Sina Weibo, editorial department "Announced, announced."

Following a shout, one of the young men shouted loudly: "The premiere rating of "Joy of Life 3" was 2.59, which is higher than the second season."

"That's awesome. Last year, only a few movies broke 2.5. Joy of Life 3 is already 2.5."

“As expected.”

An older editor said calmly, "This is the TV series that the outside world is most concerned about. It has been hyping it up for a long time."

"That's right. The ratings of the first two parts of Joy of Life were all over 4. If the third part also breaks 4 this time, the trilogy will be a continuous explosion. I think it can compete for the ranking of the most popular Chinese TV series."

"It's a pity that TV channels are not popular now, otherwise we can expect the first episode to exceed 3."

"Stop chatting and send out the press release."

The editorial department started to get busy, helping to hype up "Joy of Life 3".

It has been said more than once before that Wei Yang has a good relationship with Weibo and even Sina. The two sides have a lot of cooperative relationships, including film and television promotions.

Whether it is the previous "Super Time Cohabitation" or the current "Joy of Life 3", they are all projects promoted by Sina Weibo.

Of course, the movies are paid for by Blue Whale, while the bulk of the money for the TV series comes from Hunan TV and LeTV. The money spent by Blue Whale is mainly spent on the artists.

Due to the popularity and influence of "Joy of Life 3", it is also beneficial to Sina Weibo itself.

Therefore, Blue Whale has a preferential price, and the level of publicity resources obtained is extremely impressive.

Under the editor's operation, multiple Sina Weibo news accounts began to expose various news about "Joy of Life 3". The related topics were flooded with volume, and two hot searches were airborne in a short period of time. The Weibo posts of the relevant leading actors were directly placed on the homepage...

After being busy for a while, the editors finally had some free time and started chatting. The focus of the topic was naturally "Joy of Life 3" that had just kept them busy.

"After the trilogy of Joy of Life, Wei Yang has reached the top in the field of TV dramas."

"That's about right. Anyway, I've never seen anyone who can compete with him in terms of ratings. No matter if they are from the new generation or the old generation, anyone who touches him will die."

"His movies aren't bad, right? 'Time Travel' grossed nearly 800 million yuan. It was in the top three of last year's box office charts, with a cumulative box office of nearly 1.5 billion yuan. Who among those born in the 1980s dares to compete with it?"

"After all, there are still few movies and many strong actors, so they can't be shown for the time being. But TV series are indeed invincible."

"In the early years, there was Hu Ge, and two years ago there was Wen Zhang, but now no one mentions them. The Four Little Freshmen and the Three Gentlemen have become a joke."

"Wen Zhang is not bad, he's the leading actor in Star Master's film and he ranked first in the box office last year."

"So Hugo is still a bit behind the times."

“…”

This group of Sina editors are mainly responsible for the entertainment section. Several of them are simply the official Internet water army. They are well-informed about celebrity gossip and related data, and they are very good at talking about these topics. Even those die-hard fans may not be their opponents.

"Xiao Liu, your Liying is in danger this time. Liu Shishi's momentum is unstoppable."

Rather than marveling at Wei Yang's achievements, these editors were more interested in reading gossip, and soon someone brought the topic to one of them.

The latter can be considered a loyal fan of Zhao Liying, and even due to their work, their fan club has a high status.

The relationship between Zhao Liying and Liu Shishi may still be unclear to ordinary people outside, but senior practitioners like them have long been aware of it.

Even the fans knew this. After all, the previous battles were not fought in vain. Especially after Xiao Zhao "defeated" Liu Shishi once, the two sides were almost half-open about their cards, and there were a lot of frictions afterwards.

Because of Wei Yang, there is now a certain split between Liu and Zhao’s fans.

Not to mention the common categories such as career fans, personal fans, and CP fans, now there are quite a number of [anti-scumbag fans] for the two of them.

To put it bluntly, they just hope that the one they love can stay away from a scumbag and live alone.

This group of people are extremely critical of the protagonist's emotional aspects, angry at him for not fighting for his life, and are extremely resistant to a certain scumbag, even becoming his haters.

Liu Shishi has the most anti-scumbag fans, because a considerable proportion of this group of people are CP fans who have turned to black, and Wei Yang’s biggest CP is Liu Shishi and Fan Xiaopang.

It’s just that the former is the pure love route of the golden boy and jade girl, so he feels betrayed by Wei Yang and feels sorry for Liu Shishi, so he is very dark.

The situation of Fan Xiaopang and Wei Yang is more complicated, and the CP compositions are also strange. In addition, her own reputation is average, so her fans accept it well.

There are also "anti-scum fans" among his fans, but their number is small.

Many of Fan's fans even have a Buddhist mentality of "a broken pot matches a broken pot, and no one dislikes the other" towards the combination of Wei and Fan...

