Chapter 224 Leading the Way

"The whole world is ready!"

This time, Comrade Deng Huatao finally had the real power and awareness of a director.

But when he raised his hand, everyone in the audience was on standby, waiting for his order.

Young Master Huan on the side suddenly called for a stop.

"etc!"

Comrade Deng Huatao, who was holding his breath, almost cried.

Young Master, I am the director!

“That won’t work!”

Yang Huan walked straight into the filming crew, shaking his head continuously.

"What's wrong with that, Master Huan?" Deng Huatao immediately chased after him.

He was depressed because he was responsible for and arranged the entire set, so why couldn't it be possible?

At this moment, he felt that he needed to defend the dignity of professionally trained directors.

At least film is a noble and elegant art!

This time it was not on the airport runway, but in the living area.

There is a building in the background, a road underfoot and a white line in the middle of the road.

There was a cart parked on each side of the white line, and behind each cart was a supporting actor wearing sunglasses.

At this time, Du Ziteng was standing on the two carts.

Anyone who saw this scene would know that Yang Huan was trying to make a spoof of the previous advertisement.

Yang Huan looked left and right at Du Ziteng, and always felt that something was wrong.

"Yoona, come here!" Yang Huan waved behind him.

Lin Yoona walked quickly to Yang Huan's side in high heels.

Yang Huan looked at her, then at Du Ziteng, then at her, and then at Du Ziteng again.

"Hair!" Yang Huan immediately discovered the problem.

I always feel like something is missing, and now I find out that Du Ziteng has no hair!

Comrade Deng Huatao was dumbfounded. Hair?

Looking at Lin Yuna and Du Ziteng again, I immediately understood.

There is a huge difference between having hair and not having hair.

"Wig, hurry up, get a wig!" Deng Huatao shouted loudly.

Soon, the props team got a wig and put it on Du Ziteng.

Du Ziteng is not the ugly type, he is just fat, and the kind of fat that is cute.

At least it's not annoying.

Wearing a wig makes you look like a woman, but it just makes people feel funny and interesting.

Without even the slightest bit of disgust.

As soon as they saw Du Ziteng wearing a woman's wig, everyone at the scene burst into laughter.

"Yes, this is the effect we want, to make everyone laugh at first sight and laugh non-stop!" Yang Huan also said with a laugh.

Charlene Lahiri also laughed and shook her head.

This young master just likes to make pranks and is so willful.

"Old bird, do you remember Yoona's performance just now?" Yang Huan asked with a smile.

"Don't worry, Master Huan, I remember!"

Yang Huan nodded immediately, "Okay then, let's do it just like what Yoona did just now."

The more he watched, the more he found Du Ziteng's cross-dressing to be interesting. Yang Huan couldn't help but laugh, "How about we do a cross-dressing when we have a chance?"

As if afraid that Du Ziteng would be unhappy, Yang Huan encouraged him again: "I suddenly remembered a song. If you are willing to play the role in a cross-dressing role, I will sing it for you. I guarantee that you will become famous all over the world. Let's regard it as the third generation of divine song!"

The look of everyone at the scene when they looked at Young Master Huan suddenly changed.

What's going on in this handsome guy's head?

It is already a remarkable thing for others to be able to create a masterpiece of their generation.

But his second generation of divine songs hasn’t even been released yet, but he’s already come up with the third generation?

Moreover, it sounds like having Psy play a female role in the MV would be a very funny thing.

"It's decided. For the third generation of the divine song, Psy will play the female lead and Yoona will play the male lead. This is a great idea!"

Everyone at the scene looked at Psy, then at the embarrassed Yoona, and they all burst into laughter.

This is indeed a great idea!

It's just that it's a bit too funny!

"Okay, that's it, let's begin!"

Following Yang Huan's order, Comrade Deng Huatao once again mustered up his strength.

"The whole world is ready!"

"Action!"

The camera was aimed at Psy, who was wearing sunglasses. His round face looked very funny.

Psy slowly raised his head and faced the camera, while the camera slowly zoomed out.

Yoona's MV shows two conquerors moving backwards, while Psy's spoof video shows a cart moving forwards.

Psy's expression was very serious, with his hands folded across his chest, looking very solemn.

But the more serious it is, the funnier it is.

Charlene Lahiri quickly covered her mouth, but some of the onlookers in the distance couldn't help but burst out laughing.

The cart gradually opened up, and Psy's legs stood very straight as the cart continued to open up.

The camera gave him a full-body close-up, but it accidentally focused on his **.

Psy's expression is getting more and more interesting. He can't help it anymore, but he is obviously holding on.

Seeing him like this, everyone couldn't stop laughing.

Suddenly, with a hiss, a big hole appeared in the leather pants, revealing a red flesh inside.

Too fat, bursting.

But Psy is still holding on, holding on, and continuing to hold on.

When we arrived at the destination, we saw him screaming and he could no longer pretend to be cool. He hugged his ** with both hands and fell down.

He lay on the ground, holding his body, rolling and wailing, with a look of agony.

Compared to the previous part, the latter part is not very funny.

It was only then that Charlene Lahiri noticed that the patch that looked like concrete pavement was actually a soft cushion.

No wonder Psy fell down.

