Chapter 287 This kid has something to offer
When Yang Huan walked into the show venue on the third floor, it was already crowded with people and all seats were occupied.
Southampton's new season jersey show is a first in the football world.
Since it is the first time, it is inevitable to be questioned or even ridiculed.
This is normal, after all, everything is like this at the beginning.
What other event has been so grand and magnificent from the very beginning?
Isn't it because they persisted step by step and accumulated popularity slowly before experiencing an explosion?
Relatively speaking, the guests who appeared on the scene tonight were obviously giving face to Yang Huan and Southampton, or to the rich second-generations who were in the food, drink and entertainment group. These people are all worthy of deep friendship.
A friend in need is a friend indeed!
Therefore, Yang Huan, who had rarely walked into the show, shook hands with all the guests who came to the venue and sat in the front row one by one, even though most of them were not well-known.
And these guests were all flattered and greeted Yang Huan.
This group of rich second-generation people who were enjoying eating, drinking and having fun took on the role of hosts without hesitation, helping Yang Huan and Southampton to entertain the guests.
The scene was lively and the atmosphere was good.
This was the first time, and it was not easy to accomplish this in just two days.
"Master Huan!" Norman Foster and his several designer friends are undoubtedly the most important guests tonight.
"Norman!" Yang welcomed him and shook hands with Norman Foster.
The latter immediately introduced his friends to Yang Huan, two or three of whom had participated in the design of Southampton's new jersey.
However, what Norman Foster valued most was the handsome-looking British gentleman next to him.
"Let me introduce you to Christopher Bailey, the chief designer of Burberry."
"Hello, Mr. Yang Huan!"
Christopher Bailey's voice was a little soft, and his movements were very gentle when shaking hands, which gave Yang Huan the impression that this guy was probably a gay.
But it’s not surprising. There are so many beauties in the fashion circle. What’s the big deal?
"Hello, Christopher!"
Yang Huan saw Huang Ying again. She was not yet qualified to sit with famous designers such as Norman Foster, so she could only sit in the second row.
"Master Huan, many people are saying that you are leading Southampton to create a 2.0 football storm, while Christopher wants to create a 2.0 fashion storm. I have always felt that you two must have a lot in common!"
Norman Foster's words aroused Yang Huan's interest.
"What do you mean?" When asking the question, he looked at Christopher Bailey.
The English gentleman smiled gently.
It’s strange to say, but a grown man smiling gently is really weird.
But Christopher Bailey is quite handsome, and his gentle smile gives people a kind of feminine charm.
Of course, in Yang Huan's opinion, it still feels a bit creepy.
It just won’t show!
"Both football and fashion have a long history, but they have always been very closed off and isolated from the general public."
Christopher Bailey's just one sentence made Yang Huan nod his head continuously.
This guy has something!
"You see, over the past few years, technology has advanced so much and so fast, but football has never benefited much from it. Even in the past one or two years, some teams have begun to pay attention to scientific training and diet, but it is still very rudimentary. However, the football community is completely unaware of this and instead arrogantly thinks that football does not need technology!"
"Well said!" Yang Huan felt that he was right.
Especially in British football, technology has almost no penetration.
Even in many teams, the players' training and diet are still very primitive.
Apart from anything else, how many years has Wenger been coaching Arsenal?
When he coached Arsenal, how brutally backward were the Gunners?
“The same is true in the fashion industry.”
Yang Huan looked at this handsome and gentle British gentleman again and listened with interest.
"All fashion shows are very high-end, with important guests invited, but journalists and fashion lovers are shut out, and consumers can't even participate. Why can't they watch the show together?"
"The reason is simple. They will tell you that these people don't understand fashion at all!"
Yang Huan was really surprised.
It was shocking to hear such words from the chief designer of a luxury brand.
"You are absolutely right!" Yang Huan agreed with his point of view 100%.
"No one and no brand can sell themselves these days. Consumers want an experience, a kind of enjoyment from the heart, rather than holding a bag of a certain brand, walking out the door, pointing at the logo and telling others that I am from such and such a brand, as if they are afraid that the whole world doesn't know."
Of course, there are such people, but they are very few and will become fewer and fewer.
"That's right, that's right!" Christopher Bailey seemed to have found a soulmate.
"So, I am really interested in some of the practices you have at Southampton. Your press conferences are held directly on the Internet, you have opened apps and WeChat to allow fans to interact directly with the team, and you even often organize some community activities."
"Also, the series of activities and publicity and promotions you have organized after bringing in the stars are all great!"
Speaking of this, Christopher Bailey looked at Yang Huan with interest.
"Mr. Yang Huan, I really want to know, what are you going to do in the future?"
Even Norman Foster looked at Yang Huan with interest.
"I haven't thought about it!" Yang Huan shook his head, "I really haven't thought about it!"
This answer surprised everyone.
"I think we should give everything a try. Technology is changing with each passing day. What we thought was impossible in the past may still be impossible now and in the future."
Christopher Bailey and Norman Foster nodded continuously after hearing this.
No one can be sure about the future.
"Norman has tried virtual reality technology. How did it feel?" Yang Huan suddenly asked.
"Virtual reality technology?" Christopher Bailey was surprised.
This is a legendary thing!
"Norman, haven't I heard you say that?" There was even a hint of blame in his tone.
Norman Foster smiled bitterly. How could he tell everyone about such a secret?
"Master Huan's laboratory has made a virtual reality helmet as big as a brick. I tried it and the effect is very realistic, but many details are not satisfactory, such as dizziness, delays, and inconvenient control."
