Hu Ruixue had already considered opening chain stores when she first decided to open directly operated stores, and Shu Yan had the same plan. So when major clients came, she would take them to the factory and then show them around the directly operated stores.
Will the company also produce these loungewear and underwear in the future?
"Of course, these are all designed by our own designers. The factory for underwear is already under preparation and will be put into production soon, as is the factory for loungewear."
During the browsing process, customers came in from time to time, but because there were quite a few men around, they were embarrassed to buy underwear and socks. They would buy thermal underwear or pajamas and then leave.
Many people's eyes lit up. As long as they found a good location, with Yan Xue and Qian Xue's reputation, they were sure to make money.
"I want to know how to join, and what kind of support and assistance the company can provide us?" someone asked first.
"The company is only recruiting 50 franchisees for the time being, tentatively in first- and second-tier cities. Franchisees are required to have a storefront lease agreement, and owning their own storefront is of course the best. The franchise fee is 10,000 yuan. After joining, the company will send people to help you with design and decoration, merchandise display, employee training, etc."
"A franchise fee of 10,000?" Some of them thought the franchise fee was too high.
"This is the discount we're offering to our first batch of franchisees. The second batch will definitely have a much higher franchise fee. You should know how much effort Yanxue puts into advertising the Qianxue brand. It's already a nationally renowned brand. Joining us now means you can start making a lot of money right away. It's up to you to have the guts to be the first to succeed." Shu Yan smiled. The opportunity was right in front of them. If they hesitated and didn't seize it, they couldn't blame her.
"What about purchasing goods? What kind of preferential treatment does the company offer?" One of the women, who had already decided to join, asked more in-depth questions.
“We’ve calculated that, with all the stock and some inventory, it would cost around 10,000 yuan. There are two options: the first option is a 45% discount on the initial order of 10,000 yuan, and a 50% discount thereafter. The second option is to recharge 50,000 yuan, and we will give you 10,000 yuan worth of goods as a gift, which is equivalent to free stock.”
The franchise fee is 10,000 yuan, and fifty spots would amount to 500,000 yuan in cash. If they choose to deposit 50,000 yuan each, that's 3 million yuan, enough to immediately set up a clothing factory and an underwear factory. They say they're giving away 10,000 yuan worth of goods, but the actual cost is only a little over 1,000 yuan; they're guaranteed to make a profit.
"Does depositing 50,000 mean we'll put the money in the company's account first, and the cost of goods will be deducted from that amount? What kind of discount will I get?"
"Yes, all your future purchases will be deducted from this amount. This recharge will be discounted by 40% to 50%, and it will remain at 50% afterward. The company may have other promotions in the future."
Many people were whispering among themselves, discussing that Qianxue's reputation was growing, which meant that as long as the store was opened, there would be business, and with business, there would be money.
"In addition, in first-tier cities, besides our own directly operated stores, we will divide the area into regions, and only one franchise store is allowed in each region. So if you are interested, hurry up and sign the contract. Once someone else signs it, you will have no chance." Shu Yan added fuel to the fire with a light smile.
Three people signed letters of intent on the spot, indicating that they would rent a storefront to join the franchise immediately. Shu Yan asked them to go to the company to sign an agreement and pay a deposit. The area was temporarily assigned to them.
The 1990s was truly an era of severe polarization. On one side were conservative people who still believed that a secure job was the best option, while on the other side were people who wanted to create their own success and were extremely open-minded.
Those who traveled from all over to Nancheng were the bold, enterprising, and courageous people. After seeing the directly operated stores and Yanxue Company's future plans, most of them chose to become franchisees.
Of course, the main reason is that Yan Xue's advertisements are very popular, especially her appearance on CCTV, which is equivalent to giving everyone a guarantee.
Hu Ruixue originally thought that it might take some time for the 50 spots to be filled, but in less than three days, all 50 spots were gone.
"Should we open up another batch of slots?" Hu Ruixue looked at the amount in the company account, itching to do so.
Everyone does the math: 10,000 yuan to stock up on goods might be gone after the promotion ends, while 50,000 yuan can get you 10,000 yuan worth of goods as a bonus, all at a 40-50% discount. Most people choose the second option.
"No, we can't expand too much. Let's start with fifty stores. Once some are open, we'll promote them heavily, and franchisees from all over will naturally come to us." Shu Yan shook her head. It wasn't a matter of being bold or timid; it was better to proceed cautiously and steadily.
These past two days, with picking up and dropping off the kids and being busy at work, Shu Yan felt her body couldn't take it anymore. Rubbing her temples, she told Hu Ruixue that she was going to pick up the kids after get off work.
"You can't go on like this. You should hire a caregiver. Don't wear yourself out."
“I’m thinking of hiring one too. Before, I felt it was too ostentatious to hire a nanny when I was just renting a place. But now I need to look after the shop and stock up on goods, so I’m thinking of hiring a nanny. It’s easy to find someone who just does cleaning and cooking, but it’s harder to take care of the children. I’m looking around now and hope to find one soon.” Shu Yan doesn’t feel comfortable just hiring anyone because the two children are quite young.
“It’s really hard to find a good housekeeper. When I got married, my parents had the housekeeper come with me to my new home, and now she’s come back to my parents’ home with me. I haven’t looked for one myself, and I don’t have much experience in this area. How about this, I’ll ask my mom to help me look around, and if she finds someone suitable, I’ll introduce her to you.” Hu Ruixue really didn’t have anyone else in mind, otherwise she would have introduced her to Shu Yan.
