Chapter 526 Casting Meeting
After lunch, before it got dark, a wind suddenly blew in the school, rustling the green leaves on the trees.
Jiang Qin and Feng Nanshu were not in a hurry to leave, but watched the two children who came over and continued to act silly.
The boy was probably the older brother. He was naughty and didn’t like to give in to his younger sister. He ran very fast.
But the younger sister is a typical little follower, staggering and chasing after her brother all the way. Sometimes she would stomp her feet when she couldn’t catch up with her brother, but she still enjoyed it.
Jiang Qin and Feng Nanshu just sat there with their hands hanging between their legs, becoming more and more fascinated the more they watched.
Wang Haini next to him looked confused: "I've been watching it for an hour, is this... interesting?"
"They are just two kids. I don't see how it's fun."
"I can't feel it either, but look at the two of them, they are simply possessed."
Gao Wenhui glanced at Jiang Qin and Feng Nanshu's faces and couldn't help but raise the corners of her mouth: "Friendship is about to crystallize, I want to be an aunt."
Wang Haini thought thoughtfully: "It's too early, isn't it?"
"It's too early, we've been dating for four years!"
“I’m still in college.”
"I think whether or not to have children is only related to economic conditions. Jiang Qin has so much money that he can't spend it all in his lifetime."
Feng Nanshu's ears moved: "Wenhui, you are a good person, don't talk nonsense, my brother and I are friends."
After she finished speaking, she turned back and looked again.
Zhang Guangfa, Zuo Baiqiang and others also came to the cafeteria to eat. When they saw Jiang Qin here, they came over to say hello. However, Jiang Qin gently stroked their little faces and pushed them aside.
Fa Ge was confused: "What's so good about this?"
Zuo Baiqiang shook his head: "I don't quite understand the world of rich people."
"Boss Jiang's eyes look a bit like a human trafficker."
"They really look alike. I wonder if Mr. Jiang likes children of three years and two hundred months old."
"?"
After a while, a row of people sat around them and followed them to look at the child. They looked silly and cute, with all the necessary looks.
The boy holding the windmill caught a glimpse of this group of "ill-intentioned" people, panicked a little, and ran out of the cafeteria with his sister.
Jiang Qin took a deep breath and picked up his chopsticks, only to find that his pig's trotter noodles were gone. His eyebrows instantly stood up: "Fuck, where are my noodles? Who stole my noodles?"
"You eat it yourself."
"Nonsense, I have no memory of this at all!"
Wang Haini narrowed her eyes: "You were so busy looking after the child that I was worried that you might eat something."
Jiang Qin threw down his chopsticks and said, "Someone must have stolen my noodles. He has the guts to do it but not the guts to admit it. But never mind. I'm not that hungry anyway."
"You've already eaten a big bowl of noodles, of course you're not hungry!"
"Whoever eats it knows it clearly!"
Feng Nanshu also came back to his senses at this time, and glanced at his plate with a confused look: "Why is my beef brisket noodles gone? I haven't eaten yet."
After listening to this, Jiang Qin slammed the table and said, "See, I told you, I'm not the only one like this."
Gao Wenhui was so happy: "You two are really the ones who sleep in the same bed."
Jiang Qin turned his head and glared at her, then looked back at the little rich woman: "Do you want another serving?"
Feng Nanshu shook his head: "Although I didn't eat, I'm a little full."
"Same as me."
“…”
After lunch, Jiang Qin drove to the headquarters and screened the female lead for the commercial with Dong Wenhao. Then he met with Dai Fei from Lightyear Marketing to discuss advertising ideas.
Currently, negative comments about the group buying market are still affecting the group buying business, so their deadlines are also very tight.
Dai Fei didn't recognize Jiang Qin at first, but only realized it after Dong Wenhao introduced him, but he was still a little surprised.
Because although the outside world is saying that the boss of the group buying business is a college student, when you see it with your own eyes, it still feels magical.
