Chapter 593 Internet
"I use WeChat myself."
"I first learned about the movie "Resident Evil" from WeChat."
"But I have to admit that my impression of this movie was not very good at first, because after watching the trailer of this movie, I felt that the producers had already edited in all the wonderful shots."
"The whole trailer is filled with a sense of urgency, as if they wanted to use a trailer to attract all users to the theater, and no one has ever tried the category of CG movies.
The movie is also called the "first CG movie", and the producer is a game company."
"So I once thought that this was just a hobby, or just a pure fan movie."
"Today I went to the theater, and I originally wanted to see two other popular movies, but both popular movies were not satisfactory... Finally, after dinner, I passed by the theater again and saw the promotional poster of "Resident Evil". I thought of this movie again, so I decided to go and see it."
"It doesn't matter if I see it, I found that I was wrong, so wrong."
"This is not a fan movie at all! It's simply a textbook of domestic commercial horror thrillers!"
"I don't know why a game company is so skilled in creating a sci-fi horror atmosphere."
"But the final result is that they handed in an excellent answer sheet."
"A rare B-level movie, Rainy Night Train and Leech Queen, the design is quite brilliant."
"The good narrative makes people forget the time. I believe that many viewers thought the movie was about to end when they saw the train stop because the pace was too fast, but it was not chaotic at all, because the two protagonists had only one goal at the beginning, which was to escape from the train."
"The cadre training institute later had some flaws, mainly because the sense of urgency on the train was lost in the middle, but the literary performance during the period was very good. The character settings of soldier Billy and military doctor Rebecca were so likable, and the appearance of the leech queen later brought back the sense of urgency.
In the end, the two fought side by side and sympathized with each other. The sour ending also echoed the whole movie very well. Overall, the flaws do not outweigh the merits."
"Of course, the movie also has its shortcomings, such as some characters and plots are not explained clearly, but from the last shot, it can be seen that this is not a movie, but a series, which is normal.
I checked and found that the series will launch games later, and it is estimated that the plots missed by the movie will be completed by then. For me, this is sad news, because I still want to see such a work on the screen.
But considering the purpose of the producer Linmu Studio to launch the movie, I am relieved. Their players will probably be very happy..."
"Although this movie did not explain everything clearly in the end, it did not ignore ordinary audiences for the sake of publicity. Instead, it told a very good story, and the quality was extremely excellent. It was really surprising.
Some domestic practitioners should be more careful. A 'game trailer' made by a game company is better than the movie you made.
Don't you have any pressure?"
"..."
The well-known film critic not only gave a high evaluation of "Resident Evil" in the title.
In the text,
he also gave a very high evaluation.
And in the end, he also gave the movie a high score of nine points.
This score is really not small.
Most of the players who came to see the film review agreed with the critic. This movie is excellent
, whether from the perspective of the movie itself or the game trailer. For players, it is a double enjoyment. They can enjoy the movie and look forward to the game. It's really great. At the same time, because of the movie, players are very enthusiastic about discussing the game. The main focus is, of course, the plot and gameplay of the game. This is really not comparable to an ordinary few minutes of trailers. Just like Lin Yao's previous life. The movie "Final Fantasy: Kingsglaive", although the plot of the movie is simple. But in the end it greatly boosted the popularity of the "Final Fantasy" IP. Not only did it greatly increase the fans' attention to the entire game series. It also made many netizens feel that the movie "Final Fantasy 15" was not bad, and they immediately searched for information about the "Final Fantasy" series 13 and 14 on the Internet, and also went to understand the overall world view of the IP. Many fans who have never played the game have become potential players of the game. This is the charm of game movies. And "Resident Evil" is also going through this process. However. Because of the other two popular movies, this process was not so obvious in the early stage. But on the third day. This trend began to gradually emerge. On the third day. The screening of "Resident Evil" jumped to 15.4%. Compared with yesterday, it did not continue to decrease, but suddenly increased. This is because it takes time for word of mouth to ferment. The film review issued by the famous film critic is equivalent to a catalyst. This catalyst, coupled with the deep impression left by the audience by the original promotion of WeChat, made more audiences walk into the theater with a trial mentality. Then after they watched it, they found it good, which led to secondary dissemination, and then more people walked into the theater. The attendance rate of the movie is getting higher and higher. Of course, the screening is getting higher and higher. And this is not the end. Next. The screening of "Resident Evil" has been steadily increasing.
