Although Yang Jing doesn't know much about luxury goods, he still knows some celebrities in the luxury industry. For example, Bernard Arnault, known as the "king of luxury goods in the world", made it into the top five of the Forbes Global Rich List for the first time in 2018 with a net worth of US$72 billion, ranking fourth.

Being able to rank fourth in the world in the luxury goods industry is already quite impressive.

In the past, Yang Jing could only dream about those luxury goods that cost tens of thousands or even hundreds of thousands of dollars. Later, after he reconciled with the princess, he was often dragged by the princess to various luxury stores to buy things. It was then that Yang Jing truly felt the luxury of luxury goods!

A shirt costs 28,000 yuan. Yang Jing sometimes wonders, isn't it just two sleeves, five slits and a collar? Why is a Givenchy shirt so expensive? From childhood to adulthood, the most expensive shirt Yang Jing has ever worn was only 68 yuan...

So, from then on, Yang Jing began to pay attention to luxury goods. Although he did not deliberately try to understand them, he was well aware of the huge profits in this industry.

This is a bit off topic. Since Yang Jing started to pay attention to the luxury goods market, he learned the names of several people through Bernard Arnault.

For example, Yves Carcelle, who has been following Bernard Arnault since 1989.

Since 36-year-old Bernard Arnault mortgaged his family business in 1984 to acquire Dior, which was twice the size of his family business, the future king of luxury goods has been unstoppable. In 1987, he merged Louis Vuitton with Moët Hennessy to form Louis Vuitton, the first luxury goods group in the future.

Jia Shijie Caselle joined Louis Vuitton in 1989. It took him only one year to become the CEO of Louis Vuitton. He is the biggest contributor to the group's global expansion, especially the good results achieved in China. It is no exaggeration to say that without Jia Shijie Caselle, Louis Vuitton would not have its current sales of tens of billions of dollars and would not be the world's largest luxury brand.

Jia Shijie.Caselle's importance to Louis Vuitton was immediately reflected after he stepped down as the group's CEO. In 2012, this world-renowned CEO resigned from the position of CEO of Louis Vuitton due to health reasons. As a result, as soon as he retired, the growth rate of the entire Louis Vuitton slowed down immediately. In China, as the most important market, Louis Vuitton also has a brand crisis. Although the brand tried to adopt the strategy of "hunger marketing" and removing the LOGO, it failed to change its slowing trend.

Later, his successor, Jody Constance, stepped down after only taking office for less than a month, becoming the shortest-lived CEO in the history of LVMH.

This is enough to show the importance of Jia Shijie Cassel to Louis Moët Hennessy.

Unfortunately, in 2014, Jia Shijie.Casselle died of cancer at the age of 66. However, now, Jia Shijie.Casselle, who is only 40 years old, is still strong and healthy. If he is found at this time, with his ability and Yang Jing's wealth, he can quickly acquire many luxury brands.

You should know that 90% of the credit for Louis Moët Hennessy's rise in a short period of time and the acquisition of a large number of luxury brands can be attributed to Jia Shijie Caselle.

In addition to Jia Shijie Caselle, there is another outstanding executive who has made an indispensable contribution to the rise of LVMH. This guy is Michael Burko, the current CEO of LVMH.

This guy is no worse than Jia Shijie Caselle, and he is also Bernard Arnault's direct descendant.

Michael Bourco is a student of Bernard Arnault. He was a senior executive in Bernard's company before Bernard Arnault founded Louis Moët Hennessy Louis Vuitton. Later, he joined Dior, which was then acquired by Bernard.

Between 1993 and 1997, Michael Bourco served as President and CEO of Louis Vuitton North America. He then became the global managing director of Christian Dior and took over Fendi in 2003, turning the family business into a highly efficient and profitable luxury goods company under Lu Yiming. In February 2011, Michael Bourco was appointed CEO of Bulgari.

Later, after the death of Jasper Caselle, the new CEO Jody Constance stepped down after less than a month in office. Michael Bourke took over the position of CEO of LVMH and led LVMH to rise again, successfully pushing LVMH's boss Bernard Arnault into the top ten of the Forbes Global Rich List.

These two people who have served as CEO of LVMH are both very good senior professional managers, but one has not been discovered by Bernard yet, and the other one is Bernard's direct subordinate but has not yet grown up.

This is not a big deal. Dig these two people out, and let Jia Shijie Caselle lead the team, with Michael Burko assisting, and then with his own huge funds, it should not be difficult to acquire those European luxury brands in a short period of time.

Yang Jing wrote down the names of the two people and the companies they currently worked for, and asked Henry Williams to find a headhunting company to poach them.

If these two can be poached, let them be responsible for the luxury brands of KY Investment Fund. Anyway, they have no access to the core of KY Investment Fund, let alone the Dragon Fund. There is no problem in using them to control the secondary subsidiaries of KY Investment Fund.

Once the two of them do well enough, they can then use these acquired luxury brands to negotiate with Bernard Arnault, and at the very least become the controlling party of LVMH, right?

Of course, on the premise of acquiring the luxury brands originally under the name of Louis Moët Hennessy, the luxury brands under the later Richemont Group and the luxury brands under the Kering Group cannot be forgotten. We cannot just rely on Louis Moët Hennessy alone. The later Kering Group, Richemont Group and KY Investment Fund must also join in.

Maintaining a detached position is a core of Yang Jing's development strategy. No matter how the three luxury groups fight in the future, as the main shareholder of the three luxury groups, I will not interfere with your competition. I will only intervene when there is a life-and-death crisis. Otherwise, I will maintain a detached position.

This applies not only to the luxury goods industry, but also to the large companies that KY Investment Fund currently controls. They also need to maintain such a transcendent position. Of course, if they are enemies, they will be suppressed to death without hesitation, such as the Boston Consortium that has already shown signs of being an enemy...