难得刘施施和赵丽影不在魔都，范小胖在京城不过来，家里就自己和仨娃，爷四个天天玩耍，魏老板表示很开心。
李家航和疆省二美找他出去踢球和约会都不去。
赵丽影和刘施施很快就知道魏阳把魏家三兄弟凑在一起的事了。
尤其是刘施施那，老大那张嘴根本藏不住事，哪怕他妈不问，他都能自己吐露出来。
老三到的当天晚上，每天日常视频电话的时候，老大就给他妈叭叭又见到一个弟弟了。
赵丽影稍微晚了一天，老二没老大嘴那么松，基本都是问到才说。
小赵心眼多，根据以往经验，猜到魏阳可能会把老大和老二聚在一起，便询问受没受欺负，结果就把老三问出来了。
虽然两人知道，但没什么用。
一个在国外，一个还忙着拍戏，鞭长莫及不说，关键这事也没法拦。
背后不但有魏阳搞事，王运萍老两口也是重要帮凶，谁也不想跳出来当破坏魏家和谐的恶人，叮嘱自家月嫂多盯着点，别让孩子受欺负，然后就睁只眼闭只眼了。
而范小胖蒙在鼓里好几天，才从月嫂那得知了实情。
没办法，老三那高冷的性格，他妈很难从他嘴里问出什么情报。
月嫂虽然知道，但魏老板特意和她打了招呼，加上懂不能乱传小话的规矩，所以范小胖不问，她也不好说太多。
于是，老三都来魔都快一星期了，范小胖才弄清楚是什么情况。
范小胖比赵、刘要更干脆，当天就杀到了魔都，不过待了一夜和大半天，又自己一个人走了。
最开始，她是想过把孩子带走的，但等看到自己儿子和老大老二玩的开心，吃的多了，说的话多了，脸上的笑容也多了，犹豫再三，还是默认了魏阳的做法。
当然，她也没让魏老板好过。
范小胖回京城的那天，魏老板一直到下午才从汤臣一品出来。
三十如狼，四十如虎，范小胖临近四十，简直如狼似虎，疯起来更是堪称穷凶极恶。
魏老板乃至有些庆幸，得亏赵丽影俩人回不来，不然也跟着拿他撒气，他藏的那些等着三十五岁以后吃的补品就得提前启用了………
…
魏阳在家带娃的时候，暑期档也是你方唱罢我登场。
7月下旬，《哪吒之魔童降世》终于开始公映。
在蓝鲸鱼的支持下，这部动漫电影开局拿下了30%的排片，这个待遇已经是往常暑期大热门电影才有的。
乃至，如果该年暑期档竞争激烈，部分大热电影甚至争取不到30%以上的排片。
除了排片，蓝鲸鱼也很难得使用了群星轰炸宣传战术。
这个战术很简单，即蓝鲸鱼系和相关明星集体在各大互联网平台推荐宣传，考虑到蓝鲸鱼系明星的数量和质量，其覆盖的宣传范围和影响力是很恐怖的。
不过，蓝鲸鱼上下对这招很慎重！
越是这种大招，用的越少，效果越好，如果滥用，反倒是降低含金量和影响力，乃至会引起很多人的抵触和反感。
所以截止到目前为止，这招一共也没用过几回。
上一次是《流浪地球》，再上一次是《我不是药神》，基本以电影为主，而且是高口碑的那种。
这次《哪吒之魔童降世》竟然也用了这招，哪怕已经知道魏老板对这部电影的看重，但宣发团队还是震惊不已。
《哪吒之魔童降世》上映前一天和首映当日。
魏阳、范小胖、仙剑三美、疆省二美、张若云、鹿寒等大大小小上百个蓝鲸鱼系相关明星集中在微博、抖音等平台对电影做宣传。
声势之大，直接霸榜微博热搜，后面干脆许多没打过招呼，但想拍马屁或者是纯蹭热度的明星和大V也加入其中。
有不清楚的情况的路人疑惑，这部电影从哪蹦出来的，这么大排面。
知乎、豆瓣等平台，乃至传出一些过度联想，什么某太子公主玩票之作巴拉巴拉。
在一片喧嚣之中，《哪吒之魔童降世》首日票房成绩也出来了。
算上点映和预售票房，大概是2.2亿，同期第一！
这个数据不算特别好，但也很漂亮了，最关键的是，《哪吒之魔童降世》以30%的排片，拿下当日大盘60%以上的票房。
有道是外行看热闹，内行看门道！
普通人不懂电影市场，看搞出这么大的声势，第一天才2亿票房，丢死人了，少数不喜欢蓝鲸鱼系列，已经在网上开始嘲笑了。
但内行却从排片和大盘占比的差距敏锐的看出了《哪吒之魔童降世》的前景。
这部电影的票房上升空间巨大！ 果不其然，《哪吒之魔童降世》的排片一跃就上涨至40%，票房数据不降反升，一口气杀到了2.5亿。
蓝鲸鱼上下大喜，还得是老板，这眼力真毒啊，一下就看出《哪吒之魔童降世》有爆款的潜力。
至于《哪吒之魔童降世》剧组，干脆就全部傻了。
前面就提到过，现在的国产动漫电影市场，说是大有可为，实际上困境很多。
所以《哪吒之魔童降世》制作团队相当一部分人态度比较悲观，对电影的预期票房也就是过亿，更有甚者，票房预期只有八位数。
后来，电影得到了魏老板的青睐以及蓝鲸鱼的大力扶持，大家的信心才算是提上来。
但多数人也就以为是5～10亿，最看好的也不过是刷新动漫电影成绩最好的《西游之大圣归来》的票房记录。
