As we approach the end of December, 1998 is coming to an end.
No. 29 Yueming Street, which had been silent for a long time, also welcomed its new owner.
Su Nan was wearing a specially customized Chanel-style suit in red and black, with long curly hair draped over her shoulders and bright red lips. She was standing in front of a deserted house, smiling and greeting everyone. Her beautiful and fashionable appearance attracted a lot of passers-by around her.
There were several men in suits standing next to her, with fashionable slicked-back hair and full of vigor. One could tell at a glance that they were of extraordinary status and had a very cadre-like air.
Behind them stood a dozen workers, lined up in a row, looking particularly imposing.
"Today, the 'rich' modeling studio officially starts construction. Please take care of it." With this word, the red silk was cut by a pair of scissors, and the ribbon-cutting ceremony came to an end.
As soon as he finished speaking, the sound of fireworks and firecrackers rang out, instantly igniting everyone's curiosity.
"Hey, what are you doing?"
"It seems like he opened a private store. He is just starting to renovate and clean up."
"A private store? Isn't that illegal? I won't go there. What if I get caught?"
"Who said it's illegal? Didn't you buy some vegetables from a roadside vendor a few days ago? The new national policy allows private businesses. Hey, why does this boss look familiar to me?"
At this time, a voice interrupted from the side and explained: "This is the heroine of the movie that was recently released. She is also the number one scholar in the Shanghai Stock Exchange last year. You see there is a camera taking pictures over there. Next to her is the director of the movie, as well as the director of the nearby oil factory and the cadres of the Supply and Marketing Department. Wow, what a grand occasion."
"Really? I was wondering why she was so pretty. Turns out she's an actress. I went to see that movie a few days ago. Is this her store? I'll come take a look once it's finished decorating."
"Then I'll take a look too."
A store called "rich" has become famous in the neighborhood before it even opened. Many people come here every day to see what the store looks like. There are also many fans of the movie who wait here just to meet the female lead Su Nan.
The popularity of this store reached its peak after it was featured on the covers of newspapers and major weekly magazines.
After whetting everyone's appetite, "rich" was finally renovated and opened.
The overall color tone is bright macaron color, and the garden is full of various flowers. It is very beautiful, like a fairyland.
The first floor mainly sells clothing, shoes and hats, while the second floor mainly sells cosmetics and styling design.
The world, which had long been dominated by black, white and grey, was intruded by this unique colour, which filled the world with a sense of freshness. No one who entered this store left empty-handed.
The shop assistants are all handsome men and beautiful women, young and energetic. The samples they wear have become the best-selling fashion items.
The second floor has a wide variety of cosmetics with beautiful and retro packaging. There are simple packaging with the four English letters "rich" printed on the glass bottles, and there are also complex packaging with small iron boxes with fashionable girls printed on them.
The things here are the same in substance, all of which were taken from countless big-name cosmetics in the space by Su Nan, and then replaced the original packaging with her own new packaging, realizing the idea of making money that she had come up with when she was in Sang'an County.
Customers who purchase cosmetics here can enjoy a free full makeup experience. If they buy more products, they can also receive sample gifts and a discount card.
In addition, Su Nan comes to the store several times every month to chat and joke with customers, and is very friendly, allowing many people to experience up close what it is like to have close contact with the actresses on the screen.
Therefore, even though “rich” is priced quite high, there are still many wealthy ladies who flock to it and even feel proud of owning “rich” products.
As for how he persuaded the supply and marketing department to sell the land and the house, Su Nan said that money makes the world go round, and if he could add a little more profit on the basis of money, then everything would become simple.
Her store became popular, so naturally the nearby stores would follow suit and their business would also improve. Besides, there was no point in them just holding on to a house that had been abandoned for so long, so they might as well sell it at a high price.
Just to buy the land and the house, and to ensure that a series of subsequent things such as decoration, product packaging, clothing customization, etc. can be completed successfully, Su Nan borrowed a large sum of money from Chang Yelin.
Now it can be said that it looks bright and beautiful on the outside, but is deeply in debt on the inside.
Fortunately, "rich" was very motivated and made considerable profit in the first month. According to this development trend, she would be able to pay off her debts in just half a year and live a life of sitting back and collecting money.
Besides, with the hot discussion and attention after the release of the movie, she has gained a certain fame across the country. Now as long as she manages it well, she will not have to worry about not having movies to shoot or money to make.
For the time being, she is still an actress at the Shanghai Film Studio and has no plans to change jobs. At least she has to wait until she has some money and a few representative works before she can quit, open her own studio and become her own boss.
As the sound of wind and snow grew heavier, through Su Nan's unremitting efforts and constant persuasion, she successfully received advertising endorsements from several private and state-owned enterprises and became a common poster girl on the walls of the streets.
In order to increase exposure, Su Nan even spent money to buy several advertising spaces in the center of Shanghai and posted large photos of himself on them.
In this era without the Internet, apart from doing this, Su Nan really doesn't know what other ways there are to make the public remember his face.
Of course, this method also has a very big effect. At least now when she walks on the street, she will definitely be recognized and chased by others. So in order to avoid unnecessary trouble, she now has to wear a mask and a hat when going out.
*
It is New Year's Day again. The streets are full of joy. More and more people are setting up stalls to sell food, and more and more people are willing to go out shopping for novelty.
A black car drove slowly on the street and stopped in front of an ancient Chinese building. The driver, wearing a neat and decent suit, got out of the car, sat in the back seat and opened the door.
The first thing that catches your eye is a pair of black high-heeled shoes with red soles, followed by slender white calves, which are extremely sexy, and then an indigo coat. Her long curly hair is gathered at her shoulders, and her face with delicate makeup is the finishing touch, making her whole body radiate, making people unable to help but look again and again.
"Thank you." Su Nan nodded to thank the driver and walked towards the hotel.
After more than a year, Beijing is as prosperous as ever, and has even become more colorful due to the rise of private enterprises. Even top-notch hotels with extremely luxurious decorations have opened and are doing pretty good business.
According to what she knew, this restaurant had only been open for less than a month, but it had already opened several chain stores in various districts of Beijing, monopolizing all the high-consumption restaurant businesses nearby.
Other restaurants should never get close to it, otherwise they will become unfortunate and have no way to survive.
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