Chapter 150 Opening up new markets
Shi Xiaoai's words moved Wang Xiaofeng again.
She felt that it would never be wrong to follow her sister, as her vision was truly unmatched.
Just like the monkey stamps back then, no one liked them. When my sister bought them, they all thought she was just being overly sympathetic and couldn't bear to see others in trouble.
My sister asked them many times to buy some, but she and Cheng Lin were not willing to do so. In the end, they bought those tickets because they felt it was not good to put such a heavy burden on my sister.
Who knew that in just a few years, Cheng Lin called and said that the tickets were already selling for six yuan each in Beijing!
What is the concept?
The price of a stamp has increased seven or eight times!
She was completely shocked when she heard it.
Cheng Lin said on the phone that he was holding the stamp tightly and refused to sell it no matter what. He also said that the price might even double!
In fact, Wang Xiaofeng would not sell the stamps even if Cheng Lin didn't tell her. Her sister told her at the beginning that she should keep them for at least ten years or even longer.
Wang Xiaofeng now believes in her sister's words from the bottom of her heart, and she will definitely do as she is told.
Not only did she not sell them herself, she also told her parents to keep the stamps safe and not give them to anyone who wanted them, saying that these things might be able to provide for their retirement in the future!
Wang Xiaofeng still remembers that when her mother heard this, she immediately took the stamps out of the box and locked them in the drawer together with her passbook.
Wang Xiaofeng felt like laughing when she thought of her mother's nervous expression at that time.
Wang Xiaofeng thought about this and asked directly: "Sister, do you think I should buy another house?"
Although houses are a little more expensive now than before, both of them work in the store, and Li Lei gets commissions and she also has shares, so their salaries are not low.
It’s not impossible to buy another house.
Shi Xiaoai said: "If you ask me, I will always say that buying a house is the right thing to do. Not to mention now, even in ten years, you have to buy it. After all, it is a basic need, right?
You and Li Lei were planning to have a child anyway. It doesn't matter if it's a boy or a girl; you can only have one now. Buying an apartment for your child early on will save you a lot of worry in the future."
Wang Xiaofeng nodded.
She and Li Lei are not young anymore, and they have been busy and not in a hurry to have children.
Now that the shop's business has stabilized, and the elders on both sides are urging them to have children, they have already put the issue of having children on the agenda.
She said, "Okay, then I'll talk to Li Lei about it and ask him to look around a bit and buy a house when he finds a suitable one."
Shi Xiaoai said, "Is it difficult to buy a house with a private courtyard in Yuncheng now? Or would you consider buying one in Qin City?"
"Qin City?" Wang Xiaofeng raised his eyebrows in surprise.
"What I just said to you was serious. You two should find some time to go back to Li Lei's house to visit your relatives, and take the opportunity to visit the market in Qin City.
I think the market environment there is good, and it's a bit more open than Yuncheng. You can go and take a look around and see if it's suitable for opening a branch. After you've done your research, write me a market analysis."
When Xiao Ai went to a comrade-in-arms gathering with Cheng Yang before, she had a very good impression of Qin Shi.
At that time, she felt that the environment in Qin City was more relaxed than that in Yun City, and there were more people doing business, especially the catering industry, which was already quite large.
In the past few years, they have mainly developed locally. Now they have enough energy. Shi Xiaoai also agrees with Cheng Lin's words, which is to seize the market as soon as possible.
Although we cannot say that gold is everywhere at this time, as long as you are willing to work hard, have a good vision, and have funds, it is really not difficult to make a quick profit.
The trip to Beijing gradually gave Shi Xiaoai a sense of urgency, and she felt that she could take bigger steps.
She doesn't understand the situation in Qin City now, but Li Lei is familiar with Qin City!
And there are so many of their comrades over there.
These people should have established themselves in the local area and be able to stand on their own.
Such an advantage should not be wasted. Apart from anything else, even if you can get a piece of land or buy a few storefronts at this time, it will be a business that is sure to make money.
Shi Xiaoai told Wang Xiaofeng about her idea of opening a branch in Qin City, and persuaded her to pay attention to the houses in Qin City while paying attention to Yuncheng.
If they don't plan to live there permanently, they can consider buying a smaller apartment. Even if it is just a temporary place to stay, it is better than renting a house in the future.
