Demons danced wildly.
If you had to use one word to describe Pixiv's movie and TV section at the beginning of 2019, that word would be very fitting.
Top content creators in the film and television section often influence the entire section's trend. It's impossible for people not to feel envious when they see that "Fast-Talking Lao Liu" has gained so much popularity through his interpretations of "Happiness Street."
The Spring Festival film season only lasts seven days, and five days have already passed. Although the biggest piece of the pie has already been snatched up by the fast-talking Lao Liu, getting a taste of the broth is already good enough.
In 2019, the film and television commentary creators on YouTube hadn't yet achieved the influence they would have in later years. To be precise, online film and television analysis, critiques, and discussions were still in their infancy. The phenomenon of "one bad drama, a thousand videos" that emerged after 2020 was still nowhere near being realized. In short, Lao Liu's fast-talking interpretation of "Happy Street" was quite novel to audiences at that time.
To reiterate, many people are drawn to things that offer value. Compared to painstakingly studying a subject, many are more inclined to unravel profound, dark, or sophisticated themes within a readily available two-hour commercial film. They enjoy entertainment, the thrill of intellectual stimulation, and the sense of superiority of being the only one who sees the truth in a world of fools – isn't that wonderful?
The fast-talking Lao Liu perfectly grasped this subtle point of the audience's mind.
Fast-talking Lao Liu originally made his fortune by criticizing old and ridiculous TV dramas. Later, Qingping Entertainment promoted the commercialization of short video creation, and Lao Liu rode on the wave of Qingping Entertainment's success, catching the first wave of profits.
During the吐槽 (tu cao, meaning to criticize or roast) process, Lao Liu, who was quick to speak, gradually grew his appetite and, not satisfied with the popularity of old dramas, began to target new dramas from recent years.
Coincidentally, the first new drama that the fast-talking Lao Liu worked on was "The Legend of Qingyun".
The吐槽 (tu cao, a form of humorous commentary) videos about "Qingyun Zhuan" (a popular Chinese webcomic) made Lao Liu (the author) famous, gaining him a large following of fans and detractors, and transforming him from an unknown to a major content creator. Even now, fans of the main actors in "Qingyun Zhuan," such as Wang Miyun, Liao Li, Qi Yan, and Lu Yuxuan, still suffer from PTSD related to the name "Lao Liu."
The trend of吐槽 (tu cao, a form of online commentary or criticism) is still going strong, and now, the fast-talking Lao Liu has started a second wave of it—
The trend of interpretation.
Since the fifth day of the Lunar New Year, a frenzy of interpretations of "Happy Street" has swept through Pi Station. Content creators of all sizes in the film and television section have jumped in, trying to get a piece of this newly emerging pie!
Lao Liu's (a popular Chinese content creator) interpretations are of high quality, and repeating his content is pointless. Therefore, many content creators of all sizes are taking a different approach, repeatedly watching the videos in an attempt to come up with something new.
The labels attached to "Happy Street" have grown one after another. From metaphorically representing "capitalism" to symbolizing "family of origin," to praising "anti-imperialism and anti-feudalism," reflecting "humanity's despair and confusion under the torrent of technology," and even being described as telling the story of "the siege of marriage." The identities of Xiao Ye and others have also changed again and again, and the latest version has iterated to an astonishing degree.
Furthermore, Qingping Entertainment took advantage of the situation and deliberately stirred up public opinion, turning the entire film and television sector into chaos.
In psychology, there's a phenomenon called self-hypnosis. When content creators like Kuai Zui Lao Liu initially made their interpretation videos, they may not have truly believed in the many metaphors in "Happy Street." However, a barrage of rebuttals sprang up like mushrooms after rain, making Kuai Zui Lao Liu and his ilk extremely uneasy. To maintain their authority and reputation, they had no choice but to repeatedly prove their points!
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