It's summer vacation now, and the little girl is busy going to the Children's Palace every day. Jianshu was worried at first that it was just a passing interest, but after observing her for so long, he could see that she really enjoyed it.
But then again, she was learning these things just for personal interest and hobby, and Jianshu didn't require her to achieve great results in this area. Without the pressure, learning would be much easier.
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In mid-August, Jianshu took Song Anping and Jiang Guohao to Guangzhou again.
For a long time afterwards, she didn't have much energy to take care of the store. Other things were fine; after more than a month of on-the-job training, everyone in the store had basically gotten used to it. But she still had to handle the purchasing herself.
After all, fashion sense is something that needs to be cultivated over time. The girls in the store all came from poor families and basically wore other people's hand-me-downs, so they weren't very proficient in this area. Not to mention the grown men, each one was rougher than the other.
In desperation, Jian Shu could only take the field herself. However, this was not a long-term solution. She had no intention of confining herself to this small field forever, and she still had to cultivate what she needed.
But those are things for the future; now she still has to rely on herself.
During this visit to Guangzhou, Jianshu paid a deposit and placed an order for coats and sweaters worth more than 30,000 yuan. If we talk about the most popular fashion items in the 1980s, sweaters are definitely on the list.
With more than a month's worth of data, Jianshu has a more intuitive understanding of the consumption power of Beijing residents.
As long as you capture the public's aesthetic taste, you don't have to worry about not being able to sell out. This is especially true for wool sweaters, which can be worn in both autumn and winter. They will be indispensable for the next six months, and they may not sell out for long before you have to restock them.
In addition to the items on the order, Jianshu also brought back a batch of accessories for the fall and winter seasons. The summer nylon stockings completely set off the trend in Beijing. I wonder how many people bought several more clothes just to get a pair of free nylon stockings, just to make up the 50 yuan.
Autumn and winter naturally need their own fashion items. After careful selection, Jianshu chose scarves and hats, two timeless accessories.
Because of the howling winter winds in Beijing, these two items are even more indispensable. If the items cannot surprise people, then the only option is to make a fuss about the style.
Wool hats are naturally indispensable in autumn and winter. As long as the colors are well matched, even a simple wool hat can attract people at first sight.
The beret, a timeless fashion item, is indispensable. Jianshu has selected several different berets in terms of both material and style.
Woolen berets, leather berets, canvas berets, solid color berets, houndstooth berets...
In addition, there are baseball caps, top hats, etc. She chose some styles that she thinks are more novel and will be liked by people today.
The same is true for scarves. The styles are even more diverse due to the different combinations of yarns...
The money was spent like water.
Wearing the hat, he returned to Beijing. The business in the store has been much quieter these days than when it first opened. Jianshu didn't care. The summer vacation is almost over, and he has bought all the clothes he needed to buy. He won't buy anything he didn't want to buy now.
However, she estimated that sales would increase again in the first few days of school, after all, the college students who had gone home would be back.
Among this group of people, there are many who are willing to spend money to follow the trend, and they are all her potential customers.
It’s a good opportunity to use up the inventory in the warehouse during this time. Once it’s almost sold out, the new styles for the autumn and winter seasons will also be put on the shelves.
Taking advantage of the last few days, Jianshu conducted another round of training for the store staff, with the focus being the hats and scarves she brought back.
Different hats and scarves should be matched with different outfits.
For example, there are several ways to wear a beret, and you can choose according to your own conditions.
People nowadays don’t have in-depth research on dressing and appearance. If you try to give them some more professional advice, it will make them more trusting.
Don't underestimate this trust. Every old customer is cultivated from a little bit of trust.
Jianshu wants to plant a psychological hint in everyone's minds, so that every time they want to buy clothes, Huayi will be their first choice.
It's not easy to do this, but fortunately, the competition is not fierce nowadays. In the domestic clothing field, there is still a blank. If she wants to establish the professionalism of the brand, she still has a lot of advantages.
After a few days of training, and seeing that the four girls had a general understanding, Jianshu let them put their designs together on their own. Although they were a little unfamiliar at first, they showed great talent, and the clothes and accessories they paired up were sometimes eye-catching.
Jian Shu nodded secretly in her heart. Once they had gained some experience, they could start opening branches. If she wanted to build her own brand, she couldn't just stay in this small business.
Which big brand doesn’t have a bunch of chain stores?
Many of the shops she bought are still empty. Isn't that a waste?
Time flies, and college students from major universities have returned to school one after another. As Jianshu expected, the store's turnover has ushered in another wave of growth.
Although it is not as grand as the first two days of opening, it is still double the usual sales.
Two nights before school started, Jianshu held a small meeting in the store.
"Mei Han, you will serve as the interim store manager for the next month, and sales will be handled by the other three people. Your salary this month will be calculated differently. In addition to your personal performance, you will also receive a team commission. The higher your salary, the greater your responsibilities. If any major mistakes are made, you will be held accountable."
Mei Han looked a little excited, "I will definitely work hard!"
Jian Shu nodded, then looked at the others. "Don't despair. For the next few months, the clothing store will adopt a rotation system. Each of you will have the opportunity to become the temporary store manager. After four months, the one with the best performance among you will become the manager of our second store. Whether you can remove the word "temporary" from your title depends on your hard work."
When the remaining Xi Yan and the other two heard this, they immediately became alert and said, "Yes!"
They are not afraid of competition, they are just worried that they don't have the opportunity.
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