Chapter 723 The Storm of the Internet All-out Campaign
At noon, all the people who stayed at the hotel last night returned to the hospital, and Tan Qing and Lu Xuemei who stayed at the company also came tonight.
Seeing the newly born little princess fall into a deep sleep again, Lu Xuemei kept clicking the camera in her hand.
"Little Ai Nan is so good."
"It depends on the boss lady."
After Tan Qing finished speaking, she opened the bag she brought. Inside was a set of ink for babies. She could press her little hands and feet into it, and then wait for it to slowly take shape and solidify, leaving behind her handprints and footprints. This is a popular way to play.
Looking at Jiang Ainan's little handprints and footprints, Jiang Qin and Feng Nanshu couldn't help but look at each other and couldn't help but put their own palms on them.
One on the left and one on the right, standing on both sides, as if guarding the small palm in the middle.
When the shape had solidified a little, Jiang Qin couldn't help but use a toothpick to carve the words "A Family of Three" below the handprint.
These four words seemed to have a special charm, making the rich young woman's eyes sparkle as if there was light flashing in them.
"Big hands hold small hands, and small hands hold small hands."
"Hmm? What did you just say?"
Jiang Qin had just wiped his hands clean when he heard Feng Nanshu muttering and couldn't help but ask a question.
The rich young lady repeated it again, with a calm and lovely expression.
She is obsessed with holding hands, as if it means she won't be left behind.
In her opinion, her daughter is like another her, and this time, there will definitely be many people who love her well.
In midsummer, the sunlight outside the window is extremely dazzling, and the taste of summer is like bubbling soda, with a slight freshness brought by the refrigerant brought by the air conditioning.
Feng Nanshu recuperated in the hospital for five days, recovering from the baby's delivery and taking care of herself during the confinement period. She was then transferred to a professional confinement center and brought her family's nursing team with her.
The leader of the confinement center attached great importance to this. On the day when Mrs. Jiang was transferred from the hospital, he almost asked all the employees in the hospital to line up to welcome her.
This maternity center encountered financial problems in March, and Qin Jingqiu invested in it, which was actually prepared for Feng Nanshu.
This is probably what wealthy families are like. They will buy something for their own use if there is a disagreement.
On the second day after entering the confinement center, He Yijun and Qin Zhihuan also came to visit with some things.
Wanzhong Group and Qin's Real Estate are becoming more and more mature in the dual cooperation model. At present, Wanshanghui City 2 has officially started construction in Hangzhou.
Wanzhong focuses on the construction and operation of shopping malls, while Qin's Real Estate focuses on the construction and sales of surrounding residential areas and office buildings.
The renovation projects of old shopping malls and the investment in sinking markets have never stopped.
They are still following the strategy set by Jiang Qin in 2009: building residential buildings around shopping malls in small cities and quickly recovering their profits through sales; and developing office buildings around shopping malls in large cities and using the profits from small cities to maintain rents.
After three years of development, the scale of Wanzhong Group and Qin Real Estate is now second only to Wanda Group.
And accompanying He Yijun was the little girl He Manqi.
He Manqi officially graduated from Linda this year, and got rid of her previous image of a rebellious girl. With her long hair draped over her shoulders, she really looks like a rich girl.
She is currently working as a marketing planner at Qin's Real Estate. She is very serious about her work and her abilities are outstanding.
As Feng Nanshu's little fangirl, He Manqi likes Jiang Ainan so much that she stayed in front of the cradle the whole morning without moving.
"This is Sister Nanshu's baby."
He Manqi couldn't help but touch his little hand: "So beautiful, you can see the outline of my sister Nanshu."
"Isn't it beautiful? Do you like it? How about asking your father to give you more money during the 100-day banquet?" Jiang Qin showed a kind smile.
After listening to this, He Yijun chuckled: "Is this the birth of a daughter? This is simply giving Jiang Qin a reason to collect membership fees."
Qin Zhihuan couldn't help but patted his shoulder: "What does it matter? We are all family."
"Family is clearly the biggest lie of the 21st century."
With the birth of Jiang Ainan, the 40% off group buying event was quickly launched, igniting the market's consumer enthusiasm.
Since the group buying war, food delivery war and payment war came to an end, consumers have rarely seen such great discounts except in the taxi market, and they have to eat out seven days a week.
You know, a 40% discount across the entire market is a huge discount in an already stable market, which even Double Eleven cannot achieve.
To use the common but sensible saying, this is like feeding bait to a fish that has already been caught.
"Can't you buy in a group? I just got a room, and now there's a 40% discount promotion in the whole market?"
"According to gossip, Mrs. Jiang seems to have given birth, probably to celebrate."
"ah?"
"My friend's cousin is a nurse at Xinyuehui. She said that their store recently received an important client, Mrs. Jiang. Many people have seen her. It is said that Mrs. Jiang is very kind and has a very good relationship with Mr. Jiang."
"Why is it so good?"
