Chapter 228 Mr. Yang may have accidentally forgotten to put a decimal point

Yang Ruoqian returned the information in his hand and nodded: "I have seen your past performance and I believe you can make a good movie."

"There is no need for a gambling agreement. The group will not join your board of directors and will not interfere with any of your decisions. You can decide how to make the movie, which actors to hire, and which channels to use for distribution."

"If you need help from the group, please contact the operations department directly."

There are many companies that were doing well originally, but because after being acquired, the people sent by the group messed around, always wanting to show off their presence, they lost their advantages and ultimately suffered losses.

For example, there is a novel website called TaYue, which once carved out a path for itself among the two old subscription-based novel websites, Qidian and Luzi, with its paid premium subscription system, and became one of the most profitable reading apps.

Unfortunately, after being acquired, they were forced to switch to free reading, but it turned out to be unsuccessful and most of the free traffic was taken away by Tomato Reading.

It was once extremely prosperous, but now it is almost unable to recover.

There are many similar examples, but in most cases, when a new official takes office after a takeover, the outcome is not good.

If we think about the problem from the perspective of profit model, Yang Ruoqian should not interfere too much.

Hearing Yang Ruoqian's attitude, Cai Meng's eyes lit up - judging from his tone, Kuiguang Group was planning to be a hands-off boss? Just buying shares and not participating in management.

This kind of investors is exactly what they need most!

"Mr. Yang, you are so sincere... How about this, we show you the shooting plan of "Titanic 2" and you can decide after reading it?" Cai Meng thought for a while and asked again.

Yang Ruoqian immediately refused: "No, I don't care. Let's talk about the details of the new movie. Do you need any help from us? For example, distribution resources?"

Previously, the films shot by Shelter Company were all small-scale productions, most of which were distributed online, and there were few opportunities for theatrical distribution.

Therefore, they may not have as good distribution resources as Kuiguang Group.

Cai Meng shook his head: "Boss Yang, don't worry, we can handle the issuance ourselves!"

Yang Ruoqian nodded again: "What about the actors? Have you found the leading actors?"

"Everything has been found. Just wait for good news." Cai Meng said confidently.

Everything is done...

This is what a profitable company looks like.

"Okay, then I'll wait for your good news."

After asking a few key questions, Yang Ruoqian finally felt relieved. He called the company's legal department and left the shelter company with Shao Yiqi.

After seeing off the big money sponsor, Cai Meng quickly ran to the conference room and called over several of the company's senior executives, screenwriters and directors.

Although they had already held a meeting before and conducted specific discussions on the acquisition, now that the dust has finally settled, some things still need to be said.

"The acquisition has been negotiated, and they have fully agreed to our terms." Cai Meng coughed lightly, "After all, this is our first attempt at transformation. With a big sponsor, even if we fail, the most we can do is lose partial control of the company, and we won't go bankrupt."

"But we still can't be too relaxed and let others look down on us."

Another shareholder of the company nodded. She had been fired from Yuefu's film production company and felt that her talent was not appreciated, so she invested in the Shelter Company together with Cai Meng.

"Okay, let's review the transformation plan." The woman nodded, "See which wordings need to be changed."

Although everyone present was already familiar with the transformation plan, an investor suddenly showed up this time, so they had to make the copywriting look better.

For example, the wording "copycat" can be changed to "borrowing", and "borrowing" can be changed to "micro-innovation".

So copycat can be changed into innovation.

After all, the word "shanzhai" is too unpleasant to hear. In order to give the big boss a good impression, the wording is slightly changed. The meaning remains the same, but it sounds much more comfortable.

Cai Meng nodded and asked her to continue.

"Through market research, we found that whenever a blockbuster is about to be released, the demand for movies with similar themes will increase significantly, even for some very shoddy movies."

"So, we were thinking, can we borrow... make micro-innovations in the movie name to take advantage of the popularity of the blockbuster and reduce the publicity and promotion costs?"

"For example, when Titanic was a big hit, we shot Titanic 2; when others shot Thor, we shot Thor: The Dark Knight…"

"But when it comes to film production, we choose to compress costs to the greatest extent possible. Whether it's special effects or actors, we choose the cheapest ones. We try to keep the cost of each film within 500,000 yuan."

"Then they will be released at the same time as these blockbusters, or even earlier than them... After all, there is a long time between the promotion and release of these movies. As long as we can get this timing right, it is not difficult to achieve the feat of having micro-innovations released earlier than the originals."

"In this way, the overwhelming publicity of these blockbusters is also helping us promote. Since our film production costs are extremely low, as long as we can catch a little bit of the leaked traffic, we can achieve our profit goal."