结果只用了两天多一点，票房就直接突破5亿。
别说《西游之大圣归来》了，内地票房最高的动漫电影《疯狂动物城》看起来也不在话下了吧？ 然而，这帮人很快发现自己还是太低估了这部电影。
《疯狂动物城》算什么？ 要干就干《战狼2》和《流浪地球》，皇帝轮流做，今年到我家。
这影史第一的位置，以前的难兄难弟军事题材和科幻题材都有望坐坐，动漫电影就如何坐不得？
没办法，不是他们太狂，实在是《哪吒之魔童降世》太猛了。
从上映第三天开始，这部电影的排片就飙到45%以上，此后几天就没下来过。
周末票房破3亿还可以理解，但周一周二周三工作日的票房，仍然保持在1.8～2.2亿，已经说明这部电影彻底火出圈了。
在保证可以满足绝大部分观众观影观感的质量的前提下。
《流浪地球》的现象狂潮是国产科幻电影的崛起和观众对电影工业的支持。
而《哪吒之魔童降世》也有属于自己的爆点话题，国漫崛起+中国文化神话。
国漫崛起不用说了，大部分观众走进电影院其中一大因素就是支持国漫。
《哪吒之魔童降世》的成功具有很强的偶然性，但也有其必然性。
其实，《哪吒之魔童降世》的成功，乃是国漫经过多年积累后的一个爆发。
经过这么多年的努力，国漫行业的能力、受众、市场潜力已经到了一个出圈的边缘，《哪吒之魔童降世》恰好是这个引子，并成功吃到了最大的红利。
话又说回来，《哪吒之魔童降世》确实是沾了时代和行业升级的光。
但同时期也不是没有其他国漫上线，为什么是《哪吒之魔童降世》吃到这个红利，而且吃的这么猛，那就不得不提电影的另一个爆点话题——中国神话。
《哪吒之魔童降世》这个故事背景找的太好了，自带超级影响力和国民度。
论知名度，哪吒在中国神话里排不上前三也绝对是稳稳的第一梯队，他的故事，家喻户晓，妇孺皆知。
原文在六#9@书/吧看！
如此，就使得电影的受众极为庞大，哪怕不看动漫的，也不存在题材劝退。
国漫崛起谁都喊，但想吸引观众尤其是路人并让其买账就是技术活了，《哪吒之魔童降世》就做到了这点。
“看电影啊，最近有部动漫电影挺火的，支持国漫。”
“动漫电影有什么好看的，不是喜羊羊，就是看不懂，不感兴趣。”
Ordinary animated films basically end here, but "Nezha: The Devil Child Comes into the World" and the previous "The Monkey King: Hero is Back" can keep the topic going.
"No, it's about Nezha/Sun Wukong, it's pretty good, everyone on the internet praises it, go watch it."
"Nezha/Sun Wukong...Okay, let's take a look."
By capturing this part of passers-by audiences, the momentum of the film was completely ignited, word-of-mouth fermented, and a phenomenal blockbuster domestic animated film trend was formed. The rest were audiences and spectators following suit.
At the end of July, the screening rate of "Nezha: The Devil Child Comes into the World" exceeded 50%, and the box office continued to reverse the decline, becoming more and more popular.
Breaking 1.6 billion in seven days! Breaking 2.5 billion in ten days! When the head of Blue Whale surprisingly reported the 3 billion good news to Boss Wei, it was less than two weeks before the movie was released.
