Chapter 118 The Boss's Words
"BBC News."
"Christmas is coming. How should we celebrate Christmas amid the financial crisis? This has become a problem that troubles many people."
"I don't have much money in my pocket, but I need Christmas gifts every year. How can I save money and have a happy holiday?"
"WeChat, a well-known Internet company, has launched a very interesting gift application."
"In this app, they offer a large number of vouchers for famous brands, well-known retailers, and even some hotels and restaurants, and a large part of them are free. Friends on social networking platforms such as Facebook, Twitter and WeChat can give each other gifts, and even add money to them."
"What impressed many people was that the famous socialite Paul Yarrow gave his goddess Lin Yoona a gift certificate worth one pound, but later a wealthy fan added one million pounds to it, which triggered heated discussions around the world and made the app popular overnight."
"Today, exchanging gift certificates has become a popular way for netizens to celebrate festivals, and the app launched by WeChat caters to the needs of many retailers, as they can attract more users to their stores without offering discounts."
"From the highest-end luxury goods to the most common electrical appliances, clothing, toys, flowers and Christmas trees, you can find gift cards on this app. Gift cards can be given and received for free, and can be used as vouchers in physical stores. Such a good thing naturally aroused the praise of netizens across the country."
"According to the latest news we have received, the number of users of this gift card app called WRAPP has rapidly increased from one million to four million in just a few days. They have only released it in Sweden and the UK, but it has already triggered a wave of popularity."
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Tokyo Ganli Agency Headquarters.
"President, we just received news that WeChat has very high requirements for the spokesperson this time. It must be a first-line celebrity, and the image and fan base must also cater to their customer positioning. Moreover, their boss will come to Tokyo in person to select the person."
The person who spoke was agency manager Mao Ueno, a middle-aged woman with many connections in the Japanese entertainment industry.
One characteristic of Ganli Agency is that they only have female stars under their company, and even the company's management are all women, including the president Naoyuki Okada.
"Although WeChat Japan was established only a few months ago, the number of users has already grown to over 10 million. Its overseas influence is very large, and the number of users is growing very rapidly. Most importantly, they not only offer generous endorsement fees, but also plan to put a lot of effort into advertising on Japanese TV stations."
As a woman, Naoyuki Okada is able to run an agency in the Japanese entertainment industry. Although it is not large in scale, it is enough to prove that she has management ability and vision that are not inferior to those of men.
“This is an opportunity for us!”
Ganli Agency does not have a high status in the Japanese entertainment industry and can only be considered mid-level. Although all the stars it has introduced are female stars, it has only cultivated a few quasi-first-line stars so far, and no real flagship stars.
More importantly, the careers of these quasi-first-line stars have hit a low point in the past two or three years.
This also directly led to a bottleneck in the development of Ganli Brokerage Firm.
"WeChat's ability to create stars in the Internet field is indeed very strong. According to our previous preliminary estimates, the cost they spent on making Psy famous was probably no more than 500,000 pounds, but now Psy is worth tens of millions of pounds."
When it comes to this company, it is well-known in the entertainment industry.
As soon as the entire Japanese entertainment industry heard that WeChat was looking for a young, cheerful, and lively spokesperson in Japan, almost all the agencies rushed to it, hoping to get this opportunity for their actresses to become famous.
"The most successful case is Lin Yoona. Before, she was not considered a top star in Korea. After she terminated her contract with the agency, everyone thought her fame would plummet or even fail to recover. But now, not only has she not failed to recover, but her career has become increasingly prosperous. Not only has she entered the European, American and Chinese markets, she has also firmly established herself as a top star, or even a super top star, in the Korean domestic market."
With the release of the second version of Psy's "Gangnam Style" MV, Yoona's influence will continue to grow, and it is said that the newly formed Miracle Entertainment is actively preparing two English singles for Yoona.
This is the rhythm of promoting!
It is said that Lin Yuner's schedule is already full with invitations to dramas and events, and the waiting list will last until a year later.
Naoyuki Okada is also very clear that the selection of spokespersons by WeChat is very attractive to any female star, and it is also a development opportunity for Ganli Agency. But the question is, what makes you stand out from the many competitors?
"President, perhaps we should..."
Ueno Mao hadn't finished her words, but Okada Naoyuki had already understood what she meant, and they both understood each other tacitly.
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"Master Huan!"
When Yang Huan arrived in Tokyo, it was drizzling.
The person who came to the airport to pick him up was Kito, the head of the Japanese branch.
Don't get the wrong idea, it's a ghost!
This is the nickname that employees within WeChat give to each other.
Guitou Lin Xiaofeng was also a veteran when Yang Huan founded WeChat. The name was nice, but he looked a little mean and thin, and his face looked a bit like a skull, so he got the nickname Guitou.
Every time Yang Huan saw him, he felt more or less pleased with himself.
In the Internet world, there are really few people as handsome as me, but there are many people as shameful as him.
For example, Ma Yun.
"Guitou, I heard you guys are doing well in Japan!"
Yang Huan walked in front, with Gui Tou holding an umbrella beside him, looking very much like Chairman Chiang Kai-shek inspecting the countryside.
“It’s OK, but we are currently ranked second in the same field.”
