Chapter 430 This is what it means to be rich and powerful!

"Over the years, I have always told everyone that I am a businessman. In my eyes, UL is a business. In my opinion, if this business is to be successful, big and strong, it must revolve around the players, the owner and the fans."

This is what Tagoriab said: the three axes of player satisfaction, boss profit and fan loyalty.

"Florentino's Real Madrid undoubtedly fits these three points very well. They have the best and biggest superstars, and they are also very good at playing the superstar card, using the amazing influence of superstars to expand the market, which has earned them amazing influence in the United States."

To be frank, Real Madrid is the most popular football team in the United States.

Even when Barcelona won the Grand Slam, it was far less popular than Real Madrid.

This is not without reason.

Because in the eyes of Florentino and Real Madrid, football is an entertainment that pleases the fans.

"There is one team that I was very shocked about, and that was Southampton"

At this point, Tagliabue smiled and said, "That is what many young American fans call the Saints."

Everyone present couldn't help but turn their attention to Yang Huan, with different looks in their eyes.

There is admiration, dissatisfaction, dissatisfaction, awe, and everything in between.

"If Real Madrid's victory was achieved by leveraging the club's unique advantages based on traditional football, then I think there is only one reason for Southampton's victory, and that is the Internet, especially social networks."

Everyone couldn't help but nod again.

Tagoriyabu's words really hit the nail on the head and hit the core of the matter.

What is hard to accept is that Southampton players are very popular on the Internet. Even players like Neymar and Pogba, if they act a little cute, can make hundreds of thousands of fans excited for a long time and even appear in tomorrow's newspapers.

There are also Ibrahimovic and Ravel Morrison, this bad boy image is also very popular.

Southampton is not only good at using the Internet to enhance the influence of the team and its players.

They are also good at converting this influence into tangible benefits through business operations.

To put it simply, it's money.

"Two years ago, I first heard someone say that the Saints became famous because they held a superstar recruitment meeting on the Internet through social tools, and it became an instant hit."

Talking about this matter, everyone, even Russell who disliked Yang Huan the most, had to admit it.

It can be said that it was the press conference two years ago that earned Southampton a lot of popularity.

In the past two years, the Internet has gradually entered the field of football, and some clubs have begun to follow suit, but few have been successful.

But it’s no wonder when you think about it. How old is Florentino?

He doesn't even know how to use a kidney machine, let alone WeChat, Facebook or Twitter.

Russell is a little younger, but he doesn't use WeChat either.

The management of these football giants are all old men who cannot keep up with the Internet era. Naturally, they cannot afford to try such new tricks. Even if they see Southampton's success and want to learn from them, how can it be so easy?

"Now in the United States, the Saints are the third most popular team among young people, second only to Real Madrid and Barcelona, ​​and even surpassing Manchester United. If the total number of people is counted, it ranks fourth, behind Manchester United."

"But you have to know that two years ago, most Americans probably hadn't heard of this team. This is the amazing change brought about by the Internet."

Everyone present had some thoughts after hearing this.

Whether they accept it or not, Southampton has risen strongly and has become a new force that cannot be ignored in European and even world football, even though it has only been two years since its rise.

"Ladies and gentlemen, as someone who has spent half his life in the American sports industry, I want to say that football has amazing appeal and influence all over the world, which makes it easier for football to develop overseas markets than other sports."

"In the United States, the soccer market has just started to develop, and there is still huge potential to be tapped. This requires all of us to work together, work together, and persevere."

Everyone present was the owner or helmsman of the club, but at this moment, in front of Tagoriab, they were all like a group of students, learning and understanding the huge American market that was well-known but very unfamiliar.

If UL's annual revenue can reach 90 billion US dollars, then the football market does not need much, just one tenth of it, no, even one percent, will be enough for all the top teams present to make a fortune.

So, after listening to Tagoriyabu's words, everyone present stood up and applauded.

They wholeheartedly agreed with Tagoriyab's analysis.

This also made each of them decide to be more united, gather around Miracle Media, and work hard to make the International Champions Cup a successful event.

Because as long as this event is running, they will make a lot of money.

Perhaps Tagoriyabu's words gave too much stimulation to everyone present, so that after he finished speaking, the entire reception room began to talk and the voices were noisy.

Yang Huan had just spoken a few words to Tagoryab when Mubarak came up and announced a surprising decision.

"We decided to set up a soccer team in New York and strive to participate in the American Major League in three years."

"New York?" Yang Huan was a little surprised.

"Yes, New York currently has a New York Red Bulls, but we are working with the New York Yankees to set up a new football team and invite aging European stars to play in the United States."

Yang Huan, Peternian and Tagoriyab looked at each other and all saw it.

The Abu Dhabi consortium is rich and willful, and its intention is to use money to build its reputation and brand.

