She touched casually and felt a thin necklace.
When I opened my eyes, I found it was a gold necklace with a pink pearl pendant the size of half a fingernail hanging below the necklace.
Pei Yang reached out and took the small mirror on the dressing table to look at her, and said in a low and gentle voice, "Do you like it?"
Shen Mingzhu looked in the mirror and raised her head to look at him, "Are you hiding some private money?"
Pei Yang pinched her chin and asked, "Do you have to be so disappointing?"
Shen Mingzhu pouted, sat up, and kissed the man on the face, "I like it! Thank you, husband."
"That's more like it."
"So you're hiding some private money?"
Pei Yang: “…”
His eyes fell on Shen Mingzhu.
The woman's skin was white and delicate, and the thin gold chain made her look not tacky at all, but even more charming and attractive.
Pei Yang felt the blood in his body churning, and his eyes darkened.
Sensing his thoughts, Shen Mingzhu quickly hid herself in the quilt, "I'm tired, I want to sleep, good night, turn off the lights."
Pei Yang leaned over and hugged her waist through the quilt, leaning close to her ear and whispering in a soft voice: "For the last time, I'll be gentler."
"no."
Shen Mingzhu buried half of her face in the quilt and refused in a muffled voice.
Pei Yang did not take any further coercive actions, but just stared at her with his eyes unable to hide his true thoughts, as if he would not give up until he achieved his goal.
Shen Mingzhu looked at the man's handsome features and her heart slowly softened.
Later, my heart was no longer soft, but my hands were soft.
…
On the third day after Shen Mingzhu’s birthday, Mingzhu Food House officially opened.
The products currently sold in the store include soft candy, flower cakes, egg yolk cakes and snowflake cakes.
As for the soft candy, its texture and flavor will not be affected even if it is stored for a long time. As for the flower cakes, egg yolk cakes and snowflake cakes, they are all made and sold on the same day to ensure the best texture and flavor. No stale goods are sold.
After all, her target audience is middle to high-end consumers, who are not looking for cheap products but quality and service.
In order to attract customers and quickly increase brand awareness, Shen Mingzhu carried out a series of promotions.
She asked Shen Hongmei and Du Juan to wear work clothes with Mingzhu Food House printed on them and invite customers to taste their food at the entrance of the mall.
At the same time, business cooperation was reached with other brands in the mall.
For example, if you spend a certain amount, you can get a 20% discount coupon from Mingzhu Food Court, or a free tasting package.
The cost of the event is borne by the food factory, and many brand stores are happy to do them a favor.
Thanks to an endless stream of promotional methods, the store had a great start on the first day. Two hundred flower cakes and egg yolk cakes, as well as ten kilograms of snowflake cakes, were all sold out before four in the afternoon.
It doesn’t matter if it’s sold out, customers who want to buy it can make a reservation.
Customers who make reservations can enjoy a 10% discount, and the first 20 customers who arrive at the store every day can also receive a mysterious gift.
This can prevent customers who have made reservations from leaving without paying, and can also encourage some customers to arrive at the store earlier to pick up their food.
In the evening, Du Juan and her husband, Shen Hongmei, and Pei Yang, who were supposed to be off work, all gathered in Shen Mingzhu's office, waiting for her to calculate today's turnover.
"How's it going, Mr. Shen? How much did you sell today?"
As soon as Shen Mingzhu put down the abacus in her hand, Shen Chaobei couldn't wait to ask.
Shen Mingzhu stood up, holding her waist, picked up the chalk and wrote down the turnover on the small blackboard.
235.
"So many? I guess you didn't make a mistake, did you?"
Considering the current income level of ordinary workers, this is almost equivalent to half a year's salary.
This is the first day of business. If the momentum continues, the monthly turnover will be at least 6,000 to 7,000 yuan, or even 7,000 to 8,000 yuan.
Shen Mingzhu reported the sales of each category, which made Shen Chaobei amazed.