In three days,
Resident Evil attracted 840,000 people to watch the movie, and the box office exceeded 50 million, reaching 66.2 million.
The filming schedule also gradually increased as word of mouth fermented, and finally stabilized at more than 20%.
This is already an absolute hit movie.
The extra filming schedule was of course squeezed out, as for where it was squeezed out... Of course, it was squeezed out from those two popular movies.
Now "Resident Evil" is undoubtedly the most popular movie in this period.
The filming schedule increased, the word of mouth fermented, and
the film itself was of high quality.
WeChat left a deep impression on tens of millions of users.
All these added up.
It directly made "Resident Evil" snowball.
It was a dark horse. No one expected that such a Cheng Yaojin would suddenly appear
in this period ... Many film practitioners watched "Resident Evil" break 50 million at the box office on the third day. Then on the fourth day. In one day. The box office of the movie directly broke 100 million! And the momentum is getting stronger and stronger! They can only smile bitterly and shake their heads. Lin Mu Studio and Qi Jianhua became famous in one battle! Lu Xiu, who voiced the protagonist, also became popular again because of Rebecca's character. Her manager hugged Lu Xiu and turned around. He kept saying, "I knew it would be good to cooperate with Linmu Studio." Of course. The most shocked were those who had been paying attention to the promotion of "Resident Evil" by Weixin. The day after the movie was released, the movie schedule was reduced. At that time, they thought that the bonus of Weixin was not very obvious. Now it seems... it doesn't seem to be the case. But you say that this is all the credit of Weixin, but it doesn't seem to be. But if you say that there is no credit from Weixin at all, it doesn't make sense. It's just... confusing. But in fact, it's not that complicated. Weixin's promotion must be effective, at least it has left a deep impression on many users. This is also the basis for the rapid rise in the box office of "Resident Evil" after the word-of-mouth fermentation. But all this is based on the quality of the movie itself. Otherwise, no matter how it is promoted, it will be useless. Moreover. The power of Weixin has not been fully demonstrated... The role of the Weixin application is not to promote. They will soon find out. One week after the movie was released, the box office of "Resident Evil" has reached nearly 200 million. And the power of the movie has also begun to show. On the first day of the movie, the search engine index of "Resident Evil" was only more than 6,000. One week after the release, the number soared to 40,000! What are netizens searching for? One is the promotional information of the movie release, and the other is... the news related to the game "Resident Evil"! From the perspective of pan-entertainment, this movie is really successful. Because the launch of the movie has successfully mobilized the enthusiasm of players and the attention of fans. This has greatly increased the popularity of the IP "Resident Evil", and also laid a fan base and hot promotion for the subsequent game release. Linmu Studio did not miss the opportunity. Taking advantage of the day when the audience was most enthusiastic, the game's trailer was released again on WeChat and the Vaporwave game platform! It was also in the most conspicuous position. The game promotional picture of "Resident Evil". Another STARS team stood in the C position. On the promotional picture, there are characters that have not appeared in the movie. For example, Jill Valentine and Chris Redfield, the absolute protagonists of the two subsequent games. Of course, there are also characters that have appeared in the movie, such as Albert Wesker wearing sunglasses and... the heroine Rebecca in the movie. This lineup appears on the same screen. The movie is very popular recently. How can users not click in? And after clicking in. You can immediately see the game trailer that is almost the same as the movie trailer. In the dense forest. A helicopter roared past. The low voice of the narrator sounded immediately. "The Alpha team is currently hovering over the forest northwest of Raccoon City. We are searching for the helicopter of our companion Bravo team. They disappeared during the mission." "There have been bizarre murders in Raccoon City recently." "According to reports, a house was attacked by a group of about ten people, and the victims had obvious bites." "The Bravo team was sent to the local area to investigate, but lost contact halfway..." The beginning was just a few words.
It is directly connected to the movie.
And it directly makes the audience who have seen the movie immersed in the play.
Because the audience who have seen the movie know what the Bravo team has experienced...
and the trailer
continues.
The Alpha team found the crashed helicopter of the Bravo team.
But there was only one body of the Bravo team.
The other team members disappeared.
In order to find the other team members,
the Alpha team dispersed and began to search for the other team members.
However, they broke through the fog and walked out of the dense forest. What appeared in front of them was a gorgeous mansion...
Then
, the trailer stopped here.
The name of the game appeared-"Resident Evil 1"!
