Chapter 82 Chapter 82 High-profile publicity
The pineapple soaked in light salt water removed the sour and numb feeling and became sweeter. After eating the third piece, Jiang Yiyu signaled Cheng Shuze that she didn't want it anymore.
After dinner, Cheng Shuze was flipping through a finance book that was much thinner than those brick-sized books. He was reading it not very seriously, rolling up the pages with one hand, and with his other hand, he would occasionally pick up a piece of pineapple or mango strawberry from the coffee table and feed it to Jiang Yiyu, who was lying on the sofa with her head resting on his legs.
Jiang Yiyu was browsing the various reviews about her drama in the square. She had stopped reading online, but only reopened her account to get first-hand information after the fake dress incident.
"Do you want me to help you delete the post directly?" Cheng Shuze asked, his eyes fixed on Jiang Yiyu's mobile phone screen.
Jiang Yiyu was still eating pineapple chunks and hummed vaguely.
Despite the current heated debate, this matter was actually quite easy to address. After all, the skirts were real, and fabricating something out of thin air wouldn't lead to anything significant. The key concern was that once she addressed the issue, her identity would likely be exposed, and if the evidence continued to spread, it would lead all the way to Cheng Shuze.
Although all their close friends knew that they had reunited, not to mention that Cheng Shuze now had to bring a storage box with different cut fruits to work every day. Of course, he cut and packed them himself, and Jiang Yiyu would not do it himself. His main purpose was to show off. Jiang Yiyu thought it was very crazy.
Moreover, He Yue heard that Cheng Shuze had recently gone to the point where the other party's boss shook hands with him after signing the contract and said congratulations to Mr. Cheng on finding a good match and wishing him a speedy marriage and a baby. Cheng Shuze accepted all of it with a smile, and his usually cold expression relaxed, as if he had admitted it. This caused the single female colleagues in the company to collectively suffer from heartbreak, and a lot of the data reports were wrong at that time.
He Yue also sighed when he reported to her.
Alas, one small move can affect the whole body.
In the eyes of the public, actors are always much more popular than directors. Before, her popularity was low and she didn't attract much attention, so she was able to get away with it.
Forget it, I'll deal with it later if it really gets discovered.
"I'll handle it myself." Jiang Yiyu looked up at Cheng Shuze, "But you'd better be mentally prepared."
As the first hit web drama of this season, The Little Mermaid not only satisfied the investors, but also had a significant impact on the actors. The number of fans is increasing every day. As for the dress controversy caused by the broadcast of the drama, there was no major reaction after two days of quarreling. Even the brand did not leak any news. Everyone thought that the matter would eventually come to nothing, but the drama production team suddenly released an official blog.
[Mermaid Princess V: Those haute couture pieces are like the backstage of a fashion show.]
There are several pictures. The first one is a row of dresses hanging on the rack. There are some used in the drama and some that Tong Xuan picked out but didn't use in the end. There are also dresses after Tong Xuan modified them, photos of He Shu's final makeup, and behind-the-scenes footage of the rain scene shot in one take.
It was promoted very high-profile when it was basically believed that the crew was copying the film to save money.
After this message was posted, Tong Xuan, who had been holding it in for a long time, immediately posted the short essay she had prepared long ago, expressing her regret for having to let the dress get wet, and praising the dress for being beautiful and the actress's professionalism in not wasting the dress, etc. It was a long essay, and this time it immediately went viral.
The crew actually said their skirts were authentic! Where did they get the money?
It's because the authentic dresses are ridiculously expensive and basically impossible to borrow. They also studied this series and found that it is basically not loaned out and not even the most popular top stars have them, so they concluded that the crew must be using fakes. Now they are openly promoting that they are using authentic ones. How is this possible?
Is it when the brand is dead?
Shortly after the official Weibo post was released, while everyone was still mocking that the crew might have made a wrong move this time, and that it might have been fine originally, but after this big publicity, they might have to kneel down and apologize to the brand, the high-end brand Rocambolesque, which had been silent for a long time, reposted the Weibo post to claim responsibility.
【RocambolesqueV: Who hasn't seen our Little Mermaid? 】
Attached are photos of the show dress and promotional pictures of the web drama.
...Did the staff cut the wrong number? Aren't all fashion brands considered cold and cruel? You should be more clear-headed! How can this be authentic? This is just a small web drama!
Of course, they came for Jiang Yiyu. How could they not know whether the dresses they sold to customers were real or fake? As an SVIP customer of theirs, Miss Jiang used their clothes in the filming of a drama. Isn't this a huge recognition? Since receiving the news, the brand has contacted Jiang Yiyu, and they are eager to claim her as soon as possible.
Rocambolesque's repost had a bit of a dog-licking feel, working hard to promote a small web drama, and fans were proud for a while and told others about it.
The brand has confirmed that it is authentic, so those who are complaining can all shut up.
However, how could the crew have the money to use high-end fashion for filming? The fans thought about it and then realized that the crew obviously didn't have the money. The skirt was real, so it couldn't be that the actor brought it with him! Before they could sigh under He Shu's Weibo about the female goose's resources, He Shu had already replied in advance, saying that Director Jiang suffered a heavy loss for the film.
