Chapter 70 Chapter 70 First Step

After determining the specific direction, Shu Niannian began to plan the next course of action. Currently, the combined money of Zhang Chunyang and Shu Niannian is 1,500 yuan. The rent for the counter on the first floor of Xinhualian is 100 yuan per month. When the first batch of customers move in, as long as they pay one year's rent, Xinhualian Supermarket will subsidize the merchant with a decoration voucher worth 200 yuan.

Xinhualian is now warming up, and 98% of the counters from the first floor to the fifth floor have been rented out. Xinhualian will open in 15 days, which means that if she rents a counter from Xinhualian now, she will only have 15 days to decorate it.

Before this, Shu Niannian had to pay Hualian 1,200 yuan in rent. After paying the rent, there was still 300 yuan left. This 300 yuan was far from enough for Shu Niannian to set up a production line.

what to do?

Zhang Chunyang gritted his teeth and said, "If it doesn't work, just mortgage this shop to the bank. I can always get some money back for turnover."

Shu Niannian took a pen and wrote something on the notebook. When she heard Zhang Chunyang said he wanted to mortgage the shop, she shook her head and said no. "What we need is a flowing capital chain, not a pile of cash that won't move. Even if we mortgage your shop, we can't make money from it, and it's still a dead end."

Zhang Chunyang is a technical talent who knows nothing about doing business. When he heard Shu Niannian say that if the cash flow doesn't turn around, the business will be dead, he suddenly became very nervous.

What to do?

Shu Niannian said calmly, "Of course we have to use money to make money. We have to use the remaining 300 yuan to make enough money to build a production line within half a month."

Zhang Chunyang's heart skipped a beat. "How much is that?"

Shu Niannian went over the process of setting up a production line in her mind and said, "About 5,000 yuan."

What?

Shu Niannian said it calmly, but Zhang Chunyang was panicking. He raised his voice and asked, "5,000 yuan?"

Shu Niannian nodded, and Zhang Chunyang widened his eyes to confirm again, "It's 5,000 yuan, not 500 yuan?"

Shu Niannian looked at Zhang Chunyang strangely, "It's 5,000 yuan, what can you do with 500 yuan?"

Zhang Chunyang swallowed and didn't dare to say anything. That was 5,000 yuan! He has never seen what 5,000 yuan looks like in his life!

In his past understanding, he and Shu Niannian should thank the God of Luck for their ability to earn 500 yuan in these two months.

Earn 5,000 yuan in half a month? !

He didn't even dare to think about it!

Shu Niannian didn't think it was difficult. As long as she operated it properly, she could earn more than 5,000 yuan.

She can earn more.

"From the end of last year to now, we have accumulated a group of customers. In the afternoon, we prepared a batch of invitations and visited each of them to invite them to attend the opening ceremony of our beauty and health salon."

Zhang Chunyang asked in surprise, "Opening ceremony of the health club?"

Shu Niannian nodded, "Yes, inviting them to attend the opening ceremony of our health club can, on the one hand, maintain the relationship between Miaoshou Huichun and old customers, and on the other hand, promote the new projects we are going to launch. The reputation of old customers is the basis for the smooth development of new projects and can help us better promote the development of new projects."

Zhang Chunyang nodded continuously. Shu Niannian continued, "Let's go buy materials this afternoon, make the invitation cards this afternoon, and try to visit all the old customers within three days. If Miaoshou Huichun wants to transform from a Chinese medicine pharmacy into a health club, it needs to be renovated." Shu Niannian looked around the interior of Miaoshou Huichun again, from the concrete floor to the ceiling, from the tables and chairs to the Chinese medicine cabinets filled with medicinal materials. He already had a rough outline in his mind. "The infrastructure does not need to be changed. The antique basic layout is more charming, but the layout of the room still needs to be changed."

After all, the main customer group of a health club is women, so the environment should be cleaner, more elegant and warmer.

Zhang Chunyang knew nothing about these things, but he had one advantage: he would never pretend to know anything about unknown areas and make random comments. "Okay, whatever you say, I'll do it. I'll listen to you."

This is also what Shu Niannian is particularly satisfied with Zhang Chunyang. Zhang Chunyang has a solid professional level in traditional Chinese medicine, but he never relies on his talent to be arrogant. Whatever Shu Niannian says is what it is, and he can implement her ideas completely.

After making some simple plans, Shu Niannian set the opening date of the Miaoshou Huichun Health Spa to a week later.

Shu Niannian took Zhang Chunyang out and first went to Xinhualian's investment department. There was only one counter left in the daily chemical area on the first floor of Xinhualian.

Shu Niannian was originally full of confidence, but when she saw the location of the counter, she fell silent. Is it possible that her entrepreneurial venture will fail at the first step?