Compared with other game trailers of Linmu Studio,
this trailer of "Resident Evil 1"
is obviously unqualified.
There is no obvious explosive point.
At first glance,
it is even confusing.
However,
the existence of the movie makes the players, after watching this trailer, look forward to it!
Because as long as the players who are interested in this kind of game have basically watched the movie one after another this week.
For them.
This game trailer is the best gift.
Almost as soon as the trailer was released,
it became a hot topic.
"I knew that the final movie would pave the way for the game!!!"
"Rebecca's story should be equivalent to the origin, the same place, two locations... Lin Mu Studio is really good at it."
"This is probably the meaning of multimedia planning. But I thought at first that the movie and the game would share a set of characters, but I didn't expect that they would use two teams. It's interesting [excited]!"
"When will the game be released? I can't wait! The movie is really great! The game should be no bad!"
"Is Albert Wesker an insider? How will the sequel develop? I'm looking forward to it..."
"I want to see the sequel! Release the game! Release the game quickly!!!"
"This is really killing two birds with one stone. The movie was a great success, and now the game will definitely perform well..."
"..."
Players are right.
Lin Mu Studio really killed two birds with one stone.
Because on the day the game trailer was released.
A hot search quietly appeared on the list - [When will the "Resident Evil" game be released? ]
This is not a game community.
It's social media.
Therefore, most of the people who participated in the discussion were ordinary users.
These people may just play online games normally.
But now they start to pay attention to the release date of a single-player game.
At this moment,
the power of the movie is fully revealed.
The high quality and high discussion of the movie begin to feed back to the game.
And the role of WeChat is also revealed.
Different promotional videos.
The same channel.
The same audience.
Plus the useful functions of WeChat.
A very wonderful chemical reaction has been produced...
...
Tianhu.
Mou Feng opened his WeChat and looked at his Moments.
Sure enough.
Many friends talked about the recently popular "Resident Evil" movie on Moments, and posted their ticket stubs and talked about their feelings after watching the movie.
Of course.
Some people also talked about games.
[I just finished watching the movie and immediately saw the promotional video of the game. It's pretty good. ]
[It's interesting that it can be promoted like this. ]
[The movie is pretty good, it makes me want to play the game. ]
[...]
Mou Feng scrolled down all the way
and saw a lot of similar comments.
His friends are very diverse, including friends in the gaming circle, classmates who have nothing to do with gaming, middle-aged men, and young people.
But all of them seem to know the movie and game "Resident Evil".
Because even those who didn't talk about "Resident Evil" liked other people's posts.
"..."
Mou Feng was silent after reading his circle of friends during this period.
Next to him.
Li Guangsheng was also silent.
Although he didn't check his circle of friends now.
But he checked it not long ago.
The situation was similar to Mou Feng's circle of friends.
After a long time.
Mou Feng finally reacted, sighed, and said helplessly: "Tianhu Chat is really far behind. This is... a closed loop of information dissemination!"
"It's okay to use WeChat to promote movies. Tianhu Chat has enough users, so it can be done. But... WeChat chat, WeChat Moments, and the recently emerging WeChat public accounts, all of which, plus the extremely excellent production capabilities of Linmu Studio...
can make users live in a closed-loop information bombardment... It can even make a platform where users who don't play stand-alone games appear on hot searches for stand-alone games, which we can't do at all." "
There is a reason why the movie "Resident Evil" can be popular. This is not unrelated to WeChat's promotion, but has a lot to do with WeChat!
The game "Resident Evil 1" will definitely be very dazzling in the end. There is no doubt about this. Just look at the hot searches on WeChat Moments and social media."
Yes.
Mou Feng finally figured it out.
