Meng Yanchen and Fan Shengmei returned to their office and analyzed the current situation again. Meng Yanchen pointed to the market data, his expression serious: "Although things have stabilized for now, they certainly won't give up easily." Fan Shengmei nodded, her gaze firm: "That's right, we need to think of a countermeasure in advance." Just then, Meng Yanchen's phone suddenly rang, and a mysterious voice came through: "Watch your back..." The call then ended, and the two exchanged a glance, a sense of foreboding washing over them.
As they expected, the mysterious investment group, seeing that their previous probing attacks hadn't achieved the desired effect, decided to launch a full-scale counterattack. In a secluded, luxurious conference room, the group's executives wore grim expressions. Chen Tianhao, seated at the head of the table, slammed his fist on the table and roared, "The Fu Group is still holding its own! It seems we went too easy on them!" The others echoed his sentiments, offering suggestions and strategies. Ultimately, they decided to unite with more smaller companies to exert comprehensive pressure on the Fu Group in the market.
Soon, a war without gunfire erupted. A flood of similar products to those of the Fu Group appeared on the market, not only cheaper but also heavily promoted through various channels. In supermarkets, salespeople shouted, "The same product, only half the price of Fu's! Come buy it!" Customers were attracted, abandoning Fu's products and choosing these low-priced alternatives. Meanwhile, a storm was brewing in the public sphere. A large number of articles suddenly appeared online smearing the Fu Group, with sensational headlines such as "Fu Group's Product Quality is Worrying" and "Dark Deals Behind Fu Group," instantly sparking heated discussions among netizens. On social media, negative comments rained down, with many uninformed people joining the chorus of accusations against the Fu Group.
Faced with such a dire situation, Meng Yanchen and Fan Shengmei led the Fu Group team in a calm and composed response. Meng Yanchen quickly convened an emergency meeting with the heads of various departments. The atmosphere in the meeting room was heavy, and everyone's face was serious. Standing in front of the projector, Meng Yanchen said firmly, "Gentlemen, the enemy is coming on strong, but we must not back down! Marketing Department, in response to the competitor's low-price strategy, we must adjust our product positioning, emphasizing high-end quality, while also launching some products with moderate cost-performance to meet the needs of different consumers; R&D Department, accelerate the development of new products and strive to launch competitive new products as soon as possible; Sales Department, expand sales channels, establish connections with more partners, and increase product distribution." The department heads nodded in agreement and left to carry out their orders.
Fan Shengmei intensified her efforts in public relations and media coverage. She led her PR team in a round-the-clock effort to gather evidence of malicious competition from the mysterious investment group and its affiliated small companies. They discovered that these companies were cutting corners on product quality to reduce costs, and some were even engaging in illegal business practices. Fan Shengmei contacted major media outlets and held a press conference. At the conference, amidst flashing lights, Fan Shengmei stood calmly on stage. She presented a series of evidence and solemnly declared, "Look, everyone, these so-called low-priced products have serious quality problems. Some companies, in order to suppress the Fu Group, have resorted to unfair means and malicious competition. The Fu Group has always adhered to the principle of honest business practices, providing consumers with high-quality products. We will never allow this malicious smear campaign!" The media took notes, and subsequently, major media platforms quickly reported on the matter, and public opinion began to shift.
However, the mysterious investment group and its affiliated smaller companies were not about to give up easily. They intensified their attacks, not only further reducing product prices but also disrupting the Fu Group's supply chain through various means. Raw material suppliers suddenly raised prices, and delays occurred during transportation, severely impacting the Fu Group's production and sales. Upon learning of this, Meng Yanchen immediately contacted other suppliers to seek cooperation, while simultaneously optimizing the internal logistics system to reduce transportation costs. In his office, he made phone calls while jotting down key information on paper, fine beads of sweat appearing on his forehead, but his eyes remained resolute.
Fan Shengmei also faced immense pressure. Despite exposing some of her competitors' malicious actions, some uninformed netizens continued to attack her online. She felt saddened by the negative comments, but quickly adjusted her emotions and threw herself into her work. She organized her team to produce a series of positive promotional videos showcasing the Fu Group's production processes, quality control, and corporate culture, guiding public opinion in a positive direction.
Amidst fierce competition, the employees of the Fu Group united as one. On the production line, workers worked overtime to ensure product quality and output; the sales team traveled extensively to explore new markets; and the R&D personnel studied day and night to launch new products. Inside the company, the lights were on, and everyone was striving for the company's future.
As time went on, Meng Yanchen's adjusted product and market strategies gradually began to show results. The high-end products launched by the Fu Group attracted consumers who valued quality, while products with moderate cost-performance ratios also gained a foothold in the market. Fan Shengmei's efforts in public opinion also paid off; more and more people began to pay attention to the malicious actions of the mysterious investment group and its affiliated small companies, expressing sympathy and support for the Fu Group.
But the mysterious investment group hasn't given up. They've devised a new scheme, preparing to deliver a fatal blow to the Fu Group. Can Meng Yanchen and Fan Shengmei defeat the mysterious investment group and its allied smaller companies in this all-out confrontation? Can the Fu Group further grow and expand amidst the crisis? Everything remains to be seen…
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