Xu Shang calculated the current revenue of the Tianya Village Food Court store.
More than 10,000 Wu Dalang pancakes are sold every day. According to Xu Shang's calculations, the Plaza store's gross profit reached 42,000 yesterday alone, and it may even be higher today.
If this continues every day, the gross profit for a month will definitely easily exceed 1 million.
However, this is inseparable from the advertising effect, especially Li Taidou's comment that "it is about the same level as a state banquet", which can be called godly marketing and directly brought the store's business to a boom.
The sales of those small spring rolls are second only to the store’s signature dish, the 'Wu Dalang Shaobing'.
Of course, the effect of advertising will definitely decrease gradually as time goes by, but the word-of-mouth effect will make up for it a little. Xu Shang feels that the Plaza store's gross profit is stable at 100 yuan a month, which is not a big problem.
The No. 1 store in Sanma Town has a maximum gross profit of only 150,000 yuan a month.
This is also the difference between a small town and the central area of a provincial capital.
Don't think this number is shocking. In real life, some well-run convenience stores in the city center can make more than one million yuan in annual profits. Xu Shang only makes one million yuan a month with such an outrageous customer flow, purely because the profit per customer is not high. If the unit price is like KFC and KFC, the profit can be even more outrageous.
Of course, if they really set the price like that, they would immediately lose more than half of their customers. After all, it would take another ten years before Western fast food could really become a commodity that many ordinary people were willing to spend.
As for Xu Shang's net profit, it is basically not much less than the gross profit.
The catering industry has a characteristic that the more customers there are, the lower the cost per customer. The cost of employee salaries, utilities, and other aspects will be spread thinner and thinner.
The Tianya Gourmet No. 1 store, which has a gross profit of 150,000 yuan a month, has to spend about 50,000 yuan. And now, with the same salary level, even if Xu Shang gives bonuses, hires part-time workers, and rents dormitories, the cost of this Plaza store will at most double to 150,000 yuan a month. Even if Xu Shang spends more money and offers crazy benefits to employees, the cost will be 200,000 yuan.
But in terms of net profit, it is already remarkable for No.1 Store to make 100,000 per month, while the profit of the Plaza Store starts at 800,000 per month. Of course, the actual profit may be a little lower, after all, there are various miscellaneous expenses such as taxes.
However, there was one thing that made Xu Shang feel both funny and sad.
He only took out a small portion of his profits to improve the treatment and benefits of his employees, but they were so touched that some even feared that he would lose money.
Loss?
The daily customer flow is more than 10,000 orders. How can this make a loss? Those stores that only do 100 or 200 orders a day will probably have to go bankrupt.
Do these employees know how profitable this store is?
However, Xu Shang thought about it carefully and found that many people actually did not seem to have a clear understanding of the profitability of their workplace.
After all, almost all bosses who make money will pretend to be poor. Every smart person understands the principle of not showing off wealth.
But some bosses are too much. They repeatedly PUA their employees. Even if they make a lot of money, they always talk about the company being bankrupt. They say, "I can't give you a salary increase. The booming business you see is all a lie. If I give you a salary increase, the company will go bankrupt the next day."
When the economy got really bad, he didn't go bankrupt and was still doing well...but he came to you and said, 'I have to cut your salary, otherwise the company will go bankrupt soon.'
So whether the company goes bankrupt or not depends on my pitiful salary?
Xu Shang found this very boring.
In fact, in the early stages of economic development, there is no country that does not increase the competitiveness of its products through internal exploitation in order to achieve the goal of expanding the wealth pie.
To a certain extent, it is understandable to take advantage of the demographic dividend for development, as it is a necessity for early development.
But the question is, after the economy develops, are they willing to share the cake?
They said they didn't make any money.
They say that if they improve employee benefits, their products will lose competitiveness.
But they change villas, luxury houses and sports cars more frequently than anyone else. What's more, they don't have money to increase employee benefits, but they have a lot of money for charity, even to the extent that other big bosses can't stand it.
Xu Shang feels that when everyone was poor in the past, it would be fine if the common people suffered and everyone tightened their belts to save resources for common development and construction.
But when the construction results come out, some people are well-fed and well-fed, but still demand that ordinary people suffer... I can only say that sooner or later, we will all be doomed!
Unfortunately, it is useless for him to think about these things now. His current goal is to manage his own piece of land well.
The food shops in Tianya Village are indeed very profitable, but if you want to build a tourist city, it seems not good enough.
It’s just that whether the money is a lot or not depends on what you compare it with.
Therefore, continuing to make more money is still Xu Shang’s current top priority, but Xu Shang has not yet figured out what to do next.
Tianya Village Food is so profitable that he really can’t think of anything more profitable than this for the time being.
…
In the dressing room of Tianya Village Food Store, Liu Xinke was changing clothes while listening to the corporate spirit of the food store.
"The overtime pay the company gives us is based on the premise that everyone works with a good attitude! Because even when there are many guests, everyone provides high-quality service to the guests. Therefore, this overtime pay is what everyone deserves."
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