Chapter 107 Mid-Autumn Festival Event
Developing a match-3 mobile game is not a big project for Tianba Studio.
What wastes the most time is the design of art resources. After all, in the game "Garbage Elimination", dozens or even hundreds of Q-version software icons are needed.
“This game is not fun!”
After spending an hour experiencing the demo of "Garbage Elimination", Yang Dong expressed his disapproval.
"People who need garbage cleaning won't download games, and people who need to play games won't care about the garbage cleaning function..."
"You're right!"
Chen Ba was not angry, and there was no need to be angry.
It is obvious that Yang Dong is not the target audience for match-3 mobile games like Candy Crush, so it is normal that he doesn't like it.
In fact, this is the mainstream.
How many young people would like to play this kind of traditional match-3 game? Nowadays, there are so many mobile games, and various masterpieces are frequently released, such as PUBG and O God Railway. There are too many choices.
As for junk cleaning software, it is also unnecessary in the eyes of many people, and may not be used once in several years. In addition, young people generally have better usage habits and generally do not have too many residual junk files.
"I didn't say it, this is for you to play with!"
Chen Ba was speechless and said, "The target audience of games like Candy Crush Saga are middle-aged and elderly people who have just switched from feature phones to smartphones, or children who don't know anything."
There are young people, but very few.
After all, young people have strong learning abilities and accept new things quickly. The endless stream of new games on the market are enough for them to have fun.
In this case, people like Yang Dong and Xiao Lu naturally look down on a "boring" game like "Crush Crush".
“Do you think pesticides are fun?”
"It's OK..."
Yang Dong gave a fair evaluation: "Although it is a patchwork, as a social game, it is still quite good on mobile terminals."
"Do your parents play with pesticides?"
"No! I taught them several times, but they said it was too complicated and they couldn't learn it, so they uninstalled and deleted it."
Yang Dong thought about it, and then said: "My dad should only have two games on his phone, one is Happy Mahjong, and the other is a stand-alone version of chess."
"That's it."
Chen Ba explained: "You think O God is fun because you are more capable of accepting new things. But for those older uncles and aunts, once they enter the game, they may not even know how to walk."
The main feature of the Candy Crush game is that it has a low entry threshold.
After all, you only need to tap a few times, see blocks of the same type being eliminated, and then see your score go up. Even for the elderly, the learning cost is not too high.
If we make it more complicated and make it into a large-scale game like "Star Emperor" or "Divine Grace Continent", the cost of learning and getting started will be increased and it will only be suitable for young people and children.
"I remember saying that this is the studio's first mobile game, just to practice and test the mobile game market."
"Clearly defining the market positioning and target audience is the basis for developing a game," Chen Ba explained. "After all, when you make a game, you have to know who it is for."
It's normal to find it unfunny.
The audience of the Candy Crush game is different from that of games like King of Glory and Chicken Dinner.
"It is an indisputable fact that our target players generally use mid- to low-end mobile phones."
Chen Ba smiled bitterly and said, "It's just like the phone my dad used before. He bought the Changwan 4C for a few hundred yuan, but after a while it became as slow as a PowerPoint presentation."
What large-scale games can this kind of mobile phone run? Yang Dong is used to surfing the Internet, and all he can think about are large-scale games. He has forgotten about match-3 games, especially match-3 games on mobile phones, and what devices players use.
For these people, playing Candy Crush Saga while cleaning up mobile phone junk is definitely a surprise. After all, anyone with a discerning eye can tell whether a phone is lagging or not.
"Ask them to clean up their cellphone garbage. I bet many people don't know how to do it, so they can only ask their sons and grandsons to help."
"right!"
Xiao Lu was deeply touched when he heard this and said, "My aunt is like this. Every time she comes home, she asks me to help her check her phone. Because she accidentally touched an ad, it was filled with all kinds of junk apps like HuoX Short Video and XX Speed Version, and it's stuck like hell."
"So... do you still think that integrating junk cleaning software into Candy Crush Saga is useless?" Chen Ba asked back.
"Okay, my question."
Yang Dong is also an honest man. He corrected his mistake as soon as he realized it: "I really didn't expect that you would target the market of middle-aged and elderly people."
It must be middle-aged or elderly people!
It can be said that more than two-thirds of the main players of the Candy Crush game are middle-aged and elderly people.
It’s more than just Candy Crush.
For mobile card games such as mahjong, landlords, and chess, a large proportion of players are middle-aged and elderly people.
Don't ask where the young people have gone.
