There are many restaurants and shops selling cultural supplies and sporting goods near the school.
Chen Zihan took Lin Yinuo and Yang Xiaodong to the sporting goods store with the worst location and the worst business.
The shop owner thought they were students who came to buy sports equipment, and immediately came over to greet them warmly.
Chen Zihan asked Lin Yinuo and Yang Xiaodong to take a look at the things on the shelves first while he chatted with the store owner.
"How's business?" Chen Zihan threw a pack of Zhonghua cigarettes to the shop owner.
The shop owner was a little surprised that a student was so generous and handed over a Zhonghua cigarette.
"It's a bit bleak!" The shop owner took the cigarette and said a little depressedly: "My shop is in a bad location. It's the farthest from the main gate of your school. Even if the price of the same product is slightly lower than that of other stores, most people still prefer to buy things from other stores. Now I can only barely hold on."
Chen Zihan said with a smile, "Actually, I think the location of a store is important, but it's not the biggest factor. There's a saying that goes, 'Good wine needs no bush.'"
"What do you mean?" The shop owner suddenly became interested.
"If you promote your store well in school, and everyone feels that buying things from your store is affordable, of good quality, and has a certain level of after-sales service, then your business will naturally pick up."
"It's not that easy for the school to help me promote it." The shop owner shook his head and smiled bitterly. "I don't know the school's leaders, so even if I have this idea, it's useless."
"If I say that I have a way to help you promote your product, would you be willing to cooperate with me?" When Chen Zi Han said this, Lin Yinuo and Yang Xiaodong, who were absent-mindedly looking at something, came over.
"What do you mean?" The shop owner was stunned for a moment and didn't fully react.
"The three of us are secretaries of the External Relations Department of the Student Union," Chen Zihan said vaguely after introducing himself and the others. "Our school is about to hold a sports meet, and we're looking for businesses to collaborate with to produce some promotional banners. If any businesses are willing to work with us, we'd be happy to help them advertise for free."
"Is this okay?" The shop owner was immediately interested.
Chen Zihan took out his student ID and asked Lin Yinuo to take out the ID of the deputy director of the External Relations Department for the store owner to review.
While the shop owner was looking at the ID, he continued, "We came out today to find out which businesses are willing to cooperate with us. We plan to choose a business with high credibility. You are the second business we have visited, and we are planning to check out other stores. The sports meet will start soon, and we need to complete the task as soon as possible."
"How long can your colorful flags last?" The shop owner became even more interested.
"At least half a month!" Lin Yinuo replied excitedly, "It's not impossible to keep it up until the end of the month. If there is further cooperation, then maybe it can be kept up forever."
Chen Zihan turned his head to look at Lin Yinuo and gave her an approving smile.
Kobayashi is quite smart.
The shop owner was obviously persuaded. After thinking for a moment, he asked, "How much advertising fee are you willing to pay for the first store you're talking to?"
"Two thousand eight hundred and eight!" Chen Zihan casually made up a number and smiled at the shop owner. "Boss, please think about it. I'll go to the next store to have a look."
"I'll give you 3,500." Seeing Chen Zihan and the others about to leave, the shop owner grabbed Chen Zihan's arm and said anxiously, "Can you please leave the opportunity of cooperation to me?"
When Lin Yinuo heard this, he was immediately overjoyed.
Yang Xiaodong also opened his mouth wide with joy.
Isn't it too easy to get sponsorship?
But Chen Zihan's face remained calm. He stopped and looked at the shop owner with a smile: "Boss, you are really straightforward. I like businessmen like you the most. We are willing to cooperate with you, but you need to make the promotional flags yourself. They are not included in the sponsorship fee."
"No problem!" Seeing Chen Zi Han agreed, the shop owner was a little excited.
Although thirty-five hundred yuan is not a small amount, it is still within his affordability.
He was afraid that Chen Zihan would change his mind, so he asked Chen Zihan to write a cooperation agreement with him now.
"Don't be in a hurry." Chen Zi Han was not in a hurry. Instead, he pulled the shop owner to sit down and prepared to talk to him about his business philosophy.
Chen Zihan told the store owner that after the colorful banner advertisement was put up, the store must also organize some promotional activities, such as discounts for purchases over a certain amount, and flash sales at several hours. At that time, he could take out a few good products and offer them at very low prices to attract students to buy them.
You can also set up a simple membership system, where students who register as members can get a certain discount on the listed price when purchasing.
Students who have accumulated purchases of a certain amount can be given some souvenirs, and the discount can be increased.
This will make business better.
After hearing these suggestions from Chen Zihan, Lin Yinuo and Yang Xiaodong were a little stunned.
This guy is worthy of being from Wushanglai, where everyone is a businessman. He has a lot of business skills.
After hearing this, the shop owner became even happier, and his old face turned a little red with excitement.
He generously increased the sponsorship amount to 4,000 yuan, and gave two basketballs to Chen Zihan and Yang Xiaodong, and a set of badminton rackets to Lin Yinuo. He also promised that as long as they came to buy things in the future, he would give them the best prices.
"Boss Li, I believe the business of your store will definitely get better because you have a more open mind." After Chen Zihan signed his name on the cooperation agreement, he shook hands vigorously with the boss surnamed Li and told him that he was from Wushang. If he wanted to import any goods in the future, perhaps he could help make the contact.
"No wonder!" Boss Li shook Chen Zihan's hand vigorously and said that he would learn from him again in the future.
Boss Li said that he would find a way to prepare the advertising flags this afternoon and then deliver them to Chen Zihan personally.
If there are not enough people to hang the colorful flags, he will call a few people to help.
"That's great!" Chen Zihan naturally wouldn't refuse. He also carefully instructed Boss Li on how to make the advertising flags more commercially effective.
In addition, some posters should be printed to assist in promotion.
After hearing this, Boss Li nodded repeatedly.
Chen Zihan instructed Lin Yinuo to take the cooperation agreement back, stamp it with the seal of the External Relations Department, and then send it back to Boss Li.
Lin Yinuo naturally agreed.
When leaving with the gift from the shop owner, Lin Yinuo looked at Chen Zihan with admiration, "You are amazing. You did it so easily."
"If his business gets better because of this, he will continue to sponsor us in the future." Chen Zihan turned his head to look at Lin Yinuo, "If you want to get sponsorship in the future, don't be so shameless as to ask for money directly. Just negotiate cooperation with them in the way I did today."
Yang Xiaodong asked hesitantly, "Does the school allow me to advertise for businesses?"
"That's definitely no problem." Chen Zihan patted Yang Xiaodong's shoulder and looked at Lin Yinuo: "Even if there are problems, Minister Lin can handle it, right?"
"There will definitely be no problem." Lin Yinuo answered confidently.
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