Chapter 1352:
Qingxin brand skin care products, Xu Wanning not only invested in technology, but also made additional investments later.
Although the additional amount she added was not large, she had invested energy and money. How could she watch helplessly as the sales of this skin care product, which had gathered the energy of several families, were not high?
Therefore, Third Sister Yang and Boss Yang both stopped Boss Yu, fearing that he would say something wrong and offend Xu Wanning again.
In fact, Xu Wanning has always remembered this matter. The reason why he did not allocate his energy before was that the output was not enough, and secondly, he was waiting for a suitable time.
But now, as the new year approaches, the time has come.
On the phone, Xu Wanning asked Boss Yu: "Our Qingxin brand skin care products are not sold abroad yet, right?"
Boss Yu immediately responded: "Didn't we agree before that we will be the best domestic brand in China? Skin care products, so I don’t sell them abroad.”
In fact, the reason why I don’t sell them abroad is not only the reason mentioned by Boss Yu, but also the main reason is that foreign skin care products and cosmetics are already mature. Even if Huaguo brand skin care products are exported abroad, sales will not be high.
Because import and export will incur a lot of additional costs, which means that the unit price will increase. Although it is still not as expensive as foreign prices, it is no longer competitive, and sales will naturally not be high.
In this case, it is better to build a reputation in the country slowly and steadily.
"The first step now is to let our Qingxin brand skin care products enter major department stores. Remember, it must be department stores, not supply and marketing cooperatives."
"Why?" Boss Yu didn't quite understand.
After all, half of the department stores are found only in provincial capitals and larger county towns, while supply and marketing cooperatives can be said to be everywhere.
If it is only supplied to department stores, the sales volume will not be much.
"Our skin care products take the mid-to-high-end route, and a set costs more than 100. Ordinary people are not willing to spend this money to buy them."
Moreover, since we have decided to take the mid-to-high-end route, we must have the necessary style. have.
Frankly speaking, supply and marketing cooperatives are not suitable for selling skin care product kits that cost hundreds of dollars.
"In addition, we should allocate some money to advertise in newspapers."
"Advertise?"
These three words are particularly unfamiliar to Boss Yu, and he has obviously never heard of them before.
Xu Wanning checked the information and found that there is no such thing as TV advertising, so she can only advertise in newspapers.
At present, the most influential newspapers in China are the Huaguo Daily and the Beijing Evening News. As long as they occupy even a small space in these two newspapers, they will attract the attention of many people.
People have a herd mentality and are easily influenced by new things. Such a novel way of advertising will definitely attract many people who are willing to spend the money.
Boss Yu still couldn't understand it, but after the persuasion of Sanjie Yang and Boss Yang, he decided to follow Xu Wanning's arrangement.
Anyway, it has come to this point, and he has no objection to it.
"If you don't have any objections, I'll start contacting newspapers to advertise. As for the cost, I'll advance the money first and wait until the accounts are settled later."
"Okay, it's all up to you!"
Boss Yu hung up the phone. , Xu Wanning made another call.
As early as when she learned that Qingxin brand skin care products were going into mass production, Xu Wanning had already contacted the staff of the newspaper through her own connections, and even wrote the words to advertise, just for this day.
If she hadn't had to accompany Lin's mother back to her hometown in Heilongjiang Province, Xu Wanning would have even wanted to spend huge sums of money on a TV commercial.
But the cost was too great, easily costing tens of thousands or hundreds of thousands of dollars. Xu Wanning did not dare to do it rashly before the Qingxin brand skin care products were repaid.
After all, you are doing business in partnership with others, so you must always consider the mood of others.
However, the effect of the newspaper will not be too bad. When she comes back from the Black Province, she will definitely hear good news.
Early the next morning, the family set off to the train station early.
Because she had agreed with Xu's mother that she would return to Beijing to celebrate the New Year this year, Xu Wanning did not ask her family to see her off.
Xu Maoying still bought the sleeper berth tickets, because tickets were already tight as the New Year's Eve was approaching, so none of the children had tickets. The four children and three adults squeezed in and got a few sleeps before arriving in Heilongjiang.
When she returned to Heilongjiang during the Chinese New Year last year, Xu Wanning deliberately called the commune's president Chen in advance, and it was Director Sun of Chunhua Food Factory who drove to the train station to pick her up.
But because the Fenggan Rabbit incident was unpleasant, Xu Wanning simply didn't tell anyone this time. After leaving the train station, he called two rickshaws and took them to the station. They tossed them around several times along the way, but it was finally over. Dajiang Village.
After all, Mother Lin was getting older. She had been riding in the car for three or four days and had been bumpy on the road for so long. After finally seeing the familiar Dajiang Village, she couldn't help but secretly get red in her eyes.
Xu Wanning was keenly aware of it and asked hurriedly: "Mom, are you feeling uncomfortable?"
It was all her fault that she had not thought carefully enough to let Mother Lin sit in the car for so long.
Mother Lin hurriedly said: "I'm not feeling uncomfortable. I'm in good health! I just think that I can only come back once a year at such an old age, and I feel an indescribable feeling in my heart."
The older generation People say that fallen leaves return to their roots. Mother Lin didn't think anything of it when she was young. As she gets older, she can now deeply understand this state of mind.
Xu Wanning was rarely silent.
Seeing this, Mother Lin hurriedly said: "An Ning, Mom just sighed suddenly, she has no other ideas, so don't think too much about it! For Mom, wherever you are, that's home!"
A family must be in order. Living together, whether in Beijing or in Dajiang Village, as long as the family is reunited, it is better than anything else.
If Mother Lin really wanted to abandon Lin An, Lin Quan and several children and return to live in Dajiang Village, Mother Lin would not be able to bear it.
Because the New Year is approaching, every household has begun to prepare New Year's goods, so the village is much more lively than usual.
The Lin family knew that they would not stay in the village for too long this time, so they did not bring much luggage. Each person only had a small bag with necessary daily necessities and a change of clothes.
As soon as they approached the village, before Mother Lin could take a good look at her hometown, which she had been away from for a year, she heard someone shouting at the top of her lungs, "Let me see who is back? Isn't this Lin's sister-in-law? "
Mother Lin had a faint smile on her face and said, "Yes, it's me. I just came back today and nothing has been settled yet. I'll invite you all to come to my house for dinner tomorrow and the day after tomorrow!"
After briefly greeting the villagers, Mother Lin said Get ready to go home.