Chapter 298 Privilege
Linmu Studio.
Lin Yao looked at the data report of the new game "Hero" yesterday.
She nodded with satisfaction.
The game "Hero" is very popular.
Or to put it bluntly.
It is not an exaggeration to say that it is popular.
The data on the first day of the game opening was very impressive.
She was very satisfied.
But this is just the beginning.
After a game becomes popular, the subsequent operation is the most important thing.
There are games that become popular overnight and then quickly fall.
Lin Yao has seen many of them herself.
However, Lin Yao is still confident that Linmu Studio will not make too serious mistakes in this game while she is still there.
New heroes will be launched normally in the future, the gameplay will be adjusted, and the balance will be good.
What Lin Yao is more concerned about now is how to expand the influence of the game.
She originally had the idea of making a MOBA game because she wanted it to provide a steady stream of blood for Linmu Studio's subsequent console business and game development.
So she is definitely not satisfied with "Hero" becoming just a short-lived hit game.
She wants to do long-term.
If you want to make a long-term game, you must first increase the influence of the game...
and make more money.
There is nothing to hide about this.
Linmu Studio is a commercial company, and the first goal is to make money and survive.
And what Lin Yao wants to do in the future requires a huge amount of funds.
She also has Linmu Financial Holdings to help.
Although the monthly cash flow of Linmu Studio is barely enough now, after all, other games are also quite profitable... but who knows if there will be any accidents.
So the promotion of the game "Hero" is very important.
She herself has experienced the era of MOBA games killing and killing, and knows that this game has potential.
This game has greater potential than "Breakout"!
Of course.
The game itself must also be prepared.
As the number of players increases, various problems will definitely arise.
Lin Yao also has a precedent.
The previous games of Linmu Studio have all spawned a valuable black industry. In essence, these black industries are actually sucking the blood of Linmu Studio.
Need to be strictly prevented.
There is also the utilitarianism of players...
This is not a precedent for Lin Yao. She herself is actually quite utilitarian when playing games.
In her previous life, she liked the game Hearthstone very much. She
is a semi-hardcore player whose mainstream cards are all gold cards.
But even for a player like her, when playing in the ladder, the first choice is still the version cancer, all aggro.
Either I kill you before ten mana, or I surrender...
But the most fun decks in Hearthstone Legend have never been aggro, but various clean decks...
But clean decks are fun, but the problem is that when encountering aggro, you don’t think about how to activate Kazu, but how to survive... and play slowly.
Aggro is not fun, but it is indeed fast to gain points... It’s all a cancer.
A card game is like this, let alone a game like "Hero".
But this problem is almost unsolvable.
It’s quite troublesome.
"Well..."
Although the game is online
and successful,
Lin Yao has a lot to worry about...
...
Two o'clock in the afternoon.
Lin Yao brought Mu Wanqing and met with Zhong Xiu and Guangzheng, the person in charge of "Hero" in the conference room.
Guangzheng was very excited. As soon as he entered the conference room, he immediately said, "Boss Lin, the online data came out last night. The peak number of online users reached 900,000 at one time. Almost half of the users of the Vaporwave game platform have downloaded the game. The average online time is even more outrageous, seven hours! The live broadcast effect you proposed yesterday is really great!"
"It's really impressive."
Mu Wanqing nodded lightly, and then she sighed.
When she was making the new version of "Fantasy OL", she said that there might be millions of players. The senior management of Yaoshi Software still thought it was incredible, and she herself was a little lacking in confidence.
And now.
A new game from Linmu Studio, on the first day of opening the first experience, the number of online users once reached 900,000.
It's only been a few years. It
's really too fast.
Linmu Studio is developing rapidly.
The growth rate of players is also fast.
"Thank you for your hard work. Live broadcast is just a bonus. The most important thing is the quality of the game."
Lin Yao nodded and smiled at him.
Although there are still some problems to consider, such results are still worth being happy about.
This means that Linmu Studio has another pillar product.
"In addition, I don't know if you have heard, Lin Yao."