These days I've only heard of actors using private servers, but never heard of directors using private servers. Moreover, they're so expensive that he just takes them out. Who is this director?
Jiang Yiyun...this name sounds so familiar! Isn't she the director who shot the Cheng family promotional video? She also directed this movie!
Thinking of the extravagant and lavish style of Cheng's promotional video, everyone suddenly realized that the two films were indeed stylistically similar, and that they were the work of the same person. Director Jiang was truly courageous, having made the decision to scrap the couture dress. Some people still tirelessly asked the male model who had been in the Cheng's promotional video for so long, begging Director Jiang to persuade him to debut. They really wanted to see a handsome guy, or to tell us he wasn't that good-looking so we'd give up completely.
So much time has passed, why am I still thinking about the few seconds of footage in the promotional video? Jiang Yiyu frowned helplessly.
Originally, the matter was considered over after the brand claimed it, but soon what Jiang Yiyu had expected happened. An entertainment reporter revealed Jiang Yiyu's identity.
In fact, it is not difficult to find out. She is the legal person of Yinhe Film and Television. Both of the films she shot were named after her. She was not too low-key when she married and divorced Cheng Shuze. A simple search will reveal a very clear clue.
No one paid attention to it before, but now because of the dress incident, everyone is very curious about Director Jiang's background. What kind of family background can she have to pull out so many haute couture dresses from her private clothes? Could those dresses used in the promotional video also be Director Jiang's private clothes? In this way, Miss Jiang's identity was directly leaked.
It was leaked, but then came the resurrection of the Cheng-Jiang divorce incident from two years ago. It was already known that Miss Jiang and Mr. Cheng were divorced, and the promotional video directed by Director Jiang was a project under the Cheng Group, so it can be concluded that -
"Sister, please tell us if that male model was Mr. Cheng himself! If he is, just send a winking emoticon! Please, sister!"
The netizen who had been praising the wealthy couple two years ago came back waving a handkerchief, asking if they were going to remarry. Great news, my CP turned out to be real.
However, the turmoil on the Internet will not affect the dinner party of the Little Mermaid creative team for the time being.
A high-end private room was booked. In addition to the main creative team, there was also a non-staff member, Cheng Shuyi. However, she was an old acquaintance of everyone. She was a classmate of Zhou Yu'an and had helped promote their drama. It was a good opportunity for them to have a meal together, but only one person didn't show up for the whole party.
Mr. Cheng had to go on a business trip suddenly. Even though he wanted to blow up the tarmac on the spot, he still had to rush to the airport.
Jiang Yiyun had originally wanted to formally introduce her boyfriend to her friends, but even though everyone knew about her relationship with Cheng Shuze, she had to give up now. They were all so busy with their schedules that there was no telling when they would be able to get together again. It was best not to change the scheduled time. Besides, if Mr. Cheng came, it would definitely be difficult for everyone to talk.
Cheng Shuyi was still very happy that her brother didn't come: "Sister, don't worry about my brother. He didn't come so I can just ignore him."
"Your brother...?" He Shu looked at Cheng Shuyi in surprise. "You are not...?"
Sure enough, as early as when she heard the surname Cheng during the interview, she had a vague feeling that Shuyi's identity must be extraordinary. Yunyi's generous treatment was obvious, but she didn't expect that she was actually the daughter of the Cheng family.
Zhou Yu'an obviously hadn't expected her classmate to have such a prominent background: "No wonder you didn't talk much about your family before."
Cheng Shuyi quickly waved his hands: "Well, we'll all be in the same company anyway, and you don't know how outrageous my brother is!"
At the celebration banquet, those who were going to be on camera had to pay attention to their diet. Everyone only drank some low-alcohol fruit wine. Jiang Yiyu didn't drink any of it. She drove here and even sent someone back.
After the dinner, facing the slightly cool night breeze, starry eyes twinkled as they walked out of the restaurant. Several recognizable actors wore hats and masks to cover their faces. Zhou Yu'an took a few steps closer and spoke to Jiang Yiyu in a low voice.
"Director Jiang, Chenlu, are you going to be an assistant director?"
Zhou Yu'an was talking about that S-rated costume drama. Jiang Yiyu nodded and said, "I heard you're going to audition for the villain role?"
As they talked about this, the two of them unknowingly slowed down their pace and separated themselves from the large group of people jumping around in front of them.
"I'm still studying the script. The villain is indeed quite challenging."
"I've seen it and I think there's a high probability that you'll be fine." Jiang Yiyu talked about the character traits of the villain that she had researched. After all, Zhou Yu'an was an actor that she had directed in a play, so she had a better understanding of what he was good at in acting. After sorting out the key points, Jiang Yiyu also mentioned in passing how she would arrange the shots if it were her turn, and Zhou Yu'an listened very carefully.
If he passed the audition, it would be their second collaboration. Jiang Yiyu was still very confident in Zhou Yu'an and patted him on the shoulder to encourage him.
"Just relax during the audition, it will definitely work." Jiang Yiyun asked casually, "Do you want me to take you home?"
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