Wang Xiaofeng thought about it, then shook her head: "I'd better look at Yuncheng first, and then talk about Qin City."
Wang Xiaofeng thought further than Shi Xiaoai.
Li Lei's home is not in the urban area of Qin City, but in a small county town under Qin City.
Li Lei has three brothers, and he is the second oldest. He has an older sister and a younger sister.
It can be said that he is the one with the least presence in the middle.
When he went to the army, he would send an allowance to his family every month. At that time, his family treated him well.
But later he changed his career, and the key point was that his leg was disabled due to injury and became a little lame.
This disability had little impact on his personal life, but it also doomed him to lose the opportunity to enter the official career.
What kind of jobs are available in a small county?
In his situation, there was no place to receive the goods even at the factory.
At this time, his parents and brothers became a little indifferent to Li Lei.
There is no problem of abuse. After all, he is such a grown-up and no one can do anything to him.
But it's already annoying that she sighs every time she sees him, or tries to find out how much money he has in his hands.
Li Lei came over to help Shi Xiaoai because he couldn't stay at home.
Wang Xiaofeng naturally would not tell others about Li Lei's family affairs, but she was a little resistant to buying a house in Qin City.
She was afraid that if she bought the house, the family would come over after smelling the fishy smell. Wouldn't that be disgusting?
Anyway, she didn't want to deal with that family.
Now that we are far apart, we can still maintain a superficial peace and be very friendly when we meet once a year or two.
But if he lived close to those people, Wang Xiaofeng would rather stay in Yuncheng and let others develop the market in Qin City.
Xiao Ai also knew something about Li Lei's family situation. After all, it was Cheng Yang who introduced him here.
Now seeing that Wang Xiaofeng looked very cautious, she didn't say anything more, but just told her to go back and discuss it with Li Lei.
It doesn’t matter whether you buy a house or not, you still have to go and investigate the market.
Although Xiao Ai and her colleagues have always attached great importance to cultivating talents in the past two years, it is actually these few who are truly capable of shouldering the heavy responsibility and who she trusts.
If she wants to open up a new market, she will still use this group of elderly people whom she trusts.
Wang Xiaofeng went back and told Li Lei about Shi Xiaoai's suggestion. Li Lei's idea was simpler and more straightforward than his wife's.
He and Wang Xiaofeng said that it didn’t matter whether they bought a house in Qin City or not, but they must develop the market there.
Li Lei knew that he came to the shop late. Even though he had the identity of Cheng Yang's comrade-in-arms, in Shi Xiaoai's heart, his importance was definitely not as great as that of his wife, Cheng Lin, or even Li Min, the first batch of old employees who had been with him.
Li Lei needs such an opportunity to prove himself.
And Qin City is his home ground!
No one in the entire company knows Qin City better than him.
This was an opportunity given to him by the manager and he didn't want to miss it.
After listening to her husband's words, Wang Xiaofeng realized that she was narrow-minded.
How could she confuse business with personal matters?
She remembered what Shi Xiaoai once said - as long as you stand high enough, those people will always look up to you.
She immediately said, "I'll talk to Sister Xiao Ai tomorrow. We'll hand over the work we have in the next few days, and then we'll go back to Qin City together."
Wang Xiaofeng and his wife were gone for more than half a month, so Shi Xiaoai had no choice but to stay in the shop.
Fortunately, the two of them still gained something from this trip.
After they came back, they wrote a market research report as Shi Xiaoai requested.
In their report, the couple suggested that Qin City's catering market has great potential.
However, we cannot follow the path of opening a flagship store right away like in Beijing. It is more appropriate to start small.
The two suggested that they should follow the route of Yuncheng and open snack shops in residential areas, schools and other places where people gather, taking a steady and cautious approach.
Build up your reputation first, and then consider expanding and strengthening your business.
It can be seen from the report that the couple really traveled to every corner of Qin City, and they even found a suitable place to open a store.
The report also included a detailed list that clearly stated the rent, area, advantages, etc. of the location they were interested in.
Holding such an important report, Shi Xiaoai was very satisfied.
Based on the principle of trusting people, she directly handed over the task of developing the Qin City market to Li Lei.
She told Li Lei to go ahead and do it, and that they could do whatever they wanted after the market was developed in the future.