Zhong Xiu said excitedly, "I went to eat lunch at noon and went to a nearby Internet cafe. Almost every Internet cafe was full. I went in and took a look, and then chatted with the owner of the Internet cafe. What I saw and what the owner said were the same. Most of the players are playing the game "Hero", and these players are not alone, most of them are a few good friends. This game is really popular now, and the spread effect is really strong. I saw that many players who play other games are asking what game it is, and then downloading it to play."
"Oh?"
Lin Yao was a little surprised. Although she was mentally prepared, she didn't expect such a scene to appear so soon.
And if the conditions are met.
What she just thought of seemed to have a great possibility of realization...
"Really, I see many players who play MMORPGs, and players of our own games have tried it."
"Well... then it's up to us to operate it well."
Lin Yao nodded, then thought about it, and instructed: "Those heroes that have not been released yet can be released at a fixed frequency. Although there are not many heroes now, there are still too few. In addition, the suppressed skins can also be prepared for online release, and the first batch of legendary skins should be produced in an expedited manner."
"Okay."
Guangzheng nodded vigorously with some excitement.
The project he was responsible for was successful.
He was really happy.
"In addition."
Lin Yao pondered for a moment, and said slowly: "I have another idea. Now that the game is in its rising stage, the social attributes and competitiveness of the game make many players choose to play in Internet cafes. Then can we launch an... Internet cafe privilege system?"
"Internet cafe privilege system?"
Zhong Xiu was a little suspicious.
Lin Yao explained: "To put it simply, the Internet cafes give us a certain amount of licensing fees, and we give the Internet cafes some privileges. For example, you can play unlocked heroes freely, and some skins can be tried for free."
"Ah?"
Guang Zheng heard this and immediately objected: "This is not good, boss. The income of our game basically comes from skins. If they are free to use, who will buy them? And if we make up for it with licensing fees, the Internet cafes can't afford it..."
"I know, so we don't open all skins, and the licensing fees must be set at a reasonable range."
Lin Yao nodded.
In fact, she also thought of this.
"The reason why I came up with this idea is not to earn licensing fees, but... advertising effect."
Lin Yao explained her idea in detail: "Before, many online game companies had a profession called ground promotion, didn't they? It was to recommend games to Internet cafes and ask them to help promote the game. But such a team is too bloated and inefficient. We don't need to follow suit. Instead, we can rely on the current popularity of "Hero" and let Internet cafes promote this game spontaneously. The starting point is the privilege system.
We give Internet cafes privileges and let them log in to "Hero" on their computers in the Internet cafes. They can play all heroes and experience some skins. This is used as a selling point to attract customers. And they need to give us a certain licensing fee, and they also have to help promote the game "Hero" offline.
In the end, a mutually beneficial effect is achieved.
They attract customers and we get users. As for revenue, skins are limited to computers equipped with Internet cafe systems, and individual users cannot use them. Moreover, not all skins are free to use, so the impact will not be too great, not to mention that we will continue to launch more skins and heroes in the future.
In my early stage, I will expand the influence of the game first!"
"..."
After listening to Lin Yao's words.
Guangzheng and Zhong Xiu lowered their heads slightly, fell into silence, and began to think.
Then.
The two looked at each other.
It felt... it was indeed feasible.
The popularity of "Hero" now can be seen by the owners of various Internet cafes.
As long as there are more ways to attract customers, as long as the price is reasonable, they should be willing.
As for the publicity, there is no need for supervision from Linmu Studio.
For their own business, seeing that "Hero" is so popular, they will spontaneously promote it to attract customers.
As for whether there are Internet cafe privileges.
As Lin Yao said.
This is not important, and it is not the purpose of Linmu Studio.
As long as the game is exposed, it will be fine.
Zhong Xiu looked at Lin Yao and said with some admiration: "It's really good, so let's prepare it?"
"Yeah."
Lin Yao nodded: "However, we need to discuss the specific licensing fee again. After it is determined, we can contact the current larger Internet cafe chains in the country and ask for their opinions..."
(End of this chapter)
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