Yang Huan nodded continuously. "I am increasing my efforts and plan to launch version 2.0 in the shortest possible time to overcome these problems. Then I wonder if fans will be able to use virtual helmets and enjoy the same experience of watching a game live at home in the future?"
"Also, not just sitting in the stands, can he even get the same feeling of seeing his favorite players moving and running on the football field?"
After hearing this, both of them were stunned. This idea was too novel.
But when you think about it, it’s really exciting.
Especially considering that more and more fans are being blocked from stadiums due to high ticket prices.
If the price of virtual helmets can be brought down, there will definitely be such a demand!
Not to mention a football game, even if it’s a movie, it would be a subversive viewing experience!
Yang Huan is really finding this thing more and more interesting!
"Mr. Yang Huan, you hit the nail on the head!" Christopher Bailey couldn't help laughing.
"Did you know? In April this year, Burberry held a 3D fashion show in Beijing, China. During the show, 3D holographic projection technology was added. The effect was absolutely stunning. I can still hear the screams of more than a thousand audience members at the scene!"
Yang Huan really didn't expect that Christopher Bailey actually used 3D holographic projection technology.
This is a first in the fashion industry.
"However, unfortunately, our core management is still hesitant about the Fashion 2.0 upgrade I proposed."
At this point, Christopher Bailey sighed deeply.
He is the chief designer, but in the final analysis, he is just an employee.
"Why? I think this is a good idea. All industries should do their best to embrace the advancement of technology and use it to achieve their own upgrades and development in line with the times."
Christopher Bailey shrugged. "Who knows?"
Norman Foster understood a little and sighed, "In the final analysis, it's the traditional concept that's at work."
"Sometimes it's not strange, like me. If you ask me to go to social networks and chat and brag with a group of fans, I can't do it." After saying that, he couldn't help laughing.
Yang Huan looked at Christopher Bailey with interest.
After a detailed discussion, he admired the boy very much.
Although she is a lesbian, I heard that most of the top designers are lesbians and Lala.
"Are you interested in leaving Burberry and working for a company where you can be the boss?"
Christopher Bailey didn't expect Yang Huan to ask this suddenly and thought it was a joke.
"Okay, nowadays many luxury brands are led by designers, who are responsible for both product design and company management. If I find the right one, I will go!"
"What if it's a declining aristocratic brand? Would you do it?"
Christopher Bailey looked at Yang Huan with some surprise. Is this a joke?
But soon, he caught a hint of signal from Yang Huan's eyes.
"How desolate is it?"
"Asprey!"
As if worried that this brand alone might not be enough, Yang Huan added another sentence.
"We have recently acquired Gerard Jewelry and are planning to reorganize the former aristocratic brand that exclusively supplies luxury goods to the British royal family!"
If this title is used well, it will bring great fame.
Of course, it is not easy to operate.
"Are you serious?" Christopher Bailey was a little surprised.
"Of course. I acquired Asprey two months ago and have been looking for a suitable operator and designer. Now, I think you are quite suitable. How about it? I can give you the power and resources you want!"
Asprey and Gerrard, despite their past scandals, are still aristocratic brands in the luxury goods industry.
In a recent survey of global high-end consumer groups by an independent high-end luxury research institute in New York, Asprey still ranked second among the top luxury brands.
One thing you need to know is that over the past decade or so, the company has been in financial difficulties and has lost the glory of its peak, especially in the past two or three years, it has been spending more than it earns, otherwise it would not have been sold so cheaply.
This shows how much weight and influence Asprey has in the minds of high-end consumers.
Christopher Bailey was very shocked. He had only heard Norman Foster talk about Yang Huan and felt that the two had many similar ideas, so he wanted to join in the fun and get to know this new British upstart.
But who could have thought that after just one meeting and a conversation of less than half an hour, Yang Huan invited him to change jobs and even promised him such great power. Anyone would be shocked!
"Nowadays, many luxury brands are only interested in making quick money and are desperately trying to innovate. They want you to change your bag or clothes every year. I think this is unreasonable."
"In my mind, a true luxury product must have a unique personality. It can be sold at a high price, but it must be approachable and allow people to discover unexpected beauty in their daily lives. So it can be a gemstone or the most ordinary pencil."
“Luxury products only have meaning and value if they are loved by others!”
"Compared to those who buy a bag, use it for a year, then replace it with a new one, throw it aside, and never care about it again, I would rather my products be the kind of perfect masterpieces that consumers really like, really desire, use for many, many years, and even pass on to the next generation."
"Because I believe that no matter how society progresses, how the times develop, or how technology changes with each passing day, the soul of all luxury brands will always be inseparable from one thing, that is, the craftsmanship that impresses consumers!"
Christopher Bailey and Norman Foster were both a little surprised.
In fact, they were all shocked by Yang Huan's words.
It is incredible to hear such shocking insights on the definition of luxury from the mouth of a wealthy man who hardly needs to worry about money and can buy all luxury goods without restraint.
Perhaps, everyone has a completely different definition and understanding of luxury in their mind.
But Yang Huan was right about one thing.
Craftsmanship will always be the scarcest and most precious luxury in the world!
The reason why Apple phones are so popular is that Apple has a spirit of perseverance. They not only design phones, but also do their best to use more advanced and higher-level manufacturing processes to make better phones for fans.
To use the slogan of a fat guy, work hard on yourself and make everyone happy!
And this kind of persistence is precisely a kind of craftsmanship.
If one day in the future Apple loses this spirit, they will begin to decline.
"Think about it carefully. I am sincere!"
Yang Huan himself was also filled with emotion. He patted Christopher Bailey on the shoulder and said nothing more.