Apart from Yaohui New Porcelain, which has relatively expensive items, the other four shops that collaborated with He Yunxiao all had relatively inexpensive individual items.
The four shops were selling steamed food, handicrafts, and fabrics, respectively.
After consulting with several shops, He Yunxiao found that, apart from the expensive Yaohui New Porcelain, the other shops were offering special-priced items that could only be purchased with gold and silver coupons.
The prices of these discounted items are subsidized by Daqi Bank, directly reducing the price to half of the market price.
It's utterly inhuman and ruthless.
However, He Yunxiao didn't want to be taken advantage of by simply subsidizing them at market price. Instead, he negotiated a suitable price, subsidizing these half-price goods above cost, ensuring both parties benefited.
One side profits from large-scale shipments, while the other side gains users and reputation.
For platform-based merchants like Daqi Bank, user scale is more important than short-term profits and losses.
As for Yaohui New Porcelain, He Yunxiao discussed with the shop owner and launched a discount promotion. Customers could use gold or silver coupons to enjoy a 50% discount on one of two porcelain items.
Yaohui New Porcelain's profit margin is significantly higher than the other four shops. Selling two pieces, with one at half price, and relying on the high profit margin and premium of the other, the shop's losses won't be too great. In fact, most of the porcelain won't result in a loss, just a slightly lower profit. With He Yunxiao's subsidies, the shop is basically making a substantial profit.
...
Nothing happened that night. Early the next morning, He Yunxiao took several maids from the Marquis's residence to open for business.
First, open the doors of the Daqi Bank shop to ensure normal operation. Then, He Yunxiao went to the scholar to write several more advertising copy. After that, he went to the carpenter to pick up the Daqi Bank signboard that had been made overnight.
With the signboard, Daqi Bank finally looked official. Ditching the paper name made it look much more legitimate.
Afterwards, taking advantage of the early morning, He Yunxiao took the advertising copy that Xiucai had written for him and set off from the north entrance of the commercial street. He went to several shops with high foot traffic and asked them if they would allow him to advertise in front of their shops.
He Yunxiao didn't force shops that were afraid of him at first sight and let them go. As for the shops that agreed to advertise with him, he gave them some money as advertising fees.
It's fine to be arrogant and domineering in normal times, but when doing business, especially in a business based on trust, you can't be ambiguous; you have to establish a good image first.
After finishing his work, He Yunxiao saw that a few customers were coming to Daqi Bank to exchange for gold and silver vouchers. The amounts weren't large, but he felt quite comforted. Although the number of people exchanging vouchers was far less than the amount of money and effort he had invested, it was at least starting to move in a positive direction.
He ordered someone to clean the second floor of the Daqi Bank again. After finishing everything, He Yunxiao got into a carriage and went to the Deer Horn Academy to pick up Sister Du.
I already discussed it with her yesterday, and we want her to come and oversee things at Daqi Bank.
Since Sister Du was coming, she wouldn't be sitting outside to greet customers like the maids in the Marquis's mansion. That would be a waste of her talent and unbecoming of Sister Du's status as the lady of the house. He Yunxiao planned to give her the prominent position in the bank. To this end, he specially cleaned up the second floor of the bank, added some valuable items, and used it exclusively as Sister Du's office.
He Yunxiao had already made up his mind. With such substantial discounts offered to the five partner shops today, their businesses were sure to boom. And if their businesses prospered, their competitors wouldn't be so envious. Who knows, some might even proactively approach the bank to discuss cooperation.
At that time, we sent Sister Du to talk to them.
In the novel, Du Yinyun is positioned as a proper female protagonist, a righteous character, unlike myself who is positioned as an antagonist and faces numerous difficulties in negotiating business deals.
In the early stages, it was indeed necessary to negotiate cooperation with each shop individually regarding gold and silver vouchers. However, in the later stages, as enough people began using them and a trend emerged, it became unnecessary to negotiate cooperation or develop subsidy and preferential policies with shops. At that point, it was sufficient for Daqi Bank to maintain the preferential exchange rate of 99 taels of silver for 100 taels of gold and silver vouchers.
Upon arriving at Deer Antler Academy, He Yunxiao, as usual, stopped by Ziruo's wife's place to check on her novel's progress. Only then did he pick up Sister Du and head to Daqi Bank.
Du Yinyun was wearing a dark blue-green outfit today. The dark color of the clothes made her look more imposing and composed.
However, in front of He Yunxiao, it didn't matter what clothes she wore.
Inside the Marquis's carriage, He Yunxiao transmitted his voice to Du Meimei: Yinyun, don't make a sound later, it won't be good if the coachman hears you.
Du Yinyun nodded, and was then pinned down by He Yunxiao.
Of the current female leads, only Sister Du allows him to have sex with her without crossing any lines. How could He Yunxiao refuse?
Food and sex are basic human needs. If you don't eat, aren't you hungry?
A balanced diet requires three meals a day, including soup and water, and a mix of meat and vegetables.
Of the several female leads, Sister Jiang is rarely seen, Nan Zhu is shy, and Zi Ruo doesn't even understand what kissing is, having never even touched lips with him. He Yunxiao guesses that Zi Ruo still sees kissing as the last resort.
“Phonetics,” He Yunxiao said, standing up.
Du Yinyun lay back on the soft seat of the carriage, the hem of her clothes billowing up, the fabric at her chest slightly wrinkled. Her hair was loose, spread out beneath her, some strands falling onto the seat, the tips touching the carriage floor and curling up.
Her cool and aloof face was now flushed with pink, and her cherry-like lips beneath her high nose were even more rosy and moist.
"Young Master..."
He Yunxiao said, "Yinyun, when you have time, talk to your sister about what it's like to have a baby. Otherwise, she won't understand this, and I'm afraid she won't be prepared and will embarrass herself."
Du Yinyun nodded gently.
He Yunxiao laughed and said, "Alright, enough of that. Let's get down to business."
...
When Ma De saw that his young master was taking a new bride in a carriage again, he couldn't help but feel dejected.
The girl has more and more time to herself, while the horse has less and less time to herself.
It'll probably be difficult to race again in the future.
Especially when all the young ladies become wives, and the wives give birth to young masters and young ladies, then racing cars will be out of the question.
Life is tough.
Upon arriving at Daqi Bank, Ma De quickly called out, "Young Master, we've arrived at the bank."
He Yunxiao's voice came from inside the carriage.
"Hiss... I understand..."
Ma De quickly scratched his head. Judging from the young master's tone, it seemed he had eaten spicy snacks. Why would he eat spicy snacks in the middle of the day, on such a hot day?
After a while, He Yunxiao slowly got out of the car.
Du Yinyun got out of the car after He Yunxiao. Her face was calm and her demeanor was aloof, as if nothing had happened in the car.
He Yunxiao did not act too intimately with Du Meimei in front of outsiders.
The two even walked side by side with a foot between them, keeping their relationship firmly within the scope of friendship, leaving no room for gossip.
Even all the employees of Daqi Bank can testify to the innocence of He Yunxiao and Du Yinyun.
As soon as He Yunxiao led Du Yinyun into the shop, he announced to the maids of the Marquis's residence that Du Yinyun was their superior. Only then did he take her to the second floor for a tour.
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