At the beginning. He still felt a little puzzled
when the hot searches for the game "Resident Evil 1" appeared on social media. Because movies are movies, and games are games. Logically speaking. No matter how popular the movie is, the game should not be on the hot search. But. After looking at his own WeChat Moments. He understood... WeChat has built a network. A network called information bombardment... "What should I do?" Li Guangsheng heard Mou Feng's helpless words, but he did not agree with them, but asked anxiously for advice. He originally came to ask for a solution. He actually understood the reason. Mou Feng led Tianhu to success in the field of mobile games. Li Guangsheng already regarded Mou Feng as the omnipotent Doraemon. "I..." Mou Feng faced Li Guangsheng's question and opened his mouth, but he didn't know what to say. Because he really had no other way. Unless he copied WeChat. But this was only a temporary solution. Linmu Studio went first, and WeChat's registered users are already far ahead. There is no point in imitating at this time, and players will still choose WeChat. "..." Li Guangsheng found that Mou Feng just said the word "I" and there was no follow-up. Although he could understand and was mentally prepared. But he still couldn't hide his disappointment. There was really no other way... He sighed, then looked out the window, looking at the location of Linmu Studio. Linmu Studio... It's really too difficult to deal with. How come there is a Linmu Studio in China! Every time... it's a dimensionality reduction attack! ... "Resident Evil" has been screened for half a month. The box office has exceeded 300 million. It continues to lead the schedule. The game version of "Resident Evil" that was launched at the same time has also attracted much attention. Soon, not only Mou Feng. Other peers and competitors have also realized the true power of WeChat. Envy? Very envious. But just like Mou Feng, facing this opponent who has taken the lead and can always launch fantastic features one step ahead of others. They really have no choice... It's really a dimensionality reduction attack. Next. They should promote the release of the game. Then there will be a wave of game sales and box office double bloom, a drama of killing two birds with one stone. Many peers sighed and made full psychological preparations. Prepare to welcome this future. Welcome the critical strike of Linmu Studio. However. Linmu Studio did not do so... They did not immediately announce the release date of the game. The store page of the "Resident Evil 1" game has been launched. But the pre-sale button is dark. Players are itching and thought it was a bug at first. But the pre-sale button has not been lit up... Just when players, peers, and even many investors were confused. WeChat, the official website. Suddenly released an announcement. WeChat will usher in another update. There is not much content in this update. In addition to the regular bug fixes. The only important update is one thing. That is-WeChat adds wallet and payment functions! This function. It is very simple. Players can recharge their wallets, and then use WeChat to pay and directly purchase first-party games on the Vaporwave game platform. And. Any product under Linmu Studio! Including in-game purchases, point cards, and even mobile phones. Currently limited to first-party products of Linmu Studio, and after recharging, refunds are temporarily not available.
However,
if you use WeChat to pay for games, you will enjoy a 9.5% discount on Linmu Studio's first-party games,
including new games. The
recently highly anticipated "Resident Evil" can enjoy an 15% discount if you use WeChat wallet to pay.
A game that costs nearly 300 yuan
will be dozens of yuan cheaper.
As soon as this announcement was issued,
ordinary users didn't think it was a big deal.
After all, many users who use Future S1 phones may not play Linmu Studio's games.
Now Linmu Studio has not made any paid mobile games.
There is only one Hearthstone Legend.
However,
for players,
this is big news.
Especially for players who are interested in "Resident Evil 1".
Saving dozens of yuan and being able to play the game is a good thing.
So,
as soon as the update announcement was issued,
the news was exposed.
There are many players who choose to update WeChat.
However,
most players, colleagues of Linmu Studio, actually don't quite understand the purpose of Linmu Studio's sudden launch of the wallet function.
Send benefits?
Tokens?
Or other purposes?
But some people
reacted almost instantly...
...
Tianhu.
That day, Mou Feng talked with Li Guangsheng about the development direction of ChatFox Chat.
Then, just after returning to his office
and turning on the computer,
he saw the discussion about the WeChat update of the "wallet" function.
He was stunned, then found the announcement and read it carefully.
Then,
read it again.
Finally, after making sure that he was not mistaken,
Mou Feng stood there, staring at the computer blankly.
Words such as payment, mobile, wallet, and chat software began to linger in his mind.
Then,
at a certain moment,
with a bang,
it seemed as if something exploded in his mind.
A chill suddenly rushed from Mou Feng's tailbone all the way up to his forehead!
Bang.
Mou Feng stood up suddenly.
Because he used too much force, the chair was pushed aside and hit the wall.
But he didn't care about the chair.
"Wallet... mobile payment... Linmu Studio's ambition... is so big!"
He muttered to himself.
Then the next second, he ran away, opened the door of his office, and immediately yelled: "Li Guangsheng!!!!" He
looked like a madman, attracting countless eyes.
This is a plagiarized novel, I must at least write clearly the connection between the movie and the game.
Like I said last time, I must write the plot before I can write about the player's reaction.
If.
You have similar books that do not need to write about the content of the work, you can directly praise it, then you can recommend it to me for study.
(End of this chapter)
Continue read on readnovelmtl.com