Young people are traveling in Teyvat, fighting the remnants of abundance in the fairy boat, playing CPDD in the King's Continent, and fighting with guns in P City!
…
As the Mid-Autumn Festival approaches, Tianba Studio also presents special gifts to players.
Two old simulator games are offering limited-time discounts at record low prices. Star Emperor has become a free game and there is no need for a discount, so we will hold a "Mooncake Battle" event in the game.
In order to fight for the "moon cake" elixir that can prolong life, the emperor of the human race and the supreme ruler of the alien race have all sublimated to the utmost, even erasing the great way...
There is a discount on "God's Grace Land".
This is the first discount since the game was released. You can purchase the personal version at the lowest price in history, only 45 yuan.
That’s not all.
There is also a magical moon rabbit NPC from an "unknown other world" in the Shen'en Continent.
Players can submit the ingredients needed to make mooncakes, and then obtain the magical item "mooncake" from Moon Rabbit.
After eating mooncakes, the five-dimensional attributes are increased by 10% for 30 minutes.
"Huh, what's the use of that?"
"Brother Ba, you don't think that we lack this attribute to fight the Demon King, right?"
"Can Moon Rabbit be conquered?"
Players of "Divine Grace Continent" were so happy when they saw the Mid-Autumn Festival update announcement.
If an item with five-dimensional attributes +10% were put in other games, players would probably go crazy and be eager to get a bunch of it, which would be very effective in defeating bosses and killing monsters in the future.
But in the game "Shennonglu", the heroes have already started fighting.
Demon King? Monster? You need monster materials, what does it have to do with me, the hero? Aren't these NPCs doing a good job? If you have any problems, go to the NPCs for help. What's the point of asking me, the hero?
This hero just wants to watch anime! Who would fight monsters? Who would go to the plot to defeat the boss? Don’t people treat “Shen’en Continent” as a video website to watch anime? What do you need from me, my friend?
For players who are serious about upgrading and killing monsters and only want to defeat the devil, the mooncake with +10% all attributes is quite attractive.
But for the vast majority of players who only regard "Shennong Continent" as a video player and animation production software, it doesn't matter whether they get the mooncakes in this Mid-Autumn Festival event or not.
Instead of spending that time on missions, you might as well cook a bowl of instant noodles and watch one more episode of "The Adventures of Jayne"!
"It's hopeless."
Chen Ba was also helpless. He had wanted to use this event to awaken more brave people who were addicted to the anime.
In addition to being an excellent animation player and animation production software, "Shenneng Continent" is also an excellent RPG adventure game...
But it's obvious!
The vast majority of players did not take this update announcement seriously, and thought that the mooncake event mission was optional.
In comparison, players of "Star Emperor" are much more normal.
The new "Mooncake Battle" event has an exclusive event points ranking list. Players who earn points in the event games and rank in the top ten will receive special rewards sponsored by graphics card manufacturers.
And...the real mooncake gift box made by Brother Ba himself!
It doesn’t matter whether the mooncakes were made by Brother Ba himself or bought from the supermarket. What’s important is that the first place winner of this event will be rewarded with a limited edition co-branded piece worth 4090.
A 4090 is worth a lot.
Especially for players of "Star Emperor", if they want to become an immortal, they must have a good graphics card, and 24G video memory is the standard for the Immortal Emperor.
There is no mistake in the poem, post, content, and read the book on 6, 9, and bar!
Therefore, the reward for this activity can also be regarded as the "Hedao Flower". No matter whether it is the Great Emperor or the Immortal King, after taking it, they will immediately break through the Immortal Emperor realm.
What immortal elixir? In the face of such temptation that leads directly to the Immortal Emperor, all the immortal elixir and immortal weapon are nothing but clouds. After all, in the world of cultivation, the realm of strength is the greatest reliance.
Therefore, in order to compete for the top spot in the standings of this event, the players tried their best and used every possible trick.
The Mid-Autumn Festival event includes the path to becoming an immortal, ranking mode and entertainment mode.
In other words, as long as you play the game during the event, you can earn points no matter what mode you play.
Among them, the ranking activities have the highest points.
The points gained by winning a ranked game are equivalent to two games of entertainment mode and 1.5 games of Immortal Road.
According to this logic, playing ranked games is obviously the fastest way to gain points, and it is also an effective way for many civilian players to compete for the top spot.
But they overlooked one thing...
