After Transmigrating as the Fake Young Miss of a Rural Family, I Got Rich Through Gourmet Food

In stories about "true and false young misses," others usually transmigrate into noble daughters who were lost outside. With one transmigration, they step on cannon fodder, become the cente...

Chapter 14 Despicable Means

The Su family were originally farmers, and even if they did work, it was as servants for private employers. Therefore, they did not understand the intricacies of the vendors in Lefeng Town.

But when Aunt Yang saw a nervous and anxious look on her face as soon as Skinny Monkey said that, she realized that there might be something fishy about this matter.

Su Qingluan turned around and said, "Father, you and Mother look after the stall first. I'll follow Skinny Monkey Brother to see what's going on."

Su Guangfu and Yang were also confused and just nodded, asking her to be careful.

On the way, Su Qingluan had been reminded by Shouhouer about the shady dealings that "Dong's Rolls" were doing in private, but when she saw the signboard with the three big words "Dong's Rolls Wancai" fluttering in the wind, she was still amused.

She clearly remembered that there was no damn burrito stand at this location, which was only twenty or thirty steps away yesterday!

Dong Maozhao urged his two waiters to greet the customers: "'Dong's Rolls of Fortune' is here. It's delicious and affordable. Not seven or eight cents, not five cents, just three cents. Only three cents for one portion!"

"Are the other shop owners who run the wrapping paper stalls just going to let this Dong guy bully them?" Su Qingluan asked through gritting her teeth.

She could see clearly with a cold eye that this roll was definitely worth more than three cents.

However, she also understood that Dong Ji’s purpose was not to focus on “affordability” and sell at a low profit but in large quantities, but to maliciously lower prices. Then the Su family stall, which was selling the same kind of food and was very close to each other, would definitely be affected.

The skinny monkey had a bitter face:

"I can't afford to offend him! This Dong guy is always slick. He hasn't caused any trouble, but just because I've disrupted his business, he's going to use this method of low-price suppression to bring other companies down."

"The government doesn't care?"

"The county magistrate is quite fair, but he won't care if the vendors in the market don't ask for exorbitant prices."

"What's more," Skinny Monkey nodded towards the pancake stall, "this kind of ordinary food doesn't cost much anyway, so it's understandable that they sell it at a lower price."

To put it bluntly, although Dong Ji was just a small businessman with no support behind him, he didn't dare to make too much trouble.

But he was slick and cunning, and took advantage of loopholes in the rules, maliciously lowering prices to suppress the business of similar vendors who had more business than him.

These mobile vendors all run small businesses. Anyone with some money will rent a fixed shop. Who would sleep in the open every day?

It was said that Dong Mao had made a fortune in his early years, and with his family background, he had the capital to drive the small vendors out of business.

These small vendors either hurriedly closed their stalls and changed their business, or kept their distance and moved their stalls far enough away to avoid competing with Dong Ji Burrito.

Su Qingluan came back and told her parents the whole story. Su Guangfu's cheeks twitched with anger: "How could this happen? How could this happen?!"

He was an honest and dull person. He usually just kept his head down and worked. Even if he was so angry that his face turned blue, he would just repeat this sentence over and over again and would not even curse.

Yang did curse a few times, such as "Damn it" and "Get struck by lightning", but after all, she was just a peasant woman. She could manage the housework neatly and efficiently, but she was not good at dealing with the shady competition among these vendors.

"Then...we can't do this business?" Yang's voice trembled a little.

These days, after deducting costs, the Su family has earned a full six or seven taels of silver, which is almost equivalent to the income of Su Guangfu and Yang from working for nearly two years.

Originally, Yang had hoped that the business would continue to flourish so that she could save up dowries for Da Ya and San Ya, and money for Er Zhuang to go to school and to marry a wife in the future...

Thinking that all this was going to go down the drain, Yang couldn't help but have tears in her eyes.

On the contrary, Su Guangfu, seeing Yang's grievance, tried to persuade her: "We have made some money recently. Even though it has stopped here, it is not without a profit, right?"

"Who said we should 'stop here'?" Suddenly, Su Qingluan's voice rang out.

Su Guangfu and his wife looked at their eldest daughter and found that although she looked angry, she was not anxious or discouraged. Instead, her eyes were surprisingly bright.

Aunt Yang stared at Su Qingluan blankly: "Young lady of the Su family, what are you doing...?"

"I want to see how long Dong's Burrito can keep undercutting prices!"

When Skinny Monkey heard this, he shuddered: "Sister Su, you're not going to lower the price too, are you?"

He looked back and forth at the three members of the Su family dressed: the patched and washed-out dress, the cloth shoes with frayed edges, and the traces of fatigue on Su Guangfu and Yang's faces...

All this shows that the Su family does not seem to have any capital to deal with Dong Mao.

"Price-cutting is a detrimental act with no real benefit. Except for Dong, who will reap the rewards, everyone else will suffer."

Seeing that no one was confused, Su Qingluan knew that it was useless to explain any more, so she just said, "I believe that the burritos I made with my heart cannot be easily replaced."

Why were the previous stalls easily squeezed out?

To put it bluntly, there is no high threshold to making something like a "burrito".

When the taste is similar, customers will naturally prefer the cheaper one.

But there is a big premise here - the taste is similar.

In the era in which Su Qingluan lived, not only were seasonings much scarcer than they are today, but even the cooking and seasoning methods were relatively primitive.

This makes Su Qingluan stand on the shoulders of the giant "time" invisibly - cooking methods and seasoning methods that are beyond the times can naturally stimulate the taste buds that have not been fully developed in this era.

What's more, Su Qingluan had been trained in cooking techniques in her previous life that were very advanced even in her time, so even though she was currently restricted by factors such as ingredients, cooking utensils, seasonings, etc., any skill she showed off would be enough to amaze people of this era.

and……

"Although this wrap may seem ordinary, every seasoning has its own secrets..." Su Qingluan muttered to herself.

This is like the seemingly ordinary "boiled water cabbage", which naturally does not taste the same as the cabbage cooked with real "boiled water".

"I'll be back soon." After saying this, Su Qingluan left.

"What is she going to do?" Aunt Yang was curious.

"My eldest daughter will eventually succeed, so let her do what she wants." Su Guangfu sighed and set up his stall according to the procedures.

Seeing that her husband was organized, Yang felt relieved.

Su Qingluan turned and went to the "Ink Pavilion" and asked the shopkeeper to cut a piece of festive red paper with gold sprinkled on it. She then asked, "Shopkeeper, can you write a few words for me?"

Su Qingluan thought that the shopkeepers who sold the four treasures of the study were usually literate.

He straightened his grayish-blue cloud-patterned robe, stroked his long white beard, and asked with a smile, "What do you want to write, young lady?"

Su Qingluan told him everything according to her requirements. As expected, the cursive script written by the owner of "Nong Mo Xuan" was elegant and graceful, and was definitely not an ordinary work.

Su Qingluan asked, "Shopkeeper, how much do you want for the words and paper?"

She knew that in this era, not many people could read, and even fewer could write well, so writing was charged.

Unexpectedly, the shopkeeper pointed at the words on the gold-sprinkled paper and said, "I can refuse payment, but does what you say here count?"