Chapter 810 Unique Exclusive Customization
"It's not that the net profit is not high enough, but that our tailor shop is not high-end enough."
At first glance, there is only one word difference between high and high-end, but they have completely different meanings.
Everyone focused their attention on Xu Wanning, looking forward to her next words.
Xu Wanning explained: "It is true that you can earn fifty yuan from a piece of clothing. This profit is already quite high. But there are many similar tailor shops in Beijing, and the craftsmanship of many time-honored brands is much better than yours."
" The business seems to be pretty good now. In less than twenty days, six orders have been received. But in fact, the six customers are basically acquaintances or introduced by acquaintances. It is not because of our tailor shop. I came here after hearing the news."
After hearing Xu Wanning's words, Zhang Yuling fell into deep thought.
It seems that is indeed the case.
The first customer was a close friend of her mother. After getting the finished clothes, the aunt was very satisfied, and then introduced two more customers one after another. The next three customers were introduced by two of the aunt's friends. .
Including the clothes she and Mother Lin are currently making, they were also ordered by people they knew.
"Then, how should we change this situation?" Zhang Yuling asked eagerly: "There are only so many acquaintances. After everyone owns a piece of clothing, it is estimated that it will be difficult to come to us for customization. Without the customer source, our The tailor shop can no longer operate. An Ning, do you have any good ideas? "
Of course Xu Wanning has some ideas.
"So as I said just now, our tailor shop is still not high-end enough. If we want to build a reputation, we need a gimmick. For example, the clothes customized by our tailor shop are unique in Beijing. According to the needs of each customer Customized according to body shape and preferences, no one can wear the same style as her. "
"The net profit of a piece of clothing can reach fifty yuan, which is enough to prove that the people who come to us to customize clothes are basically not short of money. So they can accept a higher price. And once the uniqueness gimmick is accepted, will we still worry about no business?"
After listening to Xu Wanning's words, Zhang Yuling suddenly realized what she meant by high-end.
To be fair, there are indeed very few people who can accept others wearing the same clothes as themselves, especially those who are rich and powerful.
"But, in this case, we need to customize unique clothes for each customer. I'm afraid I can't design it myself."
Xu Wanning put her hand on Zhang Yuling's shoulder and comforted: "Sister Yuling, we haven't even started doing anything yet. I have already denied myself. Such thoughts are unacceptable. What's more, since it is exclusive and unique, customers will definitely participate. After the customers propose the styles and elements they want, you can just polish it a little. "
From Xu Wanning's words, this matter seems to have become very simple. As long as you put your heart into it, you can do it well.
Zhang Yuling's heart was ready to move.
"Then, let's give it a try?"
"Let's try it. It doesn't matter if it doesn't work. We can continue to make mid-to-high-end clothes."
"Hello, are you a tailor shop for custom clothes?"
Several people were saying. As he spoke, someone outside the door lifted the curtain.
Zhang Yuling hurriedly greeted her: "Yes, our tailor shop will design clothes that are unique to customers based on their needs and preferences. This is the only one in the city, and there will never be any confusion. Do you want it?" "
One of a kind ?” The middle-aged woman said with interest, “How about you try to make one for me?”
Zhang Yuling asked the guest to sit down. After pouring a glass of water for each mother and daughter, she took out a ruler and began to measure the guest's figure.
Xu Wanning wanted to see how Zhang Yuling was doing, so she simply opened the curtain. When she saw the person sitting on the stool holding a water glass and sipping at it, she said in surprise: "Ren Doudou?"
"Comrade Xu Wanning?" Ren When Doudou saw Xu Wanning, her eyes shone brightly and she asked in surprise: "Why are you here? Oh, I see, you must also make clothes, right? The tailor shop you can choose must be good. Mom, let's make a decision here."
Ren's mother's eyes wandered back and forth between Xu Wanning and Ren Doudou, looking at them.
Ren Doudou gently shook her mother's arm and said coquettishly: "Mom, she is the comrade I mentioned to you before, the comrade who sold me the hair dryer. She has great taste."
Ren's mother smiled, He nodded slightly at Xu Wanning but said nothing.
Xu Wanning didn't care, and just explained to Ren Doudou: "You misunderstood, I am not here to make clothes. The owner of this tailor shop is one of my sisters, and I came here specifically to see her today. But you can rest assured about her " My craftsmanship is definitely not bad."
"If you say yes, then it must be good."
Zhang Yuling has already measured all the data for Ren's mother and recorded them one by one in the notebook.
"If you have any favorite elements or favorite styles, you can tell me and I can incorporate them into the design drawings."
Ren's mother thought for a while and said, "I like chrysanthemums, please help me show them off." There's a chrysanthemum on the hem."
"
Chrysanthemum?"
Zhang Yuling and Xu Wanning were both surprised.
Ren's mother glanced at Xu Wanning who was making a fuss, then looked sideways at Zhang Yuling and asked, "What's wrong? Can't you?"
"Of course you can. What you like are daisies, right? I'll show you a few small ones. "
"No, I want white chrysanthemums. The petals should be bigger and more eye-catching."
Mother Ren seemed not to notice the faces of Xu Wanning and Zhang Yuling, and asked: "How long is the production cycle here? Half a month is enough. "I'm going back to my hometown next month, and I want to go back wearing my new clothes."
"Usually, it takes three to five days to make it, but because yours is a custom-made one, I need to spend some time drawing the design for you to see in advance. If you are satisfied, I can start making it. It may take more than two or three days, but it can definitely be done within a week."
Mother Ren nodded: "Okay. Make one for my daughter too."
Mother Ren pushed Ren Doudou forward.
Ren Doudou opened her arms so that Zhang Yuling could measure her size.
After taking the measurements, Ren's mother asked, "What elements do you want, little comrade?"
Ren Doudou thought for a while, "I don't have anything in particular, you can just come up with it."
Zhang Yuling wrote it down, and then said: "What kind of fabric do you want to use for clothes? I have a total of four kinds of fabrics for winter clothes.