Chapter 227: Business
In the blink of an eye, Gu Qijiao had given birth to the child for more than ten days. According to the rules of her hometown, it was time to hold a ten-day celebration for the child.
But because Gu Qijiao's family were all in Yanjing, many familiar friends and family had already come, so the customary ceremony of holding a banquet was waived.
The family sat together and began to think about naming the child.
In fact, Zheng Weidang had thought of some names before, such as Zheng Jianguo, Zheng Liye, Zheng Canjun, Zheng Yuhua, etc., but they were all rejected by Zheng Yunsheng.
He said he didn't want to give his child such a big name because he didn't expect his child to achieve anything great, he just hoped that his child could grow up safely and happily.
In fact, the real reason was that Gu Qijiao didn't like those names, but she was too embarrassed to say it, so Zheng Yunsheng had to take the blame.
The couple also thought of some other names, but after thinking about them, they felt that they were a little lacking in meaning.
In the end, because 놚 was registered, the family had to sit together and discuss the matter seriously. The name was finally decided by 놘 Zheng Weidang:
"You hope that the child will be safe and sound, but I hope that the child will have a bright future, so let's just call him Zheng Jinan!"
Fine clothes and delicious food, peace and safety.
The child's name was decided in this way, and when Zheng Yunsheng and Gu Qijiao were in college, they had already moved their household registration to Yanjing.
After the name was decided, Zheng Yunsheng went to register Zheng Jinan.
The names of the family of three were finally registered on the household registration. Zheng Yunsheng held the big bright red baby in his hands, and his eyes were filled with happiness.
The author has never seen this kind of household registration, but when he saw it, he always felt like he had seen it before. What's going on? Do you have this strange feeling?
After deciding on a name and registering the child, the family gathered in the yard to have a good meal. Then Zheng Weidang and Li Xiangmei boarded the train back to Suzhou.
Zheng Shuning is still studying in Suzhou, Zheng Weidang has not retired yet, and Li Xiangmei is running Zheng Yunsheng's electrical appliance store.
(The electrical appliance store has moved back to the original commercial street, and its storefront is still in the most central location.)
The whole family had reasons to stay in Suzhou, and Zheng Yunsheng followed them there.
When his mother retires and enjoys her old age, he will bring them to Yanjing.
After sending his mother away, Zheng Yunsheng went back to school to help Gu Qijiao attend classes.
He was very busy. He attended classes to help Gu Qijiao catch up with her studies, and also contracted the construction of the commercial street in Wangfujing, Yanjing.
From Monday to the weekend, I work non-stop without a break.
Gu Qijiao felt distressed and told Zheng Yunsheng to stop attending the class, but Zheng Yunsheng didn't listen. He liked the feeling of being busy.
Although it was tiring, it was very fulfilling.
Before Gu Qijiao finished her confinement, October magazine published another issue. This was the first issue published by the magazine after Gu Qijiao left the magazine.
Sales were dismal, not even 60% of the print run was sold.
Most of the readers who sold it were those who had subscribed to annual packages and could not cancel it. There was no other way, just like Zheng Yunsheng who had subscribed for two consecutive years.
Although Zhao Kuangguo was worried about the future development of the Yenching Daily, he couldn't help but feel a little gloating when he saw the magazine suffer such a Waterloo.
He knew he shouldn't be happy about this, but he couldn't help it. After leaving the hospital, he even ran excitedly to Gu Qijiao's house to congratulate her.
Just to mention this matter to Gu Qijiao.
The decline in magazine sales was within everyone's expectations, and not just because of the proportion of Gu Qijiao's articles in the magazine.
Her appeal is powerful.
After Gu Qijiao published a report to appeal for Zhao Kuangguo's injustice, many readers speculated that Gu Qijiao might be removed from the magazine.
As a result, Gu Qijiao's name was not included in the new magazine, so those loyal readers stopped buying the magazine.
This is also a way of silently supporting Gu Qijiao.
After the magazine's sales declined, the current editor-in-chief of Yenching Daily, Mai Guoqiang, discovered that the magazine's sales were not even enough to pay the authors' royalties and printing costs.
It had not been long since he took office, but he had already caused a huge loss to the Yenching Daily.
The calls from above kept coming in one after another, and Mai Guoqiang was having a hard time explaining them.