He is too young. When you look at him, you can't imagine that he has a net worth of tens of billions.
"This advertisement is not for publicity, because group buying has a good reputation and does not require too much marketing. Our purpose this time is actually to establish the brand's image of integrity."
"Okay, Mr. Jiang."
"I don't know much about advertising, and I don't know what's the best way to do it, but I believe in professionalism, so I'm sorry to bother you with this matter."
"Mr. Jiang is so polite. I will do my best."
"That would be great."
At eight o'clock in the evening, Dai Fei returned to the hotel and asked her assistant to make coffee for her. She sat on a chair, picked up a pen, and fell into thought.
After the assistant finished making coffee and brought it to the table, he found Dai Fei in a daze and couldn't help asking, "Boss Dai, don't you have any ideas?"
"I finished it last night."
"ah?"
"Companies like this kind of website don't have high requirements for advertising types. A big logo and repeated names a few times are enough. Group buying has never done serious advertising and probably has no experience in this area. They are easy to serve."
The assistant was stunned for a moment: "You have already finished writing it in advance, so why did you talk so much with Mr. Jiang?"
Dai Fei picked up the coffee and took a sip. "The money given by the group buying is not small. We have to make them feel that it is worth the money. Otherwise, it is not very polite to charge them millions for just a few advertising slogans."
"oh oh……"
"Help me with the next Korean drama. I have to stay up late tonight to get rid of the dark circles under my eyes. I will give them a report on the project tomorrow."
"Okay, Mr. Dai."
The next morning, Dai Fei went to the group buying headquarters with dark circles under his eyes. He showed the plan he wrote to Dong Wenhao and Wei Lanlan, and couldn't help yawning in the middle.
This process is the same as when she was doing advertising for Dianping.com. In her opinion, her dark circles should be convincing enough.
However, what she didn't expect was that Wei Lanlan called her that afternoon and said that the boss was not satisfied and asked her to come up with a new plan.
"Boss Wei, what exactly is Boss Jiang dissatisfied with?"
"The boss said you don't pay attention."
"?"
Dai Fei felt a little guilty, so he didn't refute. This time he really stayed up all night and then submitted a new plan.
This time I stayed up late not to show how hard I worked, but mainly because the deadline given by the group purchase was very tight and there were only a few days left.
After all, there is a lot of pressure from public opinion right now, and every website is doing public relations.
Especially Volkswagen, which advertises aggressively and even snatches away some of the traffic from group buying. This is also the reason why group buying is willing to pay advertising fees higher than the industry level.
Sometimes business wars are not just about spending money, public opinion is also an important part.
Just as Jiang Qin said at the beginning, chaos is opportunity, and the collapse of group buying websites has indeed made the situation very chaotic, and opportunities will follow.
Dianping allows users to use the services first and pay later, with settlement at the end of the month, but it does not have a financial company under its umbrella, so it has to bear all the costs itself, which is a big gamble.
But what Dai Fei never expected was that the second version of the advertising plan she submitted was still rejected.
"Why?"
"The boss said you put a lot of effort into this one. It's better than the last one, but it's not memorable. A real advertisement is not only effective when it's on the air, but it also sticks in people's hearts."
Dai Fei got a little angry after hearing this. As planners, they hated it most when laymen instructed professionals: "Mr. Wei, advertising is actually a very profound subject. Sometimes you can't tell anything just by looking at the plan."
"But the boss said that the core stuff is still necessary. What you have provided is no different from other websites. But Manager Dai, we paid a lot of money, and the deadline is coming."
"Then...what does Mr. Dong think?"
Although Dai Fei had just arrived, he still had some understanding of the personalities of these people.
She couldn't see through Jiang Qin, but she knew that Wei Lanlan was strictly following Jiang Qin's orders without any doubt.
But Dong Wenhao gave her a sense of resonance as a creative worker, and she felt that Dong Wenhao should be able to see her intentions.
"Mr. Dong is not here. He and the boss went to Kyoto to interview actors."
