Chapter 131 Determined to Spend Money
When it comes to summer transfers, Nicola Cortes looks cautious.
He feels that Southampton is too strong now. Not to mention in League One, even if they are promoted to the Championship, it will be basically difficult to meet an opponent. Promotion to the Premier League is only a matter of time.
From the perspective of running a team, Nicola Cortes believes that there is no need to introduce more stars.
Because introducing superstar players means a further increase in the team's operating costs.
"Master Huan, I have discussed this issue with Bielsa, and he is very satisfied with the current situation of the team."
Yang Huan looked at Nicholas Cortes and listened to his opinions.
"I think that with our current strength, we still have great hope of being promoted to the Championship next season. More importantly, our current debt situation is already very serious. I am afraid that financially..."
Southampton's income is not high, it can even be said to be very little.
Although it has attracted many sponsors, including famous brand sponsors such as Heineken and Citibank, it is currently actively negotiating about jersey sponsorship for next season. Brands including Nike, Adidas, Reebok, Puma and others are very interested in Southampton.
From a financial perspective, Southampton is indeed seriously spending more than it earns. Apart from anything else, Ibrahimovic's annual salary of nearly 10 million pounds is enough to put Southampton under heavy debt pressure.
From this point of view, there is really no need to introduce another superstar.
A hat that fits the size of a head should be worn. After all, Southampton is a low-level league team. A superstar like Ibrahimovic is already dazzling. Introducing one more may not necessarily have a significant effect, but may weaken it.
However, it is imperative to introduce high-quality players.
"Nicholas, financially, I believe the problem won't be too big."
Yang Huan believes that as the team's performance improves, Southampton's finances will gradually improve.
The turning point is the season when the team is promoted to the Premier League.
"From next season, Heineken will sponsor us for £3 million. Citibank also intends to renew the contract for one year, with a minimum of £7 million. But my psychological price is £9 million. This requires us to continue to recruit players to win the confidence of sponsors and increase our bargaining chips."
Nicola Cortes was a little confused, because nine million pounds for chest advertising sponsorship was indeed too high, especially considering that Southampton would still be in the Championship next season, not the top Premier League.
But it is not impossible, after all, sponsors want advertising value.
Sometimes, the advertising value that can be created by lower-level leagues is higher than that of the Premier League.
Just like Southampton's victory over Arsenal this time, the shock and advertising effect caused was obviously greater.
"Umbro's £5 million is too low. We need to contact other jersey sponsors. Next season we will continue to strengthen our recruitment to ensure the team is promoted to the Premier League."
This is exactly what Nicholas Cortes thought.
Chest advertising and jersey sponsorship are the two major sources of commercial revenue for any team.
"Combined with our existing sponsors, we will be able to generate nearly 20 million pounds in commercial revenue from commercial sponsorship next season. Combined with our ticket and match day revenue, our financial revenue will likely set a new record."
Southampton's attendance is always full, and every home game in the English League One is full. Although the ticket revenue cannot be compared with the amazing giants such as Manchester United and Arsenal, it is still quite good.
According to Yang Huan's preliminary estimate, the total amount of ticket and match day revenue alone, as well as the revenue from existing commercial sponsorship contracts, exceeds 60 million pounds. However, Southampton will be in the Championship next season, and there is still great commercial potential to be further tapped.
But the problem is also quite obvious. Southampton's salary expenditure this season is nearly 50 million pounds.
Many young players have performed very well this season, and contract renewal and salary increase are imperative. Yang Huan has already asked Nicola Cortes to prepare for contract renewal and salary increase for several players.
As a result, salary expenses for next season will exceed 60 million pounds.
Coupled with the cost of building a new training base, if Southampton continues to invest heavily in signings, its debt will increase further and may even exceed 100 million pounds.
One hundred million pounds!
How much did Yang Huan spend when he bought Southampton?
Nicola Cortes was born into a banker family and his policy is to run the business in a healthy manner and be frugal, so his philosophy is to maintain the current status quo for the next season, or in other words, to only sell and not buy while ensuring the team's competitiveness.
But Yang Huan doesn't think so.
In his opinion, football has always been a money-burning business, and the key issue is whether the money is worth spending.
"I have received news that the lowest broadcasting revenue for a single Premier League season is 40 million pounds, and the highest is even 60 million pounds. I can guarantee that the value of the next Premier League broadcasting contract will be doubled by half on the current basis."
If Yang Huan remembered correctly, the next Premier League broadcasting contract would ensure that even the bottom-ranked team would receive at least 60 million pounds in revenue, while the mid-ranked team would receive at least 80 million pounds.
If it ranks in the upper reaches, there is a good chance of exceeding 100 million.
Therefore, for Southampton, how much money is spent now is not the key.
The key is to rush into the Premier League as quickly as possible and gain a firm foothold!
"Halfway?" Nicholas Cortes was a little surprised.
The broadcasting fees for the Premier League are already quite high. Wouldn’t it be outrageous if they were to double them?
"You have to have an idea, Nicholas!" Yang Huan smiled faintly, "Football will always be a scarce resource. As long as there are football fans in this world, football will always be the object of commercial capital."
From a certain perspective, the number of football fans has been on the rise.
Not only in the Chinese and Asian markets, but even in the American market with the highest spending power, the number of fans is rapidly increasing.
But the Premier League has always had only those 20 teams, and the seats have not changed at all!
There have always been only a few top teams!
Anyone who has studied business understands what this means.
What Yang Huan wants to do most now is to use his powerful identity as a time traveler to build a strong team that can compete with the top teams before it expires.
As for how much money to spend, that is not what he is considering for now.