After saying that, the woman put down the information in her hand, indicating that she had finished.

That’s right, this is the transformation plan of the Shelter Company - to piggyback on the publicity of blockbuster movies.

As long as a film is promoted well enough, it will always attract some traffic even if the content itself is very bad.

However, for big-budget productions, such customer traffic cannot make a profit at all, so they must focus on the quality of the film content.

But for a movie that completely relies on a copied name, diverts a large amount of publicity traffic, and has a production cost of only 500,000 yuan, it can be said to be very easy to make a profit.

In China, and even in the entire international market, they are the first to do this! In a rotten environment, there is still a completely undeveloped blue ocean! This is also the reason why the Shelter Company has the confidence to swear to Yang Ruoqian that they can make money even though they have just started to transform.

Cai Meng lowered his head and continued to ask: "How did we explain the copyright issue? Please repeat it again and see if there is any wording that needs to be changed."

The woman nodded and continued, "Our micro-innovation is limited to the cover style and the name of the movie... As for the content, we only refer to the synopsis of the original work, and the script is completely original and based on our own imagination."

"Our movie can even be released earlier than the original novel. There is no copyright issue at all."

"So what if the names are similar? The contents of the movies are completely different, and we won't deliberately hide anything from the audience. Who can sue us for copyright infringement?"

A movie that only has a similar name but completely different content and was released earlier cannot constitute infringement in any way.

Cai Meng carefully reviewed the copy, nodded slightly, and said, "Then what is our standard for micro-innovation? Tell me about it too."

The woman continued, "First, the popular movie IPs that have been released recently, for example, the popularity of Titanic has been revived recently and it has been re-released. We can spend 500,000 to make a Titanic 2."

"Secondly, the name has to be well thought out. It can't get you into trouble but it has to attract audiences."

"Third, we save where we can and where we can't. We don't use special effects if we can avoid it, we only hire 18th-tier actors for leading roles, and only hire acting enthusiasts from the local community for supporting roles, and we don't spend a penny on publicity."

"Fourth, not all movies are rip-offs. We should occasionally make truly original movies to prove our company's strength. For example, we are currently planning Sharknado."

"Fifth, we must make movies quickly and strive to make a new movie every month."

After listening to it and reviewing it carefully, Cai Meng felt that there was no problem at all, so he concluded: "Anyway, we can achieve profitability through the method of small profits but quick turnover!"

The woman even joked, "Besides, by doing this, we can also support a large number of unknown directors and actors, which can be regarded as providing them with a living guarantee."

If these actors perform well in the copycat films, or if the director can make a copycat film look particularly good, it may help them open the door to the real entertainment industry.

The only ones who might be hurt are the big-budget movies...

The problem is that such "injuries" may not even be considered as skin breaks for them.

To the consumer groups, the shelter company will also seriously tell them that this is not the original version and there is no deception.

If they still want to watch it after being reminded, they are willing to take the bait.

After comprehensive consideration, the senior management of the Shelter Company collectively agreed to this beneficial and harmless transformation plan.

Cai Meng nodded again and asked the woman to sit down. At the same time, he looked at the person in charge of the marketing department and asked, "We were just talking about the production side... Can you tell me about the consumer side and see if there are any problems?"

Will the audience really buy into this kind of knockoff film? If they are willing to take the bait once, will they be willing to take the bait twice, three times, or even countless times?

This is a big problem. Without a reasonable theory, it may be difficult to explain to the senior management of the group.

The head of the marketing department had already prepared the manuscript. He nodded and said, "In fact, many times, whether to watch a bad movie depends entirely on the audience's mentality."

"If everyone's expectations were to see a good movie or a blockbuster, then people who watched our movie would be furious. But now everyone knows that our movie is a knockoff, so their expectations are naturally lowered, and some people who are curious may even want to spend money to see how bad the movie is."

“After watching it, they might even think it’s not as bad as the rumors say.”

"There are also some movie bloggers and their fans in the Tucao section - these people come here just for the laughs, and they don't care whether the movie is bad or not, they just care whether it's fun or not."

"There is always a shortage of people who like to have fun in the world, and this is the core consumer group for our film."

"We never lie to people, we really do bad things! We satisfy all the audience's needs except for watching a good movie!"

Cai Meng listened to the report and nodded with great satisfaction: "Very good! That's it. Hurry up and compile the report into a document. I will send it to the group headquarters later."

It just so happens that Kuiguang Group will send someone to sign the contract soon.

Take this time to prepare the information and send it to the group boss Yang Ruoqian for review.

