This frustrated Ji Juntao for a long time. She had known Shang Yechu for a long time and inevitably harbored some competitive spirit. She considered her strategic vision far superior to Shang Yechu's, but she never expected the other woman to be able to see a shift in the wind that she hadn't anticipated, and even save the company a significant loss…
Ji Juntao really didn't wrong Shang Yechu this time.
Regarding the boy band incident, it was indeed true that Shang Yechu cheated using his memories from his previous life. In Shang Yechu's memory, there was indeed a massive crackdown by the higher authorities, during which all talent shows were sacrificed.
The reason she remembers it so vividly is because Shang Yechu loved drinking milk when she was little. Adults said that drinking milk would help her grow taller. However, she rarely had the chance to drink it. Only her fourth brother, Shang Jiayu, could drink milk every day, and her second and third sisters could occasionally drink what Shang Jiayu had left over. As for Shang Yechu, she could only lick the bottom of the milk.
Therefore, in her previous life, when Shang Yechu saw the video of scalpers and fans dumping milk into ditches, she was utterly bewildered and shocked. This incident left an indelible impression on her confused mind, and she still remembered it vividly even after being reborn.
Upon hearing that Ji Juntao was planning to form a boy band, Shang Yechu's alarm bells immediately went off. The Qingming Festival was fast approaching. If Ji Juntao really went along with it, Qingping Entertainment would be left with nowhere to turn!
Shang Yechu's joining Qingping Entertainment brought considerable changes to the company. In the original timeline, Ji Juntao should still be in the early stages of development, not making such a big fuss about forming a boy band. However, Shang Yechu brought a constant stream of new talent and wealth to Qingping Entertainment, making Ji Juntao much more financially secure than in his previous life, naturally leading him to take bigger steps.
Fortunately, Shang Yechu did her best to stop it; otherwise, Ji Juntao, this rising star in the business world, would probably have suffered a major setback.
The attitude towards Shang Yechu within the Yeya circle has undergone a dramatic change.
Most of the ardent fans have already shut up—just look at the disastrous state of magazines like *Tower* and *MAREE*! The cover star of this issue of *Tower* is Yingjie, a popular young idol. His fans generated ten million yuan in sales for him, relentlessly chasing after Shang Yechu, cheering him on every day to surpass him. As a result, *Tower* was forced to cease publication and was taken off the shelves; this issue became unregistered. Forget about boasting about sales figures; you'd be lucky if you weren't called a jinx.
The second Plants War, which had lasted for several days, finally came to a close. The leaf buds turned around and were shocked to find that Shang Yechu's haters had been raging for days. They hurriedly grabbed their tools, ready to reclaim their lost ground. Fortunately, Ji Juntao's professional fans played a stabilizing role, preventing them from actually launching another attack.
Stirring up a fan war during the Qinglang period is just asking for trouble, isn't it?
Shang Yechu was quite satisfied with this. Although she had expected Ye Ya to explode, after all this cursing, it was time for things to quiet down. The feeling of seeing fights every time she logged into her alternate account was really unpleasant. It was much more comfortable seeing them praise her.
As for the fans who originally supported Shang Yechu, their worship of her has now reached a level bordering on blind devotion. In their eyes, Shang Yechu has become a visionary, a noble and proud artist, and an extremely virtuous little angel. Shang Yechu feels somewhat embarrassed whenever she sees these comments.
That's right, Shang Yechu already knew that Operation Qinglang was about to begin. In fact—or rather, she took advantage of it.
During the airing of "Half a Day," Shang Yechu was extremely busy, but she never forgot to keep up with the latest developments in the entertainment industry. The moment she saw a program called "Light Years Sailing Project" online, memories of milk tickets, pouring out milk, and the Clean Air campaign were instantly revived.
Initially, Shang Yechu had no intention of getting involved; on the contrary, he avoided it altogether. He absolutely couldn't afford to be touched by such a powerful force!
Magazines like *Muse* repeatedly invited Shang Yechu to participate, but he declined, precisely for this reason. Shang Yechu knew Ye Ya's character well; if she were to engage in any sales-boosting activities and be singled out by the authorities, he would be back to square one.
However, a certain piece of news changed Shang Yechu's conservative mindset. After learning that news, Shang Yechu was almost unable to eat or sleep, and her mind was filled with thoughts about it.
Just then, "Muse" sent another invitation, and after much deliberation, Shang Yechu finally gritted her teeth and agreed.
The milk-pouring incident in the "Light-Year Voyage Project" served as a turning point; after that, the official statement would be released. When Shang Yechu was shooting for the magazine, the milk-pouring incident hadn't yet escalated, leaving a gap of about ten days.
Shang Yechu timed it perfectly, taking advantage of this gap to post the Weibo message calling for rational consumption.
This is certainly a risk. If Shang Yechu misremembers the time, or if the "Light-Year Voyage Project" isn't nearly as popular as it was in her previous life, and the incident doesn't escalate, Shang Yechu will become a laughingstock, and her fans will become the laughingstock of the industry. As for the fashion industry's ban, that's entirely expected.
But life is a gamble. The road to success, paved with countless stepping stones, is not so easy to tread. The ladder to heaven, built of boundless gold, is not so easy to climb. Those who hesitate and timidly will forever only deserve to possess a small, timid patch of land!
Indeed, although Shang Yechu appeared to be a flawless saint in front of Ji Juntao, she wasn't as noble as she claimed. Those sincere and moving words were merely meant to persuade Boss Ji.
Ji Juntao is incredibly shrewd and knows Shang Yechu inside and out. If she can be convinced that Shang Yechu is resisting the sales-boosting behavior for the sake of her fans and her character, then everyone Shang Yechu wants to trust will also believe it!
She loves her fans, but she's ruthless in using them. She does feel guilty, but Shang Yechu believes that if the fans knew what she was gambling with, they would forgive her.
Ji Juntao's depression soon ended, just like the sweltering September was finally coming to a close.
"leaf."
Ji Juntao's dazed voice came from the other end of the phone.
"What's wrong?"
"CTS has sent...sent a document."
"What file?"
Ji Juntao swallowed hard: "They said they wanted to invite you... to film a public service advertisement... and also..."
"...What else do you want?"
"What role do you play, a goodwill ambassador?"
Continue read on readnovelmtl.com