In the current market of the Major League Baseball, there is no money to be made by bringing in out-of-date stars to play.

It is a business that loses money but gains publicity

At least Yang Huan can't squander money as willfully as the people in Abu Dhabi. Their money comes from underground oil, but Master Huan's money is hard-earned. How can they be compared?

And from another perspective, instead of entering the market now, it is better to pay close attention first, and when the time is right, directly acquire a team and enter the US market through a backdoor listing.

After realizing this, Yang Huan started laughing.

"Okay, Kaldun, if you need anything, please let me know. I will definitely help you."

Mubarak was waiting for this sentence, and immediately nodded with a smile, "Okay, then I'll thank you in advance."

Just at this moment, Yang Huan saw the short fat man Florentino nodding and smiling at him near the window. He immediately apologized to Mubarak and others and walked over.

"Hello, Florentino." Yang Huan smiled and stretched out his hand from afar, "I'm very glad that you can come in person."

"It's my pleasure," Florentino smiled.

Yang Huan knew very well that Florentino must not be idle since he took time out of his busy schedule to come.

Sure enough, after a few polite words, he got straight to the point.

"Mr. Yang Huan, your Southampton team has a very strong ability to operate in the transfer market. Gareth Bale and Hazard, who we have been paying close attention to, have now been won by you," Florentino said with a smile.

Yang Huan smiled politely, but thought to himself, this is all the result of my huge investment in buying bones.

Back then, when Yang Huan first arrived, he spent 10 million to bring in Ibrahimovic. Did he really think that the money was wasted?

Nowadays, in the entire European football agent circle, the most favorite team to cooperate with is Southampton.

The reason is simple, it's just generous

You know, European football is already a very mature football market, and there is a mature operating mechanism for player transfers. Agents play a huge and critical role in this mechanism.

Now that Yang Huan has secured an agent, he will naturally be able to thrive in the transfer market.

Haven’t you noticed that those teams that like to haggle in the transfer market often find it difficult to buy the players they want?

"Florentino, you're not trying to poach my players, are you?" Yang Huan asked knowingly with a smile.

The fat Spanish man did not deny it. "How about selling Neymar to our Real Madrid? You can name any price."

What does it mean to be wealthy?

This is called rich and powerful

It's just... the money they spend is not their own.

Yang Huan neither agreed nor refused, he just laughed and said, "Florentino, we were just promoted to the Premier League this year."

Florentino is a smart man, he understood it immediately, "Then next summer"

Yang Huan smiled faintly again, "I can only promise you that if I want to sell Neymar, I will inform you."

"Okay, it's a deal." Florentino was also a straightforward person. He laughed and agreed.

This can also be regarded as a promise Yang Huan made to him.

"But you wouldn't refuse if there are two players, right?"

"Carvajal?" Yang Huan guessed one of them.

Florentino nodded, "And Strootman, he is the player named by Mourinho."

Yang Huan curled his lips and smiled, "Then you have to prepare enough money."

"Oh?" Florentino also laughed.

"Mubarak just mentioned him to me, and David Gill wants one too."

Florentino is not surprised at all that Stroman is in hot demand.

The youngest captain in the history of the Dutch national team played in the core midfield in several Dutch warm-up matches before the European Cup, and his performances were quite good and impressive.

This year is a big tournament year, and Stroman is already in high demand. If he performs well in the European Cup, his value will definitely be higher.

Given the shrewdness of Yang Huan and the Saints, they will not relent until at least the European Cup is over, and it is clear that they are going to raise the price.

But what else can we do?

After Modric was signed by Southampton, there are very few high-level midfielders in Europe. Which one is not in high demand?

Yang Huan is a little hesitant about Carvajal's transfer, but the value of this Real Madrid youth training star will definitely not be too low.

After all, he performed well last season, whether in the Championship, the English Cup, or the Europa League.

This also caused Carvajal's value to skyrocket.

More importantly, when Yang Huan bought Carvajal two years ago, he did not sign a redemption clause with Real Madrid.

So, Real Madrid wants someone?

Okay, use the money to impress me.

As for the players, Yang Huan is confident that he can keep them stable.

Florentino is also the kind of person who can do big things. He will not lose his temper over such a small amount of money. Although he knows what Yang Huan is thinking, he still talks and laughs with him, making it feel like they are close friends regardless of age difference.

Yang Huan suddenly became anxious and thought of something.

"Florentino, I want to ask you something."

"Please tell me. I won't hide anything I can tell you." Florentino seemed very frank.

Yang Huan laughed and said, "Don't worry, I'm not asking about the secrets of the Real Madrid dressing room."

After a pause, Yang Huan continued to ask with a smile.

"I want to ask, what is the urban planning of Madrid in the next few years? What is the La Peneta Stadium about?"