If you are willing to take the commission, that's fine, or if you are willing to take equity like Cheng Lin, that's fine too.
The prerequisite is to develop the market there.
This sentence was like a shot of adrenaline. The couple, who had been busy for half a month and were already exhausted, suddenly didn't feel tired anymore.
Li Lei didn't even plan to take a break and immediately started to work on the preparations.
It was Xiao Ai who finally pushed him down and told him that he should at least go back to Aunt Liu's house to have some dumplings first, otherwise she would be scolded.
It was said that the Qin City market was handed over to Wang Xiaofeng and his wife, but in fact, only Li Lei was really committed to this work.
The head office simply cannot do without Wang Xiaofeng.
And there is another thing - Shi Xiaoai is going to Beijing again.
This time she was going to attend the opening ceremony of a new store in Beijing.
Yes, the branch at the zoo is opening soon.
Cheng Lin's actions can be said to be quite fast. The project here had just passed the acceptance, and the construction team had not yet completely left the site, but the decoration team they hired entered the site.
In the past few years, branches in Yuncheng have opened one after another, and they have always used the work team that first repaired the house for the Shi family.
Thanks to the snack shop, the work team has now established itself in Yuncheng and has expanded a lot.
Knowing that the snack shop was going to open a branch in Beijing, the leader of the construction team immediately found Cheng Lin and said that he wanted to continue taking on their project.
He also said that he would personally supervise the process and bring the best workers over, and that the price would be based on the previous price in Yuncheng and would not be raised arbitrarily due to the change of location.
Cheng Lin had cooperated with this work team many times, and they knew each other very well. Naturally, he was willing to use people he was familiar with, so as to avoid the trouble of finding and coordinating them.
So, I agreed immediately.
With the help of acquaintances, the decoration of the new store was completed quickly, and Cheng Lin got a good deal from Aunt Song and brought her most proud disciple to the capital.
In order to prevent her apprentice from failing in his training, Aunt Song was really worried about it.
Not only did he personally assign the strongest team to his disciple, but in the end, he was still worried and insisted on following him, saying that he would work in the new store in Beijing for a month and then go back after everything here was on track.
Li Min had the same "experience" as Aunt Song, but she was even worse off than Aunt Song.
Because she has no apprentice.
Cheng Lin, by playing the victim and deceiving her, dragged her to Beijing, where she received some real training.
In addition to training, Li Min also has to help with the decoration of the store, which really keeps her busy and overwhelmed.
And all these efforts naturally paid off. When Shi Xiaoai arrived in the capital, all the preparations had been completed.
Cheng Lin's energy was fully displayed at this time. At the opening ceremony, he not only invited the director of the zoo, but also the deputy district mayor in charge of commerce.
With two people like this supporting their snack bar, their business is stable at least in the zoo.
The business was so booming on the day the snack bar opened that it exceeded everyone's expectations.
In fact, Yunhe Snacks has always had a good business, and each branch was booming when it opened.
But the popularity is nothing compared to that of the Zoo flagship store.
The decoration here was designed according to Shi Xiaoai's suggestion. It did not follow the popular route, but instead made it full of childlike fun.
Cheng Lin found a few students from the Beijing Academy of Fine Arts and, without spending much money, painted the entire hall's walls with various animals, birds, and colorful flowers and plants.
Walking in will give people the feeling of entering a forest in a fairy tale world.
This kind of decoration has become common in later generations, but it is still a very novel thing now.
At least everyone who walks in can't help but exclaim.
There are already many children in the zoo, so this kind of decoration that is particularly popular with children will naturally attract them all.
So from the first day of opening, before dinner time, they had to set up barriers at the restaurant entrance to limit the flow of people.
Soon, the fast food restaurant next to the panda house became another particularly famous attraction in the zoo, with a large number of people queuing up here every day to eat.
The line was as long as the one at the panda house across the street.
In addition to attending the opening ceremony of the zoo's new store, Shi Xiaoai also went to see the commercial street that Cheng Lin had mentioned before.
This commercial street is still in its infancy. The old buildings on the ground have just been demolished, and the new buildings are still only on the drawing board.
However, just by looking at the terrain, Shi Xiaoai knew that this place had great potential and it would soon become a place of great value.
She asked Cheng Lin, "Are there any houses here left? Take me to the investment promotion office to have a look."
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