I just wonder how Yang Ruoqian, the most successful young entrepreneur in Jinhai, would feel after seeing this information...

Would such a completely unconventional plan that uses bad things as a selling point be considered a shame by a top successful person like Yang Ruoqian?

Kuiguang Group has always won fairly and honorably.

Cai Meng didn't know whether taking over the Shelter Company would have any impact on their reputation .

But since Kuiguang Group chose to cooperate proactively, they should have known what was going on, right?

They wouldn't just buy their own company blindly without doing any research, right?

This is a local giant enterprise, it is impossible for it to do things so carelessly.

Thinking of this, Cai Meng was completely relieved.

Suddenly, his cell phone rang.

After answering the phone, Cai Meng said to the other executives: "I'm going to sign a contract. You guys just wait here for me. It shouldn't take much time."

After saying that, he pushed the door open and left, while the other people in the meeting room hurriedly organized the information they had just collected into a document.

In fact, although they are called executives, they all have multiple roles - the entire shelter company has a total of about 30 people. Most of the props for the crew were outsourced after the filming started.

The company has a small number of employees and pursues the ultimate cost-effectiveness, so the boss naturally has to do the work of employees and make use of every human resource.

After about ten or twenty minutes, Cai Meng pushed open the door of the conference room with a relaxed expression on his face.

All the executives in the conference room finally let go of their last breath.

"The contract has been signed! Everyone can rest assured!" Cai Meng smiled and sat down in the main seat.

With a solid backing, they can be more confident in their transformation journey.

"Mr. Cai, we have almost finished organizing the information here. You can send it to the group headquarters." The person in charge of organizing the information passed the document to Cai Meng.

Cai Meng took a quick glance and did a final review. After making sure there were no problems, he uploaded the document to Yang Ruoqian.

After sending it, he looked up and said, "Very good, all the miscellaneous things are done, next let's talk about Xindian... Wait, Mr. Yang sent a message."

Cai Meng was a little surprised when he saw the new message pop up on his phone.

The latest novel is published first on Liu9shuba!

Mr. Yang finished reading the document so quickly? It only took a few seconds?

There is a lot of content on it. It will take at least two or three minutes to read it. In the chat box, Yang Ruoqian only replied with a simple message: "I have carefully read your stuff. It is very professional and I am very satisfied. If you need funds, don't take out a loan. Just go to the group's finance department to withdraw. You don't need to report to me if the amount is less than 500,000,000. If the amount exceeds this, just call me and explain the purpose."

When they heard the news from the new boss, other people in the meeting room gathered around unconsciously.

We have all been working together since the early days of the business, and after so many years of sharing the joys and sorrows, we are no longer so unfamiliar with each other.

Looking at this long list of numbers, Cai Meng and other executives who gathered around to watch fell into deep thought.

I was so surprised that I actually saw a nine-digit number starting with 5.

Five hundred million?! What kind of movie is this? Five hundred million? If Yang Ruoqian hadn't invested in "The Black Robe Inspection Team" and was not a well-known figure in the industry, the people in the Shelter Company would have almost thought that they had dealt with an amateur who knew nothing.

"Mr. Yang probably forgot to put a decimal point. He might have meant five million." Cai Meng thought about it and gave a reasonable explanation, "Perhaps this is the corporate culture of Kuiguang Group."

"But even if it's five million, it's still much more than our upper limit." Someone questioned, "Didn't we clearly state in the document that all film production costs are capped at 500,000?"

"You said that the 500,000 Group will only give 500,000? They are a large enterprise with a valuation of how much, but for a mere 500,000, they probably feel that they can't afford it."

"Mr. Yang is indeed a very particular person. He just gave me an extra 0..."

"It's like this for big companies, so we have to make money! Otherwise, when they come to hold us accountable, we won't even have the courage to argue."

"Indeed...Should we use the five million?"

The conference room fell silent again.

The cash flow of the Shelter Company is still acceptable at the moment, at least it can provide enough money to shoot "Titanic 2".

The reason for finding a sponsor is because of the fear of complete bankruptcy after failure, not because of the urgent need for money.

Cai Meng thought about it carefully and gave his answer: "It can't be used. Not only the five million, but even the five hundred thousand can't be used."

"Lao Cai, why?"

"This is the first cooperation after the company was acquired. We must do our best to show our capabilities." Cai Meng analyzed in a serious manner, "We don't need to use a single cent from the group. On the contrary, we can bring profits to the group. Won't our status in the group rise rapidly in the future?"

"Won't it be easier to get resources then?"

“And it also proves our ability to generate profitability on our own.”

"In short, we can't let others look down on our Shelter Company! Even if that person is our boss!"