Hualuo.com estimates the box office to be 5.2 to 5.5 billion yuan. "Wolf Warrior 2" cannot compare with it, but it can compete with "The Wandering Earth" for the second place in film history.
Those movie and entertainment media out there are going crazy. The current movie market is becoming more and more incomprehensible.
At the beginning of the year, there was "The Wandering Earth", and in the middle of the year, there was "Nezha: The Devil Child Comes into the World". These unpopular themes made a comeback and earned 5 billion yuan, slapping the faces of those experts and film critics.
Even though it was badly slapped in the face, from another perspective, two movies with a box office of over 5 billion were released in one year, and "Avengers 4" also grossed over 4 billion. The mainland film market is about to take off.
Hollywood is paying close attention, and many entertainment companies in Asia, including Japan and South Korea, are ready to make a move.
Even European groups have reported extensively that China will surpass the United States to become the world's largest film market this year or next year.
A French TV station also focused its attention on Wei Yang.
They did a special report, specifically pointing out that most of China's top box office hits in recent years came from Wei and Wei's company.
This celebrity tycoon, who is only in his early thirties, started out as an actor and screenwriter. In just over a decade, he became one of the richest people in China and even in Asia. He also founded the largest entertainment empire in Asia. He can be said to be the true entertainment emperor of China...
Boss Wei looked at the translated report reposted on Weibo and clicked the X with boredom.
Europe is still slow to react!
As early as a few years ago, the media in Japan and South Korea began to clamor about the Chinese Entertainment Emperor.
There are also some related reports in the United States, and the descriptions and words used are much more exaggerated than those of the French.
The six major Hollywood companies have to pay their respects to China. Boss Wei controls most of China's Internet, TV stations and newspapers, and has shares in CCTV. Every Chinese female star and female star who comes to China to develop her career has been slept with by Boss Wei, blah blah blah...
How should I put it? Those capitalist journalists and marketing accounts have indeed experienced and seen it all, and their stories are much more sophisticated than those black fans in China.
Boss Wei even suspected that these rumors were not made up by them, but were indeed happening in the daily lives of chaebols in the United States, Japan and South Korea, and were being attributed to Boss Wei.
Wei Yang was a little panicked at first about these statements, fearing that he would be flattered to death by these bastards outside.
Later I found out that most of these people were just talking nonsense, and not many smart people took it seriously. After it happened so many times, I became numb to it.
Sometimes Wei Yang would even go over the wall to go abroad to watch those people brag about themselves. You know what, although it was a little embarrassing, it was still quite cool.
Moreover, Wei Yang has a large number of fans overseas. These fans not only like his dramas, but also admire his financial resources and "influence".
Everyday people either flatter Wei Yang or dream of becoming Wei Yang of their own country.
Besides, these people also like to use Wei Yang to step on wealthy people abroad!
That’s right, the saying that foreign monks are good at chanting sutras is true in every country in the world.
Just like some people in China like to use Musk and Zuckerberg to step on Pony Ma and Jack Ma.
Some people abroad also like to use Boss Wei to step on Musk and Zuckerberg.
They pointed out Wei's advantages and mocked Musk for being old and ugly, and saying that he was essentially the second generation who made his fortune through family influence. They also said that Zuckerberg was a robot with no sense of humor or emotional intelligence.
Some people dug out from nowhere that Boss Wei was doing charity work in China, and then criticized American capitalists for being rich and unkind and saying they should be hung from the street lamps.
The worst offenders are actually those people in Hollywood.
People in China are cursing the domestic entertainment industry every day. Even if Wei Yang is given a hundred years, he will never be able to catch up with Hollywood.
When those people abroad see the bad Hollywood movies, they curse why the United States does not have a blue whale with a conscience. Sooner or later, Hollywood will be destroyed in their hands.
It is no exaggeration to say that Blue Whale has a great influence among overseas movie fans.
The mentality that things that are far away are fragrant while things that are near are smelly, and that only high-quality films are successfully exported overseas and have an impact, has made Blue Whale a child of other people's families, especially in Japan and South Korea, where many Japanese and Korean dramas have been the targets of criticism.
Boss Wei himself looks particularly magical. Every country really has its own "rebels"...
PS: This is not YY. There are actually quite a few people abroad who praise Chinese dramas and belittle their own dramas. Previously, "The Long Season" was madly criticized by Koreans. The ancient idol dramas that are disliked in our country are actually quite popular overseas.
Foreign filters are used all over the world...
(End of this chapter)