Rebirth in 1984: Beginning with Han Card Development

What happens to the future when humanity loses its imagination?

That slogan created a sensation during the summer of 1984.

Back then, computers couldn't support Chinese input and co...

Chapter Thirty-One: Global Strategic Layout of the Han Card

A short while later.

Exclamations of surprise kept coming from the office.

"This Chinese character card is amazing! It comes with various input methods, has word association and memory functions. If we use this card to type regularly, we can probably type out the words we need just by using the first letter of each word!"

"This Chinese character card runs smoothly without any lag, it's fantastic!"

"The ability to freely switch between traditional and simplified Chinese characters is amazing!"

"It would be an injustice if this Chinese character card didn't become a hit!"

"..."

Zhou Tai laughed and said, "Imagine-Hanka is very popular in mainland China. Most people choose to buy an Imagine-Hanka card when they buy a computer, unless they don't have enough budget."

Everyone was initially surprised, then nodded in understanding.

"I never imagined that people from mainland China could develop such an excellent product!"

"I always thought the mainland was very backward..."

The following morning, Baodao Zhoutai Electronic Trading Company distributed 200 Imagine-Hanka cards.

...

"Boss, do you have Jiajia Chinese character cards here?" Liu Qi asked as he entered a store. He worked at the Taiwan Tax Bureau, and his director had asked him to purchase a batch of Chinese character cards for the unit.

He had learned beforehand that Jiajia Chinese Character Cards sold very well in Taiwan, with good quality and reputation, so he planned to buy one this time.

"Yes, we do, but I've got a batch of more advanced Chinese character cards here, with word association functionality. For example, if you type the character '台' (tai), it will show 'typhoon,' 'table lamp,' and so on..." the shop owner said with a smile. He paused, then asked, "How about it? Would you like to take a look?"

In order to open up the Taiwan market, Zhao Ye offered significant discounts, allowing distributors to earn more by selling Imagine-Hanka. As a result, they worked very hard to promote Imagine-Hanka.

Upon hearing this, Liu Qi was surprised.

Is this Chinese character card really that amazing?

"Boss, could you demonstrate it for me?" Liu Qi asked.

"Of course!"

As he spoke, the shop owner inserted Imagine-Hanka into the computer's expansion slot and then demonstrated Imagine-Hanka's word association function on the computer.

Ten minutes later.

A business deal was struck.

Liu Qi purchased 6 Imagine-Hanka cards.

"Haha, Imagine-Hanka is selling really well, and the profit margin is high. I'm almost out of stock. I need to contact Zhou Tai Electronics Trading Company right away and get some from them. Wait, why don't I just buy directly from Wujiang Company? I'm so stupid! Hehe..."

The shop owner picked up a newspaper and looked for the phone number of Formosa Without Borders Company.

In Taiwan, Wujiang Company does not yet have regional sales agents.

I accept all comers, no matter who they come to.

However, this situation will not last long. In the future, in order to facilitate the overall management of each sales region, to facilitate the understanding of customer information and market dynamics within the region, to facilitate the market uniformity of product prices, to facilitate the improvement of product services, and to avoid vicious competition among agents, sales regions will need to be divided.

Over the past two weeks, the phone at Taiwan's Imagin-Hanka company has been ringing non-stop with people placing orders.

Lu Tao and the others were so busy they were dizzy, experiencing both pain and joy.

"Manager Liu, how many Chinese character cards have we sold so far?"

"Mr. Lu, as of now, our Taiwan branch has sold 1,250 Chinese character cards!" Marketing Manager Liu Ying replied excitedly.

"Yes, not bad. Everyone, keep up the good work! Let's give the boss a big surprise at the end of the year and strive to make the Taiwan branch the best performing branch of all!"

Lu Tao paused, then asked loudly, "Do you have confidence?!"

"Yes!!!" The crowd cheered and nodded in agreement.

...

After arriving in the United States, Wang Anshi immediately registered the American company Wujiang.

Because the United States is so large, has a developed media industry, and faces fierce competition, simply promoting through newspapers is costly and may not be very effective.

Therefore, he mainly targeted Chinatown, recruiting local Chinese to sell Chinese character cards through "ground promotion".

In the United States, Chinese characters are generally only used when Chinese people interact with each other, so Wang Anshi's marketing strategy and target audience are quite accurate.

In the United States, there are many PC brands, and the prices are very cheap.

There are even computers that cost only a few hundred dollars.

Naturally, many Chinese families had already purchased computers.

Chinese is something ingrained in the blood of Chinese people. Many Chinese people during this period could speak Chinese and write Chinese characters.

They do need Chinese character cards!

Therefore, when Wang Anshi promoted Imagine-Hanka in the United States, these people were overjoyed, like parched land receiving rain, and immediately contacted the American company, Wujiang, to express their desire to place an order for the Hanka.

Every day, the American company Wujiang receives orders for dozens or even hundreds of Chinese character cards.

On good days, they can even sell two or three hundred Chinese character cards.

In the future, as Imagine-Hanka gains more and more recognition, sales will also increase.

The United States will become a major market for Chinese character cards.

...

Wu Jin is the head of Wujiang Company in Canada.

She was aware of the achievements made in the United States.

There are quite a few Chinese people in Canada, and there are also Chinatowns, so she learned from Wang Anshi and succeeded in Canada as well.

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