He counted the money carefully three times, and only after confirming that it was correct did he give the banknotes and some loose change to Kexin.
Ke Xin used her wide sleeves to cover it up, and finally threw the banknote into the space.
Because the two brothers had something to do, Ke Xin did not invite them to dinner.
The next day, the two brothers opened their shop, and Ke Xin brought a lion dance team and flower baskets to celebrate. The two brothers were dressed in clean and neat clothes, their hair was tied up neatly, and they even wore a jade pendant around their waists. Although it was not made of good material, it looked a bit like they were doing business.
Ke Xin was very satisfied with the outfits of her two brothers: "Not bad, very good, you should dress like this from now on."
Jiang Fu and Jiang Xin were somewhat embarrassed and their faces blushed, but they were still very happy to get Ke Xin's approval.
"Sister, come in and take a look, is it okay for us to arrange it like this?"
"OK!"
At Jiang Fu's invitation, Ke Xin entered the store.
The shop is only about 100 square meters, with several tables on which fruits are placed. My sister-in-law's table is spotless, but very sloppy and has no aesthetic appeal at all.
"Brother Fu, take two winter melons and peaches and cut them into small pieces. Cut the strawberries into two halves. Then, clean the grapes and bring them out for the neighbors and villagers passing by to taste. It's true that you're opening a fruit shop, but if you don't let people taste your stuff, who knows if it's edible?"
When Jiang Xin heard that he had to cut so much, roughly seven or eight taels of silver were gone, he felt very distressed, but the girl had spoken, so even though he felt distressed, he had to complete the task assigned by the girl.
Because there was a lion dance team outside the door and firecrackers were set off, the neighbors were attracted by the noise and were watching outside.
Passerby: "Hey, there's a fruit shop here. I wonder what fruits they have for sale this season!"
"I don't know. There's no plaque or anything outside."
"Who has fresh fruit in this cold weather? Maybe it was stored in the ice cellar last summer? It's been half a year now, so I don't think it would be delicious."
Several shop owners nearby gathered together and whispered to each other. Although it had little to do with their business, they couldn't help but be kind, especially since they appeared to be a family on the surface, but secretly wished you would go bankrupt.
After a while, Jiang Fu and Jiang Xin came out, each holding a piece of fruit.
Jiang Funeng said, "Dear fellow villagers, today we are opening our shop. We specialize in selling fruits. We sell high-quality fruits at low prices. If you need fruits in the future, we welcome you."
"Today, our shop has four kinds of fruits, which have been cleaned and cut, and we are offering them to everyone for free. It is a token of our appreciation."
After Jiang Fu finished speaking, some of the onlookers were still hesitant. Seeing this, Ke Xin stepped forward, took a piece of winter melon and started eating it in public. The juice flowed down Ke Xin's hand.
"It's delicious, very tasty, and sweeter than anything in summer."
The neighbor didn't quite believe it and asked in front of everyone: "Is this true? Are you guys acting?"
Ke Xin looked at the man and said with a smile, "You'll know if I'm acting after you try it. It's all free, so what are you afraid of?"
After hearing this, everyone agreed, so the four kinds of fruits were snapped up by the crowd, and suddenly the air was filled with the fragrance of fruit.
"Oh, strawberries are so delicious, cool and sweet."
"Winter melons are delicious. They are juicy, sweet, and fragrant. They are better than anything you can eat in the summer."
"My peaches are delicious. I have never eaten peaches so delicious."
The man who had just tasted the grapes heard them talking and said, "Grapes are sweet."
Everyone said their own food was good, and for a moment no one could tell which one was better. After hearing what the group said, those who didn't dare to try it were very anxious and regretted not grabbing a piece to try.
Someone immediately asked, "How much do you sell winter melons?"
When Jiang Fu heard someone asking about this, he immediately replied, "Winter melons are a hot commodity, costing four taels of silver each, and each one weighs over twenty-three or twenty-four pounds."
After hearing his offer, everyone sighed. Four taels of silver... can buy a lot of food, even a big piece of meat.
"Peaches are 100 wen each, grapes are 100 wen a bunch, and strawberries are 4 liang of silver per pound. Although the fruit is a bit expensive, it is not easy to grow them in a greenhouse, and the cost is also very high."
Everyone was stopping to watch, talking about how expensive the fruit was, but no one came forward to buy it.
Seeing this, Ke Xin realized that the consumption level in this town was limited and every household was not very wealthy, so she thought of something and called Jiang Fu: "Brother, go move the table out, grab a knife, and cut the winter melon in public."
Since it is impossible to buy the whole thing, just sell it separately. This way, each piece will be much cheaper on average. Jiang Fu understood it immediately and took action immediately.
A large cold melon was cut in half and then cut into small pieces. A total of forty pieces were cut into pieces, which came to one hundred coins per piece.
Jiang Fu smiled and said, "Today is our opening day, and to celebrate, I don't want a hundred coins for this tooth. Just eighty-eight coins a piece, for today only. After all, we are a small business and we really can't afford to lose money."
Someone wanted to buy one, but thought it was too expensive, so he asked, "Can you cut the peach in half? If you can, I'll buy half!"
"I want half too!"
Someone agreed, and the others felt in their pockets, thinking that this seemed to be a bargain, and immediately followed suit.
Before long, a dozen or so peaches were distributed, and the winter melons were sold for about ten yuan. Strawberries were too expensive, so no one bought them even if they were cut into two halves, so everyone turned their attention to grapes.
What's funny is that grapes are sold by the grape. A big bunch of grapes costs 100 wen, so if you pick more than 20 grapes, it's a bargain. More than 30 bunches of grapes were sold in less than an hour. There were only five peaches left, not even a pound of strawberries were sold, and there were only five pieces of winter melon left.
The busy morning was a mixed bag of joy and sorrow.
Seeing this, Ke Xin smiled and reassured them: "We just opened today, don't worry. Many wealthy families don't know that we sell fruit. Wait a minute and make some flyers and distribute them in the county town. Once everyone knows about it, they'll naturally come back to buy."
After hearing this, Jiang Fu didn't understand what the flyer was and looked at Ke Xin with a clear and suspicious look.
She explained, "You draw a picture of a fruit on a piece of paper, then write down the fruit's health benefits, and finally write down your store's address and name. It would be best if you could give one to every wealthy household and every store in the county."
"Of course, it would be even better if we could use samples for publicity."
These methods are no longer used in modern times, but every store is promoted like this before opening.
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