The others were so excited after hearing this, as if they had returned to the time when the company was first founded and were full of energy.

"Okay, I'll listen to you this time."

"I agree. I will not spend a single cent of the group's money."

"If I don't spend it today, I won't spend it later."

“Not only does it not cost a penny, but it also makes money for the group, and shocks the elites of big companies with a little micro-innovation.”

"I don't think we can spend nothing at all. We should give the group some face and spend 10,000 yuan at least to make them feel a little involved. Otherwise, it would be embarrassing."

"Yes, then let the group have some sense of participation..."

“…”

…

While the Shelter Company was having an exciting meeting, Yang Ruoqian was happily playing games in his office.

He had no idea that the direction of things had long been out of control.

He thought that the super production that cost 500 million yuan was actually just a copycat movie with a cost of no more than 500,000 yuan.

Moreover, the Shelter Company does not even intend to help Mr. Yang spend the 500,000 yuan.

Yang Ruoqian, who was immersed in the fact that the company would suffer huge losses this quarter, started playing games when he returned to the office. He didn't even read the message sent by Cai Meng and just perfunctorily responded.

The five hundred million is already here, use it as you wish, and don't bother me with such a small matter.

Next, just wait Dongdongdong……

When the game was halfway through, there was a knock on the office door.

"Hello, Mr. Yang, are you free now?"

He is in charge of the operation of the live broadcast, Weng Ziqin's subordinates...

Yang Ruoqian, who was in the middle of a conversation, said without thinking, "Wait a moment. I'm attending a very important online conference here. Come back in 20 minutes."

"Okay, Mr. Yang, I'll wait for you outside. Please call me when you're done." The girl outside said very respectfully.

“…”

Soon, twenty minutes passed, and Yang Ruoqian, who had easily won, hid the game interface, adjusted his facial expression, and then said to the person outside the door: "Okay, come in."

As soon as he finished speaking, the girl from the operations department pushed the door and walked in.

"Mr. Yang, this is the flow data of the live broadcast module this month. Please take a look."

Yang Ruoqian took the document and glanced at it casually. After confirming that there was nothing terrible in it, he nodded and smiled, "Just send the document to me in the future. There's no need to print it out."

The operations girl said embarrassedly, "I just feel that our data has declined recently. Mr. Yang, you didn't say anything, so we all feel embarrassed. I want to report to you in person."

The data is declining...

The orders I gave you to increase operating costs and turn down orders from partners were intended to reduce the data.

Now it seems that his conspiracy is very effective.

Yang Ruoqian was very satisfied with his masterpiece and smiled: "How can the data continue to rise? If it exceeds the necessary limit, it will become a bubble. We are not here to make a quick buck and run away."

"Besides, I was the one who made the decision to change direction. Even if there really were any problems, you don't have to take responsibility."

"Okay, don't be too nervous, just do your job well."

The operations girl nodded gratefully: "Mr. Yang, you are so far-sighted, thank you!"

After saying that, she bowed to Yang Ruoqian and left the office respectfully.

Yang Ruoqian was somewhat puzzled by what he saw.

What do you mean by foresight? The data is declining, and you still say foresight. Thank you? Just some incomprehensible words.

Yang Ruoqian, who had already successfully started on the road to failure, shook his head in amusement: "But I haven't watched live broadcasts for a long time, let's go for a look."

The system's quarterly settlement day is coming soon, which is a good time to pick out some cosmetics for Chang Zhiqing.

Thinking about this, Yang Ruoqian opened Douyin and quickly found the relevant live-streaming anchors under the Kuiguang Group through keyword search.

After clicking into the live broadcast room, the girl on the screen was trying hard to introduce the product in her hand. From time to time, the screen showed that someone was placing an order, and the frequency was quite fast.

But the content of the interactive area was really hard for Yang Ruoqian to understand.

"Congratulations, host! A flood of wealth has fallen on your head!"

"Congratulations to the host for making a fortune!"

"Sometimes wealth comes unexpectedly."

Yang Ruoqian, who played games as soon as he turned on his electronic device, looked at the comments in confusion, and had the illusion that he was out of touch with the times.

What kind of riddle are you talking about?

What is this overwhelming wealth? Where does this wealth come from?

Now I am afraid of the words "wealth" and "honor".

Thinking about the operation girl's reaction just now, Yang Ruoqian suddenly had a bad feeling in his heart.

Don't mess with me!

(Thanks to everyone for the monthly tickets, more than 3,000 tickets, which forced me to be on the monthly ticket list, which opened the author's eyes. Thank you so much, kowtow!) (End of this chapter)