Chapter 242 Someone calmed them down



"In fact, it's not impossible to handle this matter. The formula is actually quite simple and can be discovered as long as you are willing. In this case, why don't you just create something similar to a brand and design a trademark. In the future, my glass will be sold under this brand name, and then people will get used to our brand.

When they want to buy something, they will naturally come directly to our store. The family is the most suitable to handle this kind of thing. Even our trademark can be spread directly. In the future, when they hear or see this trademark, they will think of our products. Therefore, people generally trust us.

By the time someone wants to buy colored glass, the variety and output may not be comparable to what our family has researched for so long, so naturally it must be better than what they have researched.

I heard you've created a lot of glassware with gilded patterns. They're selling really well, and even the imperial palace is asking for tribute from you.

Isn't this a great opportunity? We can use our own brand as tribute. Everything in our house is tribute. Then, if the nobles want to buy something, they will definitely not buy something too bad. If the price is too cheap, it will not reflect their status."

In fact, this is also something that was first introduced abroad. For example, those big-name luxury goods, isn't it just a brand effect? ​​If you say the product is really good, it's actually just so-so. It can't be compared with ordinary durable products. The actual content is no different from those that can be bought for a hundred or eighty yuan, but they can sell for thousands or even tens of thousands of yuan. Isn't this selling a brand effect?

Since others can do it, why can't we do it? We should even do it better than others. Isn't that the best? Besides, there don't seem to be any luxury goods, bags, cosmetics or the like now.

Although Yu Xiuming has started to study cosmetics, this research seems to be immature and rather simple, especially since flour and lead powder are added to the current products, which are really unsafe and can damage the face.

Especially things like cosmetics, if you want to study them, it would be very difficult. However, it is not difficult to imagine that if you want to study these cosmetics, you can use expensive mineral items to make cosmetics. Moreover, most cosmetics are made from various flower juices dried into powder. There is no dryer here, so you can only slowly boil them over fire, or dry them directly in the shade.

It seems that the things she put into the dowry before were not that many. If she wanted so many, she should have some cosmetics and formulas in her space, and there are also many additives that are not available now. It is impossible to expect the cosmetics to deteriorate for a long time.

The reason why she didn't give those to Yu Xiuming was that she forgot. After all, he thought that even if he could make money from this thing, he wouldn't make much. But she found that Yu Xiuming had been making more and more money since he started researching soap and perfumed soap. After all, he would give her dividends every month.

So she knew roughly how much the dividends would be every month. Right now, moisturizers and soaps were the hottest-selling products. Yu Xiuming priced his products quite high. A piece of soap could be sold for one or two taels of silver, and that was a normal soap cut in half. How could it not be expensive?

A bottle of moisturizer could actually be sold for five taels of silver, and sometimes even more. The small porcelain box of moisturizer could only hold 30 grams at most, which was ridiculously expensive. However, she couldn't say anything. After all, it was a matter of mutual consent. Some people even bought more than ten or twenty boxes, and seemed to have made a profit. It was difficult to comment.

Nowadays, rouge and powder are not used in many ways, only some are blush or powder. I said that if you want to create your own brand, you can also make isolation, sunscreen and so on. Besides, they are not too difficult to make. The main reason why ordinary people are unwilling to do it is that you buy the raw materials once, and it takes a long time to make it once. When you use it up again, you will find that the raw materials are expired.

It is not worth buying it just once. It is only worth buying if you are a beauty blogger and you can give benefits to your fans after the product is done. Otherwise, it is really more convenient to buy a finished product instead of spending so much money at one time. The finished product may even be cleaner, after all, it is produced by a big factory.

Wang Shiyu used to use ready-made makeup products bought from shopping malls. She might not finish a bottle of makeup in two years. After all, who wants to get up early to put on makeup? Basically, she would just wash her face and apply some lotion and that was it.

Yu Xiuming was thinking about the brand issue. People who care about brands care very much, and people who don’t care don’t care. If you really want to care about the brand effect, it’s not impossible, and it may even make many things more convenient.

Moreover, once this brand is established, it is not as simple as his wife sees it. Not only will it have the support of the big family, but even the dignitaries will naturally look to that brand when they buy things in the future. After all, they also want quality, and their brand can even represent quality and usefulness, which is great.

After all, those people are not willing to buy things produced in a small workshop, and the glass and colored glaze of their Yu family have already been placed in the emperor's bedroom and become tribute. If possible, they can really design their own brand or trademark, so that when people outside want to buy again, they can come directly to this brand, and will no longer just find a store and buy directly, which is equivalent to invisible customer solicitation.

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