Zhang Xincheng couldn't even imagine how much the total investment would be for a movie, with its picture and sound quality alone costing tens of millions of dollars.
$100 million?
It's unbelievable that an animated film would cost at least $100 million to produce.
If this were promoted using a large sum of money, probably no one would believe it.
Moreover, how much box office revenue does an animated film with an investment of at least $100 million need to recoup its costs?
An investment of 100 million means that the box office revenue needs to be at least 300 million US dollars to break even.
Yes, it took $300 million in box office revenue to break even.
Only after that can the box office generate revenue.
Zhang Xincheng suddenly felt a little panicked.
The current top-grossing animated film in theaters nationwide is last year's "Summer of Flowers," which ultimately grossed $364 million, or about 2.6 billion yuan.
If the final total box office cannot surpass that of this movie, it can only guarantee breaking even, and there will be no profit at all.
Therefore, at this critical juncture, Zhang Xincheng advised, "Director, Zhaoyang, how about we just make the image quality 1K? Going to 4K would be too much of an investment."
2D production already requires a large investment, and going up to the 4K standard would be even more expensive.
Almost every frame costs a lot of money, which Sunset can afford now, but it's unnecessary.
Viewers won't give up just because it's not 4K; they mainly want to see the story.
As long as the plot quality is good enough, that's fine.
Zhang Shulan didn't speak, but instead looked at Zhaoyang to see how he would respond.
A few seconds later, Li Zhaoyang replied, “Manager, when you've earned a certain amount of money, you can pursue things you haven't pursued before. Doing it at 1K will indeed reduce costs significantly, but if you think about it carefully, we'll only reduce costs by twenty or thirty million US dollars at most. That money can be earned back in a month or two for a company, but from the long-term perspective of the film, as time goes by and the times change, ‘Your Name.’ will keep up with the times because of its 4K picture quality. Many old movies we see now, especially highly rated masterpieces, have very impressive plots, but why do so few young people watch them? It's because the picture quality is too blurry. Even if we correct it later, we can only upgrade the picture quality to 720p. Young people have already accepted 1-2K picture quality, so why would they watch a movie below 1K?”
Some people don't care about image quality.
However, some viewers are very emotional; they prefer high-quality visuals and only care about the plot.
They adhere to the principle that higher image quality means I can at least enjoy watching it more comfortably.
Actually, the same principle applies to the face.
Good looks are like an admission ticket. If someone has a good personality and character but isn't good-looking, others won't even have the desire to get to know them.
Therefore, by today's standards, it could save tens of millions.
But what about later?
The sunset won't rise up just because it saves tens of millions.
However, he will always be remembered because of a 4K animated masterpiece produced under his name.
That's influence.
Li Zhaoyang's film and television career has begun to proceed slowly according to his own plan.
When all the films under one's name are absolute masterpieces in 2K or even 4K or higher, it is destined to become a legend of an era.
"Okay." After listening to Zhao Yang's words, Zhang Xincheng understood a little bit, but it also seemed like he understood nothing at all.
In fact, Li Zhaoyang was looking at this matter from the perspective of someone who traveled through time.
In the previous world, many young people heard about many highly-rated movies and wanted to watch them, but very few could get into them, either because the plot was slow to start or because of the picture quality.
Either the plot is slow to develop while the picture quality is also a bit low, making it very unpleasant to watch.
so.
If the fundamental issue of image quality can be resolved, Li Zhaoyang will spare no expense to produce 4K quality.
"Alright, Xiao Zhang, you can go ahead and get busy." Zhang Shulan understood Xiao Zhang's thoughts.
It's true that 1K resolution won't affect viewers, but 4K resolution will provide a more perfect viewing experience for many viewers.
Watching it on a big screen in a movie theater is an indescribable thrill.
After Zhang Xincheng left the office, Zhang Shulan turned to Zhaoyang and asked, "Zhaoyang, to be honest, you wrote such a good script for this movie, have you even thought about the theme song and incidental music?"
"Yes, it's been tentatively finalized, and we're thinking of starting to select people for recording today."
Since Zhao Yang was the sole producer of Truman's world music, Zhang Shulan felt compelled to ask him a question. To her surprise, she heard Zhao Yang nod in response and was stunned for a few seconds.
"Have you figured it out yet?" Zhang Shulan asked in surprise, "How many poems are there in total?"
"4 songs."
Actually, there are many songs in the soundtrack of this movie, but considering that his reputation is limited, Li Zhaoyang could only select the four most popular ones to finalize.
As long as those four melodies provide the support, the rest are dispensable.
Furthermore, these music lists can be delegated to other colleagues.
Don't forget that his workplace is the composition department, where there is no shortage of lyricists and composers.
"Four songs? That's a lot..."
Zhang Shulan's first thought was whether Zhaoyang could keep up with the energy and whether he would be very tired.
"Actually, you don't need to handle everything, including the movie's theme, end credits, and background music. We already have several top-notch songwriters in the department."
Zhang Shulan felt that Zhao Yang's creative state and energy must be very tiring.
I'm afraid that one day I'll get too tired and won't be able to keep up.
It's better to take it slow and steady, and rest properly when it's time to rest.
"Not many."
"Well..." Zhang Shulan wanted to say something, but then changed the subject and asked, "Have you chosen a singer yet? Or are you going to find singers to audition?"
"The singer has been basically finalized."
Having reached this stage of development, Li Zhaoyang already has quite a few suitable singers, and they are all trustworthy.
No matter what type of song it is, there will be no shortage of people.
Bian Ling'er, Zhao Tianhe, Songzhou, He Rong, Mu Qiusheng, and so on.
The four songs in the movie are actually sung by the same singer.
In Li Zhaoyang's mind, the only place that fit the bill was Songzhou.
"Since Zhaoyang already has a plan, then the director will not interfere for now. We'll wait until you've finished recording."
This time, Zhang Shulan didn't ask Zhaoyang to send over the lyrics file either. She wanted to go to Xingguang's place and talk about film investment.
If Starlight is so sincere as to spend tens of millions of dollars to produce Zhaoyang's movie, then Sunset should also show some sincerity.
After the director left, Li Zhaoyang returned to his office to get down to business. He first edited out the lyrics and then printed them out.
Only then were the singers notified.
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