"Good!" Yang Huan called for a stop and applauded loudly.

All of this has been rehearsed many times before.

For example, the segment with Lin Yuna just now was only one and a half minutes long, but the two drivers had already practiced it twenty or thirty times before.

The same is true for Du Ziteng.

So, basically it’s all done in one go.

"Looking back, with the addition of music, it will be more effective." Yang Huan is very satisfied with the filming results.

Many comedy scenes are not actually funny, but the resulting effects are hilarious.

As soon as Yang Huan shouted stop, the staff immediately began to pack up in a hurry.

Psy and Yoona also went back to change their clothes.

Yang Huan walked towards Charlene Lahri.

"How was it? Did you take some stills?" Yang Huan asked with a smile.

Charlene Lahri glared at him unhappily. This guy called her here on purpose, just to get her to put an advertisement in the newspaper and take the lead at the same time?

"Don't worry, I've taken quite a few photos. I'll send them out later."

Yang Huan smiled and snapped his fingers at her, "You have a bright future. I love you for a good reason!"

"Go to hell!" She almost kicked him again.

…………

…………

It is easy to get things done with someone in the court.

Having a friend who has some influence in the media field is more or less a good thing.

At the very least, if I have any news, she can help me.

The news that Psy and Yoona were filming the second generation of the hit song was spread by Charlene Lahiri and soon appeared on the entertainment gossip pages of some newspapers and news websites in the UK and Europe.

Compared to the Southern Echo's front-page headline about Southampton's attempt to poach Drogba, which caused a huge shock among football fans around the world, this piece of entertainment gossip was more for the amusement of readers on the entertainment page.

But in the eyes of someone who is paying attention, it is completely different.

Greg was sitting at the London headquarters of Budweiser UK when he saw the photos on the entertainment page of the Sun newspaper's mobile app and immediately burst out laughing.

"You want to fight us with this crudely made junk?"

He received news two days ago that Heineken Beer was heavily sponsoring Psy and Yoona's second duet single.

This time they will also focus on the Internet, just like last time. The MV will be released on Youtube and China's Youdou, and the music will be available for paid download.

Budweiser also invested heavily this time. Not only did it invite Justin Bieber, the most popular star in the United States, to write a song specifically for Budweiser, shoot a MV, but it also embedded a lot of advertisements.

Together with a series of other supporting facilities, the total cost is at least more than 30 million pounds.

In the past, Budweiser beer commercials rarely used celebrities, and more often used animals. But this time, Greg strongly demanded that this must be done in order to seize the market.

He just bought the latest data from an authoritative market research agency.

With the rise of social networks, traditional marketing models have also been greatly impacted.

For example, recently, the famous French Bordeaux wine house, Calon Segunda, strongly sponsored Southampton, a team that had just been promoted to the English Championship but was in the limelight, with a high price of 30 million pounds. After being promoted by the people behind the scenes, this news has become more than just a matter of the football and wine industries.

If everyone in the wine industry knew the details of Chiron, this news would be meaningless.

But the problem is that it appears in football, society, current affairs, entertainment, and even finance and technology.

Readers don't know the Chiron family, but this piece of news creates an illusion.

This brand is so awesome, so amazing!

Therefore, the Chiron family became popular.

But this is only temporary, and there is still a lot to do next.

The real test is how to convert fame and attention into brand value and sales.

There is another popular trend on the Internet recently, which is music videos.

According to Greg's research, music videos have a sharing rate of over 7 percent on social networks, the highest of all categories.

Among them, the sharing rate of hit songs like Gangnam Style is astonishingly high.

The sharing rate of traditional advertising videos on social networks is only 2%.

Therefore, inserting advertisements in such music videos to promote brands will become a trend in the future.

This is why Greg takes Justin Bieber's new single so seriously.

Because he wants to fight this battle.

Not only will he use this battle to prove his vision and establish his influence within Budweiser, but he will also use it to defeat that damn Chinese.

He did not forget that more than half a year ago, Yang Huan chose to offer Heineken beer at a higher price and rejected him.

This made him feel humiliated, and he had to avenge himself!

Thinking of this, Greg grabbed his phone, forwarded the news in the mobile news APP, and dialed a few numbers.

"Hi, Scooter, I'm Greg."

Scooter Braun, Justin Bieber's manager.

"I want to know how your single and MV are going?"

"The progress is very smooth and it is expected to be launched in half a month!"

Greg was very satisfied after hearing this. Scooter Braun is a gold medal promoter in the North American music circle. Whoever he signs becomes famous.

Greg felt relieved that he was in charge.

"Have you read the news I forwarded to you?"

"Look, it's shoddy!" Scooter Brown shook his head and sneered.

"If this is our opponent this time, I can tell you without a doubt that they have no chance!"

Greg liked hearing such confident assurances and laughed.

"I'm relieved to hear that, Scout."

There was also laughter from the other end of the phone, "You have nothing to worry about."

"But just in case, I have already made arrangements. I plan to arrange some more pushes when the video is launched."

Scooter Braun also hummed on the other end of the phone, "Don't worry, I will also arrange for my artists to voice their support and make sure to crush the opponent at the first possible moment!"

"I have faith in you, Scout."

"Um……"