After Gu Qijiao learned about this, she was not too upset. As far as she knew, October was a well-established magazine that developed very well in its previous life.
But now, because of her intervention, it has gone into decline prematurely, which is quite sad.
But it's okay to sigh for a while, she has already resigned, and even the two guides Zhao Kuangguo and Ye Shouren have severed ties with the magazine. She can no longer control the magazine's survival.
Before she left the magazine, Gu Qijiao had thought about starting her own magazine.
It just so happened that she had left now. After considering for a while, Gu Qijiao had decided to start a new magazine company.
It's just that Gu Qijiao can't compare to Zheng Yunsheng. She is the type of student who can make up for her shortcomings with hard work, and she can't balance her career and studies.
So Gu Qijiao set her sights on Zhao Kuangguo, hoping that he would be the editor-in-chief of her new magazine.
Zhao Kuangguo just wanted to come and see Gu Qijiao, but he didn't expect to receive the olive branch from Gu Qijiao with understanding. He was a little surprised for a moment.
"Xiao Gu, why haven't I heard you mention the idea of starting a magazine before?"
“Because the contract with the Yanjing Daily has not expired, I was brought to Yanjing by you and Editor-in-Chief Ye, and I signed a contract with you and promised to continue working in the magazine.
I can't betray your trust just because I have new ideas. But now I've been fired from the magazine and can do my own thing freely.
I also hope that Editor-in-Chief Zhao can give me a hand. Although I run a private magazine and it's not as well-known as the Yenching Daily, in terms of remuneration, I won't pay more than them. ”
Putting aside their friendship, Gu Qijiao believed that there were too many benefits to keeping Zhao Kuangguo. Zhao Kuangguo had experience as the editor-in-chief of the Yenching Daily and had a wide network of contacts.
With him as the editor-in-chief, Gu Qijiao basically doesn't need to worry about things like printing the long version. She only needs to worry about the content of the magazine.
Besides, Zhao Kuangguo’s character is trustworthy. It was Zhao Kuangguo, the mentor, who brought Gu Qijiao to Yanjing.
Now that Zhao Kuangguo had reached the lowest point in his life, Gu Qijiao gave him a ladder to climb up, which could be regarded as repaying Zhao Kuangguo's kindness in the past.
Therefore, keeping Zhao Kuangguo is definitely a win-win situation.
Zhao Kuangguo is now unemployed. Although he has a lot of savings, he can't keep up with the times. No matter how much money he has, there will be a day when it will all run out.
Even so, when faced with the olive branch thrown by Gu Qijiao, he did not immediately agree to Gu Qijiao, but asked Gu Qijiao:
"What kind of magazine are you going to run? Something like October?"
He thought that he could only decide whether to agree to Gu Qijiao after he was sure what type of magazine Gu Qijiao wanted to make and whether he was capable of doing it.
Gu Qijiao had already thought about the type of magazine, and she responded:
“The magazine company I founded did not intend to only produce one type of magazine. my country’s paper media industry has only just begun to emerge in recent years, and magazines have also become popular in the market in recent years.
But because our magazine was just starting out, the content was relatively simple. Basically, the magazine was centered around essays, poetry, and novels. This kind of magazine was sold all over the newsstands on the streets.
The single market is the main problem facing magazines now. What my magazine does is to use this single market to make full-scale output and break the market balance.
So I plan to start with six areas: finance, photography, food, children's books, youth books, and elderly books, and publish six different types of magazines at the same time. ”
It was difficult to make a magazine, but Gu Qijiao was planning to make six at the same time.
At first glance, this does seem a bit overconfident and ignorant.
But if you think about it carefully, you will find that the types of magazines founded by Gu Qijiao all belong to the blank parts of the current market.
Once it is done, it will definitely produce very considerable profits.
Zhao Kuangguo was not very interested at first, as he thought that the magazine founded by Gu Qijiao was nothing more than the literary books that were flooding the market.
Unexpectedly, what Gu Qijiao proposed was a concept that was completely different from the current market.
This made Zhao Kuangguo very interested. He looked at Gu Qijiao with a smile and said:
"Xiao Gu, I think your idea is great. If you do it well, you will definitely be the leader in the industry.
I can be your editor-in-chief, but I have a condition, that is, I don't want a salary, but I have to invest in your magazine.
Can I start this magazine with you as a partner? ”
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