Chapter 203: The Alternation of the Old and the New and the Endorsement Situation



As the shock caused by quantum products in the global industrial field continues to ferment, the Xiao family has also reached an important turning point - Xiao Zhengtang officially announced his retirement.

On this day, the Xiao family mansion was decorated with lights and all family members gathered together.

67-year-old Xiao Zhengtang is wearing a well-tailored traditional Chinese robe. Although he is in his twilight years, he is in good spirits, and his eyes still reveal wisdom and composure.

In the hall, the atmosphere was solemn and warm, and the core members of the family sat together to witness this moment together.

Xiao Zhengtang slowly stood up, glanced at everyone present, and said affectionately: "Time is merciless. I have struggled all my life in this ever-changing business world and family affairs. Now it is time for me to step down and hand over the stage to you young people." His voice was a little vicissitudes of life, but it was firm and powerful.

Xiao Zhen stepped forward and said respectfully, "Father, we will always remember your contributions to our family and business. The solid foundation you have laid is the driving force and guarantee for us to move forward."

Xiao Zhengtang nodded slightly, looked at his son with satisfaction, and continued, "Xiao Zhen, Xiao Duo, from now on the burden of the family will fall more on your shoulders.

I hope you can lead the Xiao family to continue to prosper and create brilliance in this ever-changing era."

Afterwards, Xiao Zhengtang solemnly handed the token symbolizing the core decision-making power of the family to Xiao Zhen. This move marked the smooth transfer of family power and also meant that a new chapter in the Xiao family's history had begun.

Just as the Xiao family completed this important inheritance, a controversy surrounding the selection of spokespersons for Huaguang's full range of quantum communication products caused a storm in the global entertainment industry.

The Huaguang family belongs to Xiao Zhen’s younger brother Xiao Duo. Xiao Duo has a son and a daughter, the eldest son Xiao Guangzong and the second daughter Xiao Yaoyao.

As a leading company in the field of quantum communications, Huaguang's full range of quantum communication products has attracted much attention.

The selection of this spokesperson has undoubtedly become a huge piece of cake in the eyes of people in the global entertainment industry. Whoever can successfully win this endorsement will not only receive huge endorsement fees, but will also be able to quickly improve his or her status in the international entertainment industry by relying on Huaguang's global influence.

As soon as the news came out, celebrities and entertainers from all over the world took action.

Hollywood's top stars submitted their information and endorsement application videos to Huaguang, showcasing their unique charm and compatibility with the product.

In the videos, they either show their elegant posture when using quantum communication products, or explain their deep understanding of how quantum technology changes lives.

Not to be outdone, powerful European actors tried to impress Huaguang's decision-makers with their superb acting skills and profound artistic background.

Some actors even shot high-quality short films specifically for this endorsement, integrating quantum communication products into carefully designed plots to showcase the products' powerful functions and unique charm.

The Asian entertainment industry is also bustling with activity. Korean idol groups, leveraging their immense popularity and youthful energy, have produced exquisite promotional materials in the hope of standing out from the fierce competition.

Well-known Japanese actors are actively seeking endorsement opportunities with their delicate acting style and wide influence in Asia.

In China, many celebrities have also joined the competition.

With their huge fan base, popular young actors and actresses have launched a powerful publicity campaign on social media, calling on fans to support them.

The talented actors have proved to Huaguang that they are the best choice for endorsements with their outstanding works and good reputation.

In this fierce competition, various rumors and speculations are rampant.

There are rumors that a Hollywood superstar offered extremely generous conditions in order to win the endorsement, and was even willing to reduce the endorsement fee to increase his competitiveness.

There are also reports that an Asian idol group is urgently learning about quantum communications in order to obtain endorsements, striving to demonstrate an in-depth understanding of the product during interviews.

There was also heated discussion within Huaguang Company about the spokesperson selection.

The marketing department believes that they should choose a superstar with global fame and a broad fan base, which will quickly increase the product's global popularity and sales.

The brand planning department advocates choosing an artist whose image is highly consistent with the high-end and cutting-edge image of quantum technology. Even if the artist is relatively unknown, he or she can be deeply built through endorsements.

The two sides held their own opinions and argued endlessly, which brought the selection of spokespersons to a standstill. The eyes of the global entertainment industry were increasingly focused on Huaguang Company, waiting for the final result to be announced.

Amidst this clamor, Xiao Duo's children, Xiao Guangzong and Xiao Yaoyao, also had their own ideas.

As one of the important future successors of the Huaguang Group, Xiao Guangzong believes that the selection of spokespersons must be cautious and must take many factors into consideration, not just focus on popularity.

He advocates selecting the artist who best embodies the brand value of Huaguang from a large number of candidates through a series of rigorous screening processes.

The lively Xiao Yaoyao has a strong interest in the entertainment industry. If it weren't for her father Xiao Duo's pressure, the eldest daughter might have become a singing and dancing star like her cousin Tang Jiaxuan.

She actively participated in the discussion and suggested holding an online and offline selection event to allow fans and consumers to vote. This would not only increase the brand's exposure, but also select a spokesperson who is popular with the public.

At the same time, after experiencing previous setbacks, Tang Jiaxuan is also full of expectations for this endorsement.

She knew very well that if she could get this endorsement, it would give a huge boost to her acting career.

She works hard every day to prepare, improve her understanding of quantum communication products, and practice how to better demonstrate the products' features and advantages.

As the core figure of the family, Xiao Zhen does not directly manage the Huaguang Group, but he also pays close attention to the progress of things.

He said at the family meeting that the choice of spokesperson is not only related to the market promotion of Huaguang's full range of quantum communication products, but also to the image and influence of the Xiao family on the global business stage.

At this critical moment, every decision is particularly important, and who will be the final spokesperson has become the focus of attention in the global entertainment and business circles. Everyone is looking forward to it, waiting for the mystery to be revealed.

In fact, Xiao Duo already has the best candidate in mind: his eldest niece Xiao Weiyi, the world's queen of interstellar jewelry and a leader in the domestic education and training industry. The Weiyi Innovation Group she founded is developing very strongly.

As for my niece Tang Jiaxuan who comes to my side every day to act coquettishly and cutely, how can she compare with my eldest niece Xiao Weiyi?

There is no comparison between them. One is a young business leader who graduated with a master's and doctoral degree from Tsinghua University's Qian Class, and the other is a never-becoming-famous artist who barely graduated from the Shanghai Theatre Academy with a major in acting.

Everyone knows how to choose. It’s just that his sister dotes on her youngest daughter too much. After all, she had to give birth to three boys to get this girl. Xiao Duo also understands, but he will not choose his niece.

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