expressions. Ding Ning was also among them, and when he found out that the meeting was chaired by Lin Dan, he couldn't help but show a look of surprise.
Lei Jin originally wanted to put his palm on Lin Dan's back and push her onto the podium, but when he caught a glimpse of the infinite spring scenery behind her, he changed direction in time, patted her shoulder gently, and whispered, "Don't be nervous, I will fully support you."
"Thank you, Mr. Lei." Lin Dan nodded politely, but he was not nervous at all. She seemed to have faced countless big scenes and had long been accustomed to the feeling of being the center of attention.
She turned around and plugged in the USB drive. into the computer.
See her sex. Feel the ultimate. bare. The people in the audience made a slight noise from behind. Move, and some people expose themselves. kinky. Mi's gaze had already labeled Lin Dan in his mind - this was a woman who climbed up to the top with her beauty and body, and she could be played with at will.
Among them, Ding Ning had the most disdainful expression. He directly took out his drawing board and started creating, not caring about the content of the meeting at all.
Lei Jin finally understood how Lin Dan felt when she was almost fired. She obviously possesses such outstanding abilities, but she is questioned because of her equally outstanding appearance. How could she not feel depressed and angry?
"Quiet!" He knocked on the table with a cold face and looked straight at Ding Ning: "Please turn off your electronic products, this meeting is very important!"
The president had spoken, so Ding Ning could only put down the drawing board reluctantly.
Lin Dan spoke slowly amid the contemptuous gazes of the crowd: "What I want to discuss with you today is not a small idea or creativity, but a business involving billions or even tens of billions of dollars, and the rise of a brand new business empire. If my plan can be implemented smoothly, I dare to guarantee that within five years, the output value of R&R alone will exceed the total of the entire LEI Group. If you are interested, please look here..."
She tapped on the keyboard, started playing the PPT, and asked her secretary to distribute the plans one by one. She captured everyone's attention with just one opening remark, not to mention that her subsequent speech was extremely brilliant.
The conference room was unusually quiet, with only Lin Dan's voice speaking. Forty-five minutes later, she finished her speech, propped her hands on the table, and said calmly: "If you have any questions, please raise them and I will discuss them together."
Ding Ning raised an objection first: "I don't agree with your plan! Your so-called fast fashion seriously deviates from the original intention of artistic creation and is plagiarism! R&R is a stylish brand, but according to what you said, you made it into a knockoff. You are destroying the company's foundation and reputation!"
"As an excellent designer, I think you are capable of distinguishing between plagiarism and imitation. I understand why you object. You want to be a leader in fashion trends, not a follower, right? You would rather spend two or three months predicting the popular trends of the next quarter than spend just half a month summarizing the most popular fashion elements and making them into ready-made clothes, because that will make you lose a lot of sense of accomplishment and your creativity will be questioned. But please be clear that your personal achievements have nothing to do with the interests of the company. The fast fashion I am talking about now can make the most money for the company in the shortest time and minimize risks and investment, but you are prepared to use huge amounts of money and high risks to pile up your resume. Your opinion is contrary to the interests of the company, and I don't think it's worth mentioning." Lin Dan said casually.
Ding Ning was furious, but couldn't find the right words to refute. Indeed, Lin Dan’s plan was too tempting and full of the smell of money, but the so-called art he pursued was incomprehensible to the people present.
Ding Ning was held down, and another shareholder raised his hand: "The company's product positioning is light luxury, but you turned it into affordable. Do you think it is appropriate? Don't forget what LEI does."
"I haven't forgotten, but please remember that this is R&R, not LEI." Lin Dan picked up a marker and drew an olive shape and a triangle on the whiteboard, and said slowly: "This is the social structure diagram of Europe and the United States, and this is the social structure diagram of China. In Europe and the United States, the middle class is located in the middle of the olive shape, which is the vast majority, while the bottom and upper classes only account for a small part, and therefore luxury goods and light luxury goods have a large market. The situation in China is completely different from that in Europe and the United States. There are only 200 to 300 million people in the top and middle classes, and the remaining one billion are far from reaching the level of consuming luxury goods. May I ask everyone, what do you value most when entering the Chinese market?"
"It's the demographic dividend and the huge consumer population." Lin Dan circled the base of the pyramid and said in a resounding voice, "Then I would like to ask you, when you define your products as light luxury and only target these 200 to 300 million people, and give up the vast majority of consumers, what do you think? Everyone knows that R&R is a subsidiary of LEI and a commoner with aristocratic blood. It has a natural appeal to these 1 billion people and will also be recognized by these 200 million people. Why do you give up this natural advantage and take a more difficult path?"
Lin Dan looked around at everyone and said slowly, "Double Eleven is coming soon, followed by Double Twelve. If we carry out product research and development according to my plan, the company can shorten the six to nine months of design, production, and listing to one month or even half a month, just in time for these two world-famous shopping festivals. Last year, a popular clothing store called 'Orange Flavor' earned 330 million on Double Eleven; a small clothing workshop called 'Xun' earned 260 million. I don't need to elaborate on the rest of the data. I believe you can find it in the plan and on the Internet. These small stores don't have professional clothing designers. How did they get started? They rely on copying big-name fashion, keeping up with current trends, and selling whatever is popular."
Lin Dan emphasized, "Everyone, they can make 200 million or 300 million, how much can we make? Compared with them, we are a monster-level competitor. We have the best designers, the most powerful financial resources, the most noble brand pedigree, the most comprehensive fashion information and the largest production line. If we grow according to this efficient, high-speed and low-risk model, we will be able to make a profit in the first year of the company's establishment, and we will achieve a qualitative leap in five years. After ten or twenty years, we will become a giant in the clothing manufacturing industry. I want to ask you, what are you still hesitating about? Do you like to go against money?"
The last sentence accurately hit the soft spot of all senior executives and shareholders. Yes, they come to China to invest in order to make money. Even a small workshop can achieve huge success through this model, so why can't they?
Not only did Lin Dan paint a delicious pie for them, but more importantly, some people had already started eating the edges and corners of the pie. They just didn't realize that this was an extremely successful business model and had not yet transformed it into effective productivity.
If they hesitate today, then tomorrow, this big piece of pie may very likely be taken away by another strong and far-sighted competitor. That is a huge market involving more than one billion people and a business worth tens of billions or even hundreds of billions. At this point, no one cared whether Lin Dan's clothes were sexy or not. Regardless of her feelings or appearance, they marveled at her business acumen and trembled at her keen business vision. Some even gasped heavily at her business plan.
The desire for money gripped everyone's throat. They calculated in their minds the profits that R&R might make in the future, and then were shocked to find that it was indeed an amount that the entire Lei Group could not reach. The strength of the subsidiary and the parent company can be reversed in an instant.
In this dead silence, Lei Jin slowly spoke: "Now, please vote on this plan. Those who agree, please raise your hands."
After a brief silence, everyone raised their hands, except Ding Ning, who gritted his teeth and persisted for a while. Finally, under everyone's gaze, he chose to compromise, and thunderous applause followed.
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