Biscuits and marshmallows at five yuan a pound, and snowflake crisps at eight yuan a pound, city people are really willing to buy them.
In fact, when Shen Mingzhu set the retail price of flower cakes and snowflake cakes, Shen Chaobei strongly opposed it.
But Shen Mingzhu has her own ideas.
There is no shortage of rich people in every era, what is lacking is the means to make these rich people willingly pay money.
With high-quality ingredients and craftsmanship and recipes that are more than 30 years ahead, she doesn't believe she can't make money from these people.
After announcing the good news, Shen Mingzhu arranged work for tomorrow morning.
"The customer ordered three pounds of snowflake crisps, five pounds of flower cakes, four pounds of egg yolk crisps, and red plums. You will come to the factory at 5:30 tomorrow morning to arrange for the chef to make them. Make sure you deliver them to the shop before 9 o'clock."
Shen Hongmei nodded quickly, and then reminded: "Boss Shen, these are just the pre-order quantities, so how much should we sell in the store?"
“We only do pre-order volumes.”
This decision puzzled everyone.
Shen Chaobei: "Shouldn't we do more while the business is going strong? We can't just rely on customer reservations."
"That's right. Currently we only take customer reservations and don't sell individual orders."
This work is organized and uploaded by Liujiu Book Bar~~
"If people can't buy what they want, won't they go to other stores to buy it?"
Shen Mingzhu smiled, "Scarcity makes things valuable. The more unavailable something is, the more people will scramble to buy it. This is called hunger marketing."
…
It was almost 11 o'clock when I got home from the meeting.
Shen Mingzhu was very tired, so she quickly washed up and fell asleep.
The next day, before dawn, she groped her way out of bed.
"Want to go to the bathroom? I'll help you."
Pei Yang was awakened by her movements. Thinking that she was going to get up at night, he quickly got out of bed and supported her.
Shen Mingzhu whispered, "I'm worried that Hongmei won't be able to get up, so I'll call the factory to ask if she's arrived yet."
Knowing that she got up early for this, Pei Yang couldn't help but feel distressed, "Now that the work has been arranged, don't worry so much. If Hongmei can't even do this, then there is no need for her to stay with you."
After making the call and confirming that the master had already started working, Shen Mingzhu felt relieved.
After using the bathroom, she was about to go back to her room to take a nap, but after taking a few steps, she felt a kick in the stomach.
"What's wrong?"
Seeing her stop with a strange look on her face, Pei Yang asked with concern.
Shen Mingzhu looked at him unhappily, "Your daughter kicked me again."
Pei Yang looked at the small round bumps on her belly that bulged from left to right, and reached out his big hand to caress her gently, "Guoguo, be good and stop making trouble for your mother."
Perhaps feeling his comfort, the fetal movement soon stopped.
"Okay, she won't bother you anymore, go back to your room and go to sleep."
Shen Mingzhu snorted, "Your daughter just listens to you. I can't coax her."
"You and she are now sharing one body. If you don't sleep, she can't sleep either. She will kick you hard."
"That was my fault?"
"It's good that you recognize your mistakes."
"Go away!"
"I understand. You women love to say one thing and mean another..."
…
It turns out that Shen Mingzhu's hunger marketing strategy is very effective.
In the week since opening, the daily booking volume has been steadily increasing. Combined with the sales of gummy candies, the daily turnover has basically stabilized at around two hundred.
"Manager Yao, are you back from your business trip?"
Not long after Shen Mingzhu arrived at her bunk, Yao An came over with two members of the management team for an inspection. She hurried out to greet them.
Yao An exchanged a few polite words with her, then suddenly said, "The Second Miss is on the second floor looking at shoes, why don't you go up and say hello?"
Before Shen Mingzhu could react to who the Second Miss was, she heard Yao An say, "In fact, it was the Second Miss's idea to make an exception and let you come in and rent a shop."
Second update~