Chapter 367: A Show of Power

"From a marketing perspective, a football team can't be made up of only superstars."

"But a football team has more than 20 players, and there are 11 in the starting lineup. This requires us to reasonably allocate resources to each player in the team when marketing the team."

"For example, in Barcelona, ​​the most influential superstar is Messi, and behind him are Xavi and Iniesta, followed by Pique, Puyol, Busquets, Alves and others."

"If we lose Messi, Barcelona's overall commercial value will be cut by at least half"

Peternion spoke very confidently and decisively, and everyone thought it made sense.

Although Barcelona is an old team, without Messi and other superstars, this old team may still be invincible on the football field, but it is hard to say how much commercial value it still has.

As for some people saying that without Messi, the worst that can happen is to create another Messi.

It's easy to say, but it's hard to do, or even impossible.

"In Real Madrid, Cristiano Ronaldo is also a well-deserved superstar, Benzema and Kaka form the second formation, followed by Xavi, Lonsor, Ramos, Casillas, Higuain, Di Maria and others."

"Kaka's embarrassment at Real Madrid is due to many issues, both tactically and commercially, as one of the three most influential football stars in the world, he has to serve Cristiano Ronaldo after coming to Real Madrid."

When Yang Huan heard this, he suddenly remembered a sentence.

There is no room for two tigers in one mountain

Think about it again, the reason why Kaka took the risk of playing with an injury in the World Cup in South Africa might be to regain his former glory and complete the counterattack against Cristiano Ronaldo.

But in Yang Huan's opinion, unless Kaka leads the Brazilian team to win the World Cup with a miraculous performance, it will be difficult to shake Cristiano Ronaldo's position as the number one player in Real Madrid.

The reason is simple, data

If you want to become a super football star, you must have the most dazzling and attractive data.

Because for most new fans, they will not watch how you perform on the football field, nor may they understand it. They will only care about the data on your account, such as how many goals you have scored, how many assists you have, how many threatening passes you have, etc.

There is no way to compare performance on the field and strength. It's like Guan Gong fighting Qin Qiong, how can you compare?

But data can

If the player you like is one goal behind the player I like, I can slap you in the face with the data.

Therefore, Sky TV's biggest customer is the media

When Yang Huan thought of this, he couldn't help but feel funny.

This transformation has indeed left countless traditional football people dumbfounded and even unable to explain it.

That's why Florentino has received so much praise and criticism.

But even so, Real Madrid still keeps waving euro checks and signing one football star after another at astonishingly high prices.

"Peter" Yang Huan looked at Peter Nian.

After the bald man looked over, he smiled and said, "Tell me about your plan for our team."

Peternion nodded and smiled.

"As I said just now, Cristiano Ronaldo and Messi are the two insurmountable poles in today's professional football. Among the many professional players, the only one who can compare with them is Ibrahimovic."

Hearing this, Yang Huan curled his lips and said, "Just say this here, don't let him hear it, otherwise he will definitely think you are insulting him."

Everyone understood what Yang Huan meant and burst into laughter.

Ibrahimovic never felt that he was inferior to Messi and Cristiano Ronaldo.

"Ribery and Robben from Bayern Munich, Rooney from Manchester United, and Van Persie from Arsenal all have various flaws and shortcomings and cannot challenge these two superstars. Only Ibrahimovic can do that."

Sun Yue nodded and smiled when he heard this: "Peter, what you said coincides with Master Huan's idea. We valued this point in the beginning and brought in Ibrahimovic."

Peter Nian and Ron Gourlay looked at each other, neither of them was surprised.

They got to know the Saints when they went south, and found that many of the team's practices surprised them.

They even have many specific ideas that were inspired by Southampton.

For example, Southampton put the press conference for the players' joining the team on WeChat; for example, they opened WeChat accounts for every player and called on the players to actively interact online, etc.

In the past two years, Southampton has been a huge success, with its commercial value not even inferior to any Premier League team, even the top teams.

The most important thing for Southampton now is to accumulate and consolidate its existing position.

In the eyes of the younger generation of fans, the Saints are already a giant and a legend. After a few years, when they grow up and mature and become the mainstream in the fan world, Southampton will naturally become a giant.

Even the top giants

"Ibrahimovic does have the strength and influence to challenge Cristiano Ronaldo and Messi, but he also has a big weakness and inherent deficiencies." Since Sun Yue has said it, Yang Huan is not afraid to express his own thoughts.

Peternion heard this and blurted out: "Age"

The Swedish center will turn 31 in October. How long can he maintain his form?

This is an answer that no one knows

Judging from the data obtained from the analysis center, Ibrahimovic's physical condition is still quite good.

The question is, as time goes by, what will happen in the future if it is like this now?

"With the merger of the FIFA World Player of the Year and the European Player of the Year awards, the Ballon d'Or selection is becoming more and more like the Hollywood Oscars. If you want to win the Ballon d'Or, you must come up with convincing personal performance data, that is, goals."