The situations of Xiao Zhao and Liu Shishi are similar. Their fans are far less open-minded than Fan Xiaopang. Moreover, since they have always been labeled as the "wife of hardships", they feel a bit like Qin Xianglian facing Chen Shimei.

As for other people, there may be some scandals, but on the surface they have little to do with Wei Yang, and fans don’t have much to worry about.

What must be pointed out is that no matter how noisy the anti-scum fans are, or even how they conflict and split with mainstream fans, they are mainly targeting Qingqing and Wei Yang. If they are facing the opponent, everyone will give up the dispute and everyone will remain consistent.

Xiao Liu mentioned above is not an anti-scumbag fan, but he is extremely dissatisfied with Wei Yang's philandering.

In other words, they are the other extreme of anti-scum fans, the evolved form of CP fans - queen fans.

The goal is to defeat those vixens, so that the true lovers can finally get married to Wei Yang and become the real boss lady of Blue Whale.

This type of fans varies from person to person, and some of them are no less than contrast fans, especially Xiao Zhao’s fans.

Or maybe because of the bonus of being the "wife of hardships" and the fact that she is in Blue Whale and is in charge of some behind-the-scenes work, her fans inevitably think that Xiao Zhao is the real wife, so they are very obsessed with "fighting against vixens."

The people in the editorial department know their colleagues well. Xiao Liu usually calls Wei Yang's rumored girlfriends "little bitches" or "vixens".

There were also people in the editorial department who had a good impression of Liu Shishi. When Liu Shishi gained an advantage this time, someone immediately took the opportunity to provoke her.

"You're talking so much, but it's all thanks to men."

Xiao Liu snorted disdainfully. She was just trying to fend off the enemy and run away. She was not stupid, so why would she fight a battle against the wind?

"Tsk, what you said is the same as that person who doesn't rely on men, isn't it the same thing?"

There was a bespectacled editor who was dissatisfied and muttered that he was not a fan of anyone, but he admired Wei Yang very much for starting from scratch.

As for being unfaithful, put yourself in his shoes and ask yourself, how many men can do better than Wei Yang?

Without superpowers, I always say that with great power comes great responsibility. If I had superpowers, I would save the world! After getting superpowers, at most three days, I would shout that I don’t eat beef! Compared with Wei Yang’s philandering, the male editor with glasses despises those extreme fans even more.

It is understandable to fight for the first wife, and it is also right to despise him as a scumbag, but it is conscienceless to attribute the success of one's career to one's own master, to remember the good and only think about the bad, to smear or even resist Wei Yang's contribution.

Without Wei Yang, would Liu Shishi have the status she has today? She would have been Little Liu Tianxian all her life.

There are many people who think like the editor with glasses, and it can even be said that this is a public opinion. They have not been reborn and do not have a God's perspective.

In everyone's opinion, Zhao Liying is the lucky person who was promoted by Wei Yang. Without Wei Yang, Liu Shishi might have become popular with the help of Tangren, but her career would definitely be greatly affected.

Although there are reasons why some of their fans are so hostile and attacking Wei Yang, it also seems a bit ungrateful.

"Okay, okay, don't go off topic."

Seeing that the atmosphere was tense, one woman quickly changed the subject: "Let's not talk about anything else. Liu Shishi is amazing this time. It won't be a problem for Joy of Life 3 to break 3. The heroine drama on CCTV is likely to break 2."

“It’s basically not difficult.”

An editor just checked the data here last night and said, "Less than 10 episodes have been aired so far, and the ratings have already exceeded 1.65."

"I've watched this drama, it's a typical historical political conspiracy theme, normally it will have to gain momentum in the middle and late stages, and it's CCTV, so it's not hopeless to get 2.5."

"It's a pity that the online popularity is low, and the platform and subject matter are not very appealing. If it weren't for Liu Shishi starring in it, and if it wasn't for the momentum of Joy of Life 3, it might not even be as good as Love Apartment 4."

This work is organized and uploaded by Liujiu Book Bar~~

"It's not bad. This is CCTV. My mom watches it every night."

"You know what, I think this drama has a really good reputation. Liu Shishi's last drama, 'Startling Love in Every Step', was just average and her acting was poor. This time, she seems to have found some of the feeling of Ruoxi back then."

"I still like Lin Wan'er from Joy of Life, but it's a pity that she hasn't appeared yet."

"She probably won't have many parts in the third part. Tang Yan's Haitang Duoduo will play more roles."

"Speaking of which, Tang Yan has been able to get a lot of resources since she got Wei Yang's support. She has "Joy of Life" and "Tiny Times". After the Spring Festival, "Fall in Love with You" will take over. She also has several more dramas to come. She is very popular."

"Hey, hey, hey, there have been people saying that Tang stole my best friend's girlfriend's girlfriend. Do you think it's true?"

"First, I don't trust the integrity of most people in the entertainment industry. Second, I don't have any hope that Boss Wei will keep himself clean."