That is, although the points gained from winning a game in the Immortal Path are far less than those from a ranking game, the time taken for a game in the Immortal Path is shorter! Under the premise of unequal strength, the victory or defeat in the Immortal Path is generally decided within ten moves. If the strength gap is too large, the opponent may be disconnected as soon as the extreme sublimation is opened.
The 4090 graphics card is also very tempting to many players who are at the Immortal King or Quasi-Immortal Emperor stage. After all, the graphics cards they use are not as good as this one.
Therefore, after the event started, a large number of Immortal Kings and Quasi-Immortal Emperors on the Path to Immortality chose to "reincarnate and cultivate again".
What does reincarnation and cultivation mean?
Commonly known as, opening a small trumpet to fry fish!
If you use your main account to play to become an immortal, your win rate and number of matches are there, and the opponents you are matched with are definitely of the same level. It is unlikely that you will win quickly, and it is even more impossible to gain huge activity points in a short period of time.
It’s different if you open a small account!
A quasi-immortal emperor can cultivate again and defeat a group of great emperors and supreme beings who have no hope of becoming immortals. Doesn't that mean he just needs hands?
“This is too much!”
Xiao Lu couldn't stand it anymore, because he was also a victim. He said indignantly, "How can you deliberately use a small account to fry fish? Isn't this destroying the game environment?"
"really!"
Chen Ba nodded.
No matter what game it is, as long as it involves using a smurf to fish, just criticize it directly, there is nothing wrong with it.
What's more, these Immortal Kings and Quasi-Immortal Emperors used small accounts to fish for the "Mid-Autumn Festival Event" rewards, and they definitely had bad intentions.
If they are given rewards, wouldn't that be the official way of encouraging people to use smurf accounts to fish?
"title!"
With a wave of his hand, Chen Ba made a decision: "All accounts that have verified such behavior will be banned for 10 years."
It won’t be a permanent ban.
But banning for a few days or months is too light a punishment and does not serve as a warning at all.
Ten years is different.
It is hard to say whether "Star Emperor" can operate for ten years. Although this is not a permanent ban, it is no different from a permanent ban.
Why is the punishment so severe?
Apart from the fact that using a small account to fish is a bad behavior, another reason is that these players are fishing on the road to becoming immortal!
The road to immortality...
To be honest, the consequences of bombing fish in other modes are not so serious. But bombing fish in Chengxian Road is really too much. This is a big speechless incident that threatens the player's property loss.
If Tianba Studio does nothing officially, even if the player has signed a waiver agreement before entering the path to immortality, they may still be able to claim compensation from Tianba Studio.
Whether for the sake of the gaming environment or to protect weak players, using a smurf to fish must be punished.
certainly!
Also score the situation.
In addition to those guys who deliberately used a small account to fish, there were also players who played this game for the first time and ended up "fishing in disguise".
In this case, Chen Ba could only judge based on the background IP and login records whether someone deliberately used a small account to fish, or if the player was just a newbie and was playing for the first time and didn't know better and crashed other people's graphics cards.
This is still easy to distinguish.
If there are login records of other accounts under the same IP, it is obvious that they are using smurf accounts to maliciously spam, and there is no way to clear themselves of this.
If this IP has never appeared in the game "Star Emperor" before, it can be judged as a pure newbie.
Although this newbie is very powerful and has done something that others can only do by using a small account to fry fish, he really didn't do it on purpose. He is also new to the game...
Can he be blamed for this? You can't just give him the title of Immortal King or Immortal Emperor because he has a good graphics card, right? He must upgrade step by step.
As for the ordinary players who were accidentally crushed in this process, Tianba Studio can only present evidence and express sympathy and condolences.
What can you do if you meet a newbie who starts at 4090?
Of course I just think it's my bad luck! It's impossible for Brother Ba to be responsible for this and compensate for the corresponding losses, right? You wrote the disclaimer for Chengxianlu yourself, no one forced you.
If you walk too much at night, you will always encounter ghosts! Since you have chosen to fight for the immortal road, you should be mentally prepared. In addition to dealing with geniuses of the same level, you may also encounter those scary newbies who are pretending to be pigs and eating tigers.
Yes, scary newbies! I don’t know about other games, but in the game Star Emperor, newbies are the scariest creatures.
Because you can tell at a glance that a player with the title of Immortal King or Immortal Emperor is very strong and you dare not provoke him.
But what about the newbies?
Does anyone know what this newbie's background is? What if he fails to defeat the newbie and gets beaten by the newbie instead...
Wouldn't that be embarrassing! Please vote for me! Thank you very much...
(End of this chapter)