Chapter 563 Good Eloquence
An Zhixia smiled and asked, "Are you willing to give it up? That's the money you've saved for seven or eight years."
Fang Gexin chuckled and said, "I am a little reluctant to give it up, but I have saved the money for so long and I have no use for it, so I might as well do something meaningful.
Besides, it’s good that I can publish a book for myself and let more people read it!”
"It's good," An Zhixia nodded and smiled, then she did the math with her: "Your booklet is not thin, and it has to be printed in color. If it is made into a magazine style, there are some requirements for the choice of paper.
Color ink is more expensive, plus good paper, plus labor, machine wear and tear, rent, etc., the cost is about 40 cents. In other words, you can print 2,200 to 2,300 copies for more than 900 yuan. "
When Fang Gexin heard that there were more than 2,000 books, she was immediately very happy and felt that the 900 yuan was worth it.
But An Zhixia continued, "More than 2,000 magazines may seem like a lot, but think about your current school, how many people are there in one grade?
Are there 700 to 800 people? There are more than 2,000 people in the three divisions.
Your book is not popular enough in a school, how can it cause a strong response in the society?
If you hand the book over to a printing house, newspaper company or other organization, they will definitely sell it for one or two yuan per copy, and not many people will be willing to pay for it, and this doesn't fit your original idea, right?"
Fang Gexin's face fell, "Ah, nine hundred yuan is only enough to give to students in our three grades? That really won't make much of a splash!
Mom, what do you say we should do?
This is something I personally want to do for the country, and I don’t want you and dad to pay for it.”
An Zhixia touched her head. She was so small back then, but she had grown so tall in the blink of an eye. She chuckled and said, "Maybe you should ask your uncle and your father for help.
Aren’t they opening Lanxiang Technical School recently?
It just so happens that you can use your public service brochure as a form of advertising and distribute it all over the country!"
Fang Gexin opened her eyes wide and quickly understood what An Zhixia meant.
She grabbed An Zhixia's hand with a little excitement, "Mom, you mean my book can advertise for the Lanxiang Technical School opened by Dad and Uncle, and they will sponsor me to print this booklet...print tens of thousands of copies and let people all over the country see it?"
"It's not in the tens of thousands, but in the millions and tens of millions," An Zhixia scratched the little girl's nose and said with a smile, "And not only Lanxiang Technical School, you can also attract a lot of advertising space, use your own way, add it in a particularly harmonious way, and the advertising fees you get can expand production!
Now that you have the production volume, I am afraid that there will be advertisers who will not be able to resist looking for you to cooperate with them. If this goes on, I believe that your book will definitely reach everyone!"
"Mom, you're so awesome!" Fang Gexin was so happy that she was a little crazy. She hugged An Zhixia's neck and kissed her several times, giggling with joy. "I can't imagine that what I wrote could reach so many people."
"What's the big deal? You wrote well, and your intentions are very positive. It's accompanied by many photos and your hand-drawn satirical cartoons. Even people who can't read can capture what you want to express through these.
I still remember when you were this young, you swore to me that you would become a writer when you grew up, and you would buy me delicious food with the royalties you earned."
Fang Gexin smiled and nodded next to An Zhixia: "I have never forgotten this idea. I found that the pen is like a gun that can hit whatever it points at, and it can also manipulate everyone's emotions. It is more interesting and effective than other industries.
No wonder some ancient people gave up medicine to pursue literature, and some gave up martial arts to pursue literature.
I want to be an all-around writer who can draw comics and write appealing articles so that people of all cultural levels can understand them!"
"Good girl!" An Zhixia gave her a thumbs up in appreciation. "Go find your uncle Ban later and ask him to help you choose some more suitable advertisers."
Fang Gexin responded, couldn't wait to tell her, and then took the booklet to find Ban Lei.
After these years of training, Ban Lei is no longer the young boy he was back then, and can now stand on his own. He personally took Fang Gexin to look through the various advertisers that had submitted their applications to Tomorrow Culture Company.
"Xinxin, take a look and see if there is anything you particularly want to insert."
Fang Gexin nodded, stood in front of the information rack, flipping through the advertisers' information and her own booklet, countless ideas emerged in her mind.
There are many kinds of products that need to be advertised, but she can't include them all, so she has to screen them in a targeted manner. For example, her initial plan was to rely on advertisers to invest money to expand the magazine printing, so she also had to evaluate the advertising fees.
She tries to get the highest advertising rates possible while also inserting her products into the brochure in a clever and natural way.
Fang Gexin and her brother Fang Lixi visited companies one by one to explain their purpose, but many companies thought that they were too young and not worthy of trust and cooperation. They didn't even look at the cover she handed over and waved their hands to make excuses.
She grew up listening to An Zhixia's chicken soup and experienced a family upheaval, so Fang Gexin's character is particularly strong. If she is determined to do something, she will do her best to achieve it.
Every time Fang Gexin was rejected, she would sum up her experience and be ready to go again.
She is also good at applying what she has learned. After practicing for several times, Fang Gexin once again entered large manufacturers and big brands.
As soon as she entered the door, after a brief greeting, she smiled and said, "Hello, sir/madam, no matter what the other party's attitude was.
This is a brochure made by Tomorrow Culture Company. Take a look at it. The content in the brochure is extremely rich and eye-catching. As long as the readers are attracted by the pages and open the first page, they will keep reading.
You can put yourself in the reader's position and see for yourself.
Although there are many advertising media now, such as mobile advertising vehicles, billboards, television, radio, newspapers, etc. Each of them has its own limitations, but our brochures are different.
Because we have sufficient funds, we will print as many as possible and distribute them to the public in units and communities as a public welfare measure.
I believe no one can resist the temptation of receiving books for free.
The book is rich in pictures and texts, and has a wide audience. Even illiterate old men and women can feel the foreign atmosphere through the photos.
Now that you have gained attention, are you still worried about your company's products not selling well? "
"You are a good speaker, little girl. Okay, you guys sit down first and I'll be your reader for a while." This is a Kyoto clothing tycoon.
He used to be in the black market and had accumulated enough capital. When the time came, he was the first to respond to the organization's call and go into business openly.
(End of this chapter)
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