The current funds are approximately 26 million, accounting for a total of 55% of the investment share, and the remaining 45% belongs to Blue Whale.

In addition, the crew also attracted free sponsorship and advertising placements from many brands including Sina, Fetion, Mercedes-Benz, Holiland, Dior, Versace, and Sony.

Sina.com and Fetion were the most generous, with one planning a 3 million+ Weibo campaign and the other 2 million.

The others are more limited, with the larger ones accounting for hundreds of thousands, and the smaller ones accounting for 100,000 or 200,000. All added up, they can amount to about 3 million.

But even so, a TV drama advertising placement earns 8 million, which is definitely a huge amount in today's TV drama industry.

The reason why "My Love from the Star" has such appeal is that

On the one hand, there is Fan Xiaopang, and on the other hand, Wei Yang is no longer an unknown person.

The two dramas "The Best of Us" and "Oranges in Huainan" have been rebroadcasted nearly 20 times on national television stations. The online broadcast data is excellent. They are very popular among young groups and are even hailed as "models of campus youth idol dramas."

For such projects, the advertising effect is much higher than that of ordinary TV dramas, so brands will also favor Wei Yang's new works accordingly.

Another key point is that Wei Yang found good financial backers. He took the initiative to contact Sina and China Mobile, which needed promotion and exposure, and impressed the relevant persons in charge of these two companies with a detailed and precise advertising placement plan.

Sina is not stingy in spending money to promote Weibo.

Not to mention moving it, even if it doesn't work, this little money is just a drop in the bucket for them.

Due to the contract drawn up in advance, this commercial placement was not counted as profit, but was included in the filming costs in the name of Blue Whale, plus a fixed share for leading the production, so Blue Whale was able to ultimately get a 45% share.

36 million in shooting + publicity costs!

Wei Yang had never been so wealthy in his life, and Xia Cong beside him almost laughed his face off.

He has participated in projects with higher production costs, but at that time he was only one of the persons in charge of Tinghe. Now he is a full-fledged chief producer and the second-in-command of the crew.

The top leader is naturally Wei Yang, who holds multiple positions including producer, supervisor, screenwriter, and leading actor.

Blue Whale Company, Meeting Room

Wei Yang sat in the main seat, with Xia Cong and Liu Junjie on his left and right. The leaders of Blue Whale sat below them, and the atmosphere was very harmonious.

Although Blue Whale’s future is still uncertain, with a large project worth tens of millions of dollars, the company’s people at least don’t have to worry about being kicked out by the landlord one day.

"Be quiet for a moment, let's have a meeting."

Wei Yang knocked on the table, and the conference room immediately became quiet. This prestige was definitely not there when Wei Yang just took over Blue Whale a few months ago.

Although he participated in the production of the two dramas "The Best of Us" and has a certain reputation within the Blue Whale Company, people recognize his talent more.

Talent is one thing, but managing a company is another.

Wei Yang was a young man who had not yet graduated. More than 90% of the company's employees were older than him. He suddenly became the boss of the company. It was normal for everyone to have doubts.

But soon Wei Yang broke everyone's doubts about him with his actual performance.

The first thing they did was the promotion and publicity for "Oranges in the South". Almost under the noses of all the employees of Blue Whale, they brought out Zhao Ji, a rising star, and successfully signed her.

After the hit of "Oranges in Huainan", most people in Blue Whale have recognized Wei Yang as their boss.

But unexpectedly, it was only after Boss Wei launched the project of "My Love from the Star" that he truly demonstrated his strength.

He went to Beijing and "got" the popular actress Fan Xiaopang for free! He personally raised more than 20 million yuan in funds! With superb means, he attracted 8 million yuan in advertising placements and successfully maintained the dominant position and profit ratio of Blue Whale!

The Blue Whale employees were dazzled, and then deeply impressed. Boss Wei's prestige within the company was rising rapidly, and he had long since crushed Old Xia.

However, although Wei Yang has a high prestige, his popularity and reputation among employees is still slightly inferior to that of the former boss Lao Zheng, mainly because he did not arrange for everyone to have their feet washed and sing K.

But Boss Wei also said before that Blue Whale's [excellent corporate culture] cannot be lost.

Work now, and when the company makes enough money, there will be karaoke, foot massage, and even the company may consider reimbursing the cost of going to the third floor...

After looking at the quiet meeting room with satisfaction, Wei Yang looked at Liu Junjie next to him.

"Director Liu, after the New Year, you should start coordinating all aspects of the crew. Give money if needed and give people if needed."

"no problem."

Liu Junjie nodded. When Blue Whale changed before, although Lao Liu did not run away, he had been in a wait-and-see period.

It was not until the "My Love from the Star" project was completed that Liu Junjie became active in the company again.

Wei Yang did not look for the follow-up accounts. The company's future was unclear, and it was only natural for him to wait and see.

Liu Junjie had previously shown some support to Wei Yang, and Wei Yang had always kept it in mind. As long as he came back, he would still be the contracted director and art director of Blue Whale.

"You need to pay attention to the location, especially the male and female protagonists' rooms. More than half of the scenes are shot here. The aesthetics should be high-end and reflect luxury and refinement. It's best to find a high-rise building near the Huangpu River so that you can take pictures of the river view..."

With sufficient funds, Wei Yang's requirements also increased. It didn't matter if he spent a little more money, the key was quality.

Wei Yang also gave instructions about the costumes and styling, and put forward many requirements. The last sentence of the summary put the relevant person in charge under great pressure.

"We want to make My Love from the Star not only a benchmark for idol dramas in mainland China, but also a trendsetter."

