Xi Chun held a mobilization meeting for everyone, and helped them find many merchants in the city to promote their products. At the same time, he also gave the children in the alleys a little money. As long as they helped recite rhymes, they could earn money.
"Sweet canned fruit, grown in spring and eaten in winter, everyone is happy to eat it, a perfect gift, waiting for you to order!" These nursery rhymes are deeply ingrained in people's hearts, making them want to taste what this legendary canned fruit is really like.
"Have you heard about that canned fruit? What does it taste like?" Recently, many people in the streets and alleys have started asking each other this question.
"I haven't tried it yet, so I don't know if it's really sweet. I'd like to give it a try though."
"That must be very expensive. We ordinary folks should just forget about it. I'll just wait until I visit relatives to buy some. This stuff might be even more popular than pastries."
"I couldn't resist buying a small jar to try yesterday, and I must say, the taste is really good. It's made with real fruit, and it tastes amazing. The key is that it's sweet, full of sweet juice. It's a great product, whether as a gift or for personal consumption."
Some people who had tried it began to share their experiences, which made everyone even more eager to try it themselves.
"We only have the best quality fruit here, carefully selected, not the defective ones, and it's full of sweet juice, so the price is naturally a bit more expensive than buying sugar directly. But being able to eat some fruit in the middle of winter is absolutely wonderful. Come on, everyone, don't push. We have a tasting event these days, and everyone can try a bite of the sweet juice and a piece of fruit."
Xichun had the fruit and sweet juice scooped out and divided into several bowls, so that everyone could have a taste.
"It's so sweet, and the fruit flavor is in there too. I think it'll taste great if you roast it over a fire, even though it's a bit cold," someone commented after taking a bite.
"It's really delicious. I'll buy a jar to take home and try it." Some people even said they wanted to buy it directly.
"Although this canned food is delicious, I want to solemnly remind everyone that once this jar is opened, it must be eaten as soon as possible. Don't be reluctant to use it, otherwise it will spoil if left for too long, and eating it then may cause diarrhea. So we use these small jars for storage. Once opened, it cannot be kept for long and must be eaten within two days at most."
Xi Chun reminds each customer again when they make a purchase, fearing that someone might keep it for a long time and cause trouble if something goes wrong.
"Okay, we understand. It's like those fresh fruits; they spoil in just a couple of days after you buy them."
For a while, many people came to buy, but Xichun did not increase the number of stalls. This was to ensure that he could supervise at all times and fulfill his obligation to inform customers. He also wrote the notices on the altar.
The number of stalls didn't increase, but the number of people was too much to handle, so Xichun hired a lot of people to sell the goods, mainly villagers, and also asked his neighbors in the alley to help. All of this was paid, so everyone was naturally happy to do so.
Some people also saw the business opportunity in this canned fruit. They took it back and studied it for a few days, and then roughly understood the secret. They secretly regretted that they had not discovered such a business opportunity. However, next year, next year they must make this business a success and never let Chen Xichun monopolize the market again.
Some families in the village also started making and selling canned fruit. Taking advantage of Xichun's success, they sold all their canned fruit and made a considerable amount of money.
Business was booming and no one was bothering her. Xi Chun said that this was the most relaxed time she had been in a long time. Soon, the canned goods were in high demand and short supply. Before the New Year, people were already coming to buy them. Xi Chun did not want to offend those wealthier merchants. She wanted to make money for herself and also help others make some.
After finishing all these tasks, Xichun planned to take a break early this year, so on the 23rd day of the twelfth lunar month, they closed their stall and went home to prepare for the New Year.
When the village chief learned that Xichun had returned, he also came to find her. This time, he came for the sake of the village's development.
"Xichun, I heard that someone in the city is also planning to sell canned fruit next year?" The village chief frowned. After seeing how popular Xichun's canned fruit business was, he thought that the villagers could also make and sell canned fruit next year. Who would have thought that someone would be eyeing this business? Can they still compete with others?
"According to what I've heard, quite a few people have already started eyeing this business, and it's almost certain that someone will be selling it next year," Xi Chun said frankly.
“What can we do? Everyone in the village was thinking of making their own canned goods next year. But if those big merchants get involved, how will we ordinary folks be able to sell our products? Those merchants are really rich.”
Upon hearing this, the village chief immediately became worried. He was heartbroken to see one of the village's main sources of income cut off. If he had known it would turn out this way, he would have preferred to have the villagers work with Xichun this year and collect the fruit from other villages. That way, they would definitely have sold even more.
However, not everyone in the village listened to him. If they hadn't succeeded, Xichun and he might be the ones being blamed now, which is why he felt it was a pity.
His family worked with Xichun this year and made a lot of money. Not many families in the village followed suit, and quite a few people regret it now.
"Village chief, don't worry. I didn't expect so many people to be eyeing this business, but it's not entirely without benefits."
"Oh, what other benefits could there be that I haven't thought of? Xichun, tell me quickly. You've done business outside and have seen more of the world than we have. If there are any benefits, the village will definitely thank you."
"Village chief, think about it. If those people want to make canned fruit, where will they get the raw materials? You know, fruit transported from other places spoils very easily, so it must be sourced locally."
Even if they have a lot of land, they can't use all of it to grow fruit trees, or they will be punished by the government. So they must harvest fruit locally. If we transplant some of the fruit trees from the mountains to the edges of our own fields, wouldn't that allow us to do both without any problems?
Besides, as long as canned fruit continues to be profitable, those merchants will keep buying it. Our village and surrounding area have plenty of mountains, so if we plant fruit trees on the mountains, why would we be worried about not making a profit?
“That makes sense, that makes sense, Xichun, your mind works even faster than ours! How come I didn’t think of that? Just like we sold the fruit to you this year, we can sell the fruit to others next year.” The village chief instantly saw hope.
"Indeed, and if we want to sell our fruit consistently, we need to cultivate better varieties that are sweeter and juicier. This way, others will know the advantages of our fruit and will naturally prioritize those from our village when making their selections."
"Yes, yes, Xichun, you're absolutely right. I'll go back and draft a plan so that all the willing families in the village can make money." The village chief hurried off.
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