"This is the list of players I drew up. You should follow this list."
Yang Huan took a piece of paper from Long Wu's hand, on which were written the names of each player and the club they belonged to.
"Although we are eager to recruit talents, we are not a sucker. As long as the price is acceptable, you can negotiate and even get it directly."
Nicholas Cortes took the list from Yang Huan.
When he opened it, he was a little shocked.
Although there are no famous superstars like Ibrahimovic in the list, there are still many stars, some of whom are even hot stars and face competition from many top teams. To get such players, the transfer fee will definitely be huge.
"Master Huan, this..." Nicola Cortes was in a dilemma. This would cost tens of millions of pounds, or even over 100 million.
Yang Huan waved his hand and said, "Don't worry, just go ahead and talk. Funding is not a problem."
Nicholas Cortes could only smile bitterly.
It seems that Master Huan is determined to spend money.
…………
…………
imissedyousobad (I always miss you very much),
imissedyousobad (I always miss you very much),
imissedyousosobad (I always miss you very much),
before you came into my life
imissedyousobad (I always miss you very much),
socallme, meybe (call me if you can).
…
In the recording studio, Yoona sang a lively, lively, and playful beautiful melody with her sweet and refreshing voice.
After the song Call Me Maybe was sung, the famous arranger Josh, who was specially invited from the United States, clapped vigorously outside the recording studio.
“Well sung!”
Lin Yoona in the recording studio took off the headphones on her head, and gave a playful smile to Qiao Xi, Li Zhushan, Psy and others outside, and gave a thumbs up to the people outside.
When she came out, everyone immediately went to greet her.
"What a great singing!" Josh praised.
"Especially the chorus of this song, it's very catchy and matches your voice very well. It's as sweet and sticky as fruit candy. It's easy to get addicted once you listen to it!"
"Really, Teacher Qiao Xi?" Lin Yoona was also very happy to hear such high praise.
Josh laughed and nodded. "The melody is simple and catchy, the rhythm is brisk, and the lyrics are short and powerful. It really has the potential to become popular."
Generally speaking, songs that are too difficult to pronounce are unlikely to become popular.
"Of course!" Psy Du Ziteng laughed at the side, "Master Huan wrote the music and lyrics himself, it would be a shame if it doesn't become popular."
He now admires Yang Huan to the core and worships him as a god.
It has been ten days since Josh came to the UK. He has heard the name Master Huan many times from people like Psy, Lee Joo-sun and Lim Yoona. He is also full of curiosity about the man behind the scenes who created the superstar Psy.
But unfortunately, Yang Huan has not been in the UK for some time.
"I think the arrangement of this song should be playful and pure. Recently, there has been a trend in the American music scene, but it is not obvious yet, and it fits Yoona's image very well."
Everyone nodded after hearing this.
Yang Huan once said that Lin Yuner was born with a pure face that was suitable for the heroine of art films, and she would be wasted if she didn't go this route.
"Okay, then I'll trouble Teacher Qiao Xi." Lin Yoona nodded and smiled at Qiao Xi politely.
"You're welcome." Josh left first. He still had to think about how to compose the music.
Watching Qiao Xi leave, Du Ziteng looked at Lin Yuna with envy.
"Yoona, it seems like soon, you, the pure goddess, will be more popular than me."
"No way?" Lin Yuna smiled shyly and modestly.
"Master Huan is clearly trying to promote you. As long as Master Huan wants to promote you, I firmly believe that you will become famous."
Du Ziteng has full confidence in Yang Huan. "Haha, but speaking of it, Young Master Huan said that he will produce another divine song for us this year. I am really looking forward to it."
With the rise of Gangnam Style, Yang Huan decided to release a single for Du Ziteng every year.
Now, it is already 2011, and the popularity of Gangnam Style is still going on, the number of hits on YouTube is climbing, and the number of downloads on the Apple Music Store is also increasing rapidly, but Du Ziteng feels that he should start preparing for a new single.
But he didn't dare to urge Yang Huan.
Everyone knows that Young Master Huan is busy, who dares to urge him?
When Yang Huan was mentioned, Yoona's heart warmed up, but she also felt a little empty.
She hasn't seen Yang Huan for nearly half a month.
"Uncle Psy, I heard that Master Huan is back," Lin Yoona said with a little shyness on her face.
"Well, I'm back. I watched a football match in London last night." Du Ziteng also watched the game.
"Then...will he come back today?" Lin Yuner was a little excited.
She didn't know why, she just wanted to see him.
But every time I see it, I don’t know what to say.
You can't just stand there stupidly and not say anything, right?
"Who knows?" Du Ziteng couldn't figure out Yang Huan's temper.
Lin Yoona pursed her lips cutely, her charming eyes revealing anticipation.
Just at this moment, the fat man Paul Yaro ran up from the stairwell, panting, and shouted as soon as he saw people.
"Master Huan is here, Master Huan is here!"
Everyone was shocked when they heard it.
"Young Master Huan is here?" Du Ziteng was full of surprise.
"Are you really here?" Lin Yoona took a step forward and asked nervously.
Paul Yaro liked the feeling of being noticed. He laughed and said, "Here he comes. I just saw him get out of the car and walk upstairs."
"Ah!" Lin Yuna lost her voice and turned and ran.
"Hey, Yoona, where are you going?"
Of course, Yoona Lin would not say that she wanted to go wash up. She was sweating all over from singing just now, and she didn't want to go out and see people like this.
"I'll be back in a minute."
Du Ziteng had a strange look on his face. "Just now he was still wondering if he would come, but now he is here and he ran away."
He laughed in a dumbfounded way, "Oh, women's hearts are really like needles in the sea!"