Finally, we talked about casting, and there weren’t many main characters.

The female lead Fan Qianqian has been decided, and the male lead Gu Xi, a psychology professor at Jiaotong University, is set to be an alien who has lived for 500 years since the Zhengde period of the Ming Dynasty.

This character's ability to attract fans is even greater than that of the female lead. The original version of "Professor Do" was popular in Asia, and the actor who played it, Kim Soo-hyun, became one of the top stars in Asia.

Although Wei Yang cannot guarantee whether "My Love from the Star" will be as popular in Asia as the original due to the channel, he still has some confidence in the domestic market.

Therefore, it is natural for him to play this role.

The most pessimistic scenario is that even if the drama loses money, Wei Yang will accumulate more popularity and have a chance to make a comeback in the future.

In fact, the male protagonist of "My Love from the Star" is actually a bit infatuated, which somewhat disrupted Wei Yang's idea of ​​preventing stereotypes and changing his acting style. However, for the sake of the company's business, his personal career choice can be put on hold.

Moreover, this character is a dull and introverted person. Although he is very infatuated, his personality is different from that of Lu Xinghe and Zhang Wansen, so he can still show some different feelings.

In addition to the male and female protagonists, the important characters are the villain, the second male lead and the second female lead.

Read the original text at Liu#9@书/吧!

The villain is set to be the heir of the Hongxia Group. He has a bad temper and ruthless methods. His name is Xia Sheng.

There is a little easter egg here. Hongxia looks very similar to Xia, but in fact, Xia is the same as shark. Hongxia refers to the blue whale. Using the word Wei is too distracting, so Lao Xia is used.

This villain is a little crazy, so Wei Yang picked his senior from Shanghai Theatre Academy, Wang Yang, to play the role.

Wang Yang is a student of the class of 1998. He debuted very early, but was never very popular. Later, he achieved success with dramas such as "Joy of Life", "The Rebel" and "The World".

Wei Yang admires this senior brother very much. He has an outstanding temperament, superb acting skills, and good looks. He is very suitable for those elite roles, and he is not as aggressive as Jin Dong.

As for the second male lead, in the plot setting, he is the younger brother of the villain and also a rich second-generation. He is a bootlicker of the female lead and can be considered a lovesick supporting actor. His character is still very likable and he can attract many fans.

Wei Yang hasn’t decided who to cast the role, but it must be a handsome guy.

He was not worried at all about finding a handsome guy to steal his limelight. Boss Wei was more confident in his face than his talent.

Even considering the ratings, Wei Yang intends to give the audience a feast for face lovers and is considering finding another senior from the Shanghai Theatre Academy, Yan Kuan, or Qiao Zhenyu.

These two are handsome enough and relatively cheap, so they are easier to hire. People like Wallace Chung, Wallace Huo and Hu Ge are too expensive and may not be available.

There is also another second female character, who is set to be a good friend of the female lead, but is secretly jealous of the female lead and has a crush on the second male lead, so she does a lot of things against the female lead.

She looks like a vicious female supporting role, but she has some shining points. She is half good and half bad, and the ending is also good.

Wei Yang originally wanted Zhao Ji to play the role, after all, he was his own artist, but Zhao Ji had previously taken on a TV movie and could not move his schedule.

Moreover, director Liu Junjie felt that Zhao Ji's gentle temperament did not fit the role, and her image was also a bit darker and thinner.

Therefore, Wei Yang sent the invitations to several female artists he was familiar with. After all, they were friends, so he decided to keep the money within the family.

However, Yang Rong and Liu Shishi have scheduling conflicts with "My Love from the Star".

Xiao Zhao’s status is too low, and it is not easy for Wei Yang to promote him directly as this is his first film taken over by the company. He plans to go back and deal with Huayi first before giving him resources.

Only Tang Yan and Qi Wei have time, and the price is not expensive.

Wei Yang thought about it and decided to choose Tang Yan.

It's not that I have a better relationship with her, but I'm waiting for "My Love from the Star" to be aired, and "Twinkle Twinkle Star" and "The Legend of Sword and Fairy 3" to also be aired.

Qi Wei's role has limited screen time and is not particularly outstanding, while Tang Yan's Zi Xuan is one of the three beauties in "Legend of Sword and Fairy" after all. Comparing the two, it is naturally not difficult to choose.

To some extent, "My Love from the Star" can be considered a copycat.

Wang Yang has no problem. He is not very famous and he would not refuse to star in "My Love from the Star".

We still need to talk to Yan Kuan and Qiao Zhenyu. After all, these two are not unknown people. It is hard to say whether they are willing to take on the role of the second male lead. Wei Yang has also been made a backup choice.

This kind of character doesn't seem like the heroine, and without Fan Xiaopang, the effect of the others is much worse.

There is no shortage of infatuated and handsome supporting actors in the circle. Any actor of similar quality can play the role. If things get too complicated, it's not impossible to let Li Jiahang take over.

After all, a certain eighth school idol had played Erkang in his previous life.

If Zhang Wei hadn't been so impressive, he might have gone the idol route.

As for Tang Yan, she agreed very readily. After a phone call, she accepted the offer without even asking about the remuneration.

Although Wei Yang knew very well that Tang Yan did not have the confidence of Da Mimi and Liu Shishi, and her resources were much worse than the two of them, it was a good thing that she could be paired with Fan Xiaopang's new drama.

But having said that, when Wei Yang called her, Tang Yan picked up the call without asking any questions when she heard it was Wei Yang's drama. Her attitude made people feel comfortable.

Especially compared to a certain big honey, Wei Yang's favorability towards Tang Yan increased rapidly...

(End of this chapter)