Shu Niannian calmed down and did not show her great disappointment. She asked Manager Huang again uncertainly, "Is this the only counter in the daily chemical area on the first floor?"

Shu Niannian was wondering, wasn’t it said that the Xinhualian counter couldn’t be rented out?

After all, it is a private enterprise and many businesses are unwilling to move in. How come it has been rented out?

Well, how should I put it? Only the last counter on the first floor was left, which, to a certain extent, was also due to the eloquence and powerful network of contacts of the marketing manager on the first floor.

Just as Shu Niannian thought, as Xinhualian was the first new type of private department store, many businesses were unwilling to move in. However, since Xinhualian had already been built, the supermarket counters could not be left empty.

According to the specifications of state-owned department stores, Xinhualian also built five floors, so Xinhualian recruited five marketing managers, each of whom was responsible for the sales of commercial counters on one floor.

Manager Huang from the Investment Promotion Department was in charge of the investment promotion work for the counters on the first floor. After two months, all the counters on the first floor had been sold out, except for this 10-square-meter counter, which remained unsold and became a burden to him.

Originally, his investment promotion work went very smoothly. He was the most successful among the five marketing managers. Before the other floor managers could sell out a single counter, Manager Huang had already signed over half of the counters on the first floor. Even though the other floor managers gradually received orders later, Manager Huang's signing rate was still far ahead. During that time, Manager Huang was very proud of himself. He was full of confidence and felt that he could definitely win the sales crown.

But who would have known that at the end of this competition, the marketing managers on other floors had completed their tasks one after another, except Manager Huang, who was originally far ahead in the market, but still had one counter that could not be rented out.

Xinhualian is a private enterprise. After he entered the investment promotion department, he signed a military order. A marketing manager is responsible for the investment promotion work of a floor. If he does not sell out all the counters on the first floor, he will not only not get the bonus, but also have to resign.

His order rate was unstoppable at the beginning, but for the next two months, no matter how eloquently Manager Huang talked and how hard he tried to sell, the 10-square-meter counter seemed to be growing in his hands and did not move at all.

Today, as Shu Niannian and Zhang Chunyang walked into the investment department, Manager Huang stopped them. After learning that they wanted to rent a counter on the first floor, he was so excited that he almost wanted to cry.

Manager Huang took the two of them to see the counter eagerly. He saw Shu Niannian and Zhang Chunyang, one young and naive, the other dull and honest. He thought that with his eloquence, he would definitely be able to rent out the 10-square-meter counter today. However, Shu Niannian frowned immediately after seeing the counter. Manager Huang suddenly said, "Hey, to be honest with you, all the counters on the five floors of Xinhualian have been rented out. The counter you are looking at now is specially left by me. Originally, I wanted to buy it myself and start a small business, but my wife who works at the state-owned restaurant was unwilling to resign. I had no choice but to give up this counter."

Manager Huang shook his head as he spoke, deliberately making an expression of great regret, hoping to confuse Shu Niannian and make her sign the contract with him quickly, but Shu Niannian didn't buy it. She looked at the counter carefully. The size was indeed 10 square meters, but at the corner of the wall, not only was there a drainage pipe against the wall, but there was also a two square meter space protruding out. So overall, the 10 square meter counter would be lucky to have 8 square meters of usable space.

Of course, this was not the main reason why Shu Niannian frowned. The size of the counter was not the main reason that determined whether a counter could become a popular shop. Shu Niannian frowned mainly because the geographical location of this counter was really too bad. Popular shops were generally located at transportation hubs with large traffic flow. However, this counter was not only located at the innermost counter on the first floor, but also had very dim lighting. It was difficult for ordinary people to get to the end when shopping, not to mention that this was a pitch-black counter.

Shu Niannian looked at this counter which had no geographical advantage and couldn't help but fall into deep thought. Manager Huang chattered on, "To be honest with you two, there are a total of five people looking at this counter now. They are already raising money. The location of this counter is not so good, but it is also very popular."

Manager Huang put his hands in his pockets and looked very casual. From his body language, he did not reveal his eagerness, but he talked too much. In the sales industry, sometimes talking too much can easily expose your needs.

Shu Niannian didn't have time to play Tai Chi with Manager Huang, so she simply and directly pointed out the shortcomings of this counter, "First, the location of this counter is poor, so the customer flow will definitely not be good; second, the overall area of ​​this counter is irregular, so the cost of decoration will definitely be high."

Manager Huang was stunned when he heard this. He really didn't expect that Shu Niannian, a girl who seemed to have never seen the world, could point out the shortcomings of this counter so accurately. Manager Huang looked at Shu Niannian again and found that apart from being dressed like a country girl, her other every move and gesture made her look more like a mature businessman.