Although ranked second, Guito is still a little complacent, after all, WeChat has only been launched in Japan for a short time.
The Japanese market is not big, but it is not small either, especially considering the spending power of Japanese smartphone users.
The reason why WeChat's two games, Cut the Rope and Temple Run, can earn millions of pounds a day is that the Japanese market has provided considerable support, so Yang Huan also attaches great importance to it.
Yang Huan was not surprised that WeChat only ranked second in Japan. If it ranked first, he would not have taken it so seriously.
After getting in the car, Long Wu still sat in the front seat, Guitou and Yang Huan sat in the back seat, and the driver drove.
"Master Huan, our selection of spokespersons has caused quite a stir in the Japanese entertainment industry. Many agencies are very interested and have recommended their female celebrities."
When he said this, Guitou smiled at Yang Huan ambiguously, "I wonder if Young Master Huan is interested in any female celebrities?"
In fact, when it comes to choosing a spokesperson, having a similar image is quite important, but it usually also depends on the personal preference of the decision maker.
Yang Huan shook his head, "I'm not familiar with any Japanese female stars."
In recent years, the influence of Japanese dramas has been much less than before, and they are not as popular as Korean dramas.
Yang Huan was very familiar with the actresses in Japanese love action movies. He knew all of them by heart, such as *, *, Ogawa Sami, etc. After all, he had seen them a lot in his previous life. But asking these people to be spokespersons, wasn't that stupid?
As for Japanese female artists, he is really not familiar with them, completely unfamiliar with them.
The only person who once aroused his interest, Noriko Sakai, now has completely lost his interest.
"Hey, from the sound of your voice, I feel that..." Yang Huan was thinking about what Guitou had just said. Something was wrong.
Could it be that this guy has been taking advantage of some female celebrities?
"Master Huan, this is unfair. I would never dare to mess with the company's affairs even if you kill me!"
Guitou almost lost his soul when Yang Huan stared at him like that.
What Young Master Huan hates most is people who abuse their power for personal gain.
In WeChat, the only person who can abuse his power for personal gain is Yang Huan.
Who makes him the boss?
"But Master Huan, this kind of thing is too normal in the Japanese entertainment industry. Even many big-name stars have their prices clearly marked. Now many popular stars are going into the romantic action movie industry to make money. Who is to blame for the increasingly sluggish Japanese television industry?"
When Yang Huan heard this, he laughed. Japan is a weird country.
"I heard that for every fifty Japanese women, there is one actress in romantic action films. Is that true?" Yang Huan has always felt that this number is a bit exaggerated.
However, upon hearing this, Guitou shook his head in disdain, "That's nothing. The most outrageous thing is that the number of those who didn't even qualify to star in a romantic action movie is astonishing. It is said to be more than one million."
Long Wu, who was sitting in the front row, heard this and turned around with great interest, listening quietly.
At this point, Guitou had a look on his face that said, "Master Huan, there are only about six million women between the ages of nineteen and twenty-nine in Japan, but more than one million of them tried to make romantic action movies but were rejected. In other words, one out of every five women has made such films."
Yang Huan was filled with sympathy when he heard this. My God, this country is so weird.
It seems that this world is really cruel.
Even if you want to get into the romantic action movie industry, you can't just take off your clothes and do it. You also have to have other people like you.
At the very least, you need to have a good figure, a pretty face, and most importantly, be obedient.
This is like the unspoken rules of the entertainment industry. You can't climb into someone's bed just because you want them to be your bedmate. They have to be willing to be your bedmate.
Long Wu suddenly came over and asked, "Don't Japanese men care?"
It was only then that Yang Huan noticed that the boy was not playing games but eavesdropping.
"Hey, Lao Wu, go play your game. The adults are talking about sensitive topics. What are you, an underage kid, eavesdropping on?"
Long Wu smiled ingratiatingly, "Master Huan, I am nineteen years old, and I am infiltrating the enemy to get intelligence."
"Get rid of your information. Do we still need your information to fight the Japanese?" Yang Huan cursed with a smile.
I even wondered if this guy would secretly watch some romantic action movies?
If you get the chance, you should keep a close eye on him and don’t let him learn bad things!
Even if you want to watch it, you have to tell me. It’s more appropriate for us to watch it together.
"Guitou, this won't work. We are a company with an image and we can't invite a female star who has starred in a romantic action movie to be our spokesperson!" Yang Huan returned to the topic.
What he wants is a pure and beautiful image, which can be attractive to teenagers and young women, and preferably one without any scandals and without being sexually exploited.
"Master Huan, this is not possible, right?" Listening to Yang Huan's request, it seemed that he wanted to find a pure, lovely and perfect woman.
Otherwise, who knows whether any female star has ever filmed a romantic action movie, or been sexually exploited?
But is this possible?
Among the remaining four-fifths of girls who have never starred in a romantic action movie, is it possible to find a perfect girl who is beautiful, pure, has no scandals, has not been sexually exploited, and is also a top star?
"I don't know!" Yang Huan shook his head, "You are responsible for finding it!"
As the saying goes, a boss’s word is bigger than the sky.
This kind of thing must be what Yang Huan thinks, and Guitou will be responsible for finding people.
Otherwise, what use would your boss have for you?