Chapter 84 Seizing the Unicorn



No one present doubted Zhao Chen's boast.

After all, Zhao Chen's status as a super-rich tycoon had already been fully displayed in front of them.

Indeed, in the early stages of the company's development, they did not experience any financial difficulties.

Compared to their previous days under Little Ma, living in constant fear, they are now so much happier.

However, despite their hard work, they saw no results, and everyone was still somewhat uncertain.

Some people even wanted to lower their own status so as to save their young boss some money.

Zhao Chen naturally wouldn't let them do that, otherwise it would be too undignified.

"Boss, stop keeping us in suspense and just tell us already."

"We also want to monetize our assets as soon as possible. Besides, you said that we'll receive bonuses and stock options as incentives after we achieve results, right?"

Hearing everyone say this, Zhao Chen stopped being mysterious and smiled as he told them about Tencent's most important monetization channel going forward:

"Penguin, to be honest, we can only go the free route from now on."

"If this chat software were to start charging fees, it would immediately lose a lot of users."

"However, our core functions can be free, but some personalized services can be charged."

"For example, we can set some skins for our software's UI interface."

"Our current chat window is always blue and white. Could we change the color to something else to differentiate between paid and free users?"

"Of course, this is just the first step. Next, we can charge for things like chat backgrounds and even fonts!"

Everyone present was stunned by Zhao Chen's words...

You can play it like this?

But would anyone actually be willing to pay for that?

At this moment, even Brother Ma swallowed hard and asked the question that everyone was wondering: "Boss, will this work?"

Zhao Chen laughed at this moment:

"Do you usually wear clothes, shoes, and get your hair cut?"

"Do the clothes cost money? Do the shoes cost money? Does the haircut cost money?"

"You can wear the most ordinary clothes, have the most ordinary hairstyle, and live the most ordinary life every day. But there are always people who want to wear nice clothes, have nice hairstyles, and live a refined life. That's why clothes, shoes, and even haircuts can develop into an industry!"

"The same principle applies to Penguin."

"We've set up a penguin, giving everyone a unified, common avatar online. We can even add a character avatar next to the chat box. That avatar will then be each user's avatar on the penguin and online."

"They all need to present their own image to the public."

"When everyone else can only have an ordinary avatar, but you can appear wearing a gorgeous virtual outfit and have a great hairstyle, doesn't that immediately make you stand out? Doesn't that immediately give you a sense of superiority?"

"The differences between people are revealed through comparison."

"We just want to satisfy our users' vanity!"

"If there's no demand, we'll create demand for them!"

"Moreover, personalization on the Internet is an inevitable trend, and there are all sorts of projects to be developed in the future, and even new fields and products can be developed."

"To create a personalized user experience, a mere online avatar is not enough. We need to give them a place to express their thoughts and feelings, so we created a personalized webpage for them. This webpage is called Penguin Space."

"The space itself is free, and we can also offer some free decorations, but if you want to make the webpage look fancy, you'll have to pay."

This series of actions opened up a whole new world for the programmers who designed the penguin!

Of course, they were originally designers, not salespeople.

They can implement the various requirements and plans given above, but it's still a bit difficult for them to come up with ways to monetize these plans.

However, the ideas Zhao Chen provided undoubtedly inspired a lot of creativity and inspiration in them.

Everyone couldn't help but get excited.

"That's right, the boss is right, this is a viable path!"

"Moreover, it can go very wide and very far, and it can be extended indefinitely!"

"Boss, you are really amazing. You are indeed a genius in the Internet field."

"Yeah, you can't argue with that!"

At this moment, Little Ma was so excited that he was dancing with joy. After all, he was still young and did not yet have the composure he would later develop.

At this moment, he also realized the gap between himself and Zhao Chen. He couldn't help but admire Zhao Chen immensely, but he was even more excited.

Once his mind was opened, his creative desires and ideas immediately became stronger.

Zhao Chen only provided them with ideas, but in the end, they still had to implement the specific plans and various methods of execution themselves.

So now they are all very motivated, and they are all ready to charge forward with great enthusiasm.

Seeing their state, Zhao Chen couldn't help but shake his head slightly.

Of course, the ideas he is now providing are all paths that the penguin has taken in its previous life, and have proven to be effective and capable of generating substantial revenue immediately.

But this is not the real core of the penguin.

The real core of the penguin is the various collaborations that will follow.

As the foundation of the entire Penguin empire, it connects products and applications across various fields.

This is exactly what Pony Ma mentioned before: it can be expanded indefinitely, eventually forming a closed ecosystem, or closed loop for short.

This forms a powerful system within their penguin lineage.

However, achieving this goal is still a long and arduous journey. While Zhao Chen's current funds may seem substantial, they are actually far from sufficient.

Therefore, the only way to ensure the penguins' healthy development is to allow them to generate their own wealth and become self-sufficient, rather than having Zhao Chen continuously invest money into them.

The penguin is a money-making machine for Zhao Chen in the future, and it will soon bring him great benefits.

With Zhao Chen's guidance, the penguin didn't take any detours.

The number of internet users is growing rapidly, and the online world is constantly improving.

Zhao Chen believes that the day when penguins become powerful is not far off.

This year has been a truly remarkable year. If we follow the original historical trajectory, not long after Pony Ma (Ma Huateng) founded his company, Jack Ma (Ma Huateng) also founded Alibaba, and Li Keqiang (Li Keqiang) set his sights on the then-blank domestic search engine market and founded Baidu.

Dong Ge (Liu Qiangdong) also began preparing to establish JD.com.

This year, all the internet giants began to venture into their respective fields.

Zhao Chen had already seized the initiative and snatched one of the unicorns.

Will the days of great power be far away?

Just after he had arranged for Little Ma's penguin, an unexpected invitation made him smile with confidence.

"Hello, Mr. Zhao, this is Lao Ma. Lei Jun and Pony Ma both recommended you to me before. I hope we can have a proper talk. I have an idea, and I wonder if I can get your guidance and approval..."

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