“…”

The editorial department has been talking about something off topic again, but the various tasks they just did were not off topic.

The news of the hot premiere of "Joy of Life 3" quickly appeared on major pages of Weibo and began to spread to other platforms.

As mentioned earlier, the ending of "Joy of Life 2" is the Battle of Dadong Mountain. Emperor Qing killed many masters, and Fan Xian took the opportunity to kill the villains who had been right for two seasons, such as the Queen Mother, the eldest princess, the crown prince, the second prince and others.

The beginning of the third season was very exciting.

After the foreshadowing in the first two seasons, Emperor Qing has made no secret of his villain attributes and is ready to take action against Chen Pingping.

At the same time, Si Gu Jian was defeated and fled to Dadong Mountain. The independence of Dongyi City under his command was no longer guaranteed, and it was bound to fall to either Nanqing or Northern Qi.

After Dadong Mountain, Fan Xian, who had taken over as the director of the Supervisory Institute, was sent by Emperor Qing to Dongyi City for negotiations.

In Dongyi City, Fan Xian ran into an old acquaintance, the Emperor of Northern Qi, Zhan Doudou, played by Da Mimi.

The two of them fought openly and secretly, and Fan Xian accidentally found out that she was dressed as a man, and their relationship became somewhat ambiguous.

On the other hand, Emperor Qing transferred Fan Xian away, not only to entrust him with an important task, but also to take advantage of this opportunity to take action against Chen Pingping. This pair of former master and servant finally turned against each other.

Compared to the first two seasons, the third season or the overall plot atmosphere is heavier, but the pace in the early stages is very full.

In just four episodes, not only did the show frantically give the audience plot details, but it also kept leaving clues, raising everyone's expectations for subsequent plots, which also caused the discussion and topic level of "Joy of Life 3" to rise steadily.

[＃Urging for more updates to The Story of Minglan＃] once became a hot topic, and Hunan Satellite TV and LeTV even discussed it.

In mid-January, Wei Yang appeared at Madame Tussauds in Beijing to attend the unveiling ceremony of his wax figure.

As a popular top star, Wei Yang won this honor two years ago and had his figure in Madame Tussauds in Shanghai. This time he is visiting Beijing again.

What is more worth mentioning is that the wax figure in Shanghai is in the style of Wei Yang himself, which was inspired by a red carpet makeup and is elegant and stylish.

This time, the wax figure in Beijing is modeled after the image in movies and TV shows, which is Lord Fan, wearing a white suit with ink patterns, standing with his hands behind his back and looking into the distance.

The current overall performance of "Joy of Life" can almost compete with the most successful costume drama since the new century.

As the core protagonist, I dare not say that the role of Fan Xian is the best since Wei Yang's debut, but in terms of influence, after adding up the several parts, even the famous role of Professor Gu back then is slightly inferior in China.

Therefore, the wax museum specially chose the image of this character to make its wax figure.

Wei Yang did not refuse, but moved the unveiling ceremony to now, just in time for the joint promotion of "Joy of Life 3".

Madame Tussauds has some status in China. At least for now, when popular stars have not yet moved in, the ones who can move in are basically big-name well-known artists, or stars from sports and politics, so it still has some value in the outside world.

To exaggerate a little, having a wax figure is also a sign of being a first-line or top-tier star.

Unlike later, when any cat or dog could be made into a wax figure, and the number became increasingly excessive, which caused the quality to be lowered. Apart from the fans shouting a few times, basically no one paid attention to it.

When Wei Yang first entered the wax museum, there were also some doubts.

But after several years, Wei Yang no longer needs a wax figure to prove himself. On the contrary, the wax museum actively cooperates with him to increase his traffic, popularity and status.

After the wax figure was unveiled, perhaps as a good omen, the ratings of "Joy of Life 3" surged.

When the episode was broadcast, the young emperor drugged Fan Xian to make him sleep, and uttered the classic line "I want to be on top", and the number of views of the episode exploded.

Da Mimi gained 500,000 followers overnight, and the comment section was immediately flooded with this sentence. She also got a new nickname, [Fighting Mimi], taken from the character's name and tough style.

How could Da Mimi, who has always been keen on showing off and making fun of herself, miss out on this "huge wealth"? She directly @Wei Yang and threw out two words.

【Love Concubine (Love Heart)】

Not to mention howling and booing in the comment section, Boss Wei was thinking about how to punish this bold goblin. After such stimulation, the ratings of "Joy of Life 3" successfully broke 3.

The first season of Joy of Life scored 4.11, winning the national ratings championship in 2012.

The ratings of "Joy of Life 2" were 4.24, winning the national ratings championship in 2013.

The third season has already exceeded 3, and no matter what the final result is, it is bound to rank at the top of this year's ratings list.

The Joy of Life series, which has won two annual ratings titles and is expected to win three consecutive titles, is destined to become a legend in the history of Chinese TV dramas...

(End of this chapter)