Um? Are all the country girls so capable nowadays?

Manager Huang was originally full of confidence, but after hearing Shu Niannian's words, Manager Huang knew that he had met an expert, so he simply stopped being so reserved and asked, "What do you want to do?"

This counter has driven Manager Huang almost crazy. As long as the counter can be sold as soon as possible, Manager Huang is willing to cooperate with Shu Niannian to get some extra benefits for her.

Shu Niannian originally came to rent a counter from Xinhualian with full confidence, but after arriving, her heart immediately sank. Did she really want to rent such a counter?

Shu Niannian was very nervous, but with her current capital, she could only rent a 10-square-meter counter in Xinhualian. However, she did not expect that the location of this counter was so bad.

Shu Niannian also heard the hidden meaning of Manager Huang's words. She looked at the counter again and made up her mind, "There is only one counter left in the daily chemical area on the first floor. I believe Manager Huang also knows the shortcomings of this counter. How about this, let's not beat around the bush. I'll put forward a few conditions. Manager Huang, please apply to the general manager of Xinhualian. If you can meet the conditions, I will rent this counter. If not, I will not rent this counter."

Manager Huang is a shrewd man. Shu Niannian's appearance is indeed misleading, but after communicating with Shu Niannian for a few words, Manager Huang has already understood that Shu Niannian is definitely not as simple as he sees.

It is much easier for smart people to deal with each other. They can speak frankly without probing each other. Besides, Manager Huang really doesn't have much time left. His shoulders slumped, and he looked like a deflated balloon, looking a little pitiful. "To be honest, I have an agreement with Xinhualian. If this counter cannot be rented out within 7 days, all my previous efforts will be wasted. Not only will I not get the commission, but I will also be forced to resign. So, as long as your request is not excessive, I will do my best to fight for you."

After hearing what Manager Huang said, Shu Niannian's uncomfortable feeling in her heart suddenly eased up.

Is this right?

Shu Niannian thought, this counter space is said to be 10 square meters, but the actual utilization rate of the counter is less than 8 square meters, and the location is remote. What if such a counter becomes a hot commodity? That would be a huge joke.

Her judgment about the counter was not wrong, but Manager Huang's confident look just now frightened her for a moment.

After figuring this out, Shu Niannian smiled and said, "Manager Huang, I won't ask for too much either. It's just that I rent the counter to do business and make money. I can't do business that loses money."

Hearing Shu Niannian say this, Manager Huang nodded continuously, "That's right, what are your conditions? Tell me first."

Time is precious, so Shu Niannian did not keep Manager Huang in suspense. She revealed her cards directly. "First, the actual utilization rate of this counter is low, and its annual rent cannot be 1,200 yuan per year like other counters. My base price is 1,000 yuan per year. Secondly, the drainage pipe at the corner is so naked. Leaving it there affects the appearance, and hiding it will increase the decoration cost. So other counters pay a year's rent and return a 200 yuan decoration coupon, but for this counter, I will return a 300 yuan decoration coupon. Finally, because the location of this counter is too remote, most people basically don't go here when they go shopping, so I want to put a poster at the door of Xinhualian to promote my products, so that customers will know that there is such a counter opened by me in an unnoticed corner on the first floor of Xinhualian."

To be honest, Shu Niannian felt that her request was very reasonable, but Manager Huang thought that Shu Niannian was fanciful. He originally thought that Shu Niannian would make some reasonable requests, such as asking the mall to give her some welfare items such as thermos bottles and tea sets. Who would have thought that Shu Niannian would ask for such an exorbitant request? !

Others rented for 1,200 yuan, but she only gave 1,000 yuan. Others gave 200 yuan decoration coupons, but she asked for 300 yuan. All in all, this counter was 300 yuan cheaper than other counters!

Manager Huang's face turned ugly instantly. Shu Niannian ignored him and continued, "To be honest, Manager Huang, I think my request is very reasonable. You don't have to feel embarrassed. You can report my request directly to the Investment Department and let them decide whether it will work or not. It's just a matter of a word. If the Investment Department agrees, I will come to sign the contract, so that you can complete the task and get your reward. If it doesn't work, you can quickly find the next tenant."

When Manager Huang saw Shu Niannian's firm stance, he knew that Shu Niannian offered such conditions not to bargain with him, but only under such conditions could she rent the counter.

Manager Huang gritted his teeth and said, "Okay, you guys wait for me for a while, I'll go to the investment department to talk to my leader."

While Shu Niannian and Manager Huang were talking, Zhang Chunyang didn't dare to say anything. He didn't know that the prices marked in the mall could actually be bargained? !

Now that Manager Huang had left, Zhang Chunyang spoke cautiously, "Do you think Manager Huang's boss would agree?"