"That would be the best."
No matter how busy the company is, we can't miss the day of moving.
Early that morning, Lin Hui, Wu Xiuyue, and Zhang Huaxiu knocked on the door. Shu Yan looked at the sky outside and said, "It's too early. It's not even dawn yet."
"It's not early at all, it's already past five o'clock. Hurry up and get ready, we're going to the market, we have a lot to buy today." Wu Xiuyue gestured for Shu Yan to hurry up.
"Okay, no need to buy seafood, a friend brought some for me." Just then, Hu Ruixue came up.
"Everything's there? I didn't even know where your new house was. Go and move your things over there first."
A group of people came downstairs in a lively manner, and they saw a small pickup truck following behind Hu Ruixue's car, with the back full of things.
"My God, you really emptied out your family's house?"
"What nonsense are you talking about?" Hu Ruixue glared at her. "Let's move these things to the new house first, and see if there's anything else we need to buy. We'll buy it then."
Lin Hui and Wu Xiuyue exchanged a glance, surprised that Shu Yan knew such a wealthy person.
Thank goodness there's an elevator, otherwise carrying all this stuff would have been exhausting.
A whole box of hairy crabs, a whole box of lobsters, a whole box of shrimp, all kinds of fish and meat, and in addition to these fresh items, there were also boxes and boxes of dried goods.
"Eat these fresh ones today, and keep the dried ones for yourself. I have plenty more at home. If you like, I'll get you some more next time." Hu Ruixue had the dried and fresh goods separated.
"No need, no need, this is enough." Shu Yan felt embarrassed. Would Hu Ruixue's parents think she was trying to get something for nothing?
"You're too kind. What are you planning to do now?" Hu Ruixue asked with a smile.
"We're planning to go to the market to buy groceries. We already have seafood and meat, so we'll go buy some vegetables too." Lin Hui was much better off than Wu Xiuyue, and she didn't feel inferior in front of Hu Ruixue.
“Then I’ll drive you there,” Hu Ruixue said, standing up.
The market doesn't need too many people; Shu Yan, Hu Ruixue, and Wu Xiuyue can go. Lin Hui and Zhang Huaxiu can stay home and prepare the seafood and meat.
The market here is huge. In addition to seasonal vegetables, there are also many greenhouse vegetables. Shuyan bought everything.
Passing by the pork stall, Shu Yan bought 20 jin of meat. Hu Ruixue brought beef and mutton. Pork is indispensable for stir-fries, so she also bought two ducks and two chickens. It seems that the feast would not be complete without chicken and duck.
"Alright, let's go home."
When passing by the hotel, Shu Yan told the owner and his wife that they must come over for lunch.
After getting home and putting her things down, Shu Yan checked the time; it was only a little past seven. "I still have a friend I haven't called yet. I'll go call them."
Shu Yan was referring to Fang Zeyu. She had specifically sought him out last time, but of course, he refused. Today, Shu Yan went to call him again.
An old lady opened the door. Shu Yan immediately recognized her as the sister-in-law of the landlady from last time. The old lady looked kind and spoke gently.
"I'm looking for Xiaoyu. Wait a moment, I'll go get him." The old lady looked Shuyan up and down. Not bad, she had a thick waist and big hips; she was a hard-working and thrifty person.
Shu Yan felt uncomfortable under her gaze, and breathed a sigh of relief when Fang Zeyu came out.
"We're already cooking over there, you absolutely have to come at noon," Shu Yan sincerely invited again.
Fang Zeyu didn't speak for a while before asking, "Aren't you afraid?"
"What are you afraid of?" Shu Yan chuckled. "I'm having a housewarming party with friends. There are so many people, what's there to be afraid of? I don't think you need to be so paranoid. And even if there are some unpleasant things they say, just ignore them."
It was quite amusing to see five women bustling around, first stewing the chicken and duck, and preparing some other main dishes. All the vegetables were chopped and set aside, because if the vegetables were cooked too early, they would lose their color and taste if left out for too long.
Before long, Mr. and Mrs. Zhang arrived. Ye Shuqin took off her coat, rolled up her sleeves, and came over to help.
"No need, no need, we have enough people," Shu Yan quickly said.
"Really not? I was planning to cook a few of my signature dishes for you to try."
"Your sister-in-law's Dongpo pork, it's this one." Old Zhang gave a thumbs up. "Are you sure you don't want to try it?"
"My mouth is watering just hearing about it, I definitely have to try it," Shu Yan said with a smile.
A little while later, the hotel couple arrived. Shu Yan hurried to greet them, but upon seeing the gifts in their hands, she said unhappily, "Brother and sister-in-law, you're too kind."
I took the gifts from them and put them aside, then invited them in to sit down. As a result, the hotel landlady also took off her coat and came over to help.
"No, you don't need to. Please sit outside. It will be ready soon."
“It’s alright, I’m just killing time anyway. My son loves seafood, and I’m good at making it.”
The kitchen couldn't possibly hold so many people, so Hu Ruixue had already run out to play with Jingjing and Tianbao.
With so many people, each person can cook a few of their signature dishes and finish all the food.
There were two large round tables, one belonging to Shu Yan herself, and the other brought from Lin Hui's place. The bowls and chopsticks were also there; one set was from Lin Hui, since Shu Yan would lend them to Lin Hui when she held her banquet.
As it approached mealtime, Shu Yan kept glancing at the front door. Suddenly, the doorbell rang.
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