Yang Huan is still very confident about this trend.

Even his encouragement of the goal-scoring competition between Drogba and Ibrahimovic was intended to cater to this trend.

Go with the flow and you will get twice the result with half the effort.

"Ibrahimovic is 31 years old and his successor must be planned, so I decided to bring in Neymar, Hazard and Gareth Bale.

Everyone agreed with what Master Huan said.

These three players were all born around the 1990s. The oldest, Gareth Bale, was born in 1990 and is only 22 years old now.

Needless to say, Neymar, if he develops well, has the potential to take the lead and become a super football star in the future.

The fact that Hazard is valued and strongly recommended by Zidane has attracted competition from teams including Chelsea, Manchester United, Real Madrid and Barcelona, ​​which shows his potential and strength.

Although Gareth Bale's technique is a bit rough, he can adapt to the Premier League style, his style of play is tough and his impact is amazing. In addition, he is a local youth training of Southampton. Apart from not being handsome enough, he does have great hope of becoming a British football star.

As for Sturridge, James Rodriguez, Isco, Pogba, Toni Kroos and others, no matter how well they develop in the future, they can only be regarded as the second tier and it is difficult for them to become superstars.

After spending 60 million pounds, Toni Kroos has become one of Europe's top stars. In Southampton, he is ranked second behind Ibrahimovic, along with Neymar and Drogba.

This is the effect of money throwing

Thanks to Abramovich

Once Gareth Bale and Hazard are really introduced, plus Neymar, and Ravelle Morrison who has performed well this season, plus James Rodriguez and Sturridge, Southampton's front and sidelines will be full of talents.

As for who will stand out and become the backbone of Southampton's frontcourt attack, it depends on themselves.

Just at this moment, there was a knock on the office door.

The club's front desk clerk opened the door and came in.

"Boss, they are here"

Yang Huan glanced at his watch. Damn, it was already past 5:20.

Almost half an hour late

This score is quite impressive.

Everyone present looked at each other, and they all saw through each other's thoughts.

Yang Huan slapped his thigh hard and stood up.

"Peter, many of your ideas are very good. Make a plan for me and I will leave all these things to you."

From what Peternian said just now, Yang Huan knew very well that this guy was indeed the number one marketing expert in the football circle, coupled with Ron Gourlay, an operations expert.

With the combination of these two swords, and the impeccable loyalty and hard-working Nicola Cortes, Yang Huan felt relieved.

"I know, boss," Peternian immediately stood up and agreed.

Yang Huan laughed and looked at the receptionist standing at the door. "Take them all to the conference room."

The receptionist was stunned when she heard this, and many people present exclaimed in surprise.

"Master Huan, you want to... talk together?" Ron Gourlay was somewhat unexpected.

"Yes," Yang Huan nodded without hesitation.

"I make hundreds of thousands of dollars a minute, so I don't have that much time to spend with them. Let's talk together and save some time."

Ron Gourlay laughed bitterly and asked, "How can we talk about this?"

What should we do, especially when the negotiations involve many business secrets?

But soon, he guessed Master Huan's intention.

Since they came together, perhaps they had already reached some kind of tacit understanding.

Since this is the case, why not catch them off guard and see how they react, and then respond one by one?

The worst that can happen is that the negotiations break down. So what?

After figuring this out, Ron Gourlay couldn't help but feel relieved.

"Okay, Master Huan, I'll go get ready first."

At Yang Huan's nod, Ron Gourlay went out first.

Yang Huan and the others chatted in the office for a while, and thinking that they should all be seated, they leisurely walked out of the office, crossed the corridor, and came to the large conference room.

"Welcome to Southampton"

Yang Huan greeted with a smile as he entered the door.

What surprised him a little was that Mamic came in person with three assistants, but neither Jonathan Barnett nor David Manas came. Instead, a young British man in his thirties came to represent them.

Of course, he also brought an assistant with him.

"Hello, Mr. Yang Huan, I am Joshua Barnett, Jonathan is my father, he had something urgent to do and couldn't come, he asked me to express my apologies to you.

It turned out to be Jonathan Barnett's son.

The father didn't come, but asked his son to do it. Isn't that a lack of sincerity in the negotiation?

From this point, Yang Huan also realized that they actually had little interest in joining Southampton.

"It's okay," Yang Huan nodded with a smile.

He was a little unhappy. Being late and absent was really outrageous.

But so what?

It's not worth getting angry over such a small matter.

As long as you sign the players, they will cry sooner or later.

"Mr. Barnett, I don't have time to waste. I wonder if you can fully represent your SG agency and Gareth Bale to complete this negotiation today?"

"Today?" Joshua Barnett was surprised.

In such a hurry?

Shouldn't we make some tentative contact first?

How can we skip this step and get straight to the point?

Suddenly, the British youth, who seemed calm and composed just now, was caught off guard by Yang Huan's show of power.