Shen Mingzhi glanced at him. "Don't you know what the rest of the Jiang family do?"
After her reminder, Shen Xiuzhu was so angry he turned into a pufferfish, his face turning red. After a long while, he muttered to himself, "She's disgusting. This is the first time I've ever hated a woman so much!"
"Take the medicine to your brother-in-law first, and I'll think about how to deal with Chunshan Pharmacy later." Shen Mingzhi knew that things had gotten to this point, and it was no longer just a personal feud between her and Jiang Yinyin.
If she doesn't come up with a solution, all the medicines and fever-reducing patches she invented will just benefit Chunshan Pharmacy and Jiang Yinyin.
That's not the most worrying thing right now. The most worrying thing is that Shen Mingzhi made packaging bottles for this batch of plasters and plastic bags for the fever-reducing patches.
She had over two hundred yuan, but by the time they delivered the goods, she only had a dozen yuan left to live on.
Returning to the courtyard house early, Aunt Wang was somewhat surprised to see her, "Back so early today?"
"Yeah, nothing's wrong." Shen Mingzhi pushed her bicycle to the wall and then went inside.
She examined the ingredients and realized that although it wasn't as good as her own cooling balm, they were selling it first today at a reasonable price, and the effect was decent, so she considered it a win.
Eight cents... Chunshan and Jiang Yinyin both made a profit, with the profit margin being just right.
Shen Mingzhi's plaster has better ingredients. Although it contains two more ingredients, its effects are much better than those made by Jiang Yinyin and Chunshan Pharmacy.
But it's cheap... cheap is the only truth.
Shen Mingzhi's cooling balm is made from herbs she dug herself, so theoretically the price could be lowered. But if she sells a batch, and the first batch of people find out, wouldn't they want to devour her?
In the afternoon, Shen Xiuzhu came to find Shen Mingzhi and invited her to a restaurant to discuss cooperation.
“My brother-in-law said that the ingredients in your medicine are very good, including the fever-reducing patch. My brother-in-law’s child had a rash that he went to the clinic several times, but it didn’t work. But it healed quickly after using your medicine, and now his skin is fair and tender. He knows that you have been messed with, and he still plans to help you out.”
Shen Xiuzhu drove to the entrance of the Pingfan Restaurant and opened the door for Shen Mingzhi while talking to her.
As soon as Shen Mingzhi got out of the car, she saw Jiang Shaozhen and Jiang Guofu getting out of the military vehicle together.
She glanced at him only once before looking away and heading into the restaurant with Shen Xiuzhu.
As Jiang Shaozhen watched her and Shen Xiuzhu enter the restaurant, he tightened his grip on the hand at his side.
Shen Mingzhi hated him...
“Let’s go. Now that things have come to this… even if you explain things clearly, she won’t accept you.” Jiang Guofu patted Jiang Shaozhen on the shoulder and sighed.
Jiang Shaozhen didn't say anything, but silently walked into the restaurant.
Shen Mingzhi sat not far from the father and son. Shen Xiuzhu turned his head to look at them and found that they were meeting with a military commander, so he quickly looked away.
Businessmen are never afraid of officials.
Shen Mingzhi looked at Shen Xiuzhu's brother-in-law, a refined man who looked to be in his thirties.
“Miss Shen, to be honest with you, your medicine is quite effective, but Chunshan Pharmacy sells it for a lower price than us. In that respect, we have no advantage at all,” said Li An, Shen Xiuzhu’s brother-in-law, with a hint of regret in his voice.
“We don’t necessarily have to bundle these two medicines together. They’re called Cooling Balm, so we can call it something else. We can mix and match any medicine, and even give away lip balm and offer a bottle recycling program.” Shen Mingzhi spent the whole morning at home working on the sales plan.
Since we can't offer discounts, can we offer more flexible pricing?
The goal is to make it impossible for people to know the cost price of this plaster.
Ang Lee didn't understand, but he was still very interested. "Tell me in detail."
“I’m telling you now, but you don’t really understand it either. I need to go and investigate your pharmacy to find out the cost price of all the medicines, and then repackage and sell them.” Shen Mingzhi didn’t want to tell him her plan. Even though she trusted Shen Xiuzhu, she didn’t trust Li An, who was just a businessman.
She is confident in the effectiveness of her cooling balm.
What we lack now is sales channels.
Ang Lee is a smart businessman; otherwise, he wouldn't have chosen to collaborate with me.
Therefore, Shen Mingzhi was very wary of shrewd businessmen.
"Could you explain the 'bottle recycling benefit'?" Ang Lee found this quite novel.
Shen Xiuzhu stood to the side, his eyes sparkling as he stared at Shen Mingzhi. He truly thought she was exceptionally intelligent.
Despite Jiang Yinyin's provocations that completely disrupted her plans, she still managed to come up with new tricks.
"If someone buys our cooling balm from your pharmacy and uses up five bottles, they can bring them back to exchange for a medicine worth five cents for free. If they don't want the medicine, we'll give them a five-cent note as a reward. By the end of the year, when they've collected one, two, or three dollars, we can give them eggs or oil and salt of equal value as a gift. Food is the most important thing for people," Shen Mingzhi said.
This is a common tactic used by some modern pharmacies.
Buying various items and reaching a certain price will get you free eggs, and even topping up your phone credit will get you free eggs and cooking oil.
This move of hers immediately locked in customers who came to buy medicine, and they could only buy medicine from Shen's Pharmacy all year round.
They are probably the most direct repeat customers.
Li An's eyes brightened slightly. He was silent for a moment before speaking, "Your method is indeed good. I can give you a copy of the cost price list for the medicines in my shop. If you want to inspect pharmacies, we can go after we finish eating."
He discovered that Shen Xiuzhu had found a divine person.
He has so many clever ideas in his head.
From a business perspective, people will definitely come to them to buy medicine in order to buy eggs or oil and salt at the end of the year. The more empty bottles there are, the more five cents they earn. Empty bottles represent sales... Some of their customers might even find more people to buy from them just to get empty bottles.
Shen Mingzhi's move was indeed brilliant.
"You should also register the product license number. We'll put the ingredients of the ointment and fever-reducing patch on the packaging." Shen Mingzhi refused to believe that sincerity wouldn't win over those customers.
“Okay.” Li An nodded immediately.
"But our handmade fever-reducing patches..."
"Just change the advertising slogan, it's not a big problem." Shen Mingzhi wasn't worried at all. Modern family heirloom handicrafts and various traditional handmade therapies are being hyped up like crazy.
She's someone who's navigated all sorts of modern marketing tactics, and she can't handle Chunshan's price-cutting behavior? She's really wasted two lifetimes.
"Advertising slogans?" Shen Xiuzhu really didn't understand why she had so many strange and unusual ideas in her head.
"You'll see when you get there," Shen Mingzhi said with a smile.
The Brain Gold advertising slogan she heard when she was a child... it's practically a memory for a whole generation.
If she had taken this approach to the 1980s, how would Jiang Yinyin and Chunshan Pharmacy have responded?
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