Liu Yun couldn't stand this kind of fan behavior, so she would always send something as a gift.

Snacks, entrance tickets to scenic spots, or discount coupons for movies that are about to be released, etc.

As her fanbase grew, Liu Yun quickly made her escape on the fifth day of the Lunar New Year.

I have a feeling that if I don't leave soon, the massive fanbase will be coming after me.

Back at the villa in Furong City, it was still the same few people, which made me feel a bit cold.

Yunzhao Media's headquarters hasn't even started construction yet, but some programs and film crews have already started work, and the cinemas have already clashed several times.

This year's Spring Festival film lineup includes one film by a major producer and two award-winning films.

"All the Way Towards the Sun" sounds artistic, but it's actually a dark comedy.

Director Lin Yang is very well-known and is considered one of the leading third-generation directors in Yan Country.

This person has connections and influence; he can get any role he wants, and he'll never lack investment for his projects.

However, being in this industry sometimes requires a certain amount of compromise.

Previously, due to resource exchange, a female star was promoted, but the movie collapsed before it was even released, causing the movie to be a complete flop and affecting its reputation and popularity.

He is now viewed with mixed opinions, and investors are taking a wait-and-see approach.

In the past two years, I've fallen in love with low-budget light comedies. The last one did alright, and I made a profit during the downturn in the film and television industry. This time, I've made another one, wanting to try my luck again.

This year's Spring Festival film season didn't feature any Hollywood blockbusters.

Without any particularly big-name works, Lin Yang felt this was the best opportunity to solidify his divine status.

That's why they were so eager to steal some screen time from Liu Yun in the later episodes.

As long as there are enough screenings, even if the attendance rate is not high, a movie can still make a lot of money.

If a low-budget film can make a lot of money, then the next big film will have enough success and experience to attract investment.

Lin Yang's plan was well-conceived, even stirring up industry-wide rejection and resentment towards Liu Yun. However, the result was far from satisfactory, and he was completely unable to shake Liu Yun's powerful backing.

Ultimately, nothing came of it.

However, Lin Yang's efforts were not without their benefits.

At least he was given a lot of publicity resources, to make his movie a hit and crush Liu Yun's movie.

Since underhanded tactics won't work, let's clash with our artwork.

If we can make Liu Yun's movie go unnoticed and flop at the box office, it will be much easier to deal with her next time.

As a result, starting in January, the publicity for "All the Way to the Sun" has been overwhelming, giving the impression that the entire industry is helping to promote it.

Director Lin Yang personally led his crew on commercial performances, roadshows, TV shows, and interviews, keeping the buzz going. They were constantly trending on social media, and the trending topics never stopped.

It can be said that they have exhausted all available publicity methods.

The results were, of course, delightful.

Whether you like it or not, you've heard of this movie.

Lin Yang probably never imagined that this low-budget comedy film would have such a stellar reputation.

Even her peers were astonished, let alone Liu Yun.

"Playing it like this... Putting aside the actors' salaries, wouldn't the publicity budget exceed the investment?!" Liu Yun was shocked and filled with confusion.

Doesn't this increase costs?

Can we really make it back?

Is it really possible that a film that was originally going to make a fortune will end up making only a small profit, or even not make any profit at all?

"All the Way to the Sun" is a comedy film, but it features many big names in the cast.

There are veteran film actors and popular young stars looking to transition into acting; you don't even need to look closely to know that these people's fees are not cheap.

Lin Ying: "It's already exceeded that; the promotional momentum after New Year's Day was too strong."

"The initial publicity plan was definitely not like this; it must have been spurred on by President Liu."

"They joined forces and wanted to use this kind of comprehensive publicity to make the audience unaware of Mr. Liu's movie."

"Under the same conditions, if you only know 'All the Way to the Sun' and have no idea about Mr. Liu's movies, isn't it obvious which one you would choose?"

Liu Yun: "...Don't know? How could you possibly not know?"

"Is that such a far-fetched idea?"

With such a large daily traffic, it's impossible for Yunzhao Video Network to suppress the news with a little promotion.

The most important thing about promotion is to let more people know about your own things; how could you possibly shut others out?

Lin Ying: "I've probably never had so many publicity resources before. I'm going to have my fill of this."

Aside from Lin Yang's "All the Way to the Sun," which is considered a big name in the industry, there are two other award-winning works.

After winning awards at international film festivals, the films are then released in China.

Winning an award is a qualification, something worth bragging about.

These kinds of movies have never been box office hits, but they have received excellent reviews.

As for whether the audience can understand it? It's unclear.

Anyway, Liu Yun isn't interested in this kind of work; it's the kind of movie that she might not even go to see even if you gave her a ticket.

"These foreign awards, haha... are all based on the tragic historical background of Yan. It seems that the more tragic the film is, the more miserable and backward Yan is, the easier it is to win awards. In order to cater to these awards, these films have become more and more unscrupulous."

Liu Yun looked at the information on the two award-winning works and couldn't help but complain.

They certainly can't be considered competitors.

Only "All the Way to the Sun" has enough hype.

With such extensive advertising, unsuspecting passersby might think it's a big-budget blockbuster!

Plus, it's fun during the Lunar New Year, and it's nice to see people having a good time.

As long as the movie doesn't have any major problems, it shouldn't be too bad.

As for how much I can earn now, that's uncertain.

However, "All the Way" was released on the eve of the Lunar New Year, and by the eighth day of the Lunar New Year, Liu Yun's film was already nearing its end.

If you don't watch the two award-winning films, there's also an animated film.

Animated films in the last two years have been alright; there haven't been any actors whose careers have collapsed, and they've all found a way to survive.

Just as Lin Yang's "All the Way" continued its triumphant run, grossing over 70 million yuan on its opening day, the production team began planning a celebration party.

On its second day of release, the film grossed over 100 million yuan.

On the third day, it also exceeded 100 million, then returned to over 90 million, and began to decline continuously.

As for the reviews, they are still mixed.

Some people like it, thinking it's a decent comedy and something to watch for fun during the Lunar New Year.

Some people dislike it, feeling that the jokes are old and recycled, the humor is stiff, the punchlines don't land, and it's boring after watching it.

In any case, with box office revenue exceeding 600 million in the first week, it's unlikely to lose money.

However, just when Lin Yang was satisfied with this result, Liu Yun's film, which they had been paying close attention to, suddenly dealt them a heavy blow.

I thought that such intensive publicity would be enough to bury Liu Yun's film so much that many people wouldn't know about it.

But they forgot just how powerful the leg Liu Yun was clinging to really was.

It actually appeared on the Spring Festival Gala.

When someone with a discerning eye hears the line: "《The Shocking Kill of Chinese Agents》 wishes all the people of the nation a happy family reunion and a new year full of new beginnings..."

"The release date for 'Chinese Agent: The Shocking Kill' is the eighth day of the Lunar New Year. Officially announcing the release date..."

All of his colleagues were instantly paralyzed.