"Mr. Jiang now works half a day and stays in the confinement center half a day, quarreling with his wife all day long. My cousin said that Mr. Jiang in real life is a bit childish, and he is different from the one on TV."
"The person above is well-informed. President Jiang has indeed given birth to a daughter. This is no secret within the group. President Jiang also mentioned it when the houses were distributed before. Many people are preparing to become fathers like him. There is nothing he can do. He can only try his best to solve their housing problems."
"Because I have a daughter, do I hope that all the babies who are to be born in the group purchase program can have a family?"
Jiang Qin is very popular on the Internet, initially because of the commercial "I am my own spokesperson", and later because of his classic quotes "I am not interested in money" and "A small goal of 100 million".
Therefore, the news that their family had a baby girl quickly spread throughout the Internet and was confirmed by many people in the know.
People in the Internet business circle also heard about this incident, read various reports on self-media platforms, and had some private discussions.
Making big discounts just because you have a daughter, or even hoping to help employees solve housing problems just because you are going to be a father, seems a bit ridiculous to them.
A truly qualified entrepreneur cannot let his personal likes and dissatisfactions affect the development of his business.
If every decision of a company is based on the current mood of the person at the helm, the probability of error will increase greatly.
In other words, businesses that are easily affected by personal emotions are likely to run into big problems.
In addition, for ordinary people, a wife, children and a warm bed may inspire their fighting spirit, because milk powder always costs money, and with one more person, the family expenses will also increase.
But for a man like Jiang Qin who is worth tens of billions, a wife, children and a warm bed may very likely wear down his fighting spirit.
At this time, at the headquarters of Hangzhou Kuaidi, CEO Chen Chuanxing convened an internal meeting. The meeting was kept strictly confidential and only he and the three top executives of Kuaidi attended the meeting.
Since the merger, the pace of taxi-hailing has always been in the hands of Kuaidi and Bibi.
At present, the sinking market has been developed to a similar extent, but new problems have also arisen.
Because everyone knows that Kuaidi and Bibi will officially merge before the next round of financing, so it is worth thinking about whether to adopt a dual-president management model or for one person to step down while the competition is going on.
Those who are able to catch up with the business trend all have strong ambitions.
Chen Chuanxing doesn't want to be the one to cash out, so he wants Kuaidi to gain the advantage in the shortest possible time.
But there is a problem at present. Bibi and Kuaidi are similar in size and team efficiency. It is not easy to gain an advantage quickly. The only way is to attack the first-tier market.
"Didi is no longer a threat. If Kuaidi can return to the first-tier market before Didi, it will have a great advantage when the merger takes place."
"That's right, Mr. Chen. First-tier cities are the biggest bargaining chips in the entire big city market. This bargaining chip cannot be left to others."
After hearing that the three senior executives with decision-making power had almost reached a consensus, Chen Chuanxing thought for a long time and then spoke: "In August, all departments will begin to study the plan to return to the first-tier market, and formally take action in September. In time for the long holiday on October 1st, we will carry out the largest-scale marketing."
The three senior executives nodded immediately: "Understood."
At the same time, Alibaba was also holding an internal meeting.
Ma Yun and Pang Rui were present throughout the meeting, which was a battle for the market in the second half of 2014.
The second half of each year almost determines the development speed of the next year, and the second half of 2014 is extremely important due to intensified competition.
Alibaba plans to expand the user base of Alipay before the Double Eleven Shopping Festival, thereby continuing the sales myth of last year's Double Eleven.
Their goal is the same as Kuaidi’s, which is to form a group.
The three major payment companies in the market are all competitors, but in a sense, Alibaba and Tencent are now in an informal alliance, and it would be impolite for them to attack each other.
On the other hand, Alibaba is still wary of group buying entering the e-commerce market, so even if there is no benefit, its first target will still be group buying.
During the meeting, all the CEOs of Fliggy, Koubei, UC and the newly established Taopiaopiao received the same order, which was to ignore costs and profits, and to target the group buying market in order to seize the traffic of UnionPay Quick Pass.
For Internet giants with a full ecosystem like Pintuan, Alibaba and Tencent, not every project of theirs is profitable.
Just like QQ and WeChat, they are loss-making projects for Tencent, but they can gather traffic that cannot be bought with money. So even if they lose money, as long as these projects can inject new power into the core industries, they are also good products.
This is why all Internet companies are working hard to develop their ecological chains.
Just like Xiaomi, it is also building a home ecosystem at any cost, hoping that its products can occupy the lives of users.
Alibaba’s business logic is to abandon the profits of small projects to target group buying in exchange for Alipay’s victory over UnionPay QuickPass.
Jiang Qin, who had just had a daughter, did not seem to be aware that the full-scale battle in the second half of 2014 had already been scheduled, and all the storms in the meantime seemed to be directed at him.
(Please give me a monthly ticket, please give me a monthly ticket...) (End of this chapter)
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