"All right."
“…”
In the afternoon, the autumn wind blew, Jiang Qin and Dong Wenhao landed in Kyoto and came to Huaying Entertainment Film and Television Company.
There were many stars attending the casting call, both male and female, but most of them were not top stars.
Because there is also a chain of contempt in the advertising circle. Those who shoot advertisements for international luxury brands look down on those who shoot domestic advertisements, those who shoot fashion ads look down on those who shoot products, and those who shoot commodities look down on those who shoot websites.
In this casting, the biggest name should be a young actress of the new generation, and also a female star who was once very popular but has become a little out of date in recent years.
Both of them were candidates for the female lead, but the new generation star actually had no interest in endorsing the website. Most of the interview questions were answered by her assistant, and she was too lazy to speak.
The out-of-date female star was quite positive, and Jiang Qin's mother used to like a TV series she starred in.
"Let's call it Yu Yue, it's an auspicious name."
"But boss, Chu Yanyan still has a very good fan base. When it comes to advertising, celebrity traffic is still very important."
Jiang Qin nodded after hearing what he said: "Indeed."
Dong Wenhao lowered his voice and said, "Besides, our chosen male lead has a scandal with Chu Yanyan. If they appear in the same frame, it might bring up some heat."
"Then I'll leave it to you to decide."
"Well, I'll go talk to their agent then."
Jiang Qin nodded, stood up, walked out of the casting room, and then strolled along the corridor.
Huaying Entertainment has been doing relatively well in the idol market in recent years. They can even target an informal school beauty competition, so it is no surprise that they can make the idol business successful.
Therefore, there are quite a few idol trainees in the company, and most of them have been training for two and a half years.
Jiang Qin didn't know where he was wandering to, but he saw a clicking sound coming from a photo studio. The lead singer of a beautiful girl group was shooting a shower gel commercial. She was only wearing a bath towel and was lifting her legs and twisting her body in various ways.
Boss Jiang looked at the door for a long time and found that this kind of big and white advertisement was more attractive.
"What do you do?"
"Uh... I was just wandering around."
At the shooting site, a man in a suit and tie walked out and asked: "Which department are you from? Why are you in the performing arts department if you don't want to go to work? Only entertainers can come in here."
Jiang Qin looked at his work badge and said, "Director Hu, is it possible that I am also an idol trainee?"
"hehe."
"?"
At this moment, everyone at the shooting scene turned their heads to look at Jiang Qin with a somewhat strange expression.
Huaying Entertainment Company has a business department and an entertainment department. Although they are located on the same floor, they are independent of each other. The business department is a group of white-collar workers who mainly do behind-the-scenes work and are not allowed to come to the entertainment department unless necessary.
However, new employees often come secretly because they want to meet celebrities.
But this person's luck seems to be bad today. He met Mr. Hu, who has the worst temper in the company. He will probably die in the afternoon.
But just when Mr. Hu was about to lose his temper, a group of people suddenly came running in from outside the door. Leading them was the boss Xu Xuan's secretary, followed by several advertising managers.
"Boss Jiang, why are you here? Boss Xu came back from Shanghai specially to treat you to a meal."
"It's okay, I'm just taking a walk."
"Oh, then let's go to the hotel first. Mr. Xu is waiting for you."
Jiang Qin glanced at Mr. Xu's secretary and said, "You think it shouldn't be a problem for me to be an idol trainee here?"
The secretary was stunned for a moment: "How dare we do that?"
"The entertainment industry has lost its second Yan Zu..."
Jiang Qin sighed and walked out surrounded by the crowd.
Director Hu grabbed a manager and said, "Manager Liu, who is that?"
"Jiang Qin, the boss of Pintuan, is going to shoot a commercial soon and wants to discuss cooperation with us."
“The boss of the group buying business is so young?”
"Yeah, he's only 21 years old, and he's already worth 10 billion. That